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About this event
PACK EXPO Las Vegas is a major packaging and processing trade show taking place in Las Vegas, United States. The event runs September 27–29, 2027 at a venue in Las Vegas, with daily show hours listed as Monday, September 27 (9:00 am–5:00 pm), Tuesday, September 28 (9:00 am–5:00 pm), and Wednesday, September 29 (9:00 am–3:00 pm).
This is the place where packaging and processing innovation is evaluated in a real-world commercial environment. PACK EXPO Las Vegas brings together OEMs and suppliers showcasing equipment, materials, and technology for end users across many industries—especially food and beverage, life sciences, household products, personal care, and more. Attendees come to compare solutions, explore new technologies, and identify suppliers that can help drive production and packaging performance.
From an audience perspective, the show positions itself as a high-intent platform for procurement-focused discovery. PACK EXPO Las Vegas highlights that it attracts 30,000+ decision makers who are ready to invest in solutions. The event also emphasizes strong buying relevance indicators, including the facts that 73% have significant or final buying power, 74% attend no other PACK EXPO show, and 91% come to see new packaging solutions. In addition, 57% come to see new types of processing machinery, and 53% are first-time visitors, signaling both recurring industry demand and continued discovery of new brands and suppliers.
For brands looking to drive commercial conversations, the show centers on “real results” and direct evaluation of solutions. PACK EXPO Las Vegas is structured to support buyer engagement through an exhibitor marketplace experience, themed areas, and the ability for industry participants to connect while evaluating how technologies and materials align to their specific production and packaging needs.
We can support deep attendee and buyer research strategies around PACK EXPO Las Vegas by aligning client requirements with the most relevant audience groups—such as packaging buyers, processing equipment decision makers, and category-focused stakeholders across vertical industries like food and beverage, life sciences, household products, and personal care.
Data sheet
PACK EXPO Las Vegas – Event Attendee & Buyer Profile Analysis
Event Date: September 27–29, 2027 |
Location: Las Vegas Convention Center, Las Vegas, Nevada, United States |
Event Status: Upcoming |
Research Date: July 2, 2026
Event Overview
| Event Name | PACK EXPO Las Vegas |
| Event Date | September 27–29, 2027 |
| Event Status | Upcoming |
| Venue | Las Vegas Convention Center |
| City | Las Vegas |
| State / Region | Nevada |
| Country | United States |
| Organizer | PMMI, The Association for Packaging and Processing Technologies |
| Official Event Website | packexpolasvegas.com |
| Event Type | Packaging and processing trade show / equipment and technology exhibition |
| Primary Category | Packing & Packaging |
| Secondary Applicable Categories | Food & Beverages; Industrial Engineering; Logistics & Transportation; IT & Technology |
| Audience Reach | National with international buyer and supplier participation |
| Estimated Attendance / Expected Footfall | 30,000+ decision makers, per official event marketing claim |
| Attendance Data Reliability | Estimated / organizer-marketed figure; attendance figure not independently publicly confirmed for the current edition |
| Main Purpose of Event | To connect packaging and processing OEMs, suppliers, and solution providers with end users evaluating new equipment, materials, automation, and process technologies |
About the Event
PACK EXPO Las Vegas is one of North America’s major packaging and processing trade shows, bringing together OEMs, suppliers, end users, and buyers who are actively sourcing production, packaging, automation, and processing solutions. The official event messaging positions the show as a high-intent buying environment with a large concentration of decision makers evaluating new solutions across packaging lines, processing systems, materials, and related technologies.
The event matters because it attracts cross-industry buyers from food and beverage, life sciences, household products, personal care, and other verticals that rely on packaging innovation and operational efficiency. For suppliers, the show offers strong relevance for lead generation, distributor development, OEM partnerships, procurement conversations, and account-based sales targeting across manufacturing, operations, engineering, and sourcing functions.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Procurement and sourcing teams | Manufacturers, CPG brands, contract packagers, food processors, pharma and medical device firms | Specification, vendor selection, negotiation, RFQ management | High-value targets for equipment, materials, and service providers |
| Operations and plant leaders | Plants, production facilities, co-packers, manufacturing operations | Operational decision-making and capital equipment prioritization | Strong fit for throughput, uptime, and labor-saving solutions |
| Engineering and technical leaders | Process engineering, packaging engineering, automation teams | Technical specification and integration influence | Critical for machinery, controls, robotics, and line integration vendors |
| Quality, compliance, and validation teams | Food, pharma, personal care, medical device manufacturers | Compliance requirements, packaging integrity, traceability | Relevant for inspection, coding, track-and-trace, and materials suppliers |
| Supply chain and logistics leaders | Distribution-heavy manufacturers, 3PL-linked operations, fulfillment organizations | Packaging flow, warehouse efficiency, transport optimization | Useful for packaging automation, packaging materials, and warehousing solutions |
| R&D and product development teams | Brands launching new SKUs, formats, or sustainable packaging | Packaging innovation and launch readiness | Strong fit for new materials, design, and sustainable packaging providers |
| Business development / partnership teams | OEMs, suppliers, integrators, distributors, agents | Channel development, partnerships, alliance building | Useful for channel sales and strategic partnership outreach |
| Executive decision makers | VPs, directors, GMs, presidents, owners | Budget authority and strategic vendor approval | Important for enterprise sales and solution-based selling |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: Las Vegas | Local attendees, venue/service providers, regional buyers | Medium | Strong for event services, regional manufacturing, and local logistics connections |
| Host state / region: Nevada and U.S. West | West Coast manufacturers, food processors, consumer goods firms, distributors | High | Convenient access for California, Arizona, Utah, Colorado, and Pacific Northwest buyers |
| Nearby business hubs | Los Angeles, San Diego, Phoenix, Salt Lake City, Denver, Seattle | High | Large concentration of manufacturing, logistics, and CPG decision makers within direct travel range |
| National reach | U.S. buyers from food, beverage, pharma, cosmetics, household products, industrial packaging | Very High | Official marketing emphasizes nationwide end-user attendance across vertical industries |
| International reach | Canada, Mexico, Latin America, Europe, and selected Asia-Pacific buyers and suppliers | Medium to High | Relevant for exporters, importers, channel partners, and global equipment suppliers |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| Global | Primary classification: Global | Although U.S.-anchored, PACK EXPO attracts international exhibitors, suppliers, and buyers across packaging and processing sectors. |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| PepsiCo | Global food & beverage manufacturer | Large packaging footprint, line efficiency, and sustainability needs | pepsico.com | VP Packaging, Packaging Engineering Director, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Nestlé | Global food manufacturer | High-volume packaging, automation, and materials sourcing | nestle.com | Packaging Development Manager, Strategic Sourcing Lead, Plant Operations Director | Strong Market Fit, Attendance Not Confirmed |
| The Coca-Cola Company | Beverage manufacturer | Packaging lines, bottling operations, and labeling/inspection demand | coca-colacompany.com | Procurement Director, Packaging Engineer, Manufacturing Excellence Leader | Strong Market Fit, Attendance Not Confirmed |
| Procter & Gamble | Consumer goods manufacturer | High packaging complexity across household and personal care categories | pg.com | Category Manager, Packaging Innovation Lead, Sourcing Manager | Strong Market Fit, Attendance Not Confirmed |
| Unilever | Consumer goods manufacturer | Sustainable packaging and process optimization priorities | unilever.com | Director of Packaging, Procurement Lead, Sustainability Manager | Strong Market Fit, Attendance Not Confirmed |
| Tyson Foods | Food producer | Packaging automation, labeling, food-safe materials, plant operations | tysonfoods.com | Operations Director, Procurement Manager, Packaging Engineer | Strong Market Fit, Attendance Not Confirmed |
| Abbott | Healthcare and medical products company | Sterile packaging, compliance, traceability, and high-reliability production | abbott.com | Packaging Validation Manager, Quality Director, Procurement Lead | Strong Market Fit, Attendance Not Confirmed |
| Johnson & Johnson | Healthcare and consumer health company | Packaging quality, regulatory compliance, and automation | jnj.com | Director of Packaging Engineering, Supplier Quality, Strategic Sourcing | Strong Market Fit, Attendance Not Confirmed |
| Medtronic | Medical device manufacturer | Precision packaging, validation, and regulatory-driven packaging needs | medtronic.com | Packaging Program Manager, Quality Assurance Director, Operations Leader | Strong Market Fit, Attendance Not Confirmed |
| Mars, Incorporated | Food and confectionery manufacturer | Packaging line upgrades, sustainability, and supply chain efficiency | mars.com | Packaging Manager, Sourcing Director, Plant Manager | Strong Market Fit, Attendance Not Confirmed |
| Keurig Dr Pepper | Beverage manufacturer | Packaging materials, automation, and high-speed line performance | keurigdrpepper.com | Procurement Manager, Packaging Development, Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Amazon | E-commerce and fulfillment operator | Packaging automation, fulfillment efficiency, and warehouse integration | amazon.com | Operations Manager, Packaging Engineer, Procurement Lead | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Procurement Officer | Procurement | C-Level | Owns sourcing strategy and supplier approval for major capital and packaging spend |
| 2 | VP Procurement / VP Sourcing | Procurement | VP | Sets vendor strategy and evaluates enterprise suppliers |
| 3 | Director of Packaging Engineering | Engineering / Packaging | Director | Directly influences machinery, materials, and line design choices |
| 4 | Procurement Manager | Procurement | Manager | Common buyer for packaging equipment, consumables, and service contracts |
| 5 | Strategic Sourcing Manager | Sourcing | Manager | Manages RFQs and long-term supplier relationships |
| 6 | Plant Manager / Operations Director | Operations | Director / Manager | Responsible for throughput, uptime, labor efficiency, and capital investment |
| 7 | Supply Chain Director | Supply Chain | Director | Influences packaging standardization, fulfillment, and supplier resilience |
| 8 | Packaging Development Manager | R&D / Packaging | Manager | Evaluates materials, formats, and sustainability improvements |
| 9 | Quality Assurance Director | Quality / Compliance | Director | Key for validated packaging systems and regulatory-compliant solutions |
| 10 | Automation / Controls Engineer | Engineering / Automation | Mid to Senior | Assesses integration, robotics, and production line control requirements |
| 11 | Supplier Quality Manager | Quality / Procurement | Manager | Approves suppliers and monitors performance for critical packaging components |
| 12 | Business Development Director | Sales / Partnerships | Director | Important for channel development, OEM partnerships, and reseller outreach |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Food & Beverages | Largest end-user vertical for packaging machinery and materials | Packaging lines, automation, sustainability, and throughput improvements |
| 2 | Pharmaceuticals | Highly regulated packaging and traceability needs | Validation, compliance, serialization, and inspection solutions |
| 3 | Medical Devices | Precision packaging and validation requirements | Sterile packaging, QA, and packaging automation |
| 4 | Consumer Goods | High-volume packaging across household and personal care products | Line modernization, sustainability, and packaging innovation |
| 5 | Machinery | Direct fit for OEMs and equipment buyers | Capital equipment sales and integration opportunities |
| 6 | Industrial Automation | Automation is a core show theme | Robotics, controls, vision, and digital production systems |
| 7 | Logistics & Supply Chain | Packaging affects warehouse and distribution efficiency | Fulfillment packaging, case handling, and supply chain optimization |
| 8 | Import & Export | International buyers and distributors often attend | Cross-border sourcing and channel development |
| 9 | Wholesale | Distributors and wholesalers buy packaging and processing solutions for clients | Distributor recruitment and channel expansion |
| 10 | Retail | Retailers influence private label, packaging, and shelf-ready design | Packaging for retail-ready products and store fulfillment |
| 11 | Environmental Services | Sustainability and materials reduction are important buying themes | Recyclable materials, waste reduction, and ESG support |
| 12 | Information Technology & Services | Digitalization supports smart manufacturing and traceability | MES, data, analytics, and connected factory solutions |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | 30,000+ decision makers | Estimated | Official event marketing claim | Useful for outreach planning; not independently audited in public materials |
| Exhibitor count | Not publicly confirmed in the provided source text | Unconfirmed | Official website content excerpt | Use official floor plan / prospectus for current-year exhibit count |
| Buyer count | Not publicly confirmed | Unconfirmed | Official website content excerpt | Decision-maker audience indicates strong buyer density |
| Speaker count | Not publicly confirmed | Unconfirmed | Official website content excerpt | Check education agenda for current-year totals |
| Sponsor count | Not publicly confirmed | Unconfirmed | Official website content excerpt | Sponsor and advertiser lists may be available in prospectus materials |
| Historical attendance | Prior-year data should be validated directly from official PMMI materials | Historical / prior-year evidence | Organizer archives and show recap pages | Use only if current-year attendance is not yet released |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Packaging automation | Higher throughput and labor reduction | Demo line savings, ROI discussion, line audit | Conveyance, robotic handling, case packing, palletizing |
| Processing machinery | Speed, accuracy, and process reliability | Technical consultation and line integration meetings | Fillers, sealers, mixers, inspection systems |
| Sustainable materials | Recyclability and material reduction | ESG positioning and materials comparison | Paper-based, mono-material, lightweight, and recyclable packaging |
| Quality and traceability | Compliance, coding, serialization, visibility | Regulatory and QA stakeholder meetings | Vision inspection, labeling, coding, track-and-trace |
| Digital transformation | Data visibility and connected operations | Smart factory and software demonstrations | MES, analytics, predictive maintenance, IIoT |
| Packaging design and innovation | New formats, consumer appeal, shelf performance | Product development workshops and concept reviews | Design services, prototypes, substrate development |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | Attendees are expected to include active packaging and processing buyers across many verticals. |
| Decision-maker availability | High | Official messaging emphasizes 30,000+ decision makers and significant/final buying power. |
| Data collection potential | High | Good fit for badge scans, lead capture, and account-based outreach lists. |
| Apollo targeting potential | Very High | Clear industry, role, and keyword filters align strongly with buyer segments. |
| Geographic targeting potential | High | Strong U.S. and West Coast concentration with useful national coverage. |
| Best outreach approach | Multi-touch ABM and onsite meeting booking | Use packaging, automation, and operations pain points in email and LinkedIn outreach. |
| Overall lead quality | Very High | One of the strongest B2B trade show environments for qualified buyer lead generation in packaging and processing. |
| Best use case | Attendee list sales, exhibitor targeting, and account-based sales development | Highly suitable for supplier prospecting, OEM outreach, and category-level buyer discovery. |
| Limitations / risks | Current-year attendee list not publicly confirmed | Prospecting should distinguish confirmed exhibitors/participants from likely buyers and market-fit targets. |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Food & Beverages, Pharmaceuticals, Medical Devices, Consumer Goods, Machinery, Industrial Automation, Logistics & Supply Chain, Wholesale, Retail, Environmental Services | Captures the most relevant buyer and influencer segments for packaging and processing solutions |
| Departments | Procurement, Sourcing, Operations, Engineering, Packaging, Supply Chain, Quality, R&D, Sales/Partnerships | Targets both buyers and technical evaluators |
| Seniority | Manager, Director, VP, C-Level | Prioritizes budget holders and decision makers |
| Job titles | Procurement Manager, Strategic Sourcing Manager, Packaging Engineer, Packaging Development Manager, Plant Manager, Operations Director, Supply Chain Director, QA Director, VP Packaging, Director of Operations | Focuses on people most likely to evaluate packaging, process, and automation solutions |
| Geography | United States, especially West Coast, Midwest, Southeast; include Canada and Mexico for cross-border buyers | Reflects event draw and manufacturing concentration |
| Employee size | 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ | Captures mid-market manufacturers through enterprise brands |
| Keywords | packaging, packaging engineering, processing, automation, line integration, sustainable packaging, food processing, bottling, bottling line, serialization, inspection, case packing | Improves precision for attendee and prospect searches |
| Company type | Manufacturers, brands, co-packers, processors, distributors, importers, retailers, integrators, OEMs | Prioritizes active buyers and channel partners |
Suggested Apollo search logic: (packaging OR packaging engineering OR processing OR automation OR “strategic sourcing” OR procurement OR “plant manager” OR “operations director”) AND (food OR beverage OR pharma OR “medical device” OR consumer goods OR manufacturing).
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| PACK EXPO Las Vegas official website | Official organizer source | Event dates, venue context, audience claims, show purpose, attendee profile cues | High |
| PMMI, The Association for Packaging and Processing Technologies | Organizer website | Organizer identity and packaging/processing industry affiliation | High |
| Las Vegas Convention and Visitors Authority / Vegas Means Business | Venue / destination reference | Las Vegas event destination context and convention market relevance | Medium to High |
| Las Vegas Convention Center | Venue website | Venue naming and location context | High |
| PACK EXPO Las Vegas Show Overview page | Official event page | Show positioning, who attends, and exhibitor/buyer relevance | High |
🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to PACK EXPO Las Vegas — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
🔒 Get my buyer details Free · ~20 seconds