🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to NewLabel Poland — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
About this event
NewLabel Poland — Event Research & Buyer Analysis
Event title: NewLabel Poland
Event type (category): Packaging, labeling, product identification, and brand presentation (industry exhibition + technical/business sessions)
Important note before we finalize buyer targeting
To align with your requirement (Point 8), we need your client product website. Buyer fit changes significantly depending on whether your client sells:
- label materials / label substrates
- label printing technology (ink/toner/presses)
- automation / applicators / vision systems
- serialization / traceability / compliance systems
- packaging design software / workflow tools
- fulfillment, packaging services, or contract manufacturing
1️⃣ Who attends (BUYERS / ATTENDEES)
NewLabel Poland is typically attended by a mix of decision-makers and technical buyers from the labeling and packaging value chain. While the exact attendee mix can vary by year, the most common “buyer-like” audiences we expect are:
A) End-product & brand-side decision-makers (high-value buyer segment)
- Packaging / Brand Protection Managers (ownership of labeling strategy, anti-counterfeit needs, compliance)
- Regulatory Affairs Managers (label compliance, country-specific requirements, documentation)
- Supply Chain / Procurement Managers (vendor selection for label printing, label stock, and finishing)
- Quality Managers (label legibility, inspection, traceability, defect reduction)
- Production Managers (throughput, downtime reduction, line integration of labeling)
B) Label converters, print providers & packaging manufacturers (direct buyers)
- Managing Directors / Commercial Directors (new supplier adoption, strategic partnerships)
- Sales Directors (new accounts, supplier collaboration)
- Production / Plant Managers (capex decisions for presses, tooling, automation)
- Technical Directors / Prepress Managers (print quality, substrates, workflow)
- Engineering Managers (inline automation, applicators, inspection)
C) Technology & solution vendors (buyers of complementary tools)
- Companies that sell label inspection systems, printers, applicators, RFID/NFC, barcode/vision solutions
- Software vendors supporting label design, DAM/workflow, compliance automation
- Consumables providers (inks, ribbons, adhesives) who also influence procurement
Best attendee/buyer “titles to target”:
Packaging Procurement Manager, Labeling Manager, Packaging Development Manager, Supply Chain Manager, Regulatory Compliance Manager, Quality Assurance Manager, Technical/Engineering Manager, Production Manager, Converter Plant Manager, Prepress Manager, Label Production Manager, Automation / Line Integration Manager, Serialization / Traceability Manager.
2️⃣ Where the show is happening + attendee geographic origin
Venue and city: We need the specific edition details (city + dates) to be 100% accurate. NewLabel Poland is generally positioned as a Poland-focused industry event, typically attracting both domestic and Central/Eastern European participation.
Expected geographic origin (most likely pattern)
- Primary: Poland (label converters, packaging manufacturers, brand owners serving Polish market)
- Secondary: neighboring and nearby markets (Czechia, Slovakia, Germany, Austria, Hungary, Baltic region)
- Also present: international suppliers with sales/service operations in the region (often headquartered outside Poland)
Best targeting approach: Poland-first records, then expand into DACH/Central Europe and EU firms with regional offices in Poland.
3️⃣ Audience reach (Local / National / Global)
NewLabel Poland should be treated as a regional-national European trade show:
- Local: high density from Poland-based converters and brand manufacturers
- National: strong national reach within Poland across multiple industries (food, pharma, consumer goods, industrial manufacturing)
- Regional/global: international solution providers and cross-border buyers from EU neighboring regions
In practical terms, we position it as a high-intent B2B event for labeling technology and packaging compliance workflows, rather than a mass consumer event.
4️⃣ Sample buyer company names (BUYERS ONLY) + websites
Below is a buyer-oriented sample list (brand owners + converters / packaging manufacturers + companies that commonly buy labeling/packaging solutions). We will refine and prioritize based on your client website.
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| 1 | Amcor | https://www.amcor.com | Packaging Procurement Manager / Technical Packaging Manager | Large packaging player; frequent label and packaging specification updates across FMCG and industrial lines. |
| 2 | Berry Global | https://www.berryglobal.com | Packaging Operations Manager / Procurement Lead | High-volume packaging operations that require stable labeling, quality inspection, and line compatibility. |
| 3 | DS Smith | https://www.dssmith.com | Packaging Development Manager / Quality Manager | Packaging manufacturer and solutions provider where label/marking requirements and compliance matter. |
| 4 | Sidel | https://www.sidel.com | Packaging Line Solutions Manager / Automation Manager | Strong fit for labeling line integration and high-speed production environments. |
| 5 | Krones | https://www.krones.com | Automation / Process Engineering Manager | Enterprise-level beverage packaging systems where labeling, inspection, and traceability are core. |
| 6 | Schneider Electric (Packaging/industrial labeling ecosystems via plant operations) | https://www.se.com | Production Engineering Manager / Quality Assurance Manager | Industrial manufacturer teams often buy product labeling, compliance, and marking/traceability solutions. |
| 7 | CCL Industries | https://www.cclind.com | Regional Sales Manager / Plant Manager (Label Converting) | Label converting leader; direct relevance for substrate, printing technologies, and adhesive/finishing upgrades. |
| 8 | Multi-Color Corporation | https://www.multicolor.com | Commercial Director / Technical Director | Label and packaging solutions buyer profile; invests in printing and quality systems. |
| 9 | UCB (brand-side packaging/label compliance) | https://www.ucb.com | Regulatory Affairs Manager / Packaging Compliance Lead | Pharma brands typically have strict labeling and packaging compliance requirements. |
| 10 | Novartis (brand-side) | https://www.novartis.com | Quality Assurance / Serialization & Traceability Lead | Pharma labeling and traceability adoption is a consistent purchasing driver. |
| 11 | Baxter (brand-side) | https://www.baxter.com | Packaging Quality Manager / Regulatory Affairs | Healthcare packaging requires robust labeling and quality workflows. |
| 12 | Sanofi (brand-side) | https://www.sanofi.com | Packaging Compliance Manager / Quality Director | Pharma/healthcare buyer profile strongly aligned with compliant label systems. |
| 13 | Procter & Gamble (brand-side) | https://us.pg.com | Packaging Innovation Manager / Labeling Program Manager | FMCG brands continually optimize packaging labeling for consumer experience and compliance. |
| 14 | Unilever (brand-side) | https://www.unilever.com | Packaging Sustainability / Compliance Manager | Large-scale packaging operations frequently require label stock, printing, and compliance updates. |
| 15 | Beiersdorf | https://www.beiersdorf.com | Packaging Quality Manager / Labeling & Compliance Lead | Consumer goods with strict product labeling standards and frequent packaging changes. |
| 16 | Heineken (brand-side packaging) | https://www.theheinekencompany.com | Packaging Engineering Manager / Procurement | Beverage production lines rely on consistent labeling and inspection integration. |
| 17 | Carlsberg Group (brand-side) | https://www.carlsberg.com | Operations Excellence / Packaging Line Manager | High-speed beverage environment where label application, readability and traceability matter. |
| 18 | DSV / logistics (labeling & compliance context via operations) | https://www.dsv.com | Warehouse Operations Manager / Quality & Compliance Manager | Logistics operations are heavy label consumers (shipping labels, compliance labels, barcode workflows). |
| 19 | Fiege (logistics operations) | https://www.fiege.com | Distribution Operations Manager / QA Compliance Lead | Warehouse and distribution buyers often invest in label printing, scanning/inspection, and compliance systems. |
| 20 | Local/Regional Polish label converters (buyer category) | Example: (to be validated for the specific show year) | Plant Manager / Technical Director / Procurement Manager | Local converters are usually the most direct purchasing audience at labeling exhibitions in Poland. |
Top buyer targets to start outreach (provisional):
CCL Industries, Multi-Color Corporation, Amcor, Berry Global, DS Smith, plus brand-side compliance/quality roles in pharma and FMCG (depending on your client’s exact solution).
5️⃣ Job profiles, industries & event type
A) Job profiles to target in attendee lists
- Packaging Procurement Manager / Vendor Management
- Packaging Development Manager / Product Packaging Lead
- Regulatory Affairs Manager (labeling compliance)
- Quality Assurance Manager (label inspection, defect reduction)
- Operations Manager / Plant Manager (converter or packaging plant)
- Technical Director / Engineering Manager (automation + print/line systems)
- Automation & Line Integration Manager (applicators, sensors, vision)
- Serialization / Traceability / Supply Chain Quality Lead
- Prepress Manager / Production Supervisor (label workflow)
B) Industries that typically intersect with labeling purchases
- Consumer goods & FMCG (beauty, personal care, household)
- Food & beverages (labels, compliance, readable prints)
- Pharmaceuticals & healthcare (strict compliance, serialization/traceability in many cases)
- Industrial manufacturing (asset/product labeling, traceability)
- Logistics & warehousing (shipping labels, scanning workflows)
- Packaging manufacturing & label converting (print/ink/substrate/finishing investments)
C) Event type framing
We would position NewLabel Poland as a B2B industrial trade show focused on:
- label and packaging production technologies
- label materials and consumables
- printing, finishing and converting workflow
- application/automation and inspection/vision systems
- compliance, traceability, and quality-driven label processes
6️⃣ Estimated attendance (expected total footfall)
For accurate “expected total footfall,” we need the event’s latest published exhibitor/visitor figures. Because we don’t have the specific year’s official numbers in this prompt, we provide an evidence-based estimate range for a specialized trade show of this type in Poland:
- Estimated attendance range: 1,500 to 4,000 visitors total
- Buyer concentration: medium-to-high (specialized audience; many visitor profiles are likely to influence purchasing)
If you share the year/date or exhibitor count, we can tighten the attendance estimate and buyer-density expectations.
7️⃣ Key focus areas & buyer engagement
A) Likely key focus areas
- Compliance labeling (country requirements, regulatory documentation, traceable label workflows)
- Print quality & reliability (readability, durability, defect reduction)
- Automation and inline integration (applicators, sensors, vision inspection)
- Traceability and serialization (barcode/2D codes, verification processes)
- Materials and substrates (adhesives, label stock selection for different surfaces)
- Brand experience (design, premium printing, finish effects)
B) How buyers typically engage
- Requesting product specs and “fit-to-line” compatibility (technical staff attendance is common)
- Asking vendor quotes for upgrades or line add-ons (procurement-led conversations)
- Testing label samples and verifying print/adhesion/inspection performance (quality involvement)
- Discussing roadmap requirements for compliance/traceability changes (regulatory + operations)
8️⃣ Client-product fit review (required from your side)
To “review and let us know the best buyers based on our client’s requirements,” we must see your client website.
Please share:
- Client website URL
- What exactly the client sells (1–2 sentences)
- Which customer type they want (label converters, brand owners, pharma, food & beverage, logistics, etc.)
- Target geography (Poland only vs EU region)
Once received, we will:
- Re-rank the buyer list (Priority column) based on strongest product-market match
- Filter by best job titles (e.g., Quality vs Procurement vs Engineering vs Regulatory)
- Recommend the most relevant buyer industries from your Apollo-style industry list
- Provide a refined “Top 5 to send first” list
9️⃣ Suggested industries based on the provided Apollo industry list
Using your provided industry taxonomy, we recommend the following industry filters as the most relevant starting point for NewLabel Poland buyer targeting:
- Packaging & Containers (core adjacency for labeling + packaging components)
- Printing (if your client is label printing, prepress, finishing or consumables)
- Computer Software (if your client provides label workflow, design, compliance or traceability software)
- Industrial Automation (if your client sells automation, vision, inspection, applicators)
- Mechanical or Industrial Engineering (line integration and engineering buyer profiles)
- Medical Devices and Pharmaceuticals (if your client serves healthcare labeling requirements)
- Food & Beverages and/or Food Production (if your client sells for food/bev supply chains)
- Logistics & Supply Chain (shipping labels, warehouse labeling, compliance in distribution)
- Retail (packaging/labeling needs for consumer supply chain, if applicable)
- Business Supplies & Equipment (if the client sells specialized equipment/consumables)
- Events Services is not relevant for buyers here (we avoid that for targeting)
Next step (so we can deliver the “best buyers” list)
Please send the client product website. After that, we will return:
- A refined, buyer-only table with 15–20 prioritized buyer companies that match your exact offering
- Stronger “Why this buyer fit” reasoning tied to your product use-cases
- Top 5 “send first” accounts and the best job titles to target at each
- Recommended Apollo industries (final list) matched to the product category
Data sheet
| Event Name | NewLabel Poland 2027 |
| Event Date | 26–28 January 2027 |
| Event Status | Upcoming |
| Venue | Venue not publicly confirmed in the extracted official website text |
| City | Warsaw |
| State / Region | Masovian Voivodeship |
| Country | Poland |
| Organizer | Organizer name not explicitly confirmed in the extracted text; official event website identifies NEW LABEL POLAND as the event brand |
| Official Event Website | newlabelpoland.com/en/ |
| Event Type | Trade fair / expo / conference |
| Primary Category | Food & Beverages |
| Secondary Applicable Categories | Packing & Packaging; Logistics & Transportation; Industrial Engineering; Business Services |
| Audience Reach | National, with regional and select international buyer reach |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | Low for current edition; official site provides participation categories and prior-edition placeholders, but no confirmed attendee total in the extracted text |
| Main Purpose of Event | Private label sourcing, FMCG product innovation, retail buyer networking, packaging and automation discovery, and commercial partnership development |
NEW LABEL POLAND is a private label trade fair and FMCG-focused business event designed around new brands, product launches, packaging, automation, technology, and sustainable product and logistics solutions. The official website positions the event as an all-in-one platform for manufacturers, retail chains, and industry experts seeking commercial partnerships and sourcing opportunities.
The event matters because it sits at the intersection of retail buying, supplier discovery, brand development, and operational innovation. For exhibitors and service providers, it offers access to decision-makers involved in category management, purchasing, private label development, wholesale distribution, and FMCG innovation. It is especially relevant for companies selling food and beverage products, packaging solutions, automation systems, branding services, and supply-chain support.
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Retail category managers | Hypermarkets, supermarkets, discount chains, convenience retailers | Owns category assortment, pricing, and supplier selection | Primary audience for private label sourcing and new product introductions |
| Procurement and sourcing teams | Retail chains, wholesalers, foodservice distributors, FMCG brands | Supplier evaluation, negotiations, contract management | Critical for manufacturer, packaging, and logistics suppliers |
| Private label / own-brand managers | Retail chains, buying groups, purchasing organizations | Sets private label strategy and supplier requirements | Direct fit for co-packers, OEMs, and brand developers |
| Importers and wholesalers | Cash & carry, wholesale alliances, import/export firms | Sources FMCG products for resale and distribution | Strong target for manufacturers seeking regional channel expansion |
| E-commerce and marketplace buyers | Online grocery, marketplaces, omni-channel retail operators | Product listing, assortment, and vendor selection | Relevant for packaged goods, ready-to-sell items, and fulfillment services |
| HoReCa and foodservice procurement | Foodservice distributors, hospitality operators, catering groups | Buys food, beverage, and consumables at scale | Useful for branded and private label food suppliers |
| Packaging and operations leaders | FMCG manufacturers, co-packers, contract packagers | Influences packaging format, automation, line efficiency | Key for packaging, automation, and production technology suppliers |
| Brand, innovation, and R&D teams | FMCG manufacturers, own-brand developers, consultants | Develops product concepts and innovation pipeline | Relevant for formulation, design, and trend-driven suppliers |
| Investors and strategic partners | PE/VC, banks, corporate development teams | Monitors growth, M&A, and commercial expansion opportunities | Relevant for growth-stage FMCG, logistics, and packaging firms |
| Media and research organizations | Trade media, analysts, market research firms | Not usually buyers, but influence market visibility and demand awareness | Supports PR, category intelligence, and competitive tracking |
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: Warsaw | Local corporate and retail buyers | High | Warsaw is Poland’s largest business hub and a natural sourcing destination for FMCG buyers |
| Host region: Masovian Voivodeship | Regional retail, logistics, and procurement teams | High | Includes dense commercial and distribution activity around central Poland |
| Nearby business hubs | Łódź, Poznań, Tricity, Kraków, Wrocław | Medium to High | Major retail, logistics, and manufacturing centers in Poland |
| National reach | Polish retail chains, wholesalers, manufacturers, distributors | Very High | Event positioning is clearly national in buyer relevance |
| International reach | EU retail buyers, suppliers, importers, brand owners | Medium | Official website indicates foreign patrons/partners and international categories in visitor profile |
| Reach Level | Assessment | Explanation |
|---|---|---|
| National | Primary classification | The official audience profile centers on Polish retail chains, wholesalers, manufacturers, and buying groups |
| Regional / cross-border | Secondary | Warsaw supports access from Central and Eastern Europe and neighboring EU markets |
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Lidl | Discount retailer | Named in the event’s visitor profile as an example of international discount chains | lidl.com | Category Manager, Buyer, Private Label Manager, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Aldi | Discount retailer | Relevant private label buyer and category management target | aldi.com | Buying Manager, Category Manager, Sourcing Lead | Strong Market Fit, Attendance Not Confirmed |
| Netto | Discount retailer | Listed in the official visitor profile examples | netto.com | Private Label Buyer, Category Manager, Procurement Director | Strong Market Fit, Attendance Not Confirmed |
| Żabka | Convenience chain | Listed in visitor profile examples; major Polish convenience buyer | zabka.pl | Category Manager, Commercial Director, Own Brand Manager | Strong Market Fit, Attendance Not Confirmed |
| Rossmann | Drugstore chain | Listed in the visitor profile examples; relevant for FMCG, personal care, and private label | rossmann.pl | Category Manager, Procurement Manager, Private Label Director | Strong Market Fit, Attendance Not Confirmed |
| Hebe | Beauty retail chain | Listed in the visitor profile examples; relevant for personal care and adjacent FMCG sourcing | hebe.pl | Buyer, Category Manager, Own Brand Manager | Strong Market Fit, Attendance Not Confirmed |
| Selgros | Cash & carry / foodservice | Listed in the visitor profile examples; strong wholesale and HoReCa relevance | selgros.pl | Procurement Manager, Category Manager, Foodservice Buyer | Strong Market Fit, Attendance Not Confirmed |
| Makro | Wholesale / cash & carry | Listed in the visitor profile examples; relevant for wholesale sourcing and private label | makro.pl | Buyer, Category Manager, Sourcing Director | Strong Market Fit, Attendance Not Confirmed |
| Eurocash | Wholesale alliance | Listed in the visitor profile examples as a wholesale alliance | eurocash.pl | Procurement Manager, Category Manager, Own Brand Lead | Strong Market Fit, Attendance Not Confirmed |
| Frisco | E-commerce grocery | Listed in the visitor profile examples; relevant for online assortment and private label sourcing | frisco.pl | E-commerce Buyer, Category Manager, Commercial Director | Strong Market Fit, Attendance Not Confirmed |
| Allegro | Marketplace / e-commerce platform | Listed in the visitor profile examples as a marketplace platform | allegro.pl | Category Manager, Vendor Manager, Marketplace Buyer | Strong Market Fit, Attendance Not Confirmed |
| Orlen | Fuel / convenience operator | Listed in the visitor profile examples; relevant for convenience retail sourcing | orlen.pl | Category Manager, Retail Buyer, Procurement Director | Strong Market Fit, Attendance Not Confirmed |
| Circle K | Convenience / fuel retail | Named in the visitor profile examples; relevant for grab-and-go and convenience FMCG | circlek.com | Category Manager, Retail Buyer, Sourcing Manager | Strong Market Fit, Attendance Not Confirmed |
| Bidfood | Foodservice distributor | Listed in the visitor profile examples; relevant for distributor-side buying | bidfood.com | Procurement Manager, Category Manager, Supply Chain Director | Strong Market Fit, Attendance Not Confirmed |
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Procurement Officer / Procurement Director | Procurement | C-level / Director | Owns supplier strategy, contract value, and commercial decisions |
| 2 | Category Manager / Buying Manager | Merchandising / Commercial | Manager | Determines assortment, pricing, supplier mix, and private label opportunities |
| 3 | Private Label Manager / Own Brand Manager | Brand / Product / Commercial | Manager / Director | Directly responsible for private label sourcing, development, and commercialization |
| 4 | Strategic Sourcing Manager | Sourcing | Manager / Senior Manager | Evaluates vendors, improves margins, and negotiates supply agreements |
| 5 | Supply Chain Director | Supply Chain / Operations | Director | Influences logistics, inventory, fulfillment, and vendor performance |
| 6 | Retail Operations Director | Operations | Director | Evaluates product execution across stores and channels |
| 7 | Packaging Manager / Packaging Engineer | Packaging / Operations | Manager / Specialist | Important for packaging innovation, compliance, and cost reduction |
| 8 | R&D / Product Development Manager | R&D / Innovation | Manager / Director | Develops new product concepts and commercial launches |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Food & Beverages | Core sector focus of the fair and its FMCG positioning | Retail buyers, brand owners, distributors |
| 2 | Retail | Visitor profile explicitly centers on retail chains and category managers | Category managers, private label buyers, merchandisers |
| 3 | Wholesale | Wholesalers are named in attendee profile examples | Bulk buyers, purchasing groups, distributor networks |
| 4 | Import & Export | Relevant to cross-border sourcing and market entry | Importers, sourcing agents, export sales teams |
| 5 | Logistics & Supply Chain | Event messaging includes logistics and supply chain solutions | Supply chain leaders, fulfillment, warehousing |
| 6 | Packaging & Containers | Packaging innovation is highlighted in the event description | Packagers, co-packers, packaging solution buyers |
| 7 | Business Supplies & Equipment | Useful for store operations, retail support, and operational procurement | Operations buyers, procurement teams |
| 8 | Mechanical or Industrial Engineering | Automation and production technology are part of the fair positioning | Manufacturing lines, automation, machinery suppliers |
| 9 | Management Consulting | Consultants attend for retail strategy, category growth, and private label development | Retail and FMCG advisory services |
| 10 | Market Research | The event attracts analysts and research organizations | Category insights, consumer research, benchmarking |
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Confirmed unavailable | Official website extracted text | Organizer has not published a current verified attendance number in the provided source text |
| Exhibitor count | Not publicly confirmed for 2027 | Confirmed unavailable | Official website extracted text | A 2026 catalog is referenced, but no verified 2027 count is provided in the extracted content |
| Buyer count | Not publicly confirmed | Confirmed unavailable | Official website extracted text | No buyer registry or footfall figure provided |
| Speaker count | Not publicly confirmed | Confirmed unavailable | Official website extracted text | Conference is referenced, but no speaker count is included in the supplied source |
| Historical attendance | 0 displayed for first-edition summary in extracted text | Historical placeholder / not usable as market size | Official website “in numbers” block | The “0” values appear to be placeholder data, not a validated attendance record |
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Private label sourcing | New suppliers, cost improvement, assortment expansion | Direct meetings with category and buying teams | OEM manufacturing, co-packing, product development |
| Packaging innovation | Shelf appeal, sustainability, compliance | Packaging demos and specification discussions | Packaging materials, design services, labeling solutions |
| Automation and technology | Efficiency, labor savings, throughput | Operational ROI conversations with production leaders | Automation equipment, software, robotics, data tools |
| Sustainable development | Lower carbon footprint, recyclable materials | ESG-aligned supplier evaluation and case studies | Sustainable packaging, efficient logistics, circular solutions |
| FMCG product launches | Fresh concepts, faster commercialization | Sampling, launch planning, commercial introductions | Food and beverage products, brand-building services |
| Retail and wholesale distribution | Reliable supply, channel expansion, logistics support | Distributor and reseller relationship building | Distribution services, freight, warehousing, sales support |
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event is built around retail, sourcing, and private label buying workflows |
| Decision-maker availability | High | Category, procurement, and private label leaders are the most likely attendees |
| Data collection potential | Medium | Official site offers profiles and exhibitor access, but current confirmed attendee data is limited |
| Apollo targeting potential | Very High | Strong fit for retail, wholesale, food, packaging, and logistics filters |
| Geographic targeting potential | High | Warsaw concentration plus national retail and distribution coverage |
| Best outreach approach | Account-based outreach | Target retail buying organizations, wholesale groups, and private label decision-makers with category-specific value propositions |
| Overall lead quality | High | Very strong commercial fit for suppliers serving FMCG, retail, and packaging buyers |
| Best use case | Buyer list building and supplier prospecting | Useful for lead generation, exhibitor prospecting, and retail account mapping |
| Limitations / risks | Incomplete public attendee data | No confirmed current-year attendee list or footfall figure in the extracted source text |
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Food & Beverages; Retail; Wholesale; Import & Export; Logistics & Supply Chain; Packaging & Containers; Business Supplies & Equipment; Mechanical or Industrial Engineering; Market Research | Prioritize the core commercial sectors represented at the event |
| Departments | Procurement; Purchasing; Supply Chain; Operations; Merchandising; Product; Innovation; Commercial; Business Development | Capture decision-makers closest to buying and supplier selection |
| Seniority | Manager; Senior Manager; Director; VP; CXO | Focus on commercial authority and budget influence |
| Job titles | Category Manager, Buyer, Procurement Manager, Strategic Sourcing Manager, Private Label Manager, Own Brand Manager, Supply Chain Director, Commercial Director, Packaging Manager, R&D Manager | Match event-specific buying roles |
| Geography | Poland; Central & Eastern Europe; EU border markets; Warsaw metro; major Polish business hubs | Align outreach with the event’s core regional audience |
| Employee size | 51–200; 201–500; 501–1,000; 1,001–5,000; 5,001+ | Capture both mid-market operators and large retail chains |
| Keywords | “private label”, “own brand”, “category management”, “FMCG”, “retail buying”, “supplier sourcing”, “packaging”, “co-packing”, “foodservice”, “wholesale”, “distribution” | Hone in on event-relevant commercial intent |
| Company type | Retail chains; wholesalers; distributors; importers; manufacturers; buying groups; foodservice operators; marketplace platforms | Capture the most likely buyer organizations |
Suggested Apollo Search Logic: (industry contains “Retail” OR “Food & Beverages” OR “Wholesale” OR “Import & Export” OR “Logistics & Supply Chain”) AND (title contains “Category Manager” OR “Buyer” OR “Procurement” OR “Private Label” OR “Own Brand” OR “Sourcing” OR “Commercial Director”) AND geography includes Poland or Central/Eastern Europe.
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| NEW LABEL POLAND official website | Official organizer / event website | Event name, 2027 edition, dates, city, country, event purpose, visitor profile, exhibitor profile themes, conference reference | Very High |
🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to NewLabel Poland — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
