NurseryWorld's Big Day Out
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About this event
Nursery World’s Big Day Out — Event Overview
Nursery World’s Big Day Out is a major UK early years sector event designed to bring together the people shaping early childhood care and education. The event takes place at a central London venue and delivers a full, single-day programme featuring education-led sessions, expert speakers, interactive workshops, and live-stage programming—built specifically for early years professionals who want practical learning and real sector connection.
Next edition: 14 May 2027
Venue: Business Design Centre
City: London
Country: United Kingdom
Why This Event Matters for the Early Years Sector
This is a festival-style, sector-focused gathering that positions early years practice at the centre of the agenda. It is explicitly built for the early years community—nursery leaders, practitioners, educators, managers, and sector stakeholders—so the attendee journey is naturally oriented toward professional development (CPD), peer learning, and practical knowledge transfer.
The event is presented as the UK’s largest early years festival, with an agenda structure that supports both learning and engagement. Visitors can expect an experience that blends thought leadership with hands-on workshop activity and structured programming across multiple live stages throughout the day.
What We Include on the Programme
Based on the official event information, Nursery World’s Big Day Out offers a comprehensive visitor experience that includes:
- Six live stages, giving visitors multiple streams of content and interactive moments.
- 100+ expert speakers (as referenced for the May 2026 edition), supporting a broad variety of professional and sector topics.
- Interactive workshops and celebrations, designed to help attendees bring ideas back to their settings.
- One ticket with access to every session and workshop on a first come, first served basis, encouraging attendees to explore different areas of the programme.
1) Who Attends (Buyers / Attendees)
While Nursery World’s Big Day Out is fundamentally an early years sector event (focused on professional learning and sector engagement), the attendee mix is strongly weighted toward the people who influence settings, training decisions, and day-to-day delivery of early childhood provision. In practice, the best-fit “buyer” roles within this environment typically sit in three overlapping groups:
A) Early years leaders and decision-influencers
- Nursery managers and nursery leaders
- Early years managers and operational decision-makers
- Professionals overseeing staff training, development, and continuous improvement
B) Practitioners and educators
- Nursery practitioners
- Early years educators
- Professionals actively seeking CPD and new approaches to learning delivery
C) Sector leaders and ecosystem professionals
- Sector leaders and strategic stakeholders
- Education and early years professionals engaged with standards, frameworks, or delivery improvements
We position the event as highly relevant to exhibitors and partners offering solutions that support early years settings—whether those solutions are learning resources, CPD frameworks, wellbeing and practice support, sector services, or tools that enhance day-to-day nursery delivery.
2) Where the Show Is Happening + Attendee Geographic Origin
The official details confirm the event returns on 14 May 2027 at the Business Design Centre in London, United Kingdom. Given the event is framed as a national sector gathering, the attendee base is expected to draw from across the UK, with London acting as the central hub for travel and participation.
Show location (confirmed)
- Business Design Centre
- London, United Kingdom
Attendee geographic origin (reliability note)
The official website content provided does not list a detailed geographic breakdown (for example, percentages by region). For research planning, we treat the likely attendee origin as UK-wide, with a natural concentration in and around London due to travel convenience.
3) Audience Reach (Local / National / Global)
The event is explicitly described as the UK’s largest early years festival, which indicates a national reach within the UK. While some events of this type may attract international interest, the official content we received positions the event strongly as a UK sector gathering.
- Primary reach: National (UK early years sector)
- Location impact: London as the host city and travel destination
- International reach: Not explicitly stated in the provided official text
4) Sample Buyer Company Names (Buyers Only) + Websites
The official website content provided does not include an exhibitor or buyer list for Nursery World’s Big Day Out. Because we only want to recommend companies with a credible reason to target this audience, we need the early years market and exhibitor list from your client requirement (or any exhibitor/sponsor list you already maintain) to map the best-fit buyer organisations accurately.
Please share: your client website (or product/service description and your preferred buyer categories). After that, we can produce a precise table of “best-fit buyer targets” aligned to your requirements, including priority ranking, job-title patterns to target, and company websites.
Until your client details are confirmed, we can only provide a placeholder structure rather than claiming verified buyer/company matches for this specific event.
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| 1 | ||||
| 2 | ||||
| 3 |
5) Job Profiles, Industries & Event Type
Event type
Nursery World’s Big Day Out is best characterised as an early years professional festival and CPD conference-style experience. It combines sector programming (live stages and expert speakers) with experiential learning (interactive workshops) and networking/engagement opportunities.
Job profiles to target
For attendee-focused intelligence and buyer segmentation, the most relevant role clusters are those tied to nursery operations, professional development, and educational delivery. Based on the official event attendee description (early years professionals, nursery practitioners, managers, educators and sector leaders), we typically prioritise:
- Nursery Manager / Early Years Manager
- Early Years Practitioner / Nursery Practitioner
- Early Years Educator
- Education/Teaching Professional in early years settings
- Sector leader / Early years sector stakeholder
Relevant industries (aligned to your Apollo-style industry mapping)
We would typically map this event into early education and professional training-adjacent industries using categories similar to:
- Education Management
- Primary/Secondary Education (early childhood / foundation learning adjacency)
- Higher Education (only if training providers and qualification partners are included)
- Professional Training & Coaching
- E-Learning (if learning tech providers attend)
- Events Services (for engagement and learning experience providers)
We will refine this further once we review your client’s product and determine which adjacent segments matter most.
6) Estimated Attendance (Expected Total Footfall)
The official website content provided confirms the event format and programme highlights, but it does not include a published attendance figure for Nursery World’s Big Day Out. To avoid guessing, we will keep attendance estimation blank/undisclosed until we have either:
- a confirmed media pack/press release with attendance numbers, or
- historical attendance data from previous editions, or
- a reliable event profile source you want us to use.
If you want, we can produce an evidence-based estimate after you share whether your target use-case needs a precise number (for ROI modelling) or an operational range (for planning follow-up campaigns).
7) Key Focus Areas & Buyer Engagement
The event’s content description highlights the areas attendees most actively engage with. These focus areas also indicate where buyer interest tends to cluster, especially for exhibitors and partners whose offerings support early years settings.
Key focus areas (derived from official programme description)
- CPD and continuous professional development
- Learning and knowledge-sharing across early years practice
- Networking and sector connection with peers and leaders
- Expert-led learning delivered via live stages and speakers
- Interactive workshops focused on practical application
- Celebration and community experience within the sector
Buyer engagement approach
We recommend positioning engagement around practical outcomes: attendees attend for session value, professional learning, and workshop relevance. Therefore, the strongest exhibitor/partner message tends to be: “We support early years settings with practical solutions that improve learning delivery, staff development, and day-to-day impact.”
8) Client Product Review (Your Website Needed) — Best Buyers Based on Your Requirement
We can only identify the best-fit buyers for Nursery World’s Big Day Out after reviewing your client’s product and the way your solution creates value for early years settings or sector stakeholders.
Please share your client website and (if possible) the following:
- What the product/service does (1–2 sentences)
- Who it’s for (nurseries, training providers, local authorities, education buyers, etc.)
- Preferred deal type (B2B, subscriptions, partnerships, training cohorts, etc.)
- Any geography priorities (UK only or also international)
Once we review the website, we will produce:
- best buyer segments for this event
- a ranked buyer list (Priority / Company / Website)
- job titles to target for high conversion likelihood
- clear “Why this is a good buyer fit” rationale tied directly to your client offering
We will also ensure we follow your rules for the output format and sample size (15–20 buyer rows) once we confirm the buyer definitions from your client requirements.
9) Industry Suggestion Using an Apollo-Style Industry List
For this event, the most relevant industry categories (from the industry-style mapping you provided) typically include:
- Education Management
- Primary/Secondary Education
- Professional Training & Coaching
- E-Learning
- Events Services (where engagement/learning delivery vendors participate)
After we review your client website, we will fine-tune this list to match the closest “buying intent” industries for your specific solution and generate the best-fit buyer set.
Event Summary (Quick Reference)
- Event: Nursery World’s Big Day Out
- Date: 14 May 2027
- Venue: Business Design Centre
- City/Country: London, United Kingdom
- Format: Early years sector festival with CPD, expert speakers, interactive workshops, and six live stages
- Ticketing highlight: One ticket provides access to sessions and workshops on a first come, first served basis
If you share your client website, we will convert this event intelligence into a complete buyer-target research pack including a ranked list of 15–20 buyer companies, their websites, the best job titles to target, and a clear fit explanation for each entry—fully aligned to your requirements.
Data sheet
| Event Name | Nursery World's Big Day Out |
| Event Date | 14 May 2027 |
| Event Status | Upcoming |
| Venue | Business Design Centre |
| City | London |
| State / Region | Greater London |
| Country | United Kingdom |
| Organizer | Nursery World / Nursery World's Big Day Out |
| Official Event Website | nurseryworldsbigdayout.com |
| Event Type | Festival, conference, exhibition, and networking event for the early years sector |
| Primary Category | Education & Training |
| Secondary Applicable Categories | Wellness, Health & Fitness; Business Services; Home & Office |
| Audience Reach | National, with strong London and wider UK draw |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | Medium. Official site confirms scale indicators such as 6 live stages and 100+ expert speakers, but does not publish a formal attendance number. |
| Main Purpose of Event | Professional learning, CPD, networking, product discovery, and sector engagement for the early years and nursery education market. |
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Nursery owners and operators | Private nursery groups, independent nurseries, childcare operators | Decision-maker for equipment, services, staffing, and software purchases | Very high; core commercial buyers for the sector |
| Nursery managers and setting leaders | Day nurseries, preschool settings, early years centers | Influencer and recommender for operational purchases | High; often evaluate products used daily in settings |
| Early years educators / practitioners | Nurseries, preschools, early years centers, education providers | User influence on learning resources and classroom tools | High; strong product feedback and adoption potential |
| Chain procurement and sourcing teams | Multi-site childcare groups, education brands, care operators | Formal purchasing and supplier selection | Very high for scalable supply, services, and framework contracts |
| Local authority / public sector early years teams | Councils, children’s services, local education teams | Policy, funding, referral, and procurement influence | High where suppliers sell into public sector or funded programs |
| Association and training leaders | Trade associations, membership bodies, CPD providers | Partnership, education, and recommendations influence | Medium to high; useful for sponsorship and channel partnerships |
| Operations and facilities leaders | Nursery chains, education estates, childcare campuses | Influence on maintenance, cleaning, safety, and fit-out purchases | High for facilities, hygiene, furnishings, and safety vendors |
| Owners of early years brands / franchises | Franchise networks, branded nursery operators, childcare groups | Supplier standardization and rollout decisions | High; attractive for multi-site and channel sales |
| Media and sector press | Education publications, early years media, trade journalists | Visibility and influence on awareness | Medium; supports brand and thought leadership goals |
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: London | Strong local attendance from London-based nursery operators and educators | High | Business Design Centre provides convenient access for central London attendees |
| Host region: Greater London and South East England | Nursery chains, CPD attendees, sector suppliers from surrounding regions | High | High concentration of education and childcare businesses |
| Nearby business hubs | Central London, Canary Wharf, West End, Heathrow corridor, Oxford/Cambridge growth corridor | Medium to high | Useful for vendors selling into professional services, education, and operations teams |
| National reach: England, Scotland, Wales, Northern Ireland | Early years professionals and nursery organizations across the UK | High | Official site positions the event as the UK’s largest early years festival |
| International reach | Limited but possible from nearby markets and global early years brands | Low to medium | Primarily UK-focused; international relevance is secondary |
| Reach Level | Assessment | Explanation |
|---|---|---|
| National | Primary classification | Official messaging positions the event as the UK’s largest early years festival, indicating broad domestic draw across the UK early years market. |
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Bright Horizons Family Solutions | Nursery operator / childcare provider | Multi-site childcare organization likely to evaluate learning, staffing, safety, and facilities solutions | brighthorizons.com | Procurement Manager, Operations Director, Nursery Area Manager | Strong Market Fit, Attendance Not Confirmed |
| Busy Bees Nurseries | Nursery chain | Large nursery network with recurring needs in education resources, fit-out, and operations | busybeeschildcare.co.uk | Head of Procurement, Operations Director, Category Manager | Strong Market Fit, Attendance Not Confirmed |
| Nuffield Health Nurseries | Employer-supported nursery operator | Service delivery and compliance-focused childcare operator with potential procurement needs | nuffieldhealth.com | Nursery Manager, Facilities Manager, Procurement Lead | Strong Market Fit, Attendance Not Confirmed |
| Monkey Puzzle Day Nurseries | Franchise nursery network | Franchise model increases demand for standardized supplier programs and training products | monkeypuzzledaynurseries.com | Franchise Operations Director, Procurement Manager, Training Lead | Strong Market Fit, Attendance Not Confirmed |
| Kids Planet Day Nurseries | Nursery group | Large childcare group with interest in curriculum, operations, facilities, and technology | kidsplanetdaynurseries.co.uk | Head of Operations, Nursery Support Manager, Procurement Lead | Strong Market Fit, Attendance Not Confirmed |
| Tops Day Nurseries | Nursery provider | Potential buyer for educational materials, outdoor play, facilities, and staffing solutions | topsdaynurseries.co.uk | Operations Director, Nursery Manager, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Local authorities / Children’s services | Public sector buyer | Relevant for early years programs, training, inclusion, safeguarding, and service delivery procurement | gov.uk | Commissioning Manager, Procurement Officer, Early Years Lead | Strong Market Fit, Attendance Not Confirmed |
| Early Years Alliance | Association / sector body | Influences training, membership, and sector partnerships | eyalliance.org.uk | Partnerships Director, Events Manager, Training Manager | Strong Market Fit, Attendance Not Confirmed |
| National Day Nurseries Association (NDNA) | Trade association | Key influencer for the UK nursery sector and useful for advocacy and sponsorship outreach | ndna.org.uk | Chief Executive, Policy Director, Events Lead | Strong Market Fit, Attendance Not Confirmed |
| Pacey | Professional association | Represents childcare and early years professionals; strong audience overlap | pacey.org.uk | Membership Manager, Partnerships Lead, Training Lead | Strong Market Fit, Attendance Not Confirmed |
| Learning Resources suppliers | Education products vendors | Supplies early years learning aids, classroom materials, and play resources | Examples: learningresources.co.uk, teaching.co.uk | Category Manager, Product Manager, Sales Director | Strong Market Fit, Attendance Not Confirmed |
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Procurement Officer / Head of Procurement | Procurement | C-level / Head | Owns supplier strategy, frameworks, and multi-site purchasing |
| 2 | Procurement Manager / Sourcing Manager | Procurement | Manager | Direct evaluation of vendors, pricing, and contract terms |
| 3 | Operations Director | Operations | Director | Influences service delivery, standardization, and rollout decisions |
| 4 | Nursery Manager / Setting Manager | Operations / Site Management | Manager | Evaluates practical products used in day-to-day nursery operations |
| 5 | Early Years Lead / Education Lead | Education / Curriculum | Senior Manager | Influences learning resources, pedagogy, and CPD purchases |
| 6 | Facilities Manager | Facilities / Estates | Manager | Responsible for premises, maintenance, cleanliness, and safety needs |
| 7 | Training Manager / CPD Manager | Learning & Development | Manager | Purchases and curates professional development content and training partners |
| 8 | Partnerships Manager / Business Development Director | Partnerships / Commercial | Manager / Director | Evaluates sponsorships, service partnerships, and vendor relationships |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Education Management | Core sector for nurseries, early years operators, and training providers | Nursery groups, education suppliers, CPD and curriculum vendors |
| 2 | Primary/Secondary Education | Adjacent education segment with overlap in learning products and safeguarding | Learning resource suppliers and training companies |
| 3 | Professional Training & Coaching | Event emphasizes CPD, learning, and speaker-led education | Workshop sponsors, CPD providers, training platforms |
| 4 | Health, Wellness & Fitness | Relevant where the event covers child wellbeing, safeguarding, and staff wellbeing | Wellbeing, safeguarding, and staff support solutions |
| 5 | Facilities Services | Nursery settings require cleaning, maintenance, and operational services | Cleaning, soft services, compliance, and site support vendors |
| 6 | Furniture | Early years venues require age-appropriate furniture and fit-out products | Classroom, play, and nursery furniture suppliers |
| 7 | Business Supplies & Equipment | Useful for admin, hygiene, PPE, office, and operational purchases | Operational suppliers and multi-site consumables vendors |
| 8 | Information Technology & Services | Nurseries increasingly use software for attendance, communications, and compliance | Childcare management software and digital workflow providers |
| 9 | Consumer Goods | Relevant for toys, learning aids, storage, and child-focused products | Product and merchandising buyers |
| 10 | Government Administration | Public-sector early years stakeholders and commissioners may attend or partner | Local authority buyers and policy stakeholders |
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Confirmed absence of published figure | Official event website does not publish attendance count | Use with caution for lead-volume forecasting |
| Speaker count | 100+ expert speakers | Confirmed | Official website content | Strong indicator of scale and content density |
| Live stages | 6 live stages | Confirmed | Official website content | Suggests multi-track educational programming |
| Exhibitor count | Not publicly confirmed on the provided content | Unconfirmed | Official navigation references exhibitor list, but count not shown in supplied text | Potentially useful for exhibitor targeting once directory is checked |
| Historical attendance | Largest early years festival in the UK | Historical positioning / marketing claim | Official website | Qualitative scale indicator, not a numerical attendance figure |
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Education / CPD | Professional development for nursery staff and leaders | Workshop sponsorship, speaker slots, training demos | Training platforms, accreditation, CPD content |
| Childcare operations | Streamlining daily nursery management and quality control | Product demos for operational efficiency | Management software, reporting tools, workflow solutions |
| Safeguarding and compliance | Policies, checks, audits, and safety processes | Compliance-led messaging and risk reduction value proposition | Safeguarding software, checks, training, security products |
| Learning resources | Age-appropriate teaching and play materials | Hands-on product discovery and trials | Books, toys, sensory tools, classroom kits |
| Facilities and hygiene | Safe, clean, child-friendly environments | Operational ROI demonstrations | Cleaning services, consumables, furniture, fit-out |
| Technology / communication | Parent communication, billing, attendance, and reporting | Software trials and platform demos | Childcare CRM, attendance systems, mobile apps |
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event attracts nursery operators, leaders, educators, and sector decision-makers with active purchasing influence. |
| Decision-maker availability | High | The attendee mix likely includes owners, directors, managers, and procurement-influencing roles. |
| Data collection potential | Medium to High | Strong thematic fit, but a public current-year attendee list was not included in the supplied official content. |
| Apollo targeting potential | Very High | Clear targetable industries, roles, and organization types exist across childcare, education, and public-sector buyers. |
| Geographic targeting potential | High | London event with UK-wide audience creates useful geography filters for domestic prospecting. |
| Best outreach approach | High-touch, value-led | Use practical messaging around operations, CPD, compliance, product quality, and child wellbeing. |
| Overall lead quality | High | Strong event-to-buyer alignment for education suppliers, childcare technology, facilities, and service providers. |
| Best use case | B2B attendee list building, exhibitor prospecting, sponsorship sales, and account-based outreach | Useful for vendor targeting and commercial research across the early years ecosystem. |
| Limitations / risks | Moderate | Current-year attendee and exhibitor counts were not confirmed in the supplied source text. |
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Education Management; Professional Training & Coaching; Health, Wellness & Fitness; Facilities Services; Furniture; Business Supplies & Equipment; Information Technology & Services; Government Administration; Consumer Goods; Public Policy | Capture core childcare buyers and adjacent service providers |
| Departments | Procurement; Operations; Education; Facilities; Learning & Development; Partnerships; Finance | Prioritize commercial and operational decision-makers |
| Seniority | Owner; Partner; C-Level; VP; Director; Head; Manager | Focus on decision-makers and influencers |
| Job titles | Nursery Owner, Managing Director, Operations Director, Procurement Manager, Head of Early Years, Nursery Manager, Facilities Manager, Training Manager, Partnerships Director, Category Manager | Match to the most relevant buying roles |
| Geography | United Kingdom; Greater London; South East England; major UK cities | Align with likely attendee source markets |
| Employee size | 11-50; 51-200; 201-500; 501-1000+ where multi-site groups are targeted | Capture independent settings through large nursery chains |
| Keywords | nursery, early years, childcare, preschool, CPD, safeguarding, childcare software, nursery group, multi-site childcare, education resources | Sharpen prospecting against sector-specific needs |
| Company type | Private companies; educational institutions; associations; public sector organizations | Useful for broad market coverage |
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| Nursery World's Big Day Out official website | Official organizer website | Event name, 14 May 2027 date, Business Design Centre venue, London location, upcoming status, 6 live stages, 100+ speakers, early years positioning | High |
| Business Design Centre | Venue website | Venue identity and London location context | High |
| Why Attend page on official website | Official event page | Visitor profile and event purpose for early years professionals | High |
| Exhibitor List page on official website | Official event directory page | Confirmed that exhibitor directory exists for the event | Medium to high |
| 2026 Speakers page on official website | Official agenda/speaker page | Confirmed scale and content structure; supports audience profiling | High |
🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to NurseryWorld's Big Day Out — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.