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About this event
RE+ Mexico (RE+ MEXICO) — Deep Research Buyer & Audience Analysis
Event at a Glance (from official source)
- Event title: RE+ Mexico
- Dates: 20–22 April 2027
- Venue: Expo Guadalajara
- City & country: Guadalajara, Jalisco, Mexico
- Website (official): https://re-plus-mexico.com.mx/en/
- Simultaneous event: The event is celebrated simultaneously with ECOMONDO
RE+ Mexico is positioned as the leading fair in renewable energies, bringing together professional buyers, executives, and industry stakeholders around solar, wind, storage, renewable hydrogen, energy efficiency, and the broader renewable value chain (components, equipment, services, and consulting). The official website provides strong quantifiable buyer indicators and a clear sector map for 2027.
1️⃣ Who attends (BUYERS / ATTENDEES)
RE+ Mexico is built as a buyer-forward professional market, not simply a consumer awareness event. The official site highlights that a significant share of attendees participate in purchasing processes and that a large portion are executives/decision-makers. This is important for buyer-list research because it indicates that many contacts attending are not only interested in renewable energy topics, but are also actively connected to procurement, supplier evaluation, partner selection, and strategic decision-making within their organizations.
Main attendee groups (buyer/decision-maker oriented)
- Professional buyers & decision-makers (officially stated as the core audience)
- Executives (officially stated as a large portion of visitors)
- Industry representatives involved across the renewable energy ecosystem: project owners, EPC/contractors, utilities, developers, distributors, and solution providers
- Conference and workshop participants through the Premium Conference program, on-site workshops, and training activities
What “buyer attendance” usually means in this type of renewable fair
In renewable energy events like RE+ Mexico, “buyers” typically include people responsible for: supplier shortlisting, vendor management, procurement planning, CAPEX planning, grid/interface strategy, installation and commissioning timelines, long-term maintenance planning, and technology roadmap decisions. They also include commercial leaders who evaluate partners for components, equipment, and service delivery.
For our buyer research, the best approach is to target roles that influence or execute purchasing decisions in renewable projects—especially the sectors explicitly listed on the event website: Solar Energy, Energy Efficiency, Energy Storage, Wind Energy, Renewable Hydrogen, Services & Consulting, and Components & Equipment.
2️⃣ Where the show is happening + attendee geographic origin
Show location: Expo Guadalajara, Av. Mariano Otero 1499, Verde Valle, 44550 Guadalajara, Jalisco, Mexico.
Geographic origin (what we can reliably infer from the official data)
The official website provides strong signals that RE+ Mexico is the largest renewable energy market in Mexico, with data based on the 2026 edition. However, it does not publish a full breakdown of attendee geographic origin (e.g., by city/state or international mix) in the provided text. Therefore, we will avoid guessing exact percentages.
Practical geographic expectations for buyer-list research
- Mexico-based buyers: The highest likelihood is Mexico-wide participation because the event is positioned as a Mexican market leader and hosted in Guadalajara.
- Regional Latin America relevance: The organizer/network includes international sales contacts covering Canada and Central & South America; this suggests cross-border attention, but the official text provided does not quantify it.
- International technology and service interest: Renewable sectors (components, equipment, storage, hydrogen) often attract global suppliers; again, we would confirm this using additional edition results/exhibitor data if available.
If we need a precise attendee origin map for targeting (for example, “most attendees from which Mexican states”), we should request access to official 2026/2027 attendance geography data (if published in results reports or via organizer insights).
3️⃣ Audience reach (Local / National / Global)
Based on the event positioning and the official claim that it is the largest renewable energy market in Mexico, RE+ Mexico’s primary reach is: National (Mexico-focused), with international participation likely concentrated among technology, equipment, and service providers.
The official site confirms that the event draws +12,500 professional buyers (data based on the 2026 edition) and runs with multiple sector tracks and a Premium Conference program. That profile generally indicates it is not a purely local show; it is a national-scale industry platform.
4️⃣ Sample buyer company names (BUYERS ONLY) + Websites
Below are buyer-fit examples aligned with the event’s sector map (solar, wind, storage, renewable hydrogen, energy efficiency, and the renewable supply chain). These samples are designed to help our research teams start from “buyer-like” organizations (developers, utilities, EPC/contractors, equipment integrators, and consulting/engineering providers). For final list quality, we would refine titles and region filters based on your client product requirements.
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| 1 | CFE (Comisión Federal de Electricidad) | https://www.cfe.mx | Procurement Director / Head of Renewable Generation Procurement / Energy Infrastructure Procurement Manager | Utility-scale power planning and contracting aligns directly with storage, grid integration, and renewable technology procurement. |
| 2 | Grupo Bimbo (energy efficiency initiatives) | https://www.grupobimbo.com | Sustainability Director / Energy Management & Decarbonization Manager / Procurement Lead, Renewable Energy Projects | Large industrial buyer interest is typically strong in energy efficiency and corporate renewable procurement. |
| 3 | Grupo Iberdrola México | https://www.iberdrola.com | Business Development Manager (Renewables) / Renewable Projects Procurement / Asset Strategy Director | Renewables-focused development and contracting activity fits solar/wind/hybrid project ecosystems. |
| 4 | Acciona Energía | https://www.acciona.com | Procurement Manager / Project Development Manager / Head of Storage or Hybrid Solutions (role title varies) | Active across wind and solar with an increasing focus on storage and hybrid renewable systems. |
| 5 | Engie México | https://www.engie.com | Renewable Energy Procurement / VP Supply Chain (Energy Projects) / Director of Energy Solutions | Energy solutions provider with procurement cycles for renewable generation and associated services. |
| 6 | RWE (Mexico/LatAm renewable presence via affiliates & projects) | https://www.rwe.com | Renewables Project Manager / Procurement Lead / Engineering & Partnerships Manager | Developer-led purchasing for solar/wind and related equipment/services tends to align with fair buyer profiles. |
| 7 | Canadian Solar (Latin America supplier + projects) | https://www.canadiansolar.com | Regional Sales Director / Utility-Scale Projects Manager / Procurement & Partnering Lead | Direct alignment with solar components, systems, and project procurement needs. |
| 8 | Hanwha Q CELLS | https://www.qcells.com | Channel & EPC Partnerships Manager / Procurement Partnerships Lead / Commercial Director (Solar) | Solar buyer-fit for equipment/component procurement and partner selection for installations. |
| 9 | Vestas | https://www.vestas.com | Partner Development Manager / Procurement & Alliances (EPC/Developers) / Director of Wind Solutions | Wind supply chain alignment with buyers focused on wind power deployments and lifecycle services. |
| 10 | Siemens Energy | https://www.siemens-energy.com | Grid & Renewables Solutions Director / Procurement Manager (Energy Systems) / Head of Energy Storage Solutions | Grid, storage, and renewable integration solutions frequently match RE+ buyer decision journeys. |
| 11 | Schneider Electric | https://www.se.com | Energy Management Sales Director / Renewables & Storage Solutions Manager / Strategic Accounts Director | Energy efficiency + components/electrical infrastructure relevance; strong fit for decision-makers. |
| 12 | ABB | https://global.abb | Grid Automation & Renewables Solutions Manager / Procurement Partnerships Lead / Head of Electrification Solutions | Components and grid infrastructure involvement for renewables and storage integration. |
| 13 | Saipem (engineering & energy projects) | https://www.saipem.com | Engineering Procurement Manager / EPC Procurement Lead / Head of Project Execution (Renewables/Storage) | EPC/engineering project purchasing typically matches the services/consulting and equipment ecosystem. |
| 14 | Wärtsilä (energy solutions & flexibility) | https://www.wartsila.com | Energy Solutions Sales Director / BESS & Flexibility Partnerships Manager / Procurement-to-Partner Lead | Energy storage/flexibility solutions buyers are directly relevant to RE+ storage and grid support themes. |
| 15 | Trane Technologies (industrial efficiency) | https://www.tranetechnologies.com | Industrial Energy Efficiency Solutions Manager / HVAC Systems Procurement Lead / Sustainability & Energy Director | Energy efficiency segment alignment (especially for large industrial buyers managing energy usage). |
| 16 | JinkoSolar | https://www.jinkosolar.com | Utility & Developer Account Manager / EPC Partnerships Manager / Solar Procurement Partnering Lead | Solar equipment supply and partnerships align strongly with solar-focused visitor intent. |
| 17 | STEM/Techno & Engineering Services (market segment examples) | (Use client-region verified domain) | Renewable Project Engineering Lead / Technical Director / Consulting & Procurement Manager | RE+ includes Services & Consulting (33% interest). Engineering consulting and EPC-adjacent firms often attend with buyer influence. |
| 18 | Energy Storage system integrators (market segment examples) | (Use client-region verified domain) | Head of Energy Storage Partnerships / Director of BESS Solutions / Commercial Procurement Lead | Energy Storage is a key interest segment (47% interest), and system integrators commonly influence equipment and service selection. |
| 19 | Renewable hydrogen project developers (market segment examples) | (Use client-region verified domain) | Hydrogen Program Manager / Strategic Partnerships Director / Procurement & Vendor Management Lead | Renewable Hydrogen is listed with 32% visitor interest, indicating a meaningful buyer pocket for hydrogen-related engineering and procurement. |
| 20 | Industrial energy procurement consortia / corporate utilities (market segment examples) | (Use client-region verified domain) | Director of Energy Procurement / Renewable Corporate PPAs Manager / Sustainability Procurement Lead | RE+ Mexico’s 83% purchasing-process involvement supports outreach to corporate energy buyers and procurement-influencers. |
Note: Several rows include “market segment examples” because the official text does not provide a canonical list of buyer organizations. Once we receive your client product details, we will convert these into exact verified companies with precise domains and the best matching job titles by region.
5️⃣ Job profiles, industries & event type
Event type (how we should classify it)
RE+ Mexico is best classified as: Renewable Energy Trade Fair with strong professional buyer participation and a Premium Conference + workshops/training component. Sector tracks include Solar, Wind, Storage, Renewable Hydrogen, Energy Efficiency, and Components/Equipment plus Consulting/Services.
Job profiles to target (buyer / decision influence roles)
- Executive leadership: C-level and executive roles aligned to energy strategy and procurement
- Procurement leaders: Procurement Director / Supply Chain Director / Vendor Management Lead / Strategic Sourcing Manager
- Renewables project leadership: Renewable Projects Director / Project Development Manager / Asset Strategy Manager
- Commercial & partnerships: Partnerships Director / Business Development Manager / Strategic Accounts Director
- Technical decision roles: Head of Energy Storage Solutions / Grid Integration Manager / Engineering Director
- Advisory & consulting: Consulting Director / Technical Consulting Lead / Energy Advisory Manager
Industries to use (mapped from the provided Apollo-style industry list)
Since we are doing deep buyer research for renewable and energy market participants, the most relevant industry filters from the list you provided would typically include:
- Renewables & Environment
- Oil & Energy
- Utilities
- Industrial Automation (where storage/integration/controls apply)
- Mechanical or Industrial Engineering (EPC/engineering relevance)
- Electrical/Electronic Manufacturing (components/equipment)
- Logistics & Supply Chain (project materials & energy equipment logistics)
- Management Consulting (services & consulting segment)
- Computer & Network Security (if your client sells OT/energy cybersecurity; otherwise optional)
- Program Development / Professional Training & Coaching (only if the client sells training/capability building)
6️⃣ Estimated attendance (expected total footfall)
The official website (data based on the 2026 edition) states:
- +12,500 professional buyers
- +10,000 m2 exhibition space
- +70 leading conferences
The provided excerpt does not explicitly state the total overall footfall including non-professional visitors; however, it clearly positions “professional buyers” as the core measurable attendance segment. For our targeting plan, we treat the +12,500 professional buyers figure as the primary addressable audience in attendee research and outreach.
7️⃣ Key focus areas & buyer engagement
The official website provides a sector-by-sector interest breakdown (2027). These are the strongest angles for buyer engagement because they represent where attendees are already interested and likely willing to evaluate solutions.
Key focus areas (official sector interest signals)
- Energy Storage — 47% of visitors interested
- Components and Equipment — 42% of visitors interested
- Renewable Hydrogen — 32% of visitors interested
- Solar Energy — 60% of visitors interested
- Energy Efficiency — 40% of visitors interested
- Wind Energy — 31% of visitors interested
- Services and Consulting — 33% of visitors interested
Buyer engagement channels
- Premium Conference program: where decision-makers attend sessions and evaluate solution providers
- On-site workshops and training: strong for technical/engineering audiences and solution validation
- Exhibition floor (10,000+ m2): active vendor discovery and partnership discussions
- Executive-level participation: official statement indicates a high portion are executives and decision-makers
What messaging typically converts in RE+ Mexico context
For highest engagement, the message should map directly to one of the sector tracks. Buyers will respond best when we align:
- Value proposition: cost reduction, performance improvement, grid reliability, or time-to-deployment
- Technology domain: storage/BESS, solar components, wind lifecycle, hydrogen readiness, energy efficiency upgrades
- Implementation reality: local project execution capabilities and supply readiness in Mexico
8️⃣ Client-product fit note (We need your client website to finalize the “best buyers”)
We can absolutely refine “the best buyers” for RE+ Mexico based on your client’s product requirements, but we need one key input: please share your client’s website URL (and ideally a 2–3 line description of what they sell).
Why we need the website
RE+ Mexico attracts buyers across multiple sub-markets (solar, storage, hydrogen, efficiency, components, consulting). The “best buyers” change dramatically depending on whether your client sells:
- Hardware/components: We will prioritize equipment and component buyers, EPC procurement, and technical purchasing
- Energy storage systems: We will focus on storage solution directors, integration managers, and procurement for BESS/hybrid systems
- Hydrogen-related solutions: We will focus on hydrogen program managers, strategic partnerships, and technical engineering leadership
- Consulting/services: We will prioritize advisory leads and procurement for project studies, feasibility, and technical support
- Energy efficiency solutions: We will prioritize industrial energy managers, sustainability procurement, and energy management directors
Interim: best buyer categories we expect to be strongest (without your client website)
Until we receive your client URL, the highest-probability buyer categories based on the official sector interest signals would be:
- Solar buyers (60% interest): project developers, EPC procurement, utility procurement, and commercial partnerships
- Energy storage buyers (47% interest): storage integration teams, grid flexibility buyers, BESS solution stakeholders
- Components & equipment buyers (42% interest): equipment procurement, systems integrators, electrical/electronics leadership
- Energy efficiency buyers (40% interest): industrial energy managers, sustainability directors, facility energy leads
Action required from you (to complete point 8 accurately)
- Send us the client website
- Tell us which of these best matches them (choose one or more): Solar / Wind / Storage / Renewable Hydrogen / Energy Efficiency / Components & Equipment / Services & Consulting
- Tell us the target customer type: Utilities / Industrial / EPC / Developers / Consulting firms
Once we have that, we will return: (1) a short list of the best-fit buyer segments, (2) the exact job titles to target in those segments, (3) a prioritized buyer company list (15–30+ companies) with websites, (4) a tailored engagement angle for RE+ Mexico’s conference & workshop environment.
9️⃣ Final recommendation (who we should prioritize for attendee/buyer engagement)
Based on the official RE+ Mexico positioning and published 2026-based performance indicators, we recommend focusing on buyer categories tied to the highest-interest sectors and the official “decision-maker” behavior:
Priority sectors for buyer outreach
- Solar Energy (60% interest)
- Energy Storage (47% interest)
- Components and Equipment (42% interest)
- Energy Efficiency (40% interest)
- Renewable Hydrogen (32% interest)
- Wind Energy (31% interest)
- Services and Consulting (33% interest)
Best buyer role clusters to prioritize
- Executives and decision-makers (the event states 76% are executives and +83% are decision-makers)
- Procurement / strategic sourcing leadership
- Renewable project development and asset strategy
- Technical solution leadership for storage/hydrogen/integration
- Commercial partnerships and BD for supplier and EPC alliances
Quality outlook
Official indicators strongly support high relevance for B2B outreach:
- 83% of visitors are involved in the purchasing process of their companies
- 76% of visitors are executives
- +12,500 professional buyers (2026-based data)
- +70 leading conferences
Next step: Share your client website and we will finalize the “best buyers” shortlist specifically aligned to your client’s product fit for RE+ Mexico.
Appendix — Quick targeting checklist (for us to refine the list)
- Client website URL: (required)
- Core offering: Solar / Storage / Wind / Hydrogen / Efficiency / Components / Consulting
- Customer type: Utility / Industrial / EPC / Developer / Consulting
- Preferred deal motion: procurement, partnerships, distribution, or project contracting
- Target geography focus inside Mexico (if any): national vs specific states (optional)
Data sheet
| Event Name | RE+ Mexico |
| Event Date | 20–22 April 2027 |
| Event Status | Upcoming |
| Venue | Expo Guadalajara |
| City | Guadalajara |
| State / Region | Jalisco |
| Country | Mexico |
| Organizer | Italian German Exhibition Company Mexico (IGECO Mexico), with RE+ / SNEC / strategic partners as shown on official site |
| Official Event Website | re-plus-mexico.com.mx |
| Event Type | Trade show / conference / exhibition |
| Primary Category | Power & Energy |
| Secondary Applicable Categories | Industrial Engineering; Business Services; Environment & Waste |
| Audience Reach | National with international buyer and supplier participation potential |
| Estimated Attendance / Expected Footfall | +12,500 professional buyers based on the organizer’s 2026 edition data; current 2027 attendance not publicly confirmed |
| Attendance Data Reliability | Estimated; based on official prior-edition figures published by the organizer. Attendance figure not publicly confirmed for the 2027 edition. |
| Main Purpose of Event | Business development, renewable energy sourcing, technology discovery, procurement networking, project partnerships, and conference-led education for the solar, storage, wind, hydrogen, efficiency, and components markets. |
RE+ Mexico is presented by the organizer as “the leading fair in renewable energies” in Mexico and is positioned as a high-volume commercial marketplace for renewable-energy buyers, suppliers, and project stakeholders. The event brings together solar, energy storage, wind, renewable hydrogen, energy-efficiency, consulting, and components/equipment segments, with a large conference component and an exhibition floor designed for business meetings and sourcing.
The event matters because Mexico continues to be an important demand center for clean power generation, grid modernization, industrial decarbonization, and distributed energy solutions. RE+ Mexico is especially relevant for procurement teams, project developers, EPCs, utilities, industrial energy users, distributors, integrators, consultants, and public-sector stakeholders seeking technology comparison, supplier discovery, and partnership building.
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Procurement and sourcing teams | Energy developers, industrial operators, utilities, EPCs, distributors | Shortlists suppliers, negotiates pricing, compares technical specifications | High-value for equipment, components, software, and service vendors |
| Project development / IPP buyers | Solar developers, storage developers, hybrid project sponsors, IPPs | Technology selection, vendor qualification, project partner selection | Strong fit for panels, inverters, batteries, EMS, EPC support, financing services |
| Utility and grid stakeholders | Electric utilities, transmission/distribution entities, grid service providers | Influences interconnection, storage, flexibility, reliability, and upgrade decisions | Relevant to grid tech, SCADA, storage, controls, software, and services |
| Industrial energy buyers | Manufacturers, food processors, logistics operators, data centers, large facilities | Owns energy strategy, ESG targets, capex approvals, and efficiency initiatives | Strong for behind-the-meter solar, storage, efficiency, O&M, energy management |
| Distributors and wholesalers | Electrical distributors, renewable equipment distributors, importers | Purchasing, stocking, channel strategy, supplier onboarding | Excellent for manufacturers seeking channel expansion in Mexico and LATAM |
| EPC and integrator teams | Engineering, procurement, and construction firms; system integrators | Specifies and bundles products for project delivery | Strong for components, software, structures, wiring, installation tools, services |
| Consultants and advisors | Energy consultants, engineering advisors, financial advisors, legal advisors | Influences vendor recommendations and project feasibility studies | Useful for credibility-building, referrals, and pipeline shaping |
| Government and public-sector stakeholders | Energy ministries, municipalities, state agencies, development agencies | Policy, incentives, procurement, pilots, and infrastructure planning | Relevant for public projects, PPAs, resilience, and clean-energy programs |
| Investors and financiers | Infrastructure funds, project finance teams, private equity, banks | Capital deployment, project underwriting, partnership evaluation | Important for storage, utility-scale, distributed generation, and platform deals |
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: Guadalajara | Local industrial firms, distributors, contractors, universities, utilities | Medium | Large business hub with strong manufacturing and services presence |
| Host state: Jalisco | Statewide industrial buyers, energy users, EPCs, public-sector stakeholders | High | Strong regional draw due to manufacturing and logistics concentration |
| Nearby business hubs | Monterrey, Querétaro, León, Aguascalientes, Mexico City, Puebla | High | Industrial buyers and energy developers are likely to travel for sourcing and networking |
| National reach | Mexico-wide attendance from developers, utilities, distributors, and large energy users | Very High | Official site positions the event as the largest renewable energy market in Mexico |
| International reach | Latin America, United States, China, Europe, and global vendors | Medium to High | Official contact coverage includes Mexico, Canada, Central & South America, China, and USA |
| Reach Level | Assessment | Explanation |
|---|---|---|
| Primary classification | National | The event is anchored in Guadalajara but marketed as a leading renewable energy trade fair for Mexico-wide buyers and suppliers. |
| Secondary reach | International | Official regional sales coverage and strategic links indicate meaningful cross-border supplier and attendee potential. |
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| CFE | Utility / grid operator | Central to power procurement, grid modernization, storage, and transmission needs | cfe.mx | Procurement Director; Energy Project Manager; Grid Planning Manager | Strong Market Fit, Attendance Not Confirmed |
| Comisión Nacional de Energía | Government / energy authority | Policy and market regulation stakeholders relevant to clean energy ecosystem | gob.mx | Policy Director; Program Manager; Procurement Officer | Strong Market Fit, Attendance Not Confirmed |
| SENER | Government / ministry | Federal energy stakeholders influence policy, programs, and public projects | gob.mx/sener | Director; Program Officer; Procurement Lead | Strong Market Fit, Attendance Not Confirmed |
| FIBRA Prologis | Industrial real estate / facility operator | Large industrial portfolio with energy-efficiency and rooftop solar opportunities | prologis.com.mx | Facilities Director; Sustainability Manager; Energy Manager | Strong Market Fit, Attendance Not Confirmed |
| Bimbo | Industrial energy buyer / manufacturer | Large manufacturing and logistics footprint; strong fit for efficiency and on-site generation | grupobimbo.com | Energy Manager; Procurement Manager; Plant Operations Director | Strong Market Fit, Attendance Not Confirmed |
| CEMEX | Industrial buyer / heavy industry | Energy-intensive operations may pursue efficiency, renewable PPAs, and storage | cemex.com | Energy Procurement Lead; Sustainability Director; Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Grupo Bafar | Food manufacturer / industrial buyer | Facility-scale energy and efficiency needs; strong industrial procurement profile | bafar.com | Procurement Director; Facilities Manager; Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Grupo Carso | Diversified conglomerate / investor | May participate across energy, infrastructure, industrial services, and financing | gcarso.com.mx | Business Development Director; Investment Director; Procurement Head | Strong Market Fit, Attendance Not Confirmed |
| Walmart de México y Centroamérica | Retail / large facility operator | Large energy user with efficiency, rooftop solar, refrigeration, and facility needs | walmartmexico.com.mx | Facilities Director; Sustainability Manager; Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Coppel | Retail / real estate operator | Multi-site retail footprint creates strong fit for distributed energy and efficiency solutions | coppel.com | Operations Director; Energy Manager; Procurement Director | Strong Market Fit, Attendance Not Confirmed |
| Grupo Aeroportuario del Pacífico (GAP) | Infrastructure operator | Airport operations require resilience, energy management, and sustainability projects | aeropuertosgap.com.mx | Facilities Director; Sustainability Director; Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Ternium Mexico | Industrial manufacturer | Heavy industry buyer likely to evaluate power cost reduction and efficiency projects | ternium.com | Energy Procurement Lead; Plant Manager; Sustainability Director | Strong Market Fit, Attendance Not Confirmed |
| Heineken México | Industrial buyer / beverage manufacturer | Energy, sustainability, and facility modernization are highly relevant | heinekenmexico.com | Sustainability Manager; Procurement Director; Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Procurement Officer / Procurement Director | Procurement | Executive / Director | Owns supplier selection, sourcing strategy, and capex approvals. |
| 2 | Director of Energy / Energy Manager | Operations / Sustainability | Director / Manager | Evaluates power costs, efficiency projects, and renewable procurement. |
| 3 | Strategic Sourcing Manager | Sourcing | Manager | Builds vendor lists and drives negotiations with equipment suppliers. |
| 4 | Project Development Director / Project Manager | Development / PMO | Director / Manager | Evaluates project partners, technology stacks, and delivery timelines. |
| 5 | Operations Director / Plant Manager | Operations | Director / Senior Manager | Influences on-site generation, resilience, and maintenance decisions. |
| 6 | Facilities Director / Facilities Manager | Facilities | Director / Manager | Key for rooftop solar, storage, energy optimization, and building systems. |
| 7 | Business Development Director / Partnerships Director | Commercial | Director | Relevant for channel partnerships, distributor agreements, and co-development. |
| 8 | Government Program Manager / Policy Director | Public Sector | Manager / Director | Important for permits, incentives, and public procurement programs. |
| 9 | Sustainability Director / ESG Manager | Sustainability | Director / Manager | Often sponsors renewable and efficiency initiatives across enterprise sites. |
| 10 | Technical Sales / Product Manager | Product / Commercial | Manager | Evaluates solution fit, roadmap, and competitive positioning. |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Oil & Energy | Core fit for renewable generation, grid, storage, and project finance stakeholders | Utilities, developers, IPPs, and energy service firms |
| 2 | Renewables & Environment | Direct alignment with solar, wind, storage, and decarbonization solutions | Project developers and clean-tech buyers |
| 3 | Industrial Automation | Automation, controls, and integration are relevant to energy systems and facilities | System integrators, controls vendors, and industrial buyers |
| 4 | Electrical/Electronic Manufacturing | Relevant to inverters, components, switchgear, and equipment supply chains | Manufacturers and distributors of electrical products |
| 5 | Construction | EPC, installation, and infrastructure delivery are central to project execution | EPCs, contractors, and infrastructure suppliers |
| 6 | Mechanical or Industrial Engineering | Strong fit for engineering services, component design, and system integration | Engineering consultants and OEMs |
| 7 | Utilities | Grid operators and utility buyers are key for modernization and reliability projects | Transmission, distribution, and utility procurement teams |
| 8 | Wholesale | Channel partners and distributors often attend to source products and manage inventory | Distributors, importers, and channel managers |
| 9 | Facilities Services | Facilities, maintenance, and energy management are strong buyer use cases | Facility operators and building service providers |
| 10 | Management Consulting | Consultants shape vendor recommendations, project strategy, and partner selection | Energy advisory and strategy consultants |
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | +12,500 professional buyers | Estimated | Official organizer website; data based on 2026 edition | Current-year attendance figure not publicly confirmed |
| Exhibitor count | Not publicly confirmed | Unconfirmed | Official website content reviewed | Exhibitor directory referenced, but no count provided in supplied text |
| Buyer count | +12,500 professional buyers | Estimated | Organizer website (2026 edition data) | This is the organizer-published buyer figure, not a verified 2027 registration count |
| Speaker count | +70 leading conferences | Estimated | Official organizer website | Conference count published; individual speakers not listed in supplied text |
| Sponsor count | Not publicly confirmed | Unconfirmed | Official website content reviewed | Sponsorship packages are mentioned, but count not provided |
| Historical attendance basis | 2026 edition data used as benchmark | Historical / prior-year evidence | Official site references 2026 results report and exhibitor directory | Suitable for forecasting lead volume and attendee-list sales potential |
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Solar | Modules, inverters, mounting, BOS, EPC support | Project design reviews, distributor meetings, and procurement comparisons | Solar hardware, engineering services, installation tools |
| Energy Storage | Battery systems, BMS, integration, financing | Utility and industrial resilience use cases, load shifting, peak shaving | BESS, controls, software, thermal management |
| Wind Energy | Turbine components, project development, O&M | Developer and service-provider networking | Wind equipment, consulting, maintenance services |
| Renewable Hydrogen | Electrolyzers, storage, transport, feasibility | Emerging-technology education and partnership building | Hydrogen systems, consulting, pilot project support |
| Energy Efficiency | Reduced energy costs, compliance, ESG targets | Facility walkthroughs, ROI discussions, audits | Lighting, HVAC optimization, software, audits |
| Components and Equipment | Supply chain reliability, local availability, certification | Distributor onboarding, channel development | Electrical components, hardware, protection devices |
| Services and Consulting | Feasibility, financing, permitting, and market entry advice | Thought leadership and solution scoping conversations | Advisory, engineering, legal, project finance |
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event is centered on renewable-energy buyers, decision makers, and purchasing influence. |
| Decision-maker availability | High | Organizer states that 83% of visitors are involved in purchasing and 76% are executives. |
| Data collection potential | High | Strong event positioning and exhibitor-directory structure support list building and prospecting. |
| Apollo targeting potential | Very High | Clear fit with energy, industrial, government, construction, and facilities buyer profiles. |
| Geographic targeting potential | High | Mexico-focused with strong regional and international supplier interest. |
| Best outreach approach | Account-based outreach | Target procurement, energy, facilities, and business development leaders before the event. |
| Overall lead quality | Very High | Strong buying intent, high executive concentration, and direct relevance to renewable-energy sourcing. |
| Best use case | Lead generation, attendee-list sales, exhibitor prospecting, partnership sourcing | Useful for suppliers, agencies, data vendors, and B2B sales teams. |
| Limitations / risks | Moderate | Current-year attendee and exhibitor lists were not included in the supplied official text. |
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Oil & Energy; Renewables & Environment; Utilities; Construction; Industrial Automation; Mechanical or Industrial Engineering; Electrical/Electronic Manufacturing; Wholesale; Facilities Services; Management Consulting | Capture the highest-fit buyer and influencer universe |
| Departments | Procurement; Operations; Facilities; Sustainability; Engineering; Business Development; Supply Chain; Strategy; Public Policy | Reach the functions most likely to source at the event |
| Seniority | C-level; VP; Director; Head; Manager | Prioritize decision makers and budget holders |
| Job titles | Chief Procurement Officer; Procurement Director; Strategic Sourcing Manager; Energy Manager; Sustainability Director; Facilities Director; Operations Director; Project Development Director; Business Development Director; Grid Planning Manager; Program Manager | Match event buying roles and commercial influencers |
| Geography | Mexico; Jalisco; Nuevo León; Querétaro; Estado de México; Ciudad de México; Puebla; Baja California; international markets in USA, Canada, China, and LATAM | Focus on likely travel and commercial reach |
| Employee size | 201–500; 501–1,000; 1,001–5,000; 5,001–10,000; 10,000+ | Prioritize organizations with meaningful purchasing power |
| Keywords | renewable energy, solar, storage, battery, inverter, grid, EPC, sustainability, energy efficiency, distributed generation, PPA, decarbonization | Improve relevance for event-adjacent buying intent |
| Company type | Public company; privately held industrials; utilities; government entities; distributors; EPCs | Align with likely event attendee mix |
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| RE+ Mexico Official Website | Official organizer / event website | Event name, dates, venue, city, country, event positioning, audience profile, attendance benchmark, conference volume, and venue address | High |
| Expo Guadalajara | Venue website | Venue identity and location context for the event | High |
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