Personal Care and Home Ingredients - PCHi
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About this event
PCHi (Personal Care and Home Ingredients) — Event Overview
PCHi 2027 — The International Cosmetic, Personal & Home Care Ingredients Exhibition is scheduled for February 24–26, 2027 at the China Import and Export Fair Complex in Guangzhou, China.
The exhibition is positioned as an integrated “Exhibition + Conference + Awards” platform serving the Asia-Pacific beauty and personal/home care ecosystem. It brings together a large international supply base and a concentrated community of R&D and sourcing decision-makers.
What the event brings together
- 800+ global suppliers showcasing cosmetic, personal care, and home care ingredient solutions.
- Focus on ingredients and enabling technologies, supported by equipment and related solutions where applicable.
- A structured program combining industry conference content with exhibition floor access and awards recognition to highlight innovation and commercial momentum.
Audience and attendance profile (high-level)
PCHi attracts over 50,000 R&D and sourcing professionals, making it a strong gathering point for organizations actively developing or purchasing personal care, cosmetic, and home care formulations.
Why this event matters for industry buyers
As a major annual event connecting the global beauty industry, PCHi is designed to support end-to-end industry needs—from discovery of new ingredient technologies to sourcing and evaluation by R&D and procurement teams in the personal care and home care value chain.
From an international business perspective, the event offers a centralized venue in Guangzhou for suppliers and buyers across the Asia-Pacific region and beyond, supported by its scale, supplier diversity, and conference-led context.
Data sheet
Personal Care and Home Ingredients - PCHi – Event Attendee & Buyer Profile Analysis
Event Date: February 24–26, 2027 | Location: China Import and Export Fair Complex, Guangzhou, China | Event Status: Upcoming | Research Date: July 2, 2026
Event Overview
| Field | Details |
|---|---|
| Event Name | Personal Care and Home Ingredients - PCHi |
| Event Date | February 24–26, 2027 |
| Event Status | Upcoming |
| Venue | China Import and Export Fair Complex |
| City | Guangzhou |
| State / Region | Guangdong |
| Country | China |
| Organizer | Reed Sinopharm Exhibitions Co., Ltd. |
| Official Event Website | pchi-china.com/en |
| Event Type | Trade show, conference, and awards platform |
| Primary Category | Medical & Pharma |
| Secondary Applicable Categories | Food & Beverages; Industrial Engineering; Business Services |
| Audience Reach | Regional with strong Asia-Pacific reach |
| Estimated Attendance / Expected Footfall | Over 50,000 R&D and sourcing professionals, per organizer website |
| Attendance Data Reliability | Organizer-claimed on official event website; not independently audited |
| Main Purpose of Event | To connect ingredient and equipment suppliers with R&D, sourcing, procurement, and product development professionals in cosmetics, personal care, and home care |
About the Event
PCHi is an annual international exhibition focused on personal care and home care ingredients, ingredients-related equipment, and enabling technologies. The official event positioning describes it as an “Exhibition + Conference + Awards” platform serving the Asia-Pacific market, with a strong concentration of suppliers, formulators, R&D teams, and sourcing professionals from the beauty and home-care value chain.
The event matters because it sits at the intersection of product innovation, raw material sourcing, formulation development, and supplier discovery. For exhibitors and lead-generation teams, PCHi is especially relevant for reaching buyers who influence ingredient selection, new product development, procurement, contract manufacturing, packaging-adjacent sourcing, and technical commercialization across cosmetics, personal care, and household care categories.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| R&D / Formulation teams | Cosmetics brands, home care brands, contract manufacturers | Technical gatekeepers; specifiers of ingredients and formulation inputs | High-value audience for ingredient, testing, and lab solution providers |
| Procurement and sourcing teams | Brand owners, private label operators, manufacturers | Commercial sourcing, supplier qualification, price negotiation | Direct buying power for ingredients, equipment, and services |
| Product development leaders | Beauty, personal care, and household care companies | Influence concept-to-launch decisions and supplier shortlists | Strong fit for innovation-led ingredient vendors |
| Quality / regulatory teams | Manufacturers, importers, and brand owners | Approve compliant raw materials and supplier documentation | Relevant for testing, compliance, and certification providers |
| Business development and partnerships teams | Ingredient manufacturers, distributors, toll manufacturers | Evaluate channel partners, customers, and licensing opportunities | Relevant for market expansion and channel sales |
| Distributors and importers | Regional ingredient distributors, trading firms | Buy, stock, and resell ingredient portfolios | Important for suppliers seeking regional market access |
| Manufacturing operations leaders | Factories, CMOs, private label producers | Influence production-scale ingredient selection and process solutions | Relevant for equipment, automation, and process efficiency offerings |
| Small business founders / brand entrepreneurs | Emerging beauty and personal care brands | Early-stage buying, sourcing, and innovation decisions | Useful for scalable ingredient, packaging-adjacent, and OEM services |
| Industry consultants and media | Category consultants, trade media, analysts | Influence market awareness and vendor visibility | Supports PR, thought leadership, and category positioning |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Guangzhou / Pearl River Delta | Local and nearby manufacturers, brands, distributors | High | Strong concentration of consumer goods and manufacturing activity |
| Guangdong Province | Regional buyers, OEM/ODM firms, suppliers | High | Key domestic sourcing base for personal care and home care |
| Greater China | National buyers from mainland China, Hong Kong, Taiwan | High | Likely core domestic audience for supplier discovery |
| Asia-Pacific | Regional brands, importers, distributors, contract manufacturers | High | Official website positions PCHi as an Asia-Pacific platform |
| International markets | Global suppliers, overseas buyers, and innovation partners | Medium | Best for export-oriented suppliers and multinational ingredient companies |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| Regional | Primary | The event is anchored in Guangzhou and serves a strong Asia-Pacific buyer base. |
| Global | Secondary | The official site positions the event as an international platform with global suppliers and professional visitors. |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| L'Oréal | Global beauty brand owner | Large-scale buyer of ingredients, formulation inputs, testing, and innovation services | loreal.com | Procurement Director, R&D Director, Ingredient Sourcing Manager | Strong Market Fit, Attendance Not Confirmed |
| Unilever | Global consumer goods buyer | Relevant for home care and personal care ingredient sourcing | unilever.com | Category Manager, Sourcing Manager, Product Development Lead | Strong Market Fit, Attendance Not Confirmed |
| Procter & Gamble | Global home and personal care buyer | High relevance for surfactants, actives, packaging-adjacent inputs, and formulation services | pg.com | Senior Sourcing Manager, R&D Manager, Procurement Lead | Strong Market Fit, Attendance Not Confirmed |
| Beiersdorf | Personal care brand owner | Buys specialty ingredients for skincare and personal care formulations | beiersdorf.com | Procurement Manager, Formulation Scientist, Innovation Manager | Strong Market Fit, Attendance Not Confirmed |
| Shiseido | Beauty and personal care brand owner | Relevant for advanced cosmetic ingredients and product innovation partnerships | shiseido.com | R&D Director, Procurement Manager, New Product Development Lead | Strong Market Fit, Attendance Not Confirmed |
| Colgate-Palmolive | Oral care / home care buyer | Potential buyer of performance ingredients and household-care inputs | colgatepalmolive.com | Sourcing Manager, Product Innovation Director, Category Manager | Strong Market Fit, Attendance Not Confirmed |
| Amorepacific | Beauty and skincare brand owner | Relevant for ingredients, R&D collaboration, and Asia-Pacific sourcing | amorepacific.com | R&D Lead, Sourcing Director, Product Development Manager | Strong Market Fit, Attendance Not Confirmed |
| Kenvue | Consumer health and personal care buyer | May source actives, excipients, and product-performance inputs | kenvue.com | Procurement Lead, Product Innovation Manager, Technical Sourcing Manager | Strong Market Fit, Attendance Not Confirmed |
| Kao Corporation | Personal care and household products company | Strong ingredient sourcing and formulation relevance across multiple categories | kao.com | Procurement Manager, R&D Director, Category Sourcing Lead | Strong Market Fit, Attendance Not Confirmed |
| Natura &Co | Beauty and personal care group | Relevant for sustainable and natural ingredient sourcing | naturaeco.com | Sustainability Sourcing Manager, Procurement Director, Innovation Manager | Strong Market Fit, Attendance Not Confirmed |
| Coty | Beauty brand owner | Potential buyer for fragrance, skin care, and personal care ingredients | coty.com | Procurement Manager, Ingredient Buyer, R&D Director | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Procurement Officer / VP Procurement | Procurement | C-level / VP | Owns sourcing strategy and supplier consolidation |
| 2 | Director of Procurement / Sourcing Director | Procurement / Supply Chain | Director | Key decision-maker for ingredient vendor selection |
| 3 | Strategic Sourcing Manager / Category Manager | Procurement | Manager | Evaluates suppliers, pricing, and supply continuity |
| 4 | R&D Director / Formulation Manager | Research & Development | Director / Manager | Determines ingredient performance and technical fit |
| 5 | Product Development Director / New Product Development Manager | Product Development | Director / Manager | Influences launch-ready ingredient and formulation choices |
| 6 | Regulatory Affairs Manager / Quality Manager | Quality / Regulatory | Manager | Approves compliant ingredients and supplier documentation |
| 7 | Operations Director / Plant Manager | Operations / Manufacturing | Director / Senior Manager | Relevant for equipment, process efficiency, and scale-up solutions |
| 8 | Business Development Director / Partnership Director | Commercial / Strategy | Director | Identifies channel, licensing, and distribution opportunities |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Cosmetics | Direct fit for personal care and beauty ingredient sourcing | Brand owners, formulators, product development |
| 2 | Consumer Goods | Home care and personal care manufacturers buy ingredients at scale | Procurement, sourcing, operations |
| 3 | Food & Beverages | Relevant where functional ingredients and adjacent formulation know-how overlap | R&D, sourcing, product innovation |
| 4 | Pharmaceuticals | Helpful for regulated actives, excipients, and quality-driven sourcing | Technical buyers, compliance teams |
| 5 | Chemicals | Ingredient suppliers and specialty chemical buyers are core participants | Supplier development, sales, technical marketing |
| 6 | Biotechnology | Relevant to bioactive ingredients, actives, and innovation platforms | Innovation teams, R&D partnerships |
| 7 | Import & Export | Strong fit for trading, distribution, and cross-border sourcing | Distributors, importers, exporters |
| 8 | Wholesale | Wholesale channels often source and redistribute ingredients and raw materials | Channel sales and distribution |
| 9 | Retail | Private label and retail-owned brand teams may attend for sourcing and innovation | Category managers, private label buyers |
| 10 | Manufacturing | Manufacturers need ingredients, machinery, and process solutions | Operations, procurement, engineering |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | 50,000+ | Confirmed by organizer claim | Official event website meta description | Described as R&D and sourcing professionals; not independently audited |
| Exhibitor count | 800+ | Confirmed by organizer claim | Official event website meta description | Global suppliers of ingredients and equipment |
| Buyer count | Not publicly confirmed | Unconfirmed | No separate buyer count published on the provided official text | Use as an estimate only if needed for outreach planning |
| Speaker count | Not publicly confirmed | Unconfirmed | No speaker figure provided in the supplied official text | Conference component confirmed, but count not stated |
| Sponsor count | Not publicly confirmed | Unconfirmed | No sponsor count provided in the supplied official text | May be available in registration/prospectus materials |
| Historical attendance | Not assessed here | Not used | Current-year official text used as primary source | Prior-year verification can be added if required |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Ingredient sourcing | Reliable, compliant, competitively priced raw materials | Supplier discovery and comparison meetings | Active ingredients, base materials, specialty chemicals |
| Formulation innovation | Differentiated sensory, performance, and efficacy claims | Technical demos and application discussions | Functional ingredients, biotech actives, lab support |
| Regulatory and compliance | Documentation, safety, and market access readiness | Qualification and audit conversations | Testing, certifications, regulatory consulting |
| Process and scale-up | Efficient manufacturing and consistent batch quality | Operations-led meetings and factory-fit assessments | Processing equipment, automation, QA systems |
| Sustainability | Lower-carbon, renewable, and traceable inputs | ESG and sustainability value propositions | Bio-based ingredients, recyclable systems, traceability tools |
| Distribution and channel growth | Regional access to suppliers and end buyers | Partnering and reseller conversations | Distribution agreements, channel programs |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | Strong concentration of sourcing, R&D, and procurement professionals |
| Decision-maker availability | High | Likely access to directors, managers, and technical buyers |
| Data collection potential | High | Conference + exhibition model supports lead capture and qualification |
| Apollo targeting potential | Very High | Clear industry, title, and geography filters are available |
| Geographic targeting potential | High | Guangzhou and Asia-Pacific targeting are straightforward |
| Best outreach approach | Technical + commercial | Use ingredient, formulation, sourcing, and compliance messaging |
| Overall lead quality | High | Strong fit for attendee list sales and supplier prospecting |
| Best use case | Lead generation and account targeting | Well suited for ingredient vendors, equipment suppliers, and B2B services |
| Limitations / risks | Moderate | Current-year attendee list not publicly confirmed in the supplied text |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Cosmetics; Consumer Goods; Chemicals; Biotechnology; Food & Beverages; Pharmaceuticals; Import & Export; Wholesale; Retail; Manufacturing | Focus on buyers most likely to source ingredients and related technologies |
| Departments | Procurement; Purchasing; Supply Chain; Research & Development; Product; Quality; Operations; Business Development | Reach both commercial and technical decision-makers |
| Seniority | Director; VP; CXO; Head; Manager | Prioritize authority and buying influence |
| Job titles | Procurement Director, Sourcing Manager, Category Manager, R&D Director, Formulation Manager, Product Development Manager, Regulatory Affairs Manager, Operations Director | Target exact roles aligned to ingredient sourcing and innovation |
| Geography | China; Guangdong; Guangzhou; Hong Kong; Taiwan; Singapore; South Korea; Japan; Southeast Asia; APAC | Reflect the event’s regional pull and cross-border sourcing network |
| Employee size | 51–200; 201–500; 501–1,000; 1,001–5,000; 5,000+ | Covers both emerging brands and large-scale multinationals |
| Keywords | cosmetic ingredients, personal care ingredients, home care ingredients, formulation, sourcing, supplier, actives, surfactants, emollients, emulsifiers, bioactive, compliance | Surface companies actively buying or specifying ingredient solutions |
| Company type | Brand owners; manufacturers; distributors; importers; contract manufacturers; private label operators | Prioritize organizations with purchase authority |
Suggested Apollo Search Logic: (cosmetics OR consumer goods OR chemicals OR biotechnology) AND (procurement OR sourcing OR purchasing OR R&D OR formulation OR product development) AND (director OR manager OR vp OR head OR chief) AND (China OR Guangdong OR Guangzhou OR APAC)
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Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| PCHi Official Website | Official organizer website | Event title, 2027 dates, venue in Guangzhou, organizer name, platform positioning, exhibitor and attendance claims | High |
| Provided official website text excerpt | Primary source extract | Confirmed exact event timing, venue, and organizer-claimed audience scale | High |
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Tell us your work email and our AI instantly builds a buyer list matched to Personal Care and Home Ingredients - PCHi — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
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