
The Landscape Show 2026
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About this event
The Landscape Show (TLS) 2026
Event type: Landscape, horticulture, lawn care, hardscape, irrigation, outdoor living, nursery, grounds maintenance, equipment, and green industry trade show
Estimated attendance: Industry trade show with a strong buyer concentration from landscape contractors, nursery operators, irrigation professionals, equipment dealers, municipal buyers, facility managers, distributors, and green-industry decision-makers. Final footfall should be validated against the organizer’s latest registration data, but the audience is typically highly commercial and buyer-focused.
Overview
The Landscape Show (TLS) 2026 is a strong B2B buying environment for companies selling products and services across the landscape and outdoor environment ecosystem. This includes landscaping equipment, nursery stock, irrigation systems, hardscape materials, outdoor power equipment, turf care products, lighting, soil and fertilizer, pest control solutions, safety gear, software, and business services supporting the green industry.
For attendee-list research and buyer targeting, this event is especially valuable because the audience is usually made up of real purchasing influencers and operational decision-makers rather than general consumers. That makes it useful for lead generation, account-based outreach, distributor recruitment, channel sales, product demos, and partnership development.
1️⃣ Who attends: Buyers / Attendees
This show attracts a highly relevant mix of commercial buyers, operational managers, owners, and technical specialists in the landscaping and outdoor services industries. The best buyer prospects are not just people “interested in landscaping,” but people who influence or control procurement, vendor selection, and product specification.
Main attendee groups include:
- Landscape contractors and landscape company owners
- Hardscape installers and paver specialists
- Nursery owners, growers, and plant distributors
- Irrigation contractors and water management professionals
- Lawn care and turf maintenance operators
- Golf course maintenance teams
- Municipal parks and recreation departments
- Facility maintenance teams and property managers
- Land development and sitework professionals
- Outdoor power equipment dealers and distributors
- Green industry wholesalers and suppliers
- Landscape architects and design professionals
- Commercial grounds management companies
- Snow and ice management providers, depending on regional relevance
From a buyer standpoint, the most valuable attendees are the people who purchase or influence purchases of equipment, materials, plants, chemicals, software, uniforms, irrigation systems, and fleet-related services.
2️⃣ Where the show is happening + attendee geographic origin
Show location: The event is typically centered in a major U.S. convention-market location. The exact venue should be confirmed from the official 2026 event listing, as green-industry shows sometimes rotate or adjust venue layout based on exhibitor demand and floor requirements.
Attendee geographic origin: The attendee base is usually primarily regional and national, with a strong concentration from the host state and surrounding states. However, because the landscape and nursery supply chain is broad, the event can also attract buyers from other parts of the United States and select international vendors or product brands.
Best geographic targeting approach:
- Local buyers from the host city and nearby metro area
- Regional buyers from neighboring states with active landscaping, nursery, and irrigation demand
- National distributors and manufacturers looking for channel partners
- Multi-location landscape service firms and franchise operators
- Public-sector and institutional buyers evaluating vendors and pricing
3️⃣ Audience reach
Reach type: Regional to National, with selective Global supplier participation
The show is primarily a U.S.-focused industry event. The strongest buyer concentration is usually domestic, especially from the host region and adjoining markets. At the same time, some brands, equipment makers, and product suppliers may have global operations or international sourcing, which adds a modest international layer to the audience profile.
In practical terms, TLS 2026 should be treated as a high-intent U.S. trade audience rather than a general consumer expo. That makes it a better fit for direct sales outreach, dealer development, and lead qualification.
4️⃣ Sample buyer company names + websites
Below is a sample buyer list tailored for this event. These are companies and organizations that typically align with landscape, irrigation, turf, outdoor power equipment, grounds maintenance, construction materials, or related procurement categories. Use these as account targets for attendee-list enrichment and buyer-fit analysis.
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| 1 | The Toro Company | www.toro.com | Category Manager, Product Manager, Dealer Development Manager | Major landscaping and turf equipment brand with strong relevance to contractors, grounds care, and dealer networks. |
| 2 | STIHL | www.stihlusa.com | Trade Marketing Manager, Channel Sales Manager, Dealer Programs Manager | Strong fit for outdoor power equipment buyers, retailers, and landscape professionals. |
| 3 | Hunter Industries | www.hunterindustries.com | Regional Sales Manager, Irrigation Product Manager, Business Development Manager | Highly relevant to irrigation contractors, water management buyers, and landscape distributors. |
| 4 | Rain Bird | www.rainbird.com | Sales Director, Channel Manager, Technical Training Manager | Core irrigation brand with strong dealer and contractor engagement potential. |
| 5 | John Deere | www.deere.com | Dealer Development Manager, Product Marketing Manager, Fleet Manager | Relevant to commercial mowing, turf, site maintenance, and equipment procurement. |
| 6 | Bobcat Company | www.bobcat.com | Territory Sales Manager, Compact Equipment Product Manager | Useful for landscape contractors who use loaders, mini excavators, and compact machines. |
| 7 | BrightView | www.brightview.com | Procurement Manager, Operations Director, Regional Purchasing Manager | Large landscape services provider with recurring purchasing needs across markets. |
| 8 | TruGreen | www.trugreen.com | Operations Manager, Category Buyer, Service Delivery Director | Relevant to lawn care, turf treatment, chemicals, and customer-service operations. |
| 9 | SiteOne Landscape Supply | www.siteone.com | Category Manager, Branch Manager, Merchandising Manager | One of the strongest distributor-style buyer fits for landscape materials and equipment. |
| 10 | MSC Industrial Supply | www.mscdirect.com | Strategic Sourcing Manager, Category Buyer | Can align with tools, maintenance products, safety gear, and business supply procurement. |
| 11 | Central Turf & Irrigation Supply | www.centraltis.com | Sales Manager, Product Manager, Purchasing Manager | Direct alignment with landscape and irrigation channel sales. |
| 12 | Landscape Forms | www.landscapeforms.com | Specification Sales Manager, Project Sales Manager | Strong fit for outdoor site furnishing, public spaces, and landscape design buyers. |
| 13 | SiteOne Landscape Supply | www.siteone.com | Branch Operations Manager, Vendor Relations Manager | High-density buyer account with multiple touchpoints across product lines. |
| 14 | Ewing Outdoor Supply | www.ewingoutdoorsupply.com | Category Buyer, Branch Manager, Regional Sales Director | Excellent distributor fit for landscape, irrigation, and hardscape categories. |
| 15 | BASF | www.basf.com | Territory Sales Manager, Account Manager, Technical Specialist | Relevant if the show includes lawn care chemicals, turf, pest control, or plant health solutions. |
| 16 | Milwaukee Tool | www.milwaukeetool.com | Trade Marketing Manager, Field Sales Manager | Useful for contractor tools, outdoor worksite use, and dealer-based selling. |
| 17 | Advance Outdoor | www.advancedistribution.com | Purchasing Manager, Category Manager | Distribution-led buyer profile aligned with grounds care and outdoor equipment. |
| 18 | ScottsMiracle-Gro | www.scottsmiracle-gro.com | Retail Channel Manager, Product Manager, Category Director | Strong fit for lawn, garden, soil, fertilizer, and consumer-pro/supply-channel overlap. |
| 19 | Husqvarna | www.husqvarna.com | Dealer Channel Manager, Product Marketing Manager | Very relevant to landscaping, forestry tools, and outdoor equipment buyers. |
| 20 | Valmont Industries | www.valmont.com | Business Development Manager, Product Sales Manager | Useful where irrigation, infrastructure, water solutions, or large outdoor systems are involved. |
Top 5 buyer accounts to prioritize first: The Toro Company, STIHL, Hunter Industries, Rain Bird, and SiteOne Landscape Supply. These accounts are particularly strong because they map directly to the buying and influence layer of the event, not just the casual attendee base.
5️⃣ Job profiles, industries & event type
The highest-value attendee titles are the ones tied to purchasing, vendor evaluation, operations, category management, and business development. For attendee-list sales, these are the titles that tend to convert best because they are directly tied to budget ownership or product selection.
Best job profiles to target:
- Owner / President / Founder of landscape or irrigation firms
- Operations Manager
- Procurement Manager
- Purchasing Manager
- Category Manager
- Director of Operations
- Fleet Manager
- Branch Manager
- Regional Sales Manager
- Business Development Manager
- Product Manager
- Technical Services Manager
- Maintenance Manager
- Grounds Manager
- Landscape Architect
- Irrigation Manager
- Facilities Manager
- Municipal Parks Director
- Golf Course Superintendent
- Distribution Manager
Relevant industries from your industry list:
- Agriculture
- Environmental Services
- Facilities Services
- Farming
- Construction
- Building Materials
- Machinery
- Mechanical or Industrial Engineering
- Wholesale
- Retail
- Logistics & Supply Chain
- Manufacturing-related companies using product keyword filtering
- Landscape architecture and design-related firms through Architecture & Planning
- Government Administration for parks, municipalities, and public works buyers
Event type classification: Green industry trade show, landscape supply expo, outdoor equipment sourcing event, irrigation and turf buyer event, and commercial grounds maintenance marketplace.
6️⃣ Estimated attendance / expected footfall
TLS 2026 should be viewed as a medium-to-large industry event with a buyer-heavy profile. The true value is not simply total crowd size, but the concentration of attendees with purchasing responsibility.
Expected footfall indicators to estimate:
- Total attendance: likely in the low-to-mid thousands or higher depending on scale and host market
- Strong ratio of business attendees to casual visitors
- High number of repeat industry buyers, distributors, and contractor decision-makers
- Exhibitor traffic usually tied to product demos and supplier discovery
For lead-generation purposes, this kind of event usually performs better than broader consumer home-and-garden expos because the audience is more commercially qualified.
7️⃣ Key focus areas & buyer engagement
Main focus areas:
- Landscape equipment and outdoor power tools
- Irrigation systems and water efficiency
- Nursery stock, trees, shrubs, and plant materials
- Hardscape products, pavers, stone, and outdoor surfaces
- Turf management and lawn care
- Pest, weed, and plant health solutions
- Fleet, trailers, and worksite logistics
- Safety gear and protective equipment
- Business software, estimating tools, and field service management
- Municipal grounds, golf, campus, and facility maintenance
How buyers engage:
- They compare brands and suppliers across price, durability, and dealer support
- They look for product demos, live equipment displays, and proof of ROI
- They evaluate distributor partnerships and channel programs
- They seek solutions for labor efficiency, water savings, and operational productivity
- They are often interested in seasonal purchasing, fleet upgrades, and recurring supply relationships
The best outreach message should focus on practical business value, such as helping exhibitors or sponsors reach landscape contractors, nursery operators, irrigation professionals, and grounds-maintenance buyers. That positioning will generally outperform a broad “attendee list” pitch.
8️⃣ Client-product fit note
To identify the best buyers for this event, I should review your client’s website first. The ideal buyer list changes depending on what your client sells.
- If your client sells equipment, power tools, or PPE, target landscape contractors, fleet managers, branch managers, procurement teams, and dealer/channel leaders.
- If your client sells irrigation or water-management products, target irrigation contractors, distributors, municipal buyers, grounds managers, and golf course maintenance teams.
- If your client sells software or field service tools, target operations managers, owners, estimators, and service dispatch leaders.
- If your client sells chemicals, fertilizer, or plant health products, target nursery operators, turf managers, lawn care firms, and category buyers.
- If your client sells hardscape or building materials, target landscape designers, contractors, purchasing teams, and distributor accounts.
If you share the client website, I can refine this into a much sharper buyer shortlist by matching the product, industry, company size, and likely use case.
9️⃣ Industry recommendations based on the industry list
For attendee filtering and account selection, the best industries to use are the ones that align with how the green industry actually buys. These categories help improve data quality and reduce irrelevant records.
Recommended industries to prioritize:
- Agriculture
- Construction
- Building Materials
- Environmental Services
- Facilities Services
- Machinery
- Mechanical or Industrial Engineering
- Wholesale
- Retail
- Government Administration
- Architecture & Planning
- Utilities
- Logistics & Supply Chain
- Management Consulting for larger service firms
- Information Technology & Services for software vendors supporting field operations
If you are working a buyer-list build, I would also recommend using title-based filtering first and industry second. In this event category, job title is usually a stronger indicator of buying intent than industry alone.
Final recommendation
The Landscape Show (TLS) 2026 is a strong event for attendee-list and buyer-research use cases because it sits in a commercially useful niche: landscape services, outdoor equipment, irrigation, turf care, and grounds maintenance. The audience is usually practical, product-oriented, and closely tied to procurement decisions.
It is especially valuable for clients selling to contractors, distributors, municipalities, facility teams, growers, and maintenance operations. The best results will come from targeting real decision-makers such as owners, operations leaders, category managers, procurement teams, and channel sales leaders rather than broad consumer-style contacts.
Buyer-fit rating for B2B attendee-list sales: 8.5/10
Why: Clear commercial intent, strong alignment with purchasing roles, and multiple product categories that can be monetized through targeted outreach.
Data sheet
| Event Name | The Landscape Show 2026 (TLS 2026) |
| Event Date | 19–21 August 2026 |
| Event Status | Upcoming |
| Venue | Orlando venue not publicly verified in the provided details |
| City | Orlando |
| State / Region | Florida |
| Country | United States |
| Organizer | Florida Nursery, Growers & Landscape Association (FNGLA) — organizer to be verified against the latest official event page |
| Official Event Website | Official event page to be verified via FNGLA event listing |
| Event Type | B2B trade show for landscape, horticulture, lawn care, hardscape, irrigation, outdoor living, nursery, grounds maintenance, and green-industry equipment |
| Primary Category | Agriculture & Forestry |
| Secondary Applicable Categories | Building & Construction; Industrial Engineering; Environment & Waste; Business Services |
| Audience Reach | Regional to National, with some international supplier interest |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | Low to Medium; use only confirmed organizer materials when available |
| Main Purpose of Event | Product sourcing, equipment and service discovery, dealer/channel development, procurement networking, education, and business development for the green industry |
The Landscape Show 2026 is a trade-focused event for professionals serving the landscape and outdoor environment economy, including contractors, nursery growers, irrigation specialists, equipment dealers, distributors, municipal crews, grounds maintenance teams, and facility operators. It is positioned as a commercial marketplace where buyers look for product innovation, operational solutions, and supplier relationships across the green-industry supply chain.
This event matters because it brings together practical buyers with real purchasing influence in landscaping, horticulture, turf care, hardscape, water management, and outdoor services. For exhibitors and lead-generation teams, it is useful for account targeting, distributor recruitment, product demos, and sales conversations with organizations that buy equipment, consumables, software, and service contracts for outdoor operations.
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Landscape contractors | Residential and commercial landscaping firms | Owner, operations leader, procurement lead, estimator | Core buyers of equipment, materials, software, and supplies |
| Nursery and greenhouse operators | Plant growers, nursery wholesalers, greenhouse businesses | Operations, sourcing, production management | Relevant for plant inputs, irrigation, containers, substrates, logistics |
| Irrigation professionals | Irrigation contractors, water management specialists | Technical buyers and specifiers | Strong fit for valves, controllers, pumps, fittings, sensors |
| Equipment dealers and distributors | Outdoor power equipment dealers, regional distributors | Channel buyers, merchandise managers, category leads | Relevant for OEMs seeking channel expansion and stocking partners |
| Municipal and public works buyers | Cities, counties, parks departments, public facilities | Procurement, facilities, parks and recreation leadership | Strong for fleet, turf care, irrigation, grounds maintenance, safety |
| Facility managers and grounds teams | Commercial properties, campuses, resorts, venues | Maintenance, operations, capital projects | Relevant for service contracts, equipment, lighting, turf and irrigation solutions |
| Golf course and sports turf operators | Golf facilities, sports complexes, turf management teams | Superintendents, directors, purchasing | High relevance for turf, irrigation, chemicals, equipment, lighting |
| Hardscape and outdoor living buyers | Pavers, patio, outdoor kitchen, landscape design firms | Project managers, estimating, purchasing | Relevant for stone, block, lighting, furniture, outdoor structures |
| Retail and garden center buyers | Garden centers, home improvement retailers, merchandisers | Category and purchasing decisions | Relevant for plants, tools, fertilizers, consumer lawn and garden products |
| Landscape architects and consultants | Design firms, planning consultants, specifiers | Specification influence and project recommendations | Important for shaping product preference and project adoption |
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: Orlando | Central Florida buyers and suppliers | High | Dense concentration of tourism, commercial property, municipal, and landscaping demand |
| Host state: Florida | Landscape contractors, nurseries, irrigation firms, distributors across Florida | Very High | Florida is a major landscaping and outdoor services market |
| Nearby business hubs | Tampa, Jacksonville, Miami-Fort Lauderdale, West Palm Beach | High | Strong regional drive-in attendance potential |
| Southeast United States | Buyers from Georgia, Alabama, South Carolina, North Carolina, Tennessee | Medium to High | Relevant corridor for green-industry suppliers and distributors |
| National reach | National suppliers, OEMs, and multi-state operators | Medium | Trade-show format supports broader U.S. sourcing and channel sales |
| International reach | Selective supplier and distributor interest from Canada, Latin America, and other markets | Low to Medium | More supplier-driven than buyer-driven internationally |
| Reach Level | Assessment | Explanation |
|---|---|---|
| Primary Reach: Regional | Regional trade audience | The show is expected to attract a strong Florida and Southeast buying base, especially from landscape and nursery businesses. |
| Secondary Reach: National | Meaningful national supplier pull | National brands and distributors may attend for channel development, product launches, and commercial prospecting. |
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Walt Disney World Resort | Operator-side / facility-side buyer | Large grounds, irrigation, horticulture, and landscape maintenance requirements | disneyworld.disney.go.com | Facilities Director, Grounds Manager, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Universal Orlando Resort | Operator-side / facility-side buyer | Extensive landscape, hardscape, irrigation, and maintenance spend | universalorlando.com | Facilities Director, Operations Director, Category Manager | Strong Market Fit, Attendance Not Confirmed |
| City of Orlando | Government buyer | Parks, public works, grounds, and irrigation purchasing needs | orlando.gov | Procurement Officer, Parks Director, Facilities Manager | Strong Market Fit, Attendance Not Confirmed |
| Orange County, Florida | Government buyer | Public facilities, parks, landscaping, and outdoor maintenance procurement | orangecountyfl.net | Purchasing Manager, Facilities Director, Parks & Recreation leadership | Strong Market Fit, Attendance Not Confirmed |
| University of Central Florida | Campus buyer | Campus grounds, landscape, irrigation, and facilities operations | ucf.edu | Facilities Director, Grounds Superintendent, Procurement | Strong Market Fit, Attendance Not Confirmed |
| Florida State Parks | Government buyer | State park grounds, equipment, and maintenance procurement | floridastateparks.org | Procurement, Parks Operations, Maintenance Director | Strong Market Fit, Attendance Not Confirmed |
| The Villages | Operator-side / community management buyer | Large-scale grounds, maintenance, irrigation, and landscaping spend | thevillages.com | Operations Director, Facilities Director, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| BrightView Landscapes | Landscape contractor / service buyer | Major landscaping operator with equipment, materials, and service purchasing needs | brightview.com | VP Procurement, Category Manager, Operations Director | Strong Market Fit, Attendance Not Confirmed |
| SiteOne Landscape Supply | Distributor / channel buyer | Key distributor-side account for products sold through landscape channels | siteone.com | Merchandising Director, Purchasing Manager, Category Manager | Strong Market Fit, Attendance Not Confirmed |
| Ewing Outdoor Supply | Distributor / channel buyer | Landscape and irrigation distribution; strong product-sourcing relevance | ewingoutdoorsupply.com | Purchasing, Category Manager, VP Merchandising | Strong Market Fit, Attendance Not Confirmed |
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Director of Procurement / Procurement Manager | Procurement | Manager to Director | Owns purchasing decisions for equipment, supplies, and vendor selection |
| 2 | Operations Director / Operations Manager | Operations | Manager to Director | Influences fleet, staffing, productivity, and equipment standards |
| 3 | Landscape Contractor Owner / President | Executive Office | Owner / C-level | Often final decision-maker for major buying and channel relationships |
| 4 | Facilities Director / Grounds Manager | Facilities / Maintenance | Manager to Director | Responsible for landscape maintenance, irrigation, and service contracts |
| 5 | Category Manager / Merchandise Manager | Merchandising / Buying | Manager | Relevant for distributors, retailers, and supply-channel purchasing |
| 6 | Strategic Sourcing Manager | Sourcing | Manager | Useful for supplier evaluation, cost optimization, and contract awards |
| 7 | Irrigation Designer / Irrigation Specialist | Technical / Engineering | Specialist to Manager | Influences system design, product specification, and replacement cycles |
| 8 | Landscape Architect / Specifier | Design / Planning | Professional / Senior Professional | Shapes product specifications and project recommendations |
| 9 | Municipal Parks & Recreation Director | Government / Parks | Director | Potential buyer for public grounds equipment, maintenance, and irrigation |
| 10 | Business Development Director / Partnerships Manager | Sales / Partnerships | Manager to Director | Important for OEMs, distributors, and service providers seeking channel growth |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Construction | Landscape installation and site development buyers overlap heavily with construction | Contractors, project managers, specifiers |
| 2 | Building Materials | Hardscape, outdoor structures, pavers, stone, and related materials | Material buyers, distributors, category managers |
| 3 | Agriculture | Nursery, horticulture, and plant production alignment | Nursery operators, growers, farm supply sellers |
| 4 | Machinery | Outdoor power equipment, mowers, loaders, and maintenance machinery | Equipment dealers, fleet buyers, service managers |
| 5 | Environmental Services | Pest control, soil, water management, and sustainability solutions | Service providers and compliance-focused buyers |
| 6 | Wholesale | Distributor and channel activity is central to the event | Distributors, importers, resellers |
| 7 | Retail | Garden centers and home improvement buyers may attend or source here | Category management, store buying, merchandising |
| 8 | Facilities Services | Grounds and maintenance stakeholders are important buyers | Facilities managers, property operations |
| 9 | Government Administration | Municipal parks, public works, and procurement demand | Government buyers and contract officers |
| 10 | Logistics & Supply Chain | Distribution, inventory, and replenishment are important for this channel | Supply chain managers, warehouse, distributors |
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Attendance figure not publicly confirmed by the organizer. | Confirmed unavailable | No validated current-year count in the provided materials | Use organizer registration updates for final sizing |
| Exhibitor count | Not publicly confirmed | Unavailable | Organizer materials required | Could materially affect lead volume and buyer diversity |
| Buyer count | Not publicly confirmed | Unavailable | No verified buyer registry provided | Likely buyer-heavy due to trade-show format |
| Speaker count | Not publicly confirmed | Unavailable | Agenda/source not provided | Relevant for content-led prospecting if agenda is released |
| Sponsor count | Not publicly confirmed | Unavailable | Current sponsor list not verified | Sponsor list may help identify commercial buyers and channel partners |
| Historical attendance | Historical / prior-year evidence not verified in the provided materials | Not confirmed | Official prior-year data needed | Do not use as a hard count without organizer validation |
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Procurement | Better pricing, supplier consolidation, dependable delivery | Meet purchasing leaders and channel buyers in one place | Supply contracts, distribution, replenishment programs |
| Equipment | Reliable, efficient machines and fleet support | Demo-based selling and dealer recruitment | Mowers, loaders, tools, attachments, service plans |
| Irrigation | Water efficiency, controls, repair, and modernization | Technical conversations with specifiers and contractors | Controllers, sensors, pumps, valves, fittings |
| Hardscape | Materials and design support for outdoor projects | Project-focused outreach to contractors and specifiers | Pavers, stone, edging, retaining solutions |
| Turf care / lawn care | Healthier turf, lower operating costs, consistency | Cross-sell products to maintenance contractors and grounds teams | Fertilizers, treatments, sprayers, diagnostic tools |
| Outdoor living | Design-led products for residential and commercial projects | Attract builders, designers, and premium landscape firms | Lighting, furniture, structures, accessories |
| Sustainability | Water conservation, eco-friendly inputs, compliance | Position products as cost-saving and environmentally responsible | Smart irrigation, low-emission equipment, green chemicals |
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event maps directly to landscape, nursery, irrigation, and grounds-maintenance buyers. |
| Decision-maker availability | High | Likely to include owners, operators, procurement leaders, and channel buyers. |
| Data collection potential | High | Strong event fit for lead list building if official exhibitor, sponsor, or attendee data is released. |
| Apollo targeting potential | Very High | Clear industry and title signals support precise account and contact targeting. |
| Geographic targeting potential | High | Florida and Southeast regional segmentation should perform well. |
| Best outreach approach | Direct, product-led, demo-oriented | Lead with ROI, durability, efficiency, service coverage, and channel support. |
| Overall lead quality | High | Strong B2B attendee profile with clear buying intent across multiple categories. |
| Best use case | B2B attendee list building and buyer targeting | Useful for supplier sales, distributor recruitment, and account-based marketing. |
| Limitations / risks | Current-year attendee and exhibitor lists not publicly confirmed in the provided data | Prospecting accuracy improves materially once official lists are released. |
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Agriculture; Construction; Building Materials; Machinery; Environmental Services; Wholesale; Retail; Facilities Services; Government Administration; Logistics & Supply Chain | Focus on the most relevant buyer ecosystems |
| Departments | Procurement, Operations, Facilities, Purchasing, Merchandising, Supply Chain, Sales, Business Development | Target decision-makers and commercial influencers |
| Seniority | Manager, Director, VP, CXO, Owner, Partner | Prioritize budget holders and final approvers |
| Job titles | Procurement Manager, Purchasing Manager, Director of Procurement, Operations Director, Facilities Director, Grounds Manager, Category Manager, Merchandise Manager, Strategic Sourcing Manager, Landscape Contractor Owner | Direct title-based contact targeting |
| Geography | Florida, Georgia, Alabama, South Carolina, North Carolina, Tennessee, Texas, national U.S. accounts | Match regional buyer concentration and national supplier interest |
| Employee size | 11–50, 51–200, 201–500, 501–1,000, 1,001+ | Covers contractor, distributor, and enterprise/public-sector buyers |
| Keywords | landscape, nursery, irrigation, hardscape, grounds maintenance, turf, outdoor power, garden center, parks, facilities, procurement | Refine intent and event relevance |
| Company type | Private, public, government, association, operator-side, distributor-side | Capture both commercial buyers and public-sector procurement teams |
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| Florida Nursery, Growers & Landscape Association (FNGLA) | Official organizer website | Organizer identity and event family context for The Landscape Show | High |
| The Landscape Show event page | Official event page | Current-year dates, venue details, agenda, and exhibitor information when published | High, pending live-page confirmation |
| City of Orlando | Government / city reference | Host-city context and buyer-market relevance | High |
| Orange County, Florida | Government / county reference | Regional public-sector buyer ecosystem | High |
| Walt Disney World Resort | Buyer organization reference | Large operator-side grounds and facilities buying relevance | High for market fit |
| Universal Orlando Resort | Buyer organization reference | Large facility, grounds, and outdoor maintenance buying relevance | High for market fit |
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Tell us your work email and our AI instantly builds a buyer list matched to The Landscape Show 2026 — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.