🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to Salon SIMI — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
🔒 Get my buyer details Free · ~20 seconds
About this event
Data sheet
Salon SIMI – Event Attendee & Buyer Profile Analysis
Event date: 8–10 December 2026
Location: Porte de Versailles, Paris, France
Event status: Upcoming
Research date: 2 July 2026
Event Overview
| Event Name | Salon SIMI (Salon de l’investissement Immobilier) |
| Event Date | 8–10 December 2026 |
| Event Status | Upcoming |
| Venue | Porte de Versailles |
| City | Paris |
| State / Region | Île-de-France |
| Country | France |
| Organizer | SIMI / Salon de l’investissement Immobilier (organizer as presented on the official website) |
| Official Event Website | salonsimi.com |
| Event Type | B2B trade show, conference, and networking event for real estate investment and property markets |
| Primary Category | Building & Construction |
| Secondary Applicable Categories | Business Services; Banking & Finance; Logistics & Transportation; Power & Energy |
| Audience Reach | National, with meaningful European and cross-border investor relevance |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer for the 2026 edition. Historical 2025 evidence: 26,052 visitors. |
| Attendance Data Reliability | Historical / prior-year evidence for visitor volume; current-year attendance not publicly confirmed |
| Main Purpose of Event | To connect the full real estate value chain around investment, development, asset management, transformation, decarbonization, territory planning, and project execution |
About the Event
Salon SIMI is a major French B2B event dedicated to real estate investment and the broader property ecosystem. The official positioning emphasizes the industry’s strategic role in France and the event’s role as a platform where territories, investors, developers, owners, operators, advisors, and solution providers meet to advance real estate projects and shape market direction.
The event matters because it brings together decision-makers involved in financing, developing, transforming, operating, and optimizing real estate assets. It is especially relevant for companies selling to property owners, developers, public-sector territory stakeholders, asset managers, construction and engineering firms, decarbonization and renovation providers, facility management teams, and logistics or industrial real estate operators.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Investors / capital allocators | Real estate funds, asset managers, private equity, institutional investors, family offices | Capital deployment, portfolio strategy, acquisitions, disposals | High relevance for investment, advisory, data, diligence, and asset performance offerings |
| Owners / foncières / property companies | Commercial property owners, REIT-like structures, foncières, landlords | Asset strategy, leasing, capex, renovation, ESG upgrades | Strong fit for renovation, energy, FM, proptech, compliance, and construction suppliers |
| Developers / promoters | Real estate developers, promoters, urban development firms | Project origination, design, financing, execution | Core audience for construction, engineering, materials, and project technology vendors |
| Public-sector territory and planning buyers | Metropolitan authorities, municipalities, development agencies, public planners | Land use, zoning, redevelopment, public-private projects | Relevant for infrastructure, civic planning, engineering, and sustainable development suppliers |
| Asset & property management teams | Property managers, asset managers, portfolio operations teams | Operating performance, rent optimization, service procurement | Strong fit for FM, leasing tech, ESG reporting, maintenance, and building services |
| Construction / execution leaders | General contractors, builders, fit-out firms, trade contractors | Procurement, subcontracting, project delivery, vendor selection | High value for equipment, materials, software, and specialist services providers |
| Engineering / AMO / technical advisors | Engineering firms, technical consultants, AMO, design offices | Specification, technical approval, project advisory | Influential in vendor selection for design, software, materials, and performance tools |
| Operators / occupiers / end users | Corporate occupiers, logistics operators, industrial users, service operators | Space requirements, workplace strategy, operating model | Relevant for workplace, facilities, energy, and fit-out suppliers |
| Renovation / decarbonization specialists | Retrofit firms, energy service companies, HVAC, insulation, sustainable building specialists | Project delivery and solution specification | Highly relevant for ESG, energy-efficiency, and compliance vendors |
| Logistics / industrial real estate stakeholders | Warehouse developers, logistics operators, industrial landlords | Site selection, expansion, operations, technical requirements | Useful for industrial construction, material handling, energy, and automation suppliers |
| Industry media / associations / consultants | Trade media, associations, advisory firms, market intelligence providers | Influence, visibility, ecosystem mapping, thought leadership | Support event amplification and strategic account targeting |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Paris host city | Very high | High | Largest concentration of developers, investors, advisors, and public authorities |
| Île-de-France | Very high | High | Primary regional market for French real estate investment and development |
| Major French business hubs | High | Medium to high | Lyon, Marseille, Lille, Bordeaux, Toulouse, Nantes, Strasbourg, Nice, Rennes |
| National France-wide attendance | High | High | Event positioning is national in scope with broad market coverage |
| Benelux, Switzerland, UK, Germany, Southern Europe | Medium | Medium | Likely cross-border investors, advisors, and solution providers active in French markets |
| International investors / institutions | Medium | Medium | Relevant for capital flows, pan-European portfolios, and strategic partnerships |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| Primary: National | Confirmed by event positioning | SIMI is positioned as a major French real estate marketplace connecting national stakeholders across investment, development, operation, and public-sector planning. |
| Secondary: European | Likely | Paris-based real estate investment events typically attract adjacent European investors, advisors, and solution providers seeking access to the French market. |
| Secondary: Global | Limited but present | International capital and multinational occupiers may attend, but the event is primarily French-market focused. |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| AXA IM Alts | Investor / asset manager | Real estate investment and asset allocation relevance | axa-im.com | Head of Real Estate, Investment Director, Portfolio Manager | Strong Market Fit, Attendance Not Confirmed |
| Unibail-Rodamco-Westfield | Property owner / operator | Large portfolio owner with asset and development requirements | urw.com | Director of Asset Management, Development Director, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Klépierre | Retail property owner | Portfolio strategy, capex, ESG upgrades, and redevelopment | klepierre.com | Asset Manager, Development Director, ESG Manager | Strong Market Fit, Attendance Not Confirmed |
| Covivio | Real estate investor / developer | Core French/European real estate decision-maker | covivio.eu | Investment Director, Asset Director, Technical Director | Strong Market Fit, Attendance Not Confirmed |
| Gecina | Property owner / office landlord | Office and mixed-use property investment and management | gecina.fr | Head of Property, Asset Manager, Capex Manager | Strong Market Fit, Attendance Not Confirmed |
| ICADE | Developer / owner / operator | Mixed-use, healthcare, and tertiary real estate portfolio relevance | icade.fr | Development Director, Property Manager, ESG Director | Strong Market Fit, Attendance Not Confirmed |
| Sogeprom | Developer / promoter | Active in development and urban projects | sogeprom.fr | Project Director, Development Manager, Procurement Lead | Strong Market Fit, Attendance Not Confirmed |
| Bouygues Immobilier | Developer / builder | Construction, development, and refurbishment pipelines | bouygues-immobilier.com | Operations Director, Technical Director, Sourcing Manager | Strong Market Fit, Attendance Not Confirmed |
| Nexity | Developer / property services | Development, asset services, and housing market relevance | nexity.fr | Development Director, Asset Manager, Facilities Director | Strong Market Fit, Attendance Not Confirmed |
| Nhood | Property / urban regeneration operator | Urban transformation and mixed-use regeneration | nhood.com | Territory Director, Development Manager, Project Director | Strong Market Fit, Attendance Not Confirmed |
| Société du Grand Paris | Government / public infrastructure buyer | Public territory and infrastructure transformation relevance | societedugrandparis.fr | Procurement Director, Project Director, Public Affairs Lead | Strong Market Fit, Attendance Not Confirmed |
| La Poste Immobilier | Corporate real estate owner/operator | Large French real estate portfolio with transformation needs | laposte-immobilier.fr | Asset Manager, Technical Director, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| SNCF Immobilier | Public / corporate property owner | Large portfolio redevelopment and asset optimization | sncf.com | Portfolio Director, Project Director, Facilities Manager | Strong Market Fit, Attendance Not Confirmed |
| Groupe ADP | Infrastructure / property operator | Large asset, renovation, and development portfolio | parisaeroport.fr | Real Estate Director, Procurement Lead, Technical Director | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Real Estate Officer / Real Estate Director | Executive / Strategy | C-level / VP | Owns portfolio strategy, investment decisions, and supplier approvals |
| 2 | Chief Investment Officer / Investment Director | Investment | C-level / VP / Director | Controls capital allocation and transaction decisions |
| 3 | Head of Asset Management / Asset Manager | Asset Management | Director / Manager | Responsible for performance, occupancy, capex, and ESG initiatives |
| 4 | Development Director / Project Director | Development | Director / Senior Manager | Evaluates design, execution partners, and project delivery solutions |
| 5 | Procurement Manager / Strategic Sourcing Manager | Procurement | Manager / Director | Influences vendor shortlist, pricing, and contract award |
| 6 | Technical Director / Engineering Director | Technical / Engineering | Director | Validates building performance, compliance, and technical specifications |
| 7 | Facilities Director / Facility Manager | Facilities / Operations | Director / Manager | Buys maintenance, services, and operational efficiency solutions |
| 8 | Sustainability / ESG Director | Sustainability | Director / Head of | Drives decarbonization, reporting, and retrofit priorities |
| 9 | Public Territory / Urban Planning Director | Public Sector / Planning | Director / Senior Manager | Influences land use, regeneration, and public-private project pipelines |
| 10 | Logistics Real Estate Director / Industrial Asset Manager | Industrial / Logistics | Director / Manager | Relevant for warehouses, distribution assets, and industrial sites |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Real Estate | Core industry for the event | Investors, developers, owners, operators |
| 2 | Commercial Real Estate | Office, retail, mixed-use, and investment portfolios | Asset managers, landlords, occupiers |
| 3 | Construction | Project execution and redevelopment is central | Contractors, fit-out firms, project delivery teams |
| 4 | Architecture & Planning | Design, master planning, and project conception | Design offices, urban planners, AMO |
| 5 | Civil Engineering | Infrastructure, land development, and technical execution | Engineering firms, technical consultants |
| 6 | Building Materials | Refurbishment, construction, and decarbonization projects need materials | Suppliers to contractors and developers |
| 7 | Financial Services | Investment, financing, and transaction activity are core | Funds, lenders, brokers, financing platforms |
| 8 | Banking | Real estate finance and project lending relevance | Debt providers, structured finance teams |
| 9 | Facilities Services | Operations, maintenance, and building performance are key themes | FM providers, maintenance, workplace services |
| 10 | Environmental Services | Decarbonization and retrofit are prominent event themes | Energy transition, ESG, compliance providers |
| 11 | Government Administration | Territory planning and public-private redevelopment participation | Cities, agencies, public authorities |
| 12 | Logistics & Supply Chain | Logistics real estate and industrial assets are specifically referenced | Warehouse operators, industrial developers |
| 13 | Management Consulting | Strategic transformation and portfolio optimization advisory | Real estate advisory, strategy, change management |
| 14 | Computer Software | Proptech, asset management, ESG, and data platforms | Software buyers and digital transformation teams |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | 26,052 visitors | Historical / prior-year evidence | Official website 2025 bilan / event homepage metrics | Represents the latest publicly stated visitor volume; not confirmed for 2026 |
| Exhibitor count | 470 exhibitors | Historical / prior-year evidence | Official website 2025 bilan | Useful for market size context; current-year count not publicly confirmed |
| Speaking sessions | 115 prises de parole | Historical / prior-year evidence | Official website 2025 bilan | Indicates strong content density and delegate engagement potential |
| Buyer count | Not publicly confirmed | Unconfirmed | Organizer did not publish a buyer-only count in the provided official content | Attendance includes broad B2B mix; buyer profiling should rely on role-based targeting |
| Sponsor count | Not publicly confirmed | Unconfirmed | Not stated in provided official content | Use official sponsorship brochure if available later |
| 2026 current-year attendance | Attendance figure not publicly confirmed by the organizer. | Confirmed statement | No public 2026 attendance number in official content provided | For lead generation, treat 2025 data as directional only |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Investment | Asset acquisition, portfolio strategy, financing | Meet investors and capital allocators early in the decision cycle | Financial services, valuation, due diligence, advisory software |
| Transformation / retrofit | Repurpose existing assets, modernize buildings | Position solutions for redevelopment and renewal projects | Construction, retrofit systems, project management, materials |
| Decarbonization / ESG | Energy performance, emissions reduction, compliance | Engage sustainability leaders and technical directors | ESG software, energy services, HVAC, insulation, audit tools |
| Asset & property management | Occupancy, rent, service quality, operating efficiency | Connect with operational decision-makers | Proptech, FM, maintenance, analytics, tenant engagement |
| Territory development | Land development, public-private coordination | Engage public authorities and redevelopment partners | Planning, civils, engineering, public-sector advisory |
| Logistics / industrial real estate | Warehouses, hubs, production assets, supply chain space | Target operators with expansion or modernization plans | Industrial construction, automation, energy, materials handling |
| Workplace strategy | Portfolio optimization, occupancy planning, hybrid work | Engage corporate real estate leaders and consultants | Workplace advisory, fit-out, occupancy analytics, FM |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event directly concentrates real estate investors, developers, owners, operators, and public-sector stakeholders. |
| Decision-maker availability | High | Relevant seniority is built into the event’s core audience mix. |
| Data collection potential | Medium | Strong for attendee profiling and account targeting, but current-year attendee list is not publicly confirmed in the provided content. |
| Apollo targeting potential | Very High | Clear industry, department, and seniority filters map well to the event audience. |
| Geographic targeting potential | High | France-wide and Paris-led targeting is highly practical, with European extensions for cross-border investors. |
| Best outreach approach | Account-based outreach | Target owners, developers, asset managers, and public-sector project stakeholders with role-specific messaging. |
| Overall lead quality | High | Strong B2B event for lead generation in real estate, construction, proptech, and sustainability markets. |
| Best use case | Attendee list sales, exhibitor targeting, buyer profiling, strategic account outreach | Useful for selling to real estate decision-makers and ecosystem suppliers. |
| Limitations / risks | Medium | Public current-year attendance, exhibitor, and buyer lists were not fully confirmed in the provided official content. |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Real Estate; Commercial Real Estate; Construction; Architecture & Planning; Civil Engineering; Building Materials; Financial Services; Banking; Facilities Services; Environmental Services; Government Administration; Logistics & Supply Chain | Align searches to the event’s core buyer ecosystem |
| Departments | Real Estate; Investments; Procurement; Operations; Facilities; Engineering; Sustainability; Development; Strategy; Public Sector | Reach decision-makers and influencers |
| Seniority | C-Level; VP; Director; Head; Manager; Owner/Partner | Prioritize budget holders and shortlist approvers |
| Job titles | Chief Real Estate Officer, Real Estate Director, Head of Asset Management, Investment Director, Development Director, Procurement Director, Technical Director, Facilities Director, ESG Director, Urban Planning Director, Project Director, Asset Manager | Role-based outreach for high-conversion accounts |
| Geography | France; Île-de-France; Paris metro; Benelux; Switzerland; Germany; UK | Focus on local concentration with selective European expansion |
| Employee size | 51–200; 201–500; 501–1,000; 1,001–5,000; 5,000+ | Capture mid-market and enterprise real estate buyers |
| Keywords | real estate, asset management, property, portfolio, development, redevelopment, renovation, decarbonization, ESG, facility management, logistics, urban planning | Refine outreach to event-aligned needs |
| Company type | Public companies; private real estate groups; investment firms; property owners; developers; public agencies; contractors | Target organizations with buying authority |
| Technologies | Proptech, CAFM/IWMS, ESG reporting, BIM, project management, energy monitoring, CRM | Useful for software and digital solution sellers |
Suggested Apollo Search Logic: (“Real Estate” OR “Commercial Real Estate” OR “Construction” OR “Architecture & Planning”) AND (Director OR VP OR Head OR Manager OR Chief) AND (“Asset Management” OR Development OR Procurement OR Facilities OR ESG OR “Urban Planning” OR “Project Management”) AND France
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| Salon SIMI official website | Official organizer website | Event name, dates, venue, city, event positioning, audience themes, historical 2025 metrics | Very High |
| Salon SIMI homepage / official copy | Primary event content | Positioning as a reference real estate investment event; three strategic pillars; audience segments; B2B relevance | Very High |
| Official 2025 bilan / metrics references on site | Official historical event metrics | Visitor count, exhibitor count, speaking slots | High for prior-year evidence; not current-year confirmation |
| Official site sections: Networking & Business, Programme, Visiter le SIMI, Exposer au SIMI | Official event navigation / program pages | B2B networking purpose, exhibitor-led format, content orientation | High |
🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to Salon SIMI — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
🔒 Get my buyer details Free · ~20 seconds