CategoryMedical & Pharma
Michigan Pharmacists Association - MPA Annual Convention & Exposition
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About this event
Michigan Pharmacists Association (MPA) Annual Convention & Exposition
The Michigan Pharmacists Association (MPA) Annual Convention & Exposition is an in-person, pharmacy-focused professional event designed for practitioners and pharmacy leaders across Michigan and beyond. MPA delivers a high-quality convention experience intended to support continuing education, professional networking, and ongoing discussion of key trends shaping pharmacy practice.
Event overview
Date: April 16–18, 2027 (Friday–Sunday)
Venue: Lansing Center
Address: 333 E. Michigan Ave., Lansing, MI 48933, United States
Hotel block: DoubleTree by Hilton, 111 N. Grand Ave., Lansing, MI 48933
Purpose and goals
MPA states that the convention is built around several core objectives:
- Provide quality continuing education programs, with a focus on the latest treatment options and the hottest issues in pharmacy.
- Offer multiple networking opportunities for attendees to connect with peers and pharmacy professionals.
- Facilitate discussion of pharmacy’s outlook so participants can engage in forward-looking dialogue.
- Celebrate the future of pharmacy by honoring Michigan’s pharmacy leaders.
- Support ongoing professional development through convention activities.
Who attends (target audience)
The convention programs are planned to meet the needs of a broad pharmacy audience across different practice settings. MPA specifically targets:
- Pharmacists
- Residents
- Pharmacy technicians
- Student pharmacists
- Professionals in the pharmaceutical industry
- Academia participants
MPA notes that each year the convention attracts more than 700 pharmacy professionals within Michigan.
Practice settings and subject matter
While the convention is pharmacy-centered, it is structured to be relevant across the care continuum and employment types found in pharmacy. The event emphasizes education on current clinical and practice topics, along with opportunities for attendees to network and discuss broader industry direction.
Convention logistics and accessibility note
For liability reasons, no children under 18 years old are allowed in the convention spaces.
Why this event is strategically relevant
The MPA Annual Convention & Exposition is positioned as a high-engagement professional gathering with a clear mix of: (1) continuing education focused on modern pharmacy topics, (2) networking channels for relationship-building and professional exchange, and (3) programming that supports deeper discussion of pharmacy trends.
Parking and venue proximity (summary)
MPA provides several parking options around the Lansing Center for convenient access, including:
- North Grand Parking Structure (219 N. Grand Ave.), featuring 960 spaces. MPA describes a pedestrian skybridge across Grand Avenue and the Grand River for direct access to both the Lansing Center and the DoubleTree by Hilton. Daily fee: $15.
- Lansing Center Lot 21, accessed off Riverfront Drive, across from Lansing Shuffle (described as 66 spaces).
If you’d like, we can also tailor an attendee and buyer-segmentation view for this specific convention based on your product requirements, including the most relevant buyer roles, target industries, and recommended buyer-company list outputs for research-driven prospecting.
Data sheet
Michigan Pharmacists Association - MPA Annual Convention & Exposition – Event Attendee & Buyer Profile Analysis
Event Date: April 16–18, 2027
Location: Lansing Center, Lansing, MI, United States
Event Status: Upcoming
Research Date: July 2, 2026
Event Overview
| Event Name | Michigan Pharmacists Association - MPA Annual Convention & Exposition |
| Event Date | April 16–18, 2027 |
| Event Status | Upcoming |
| Venue | Lansing Center |
| City | Lansing |
| State / Region | MI |
| Country | United States |
| Organizer | Michigan Pharmacists Association (MPA) |
| Official Event Website | Michigan Pharmacists Association Annual Convention & Exposition page |
| Event Type | Association conference, continuing education convention, exposition |
| Primary Category | Medical & Pharma |
| Secondary Applicable Categories | Education & Training, Business Services |
| Audience Reach | Primarily Michigan-based with broader regional pharmacy-professional relevance |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer for 2027. Organizer states the convention attracts more than 700 pharmacy professionals annually. Historical / prior-year evidence. |
| Attendance Data Reliability | Moderate for historical benchmark; current-year attendance not yet confirmed |
| Main Purpose of Event | Continuing education, networking, pharmacy industry discussion, leadership recognition, and professional development |
About the Event
The Michigan Pharmacists Association Annual Convention & Exposition is the state association’s flagship gathering for pharmacy professionals. According to the official event page, it is designed to deliver continuing education, networking, pharmacy outlook discussions, and professional development opportunities for pharmacists, residents, pharmacy technicians, and student pharmacists across all practice settings.
This event matters because it concentrates decision-influencers from Michigan’s pharmacy ecosystem in one setting, including professionals from industry and academia. For suppliers serving pharmacy operations, healthcare, education, compliance, workforce development, and pharmaceutical services, the convention provides a focused environment for relationship building, education-led sales conversations, and targeted outreach to buyer-side and influencer-side attendees.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Pharmacists | Retail pharmacies, health systems, independent pharmacies, specialty settings | Influencers and end users | Direct relevance for clinical, workflow, compliance, and product education solutions |
| Pharmacy owners / directors | Independent chains, community pharmacies, outpatient operations | Budget owners / final approvers | High-value targets for software, services, supplies, and operational improvement |
| Pharmacy technicians | Community, hospital, and specialty pharmacy environments | Users and workflow influencers | Relevant for automation, dispensing, training, and staffing-related solutions |
| Student pharmacists / residents | Schools of pharmacy, residency programs, academic centers | Future buyers / talent pipeline | Useful for education providers, career platforms, and early-career engagement |
| Hospital / health-system pharmacy leaders | Hospitals, integrated delivery networks, health systems | Decision-makers and committee influencers | Strong audience for clinical technology, inventory, analytics, and workflow tools |
| Industry representatives | Pharmaceutical manufacturers, distributors, service providers | Commercial and partnership roles | Useful for sponsorship, channel development, and education partnerships |
| Academia / faculty | Pharmacy schools, universities, research programs | Educators, influencers, partnership stakeholders | Relevant for training, CE platforms, research, and workforce development vendors |
| Association leaders | State pharmacy associations, specialty practice groups | Program, partnership, and sponsorship decision-makers | Relevant for event services, association tech, and member-engagement solutions |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: Lansing | Local pharmacy professionals, association staff, nearby healthcare organizations | Medium | Convenient for day visitors and regional attendees |
| Host state / region: Michigan | Core attendee base from across Michigan | High | Official site states the event attracts pharmacy professionals throughout Michigan and beyond |
| Nearby business hubs: Detroit, Grand Rapids, Ann Arbor, Kalamazoo, Flint | Regional hospital systems, retail pharmacy chains, universities, distributors | High | These metros concentrate pharmacy, healthcare, and academic buyers |
| National reach | Selected out-of-state exhibitors, speakers, and industry partners | Medium | Likely secondary participation from national pharmaceutical and service vendors |
| International reach | Limited / niche international participation | Low | Event positioning is primarily state and regional |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| Primary Reach | Regional | The organizer describes the event as serving pharmacy professionals throughout Michigan and beyond, with a core in-state audience. |
| Secondary Reach | Nationally relevant niche audience | Industry suppliers, education providers, and pharmacy solution vendors may draw participants from outside Michigan. |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Michigan Pharmacists Association | Association / organizer | Organizer and buyer-side decision center for education, sponsorship, and vendor partnerships | michiganpharmacists.org | Executive Director, Meetings Manager, Sponsorship Manager | Confirmed Government / Procurement Organization |
| University of Michigan Health | Health system / pharmacy buyer | Potential attendee base for hospital pharmacy, clinical education, and workflow solutions | umich.edu | Director of Pharmacy, Pharmacy Operations Manager, Clinical Pharmacy Manager | Strong Market Fit, Attendance Not Confirmed |
| Henry Ford Health | Health system / pharmacy buyer | Large Michigan health system with pharmacy, education, and operations stakeholders | henryford.com | VP Pharmacy Services, Pharmacy Director, Supply Chain Pharmacy Lead | Strong Market Fit, Attendance Not Confirmed |
| Corewell Health | Health system / pharmacy buyer | Regional health system with clinical pharmacy and enterprise purchasing needs | corewellhealth.org | Director of Pharmacy, Medication Safety Director, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| McLaren Health Care | Health system / pharmacy buyer | Michigan health system with pharmacy leadership and supply chain decision-makers | mclaren.org | Pharmacy Director, Clinical Manager, Materials Management Director | Strong Market Fit, Attendance Not Confirmed |
| Sparrow Health System | Health system / pharmacy buyer | Lansing-area health system relevant to local hospital pharmacy stakeholders | umhealthsparrow.org | Director of Pharmacy, Pharmacy Operations Manager, Purchasing Director | Strong Market Fit, Attendance Not Confirmed |
| Walgreens | Retail pharmacy buyer | Major retail pharmacy operator with attendance and partnership relevance | walgreens.com | District Pharmacy Supervisor, Regional Pharmacy Manager, Category Manager | Strong Market Fit, Attendance Not Confirmed |
| CVS Health | Retail pharmacy / healthcare services buyer | Large pharmacy buyer and influencer for services, training, and pharmacy operations solutions | cvshealth.com | Pharmacy Operations Director, District Leader, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Meijer | Retail pharmacy / supermarket buyer | Michigan-based retail pharmacy operator with category and operations stakeholders | meijer.com | Pharmacy Manager, Category Manager, Store Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Walmart Health / Walmart Pharmacy | Retail pharmacy buyer | High-volume retail pharmacy operator relevant to technology, staffing, and compliance vendors | walmart.com | Pharmacy Operations Manager, Regional Director, Procurement Lead | Strong Market Fit, Attendance Not Confirmed |
| McKesson | Distributor / pharma supply chain | Key channel partner for pharmacy supply, distribution, and service ecosystems | mckesson.com | Distribution Director, Account Executive, Pharmacy Solutions Manager | Strong Market Fit, Attendance Not Confirmed |
| Cardinal Health | Distributor / healthcare supply chain | Relevant for pharmacy distribution, procurement, and supply chain conversations | cardinalhealth.com | Regional Sales Director, Pharmacy Services Lead, Supply Chain Manager | Strong Market Fit, Attendance Not Confirmed |
| University of Detroit Mercy School of Pharmacy | Academic institution | Targets education, student engagement, and faculty partnership opportunities | udmercy.edu | Dean, Faculty Director, Experiential Education Coordinator | Strong Market Fit, Attendance Not Confirmed |
| Ferris State University College of Pharmacy | Academic institution | Relevant for pharmacy education, recruiting, and research support | ferris.edu | Associate Dean, Program Director, Student Affairs Director | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Director of Pharmacy / Pharmacy Director | Pharmacy / Operations | Director | Owns clinical and operational purchasing decisions and influences vendor selection |
| 2 | Pharmacy Operations Manager | Operations | Manager | Evaluates workflow tools, staffing support, automation, and service providers |
| 3 | Chief Pharmacy Officer / VP Pharmacy Services | Executive / Pharmacy Leadership | VP / C-level | Strategic buyer for enterprise pharmacy programs, contracts, and transformation initiatives |
| 4 | Procurement Manager / Sourcing Manager | Procurement / Supply Chain | Manager | Controls purchasing for supplies, services, and vendor agreements |
| 5 | Clinical Pharmacy Manager | Clinical Services | Manager | Influences medication therapy, education, and clinical solution adoption |
| 6 | Compliance Manager / Regulatory Affairs | Compliance / Legal / Risk | Manager / Director | Important for vendors selling compliance, documentation, and audit support tools |
| 7 | Director of Education / CE Coordinator | Education / Professional Development | Manager / Director | Approves training, CE platforms, and speaker partnerships |
| 8 | Pharmacy Technician Supervisor | Operations / Workforce | Supervisor / Manager | Strong user-level evaluator for training and workflow products |
| 9 | Dean / Associate Dean / Faculty Lead | Academic Affairs | Director / VP | Influences education, student engagement, and research partnerships |
| 10 | Business Development Director / Account Executive | Commercial / Partnerships | Manager / Director | Vendor-side attendees and sponsorship buyers relevant to event monetization |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Hospital & Health Care | Core end-market for pharmacy operations and clinical services | Health-system pharmacy leaders and hospital decision-makers |
| 2 | Pharmaceuticals | Relevant for manufacturers, reps, education, and market access stakeholders | Commercial and partnership outreach |
| 3 | Medical Practice | Adjacency through collaborative care and medication management | Clinical education and care-coordination tools |
| 4 | Medical Devices | Medication delivery, point-of-care, and workflow equipment opportunities | Product demos and procurement conversations |
| 5 | Information Technology & Services | Pharmacy technology, automation, analytics, and integration needs | Software and digital transformation selling |
| 6 | Education Management | CE, student, and academic engagement is a major event function | Training, certification, and academic partnerships |
| 7 | Government Administration | Relevant for public-sector pharmacy, Medicaid, and regulatory stakeholders | Policy, public health, and procurement outreach |
| 8 | Health, Wellness & Fitness | Pharmacy touches preventive care, immunization, and wellness services | Patient engagement and services programs |
| 9 | Logistics & Supply Chain | Distribution, inventory, and replenishment are important to pharmacy buyers | Supply chain and inventory optimization |
| 10 | Wholesale | Drug distribution and wholesale channel stakeholders are relevant | Distributor partnerships and enterprise selling |
| 11 | Professional Training & Coaching | CE and workforce development are central event themes | Training providers and certification platforms |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | 700+ participants | Historical / prior-year evidence | Official event page states the convention attracts more than 700 pharmacy professionals annually | Not a confirmed 2027 attendance number |
| Exhibitor count | Not publicly confirmed | Unconfirmed | Official page reviewed; no current exhibitor count stated in provided text | Use caution for sales forecasting |
| Buyer count | Not publicly confirmed | Unconfirmed | No attendee segmentation count published in provided text | Qualitative buyer profile only |
| Speaker count | Not publicly confirmed | Unconfirmed | No speaker roster in provided text | Would require agenda review |
| Sponsor count | Not publicly confirmed | Unconfirmed | No sponsor roster in provided text | Potentially available via exhibits/sponsorship page |
| Historical attendance benchmark | More than 700 pharmacy professionals | Confirmed historical benchmark | Official event page | Useful for lead-generation sizing |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Continuing Education | Accredited learning and professional development | Sponsor CE sessions and educational content | Training platforms, accreditation services, LMS tools |
| Pharmacy Operations | Efficiency, compliance, staffing, workflow optimization | Demonstrate operational ROI and time savings | Automation, workflow software, operations consulting |
| Clinical Services | Medication safety, therapy management, patient care support | Position solutions around improved care outcomes | Clinical decision support, patient engagement, analytics |
| Workforce Development | Recruitment, retention, technician training | Target leaders responsible for staffing and training | Recruiting platforms, training, onboarding tools |
| Supply Chain / Procurement | Reliable sourcing, vendor consolidation, savings | Meet procurement and pharmacy operations leaders | Procurement services, distribution, inventory optimization |
| Leadership / Professional Networking | Industry intelligence and partner relationships | Build executive relationships and referral channels | Executive services, association sponsorships, advisory services |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The audience is directly composed of pharmacy professionals and adjacent industry stakeholders. |
| Decision-maker availability | High | Pharmacy directors, managers, association leaders, and health-system influencers are likely present. |
| Data collection potential | Medium | Strong audience fit, but current-year exhibitor and attendee lists were not provided in the source text. |
| Apollo targeting potential | High | Clear Apollo industries and titles align well with pharmacy, healthcare, education, and procurement roles. |
| Geographic targeting potential | High | Michigan and Great Lakes region targeting are straightforward and commercially relevant. |
| Best outreach approach | Very High | Pre-event education, sponsorship outreach, appointment setting, and attendee list enrichment are all viable. |
| Overall lead quality | High | Strong B2B attendee-list potential for pharmacy, healthcare, and education suppliers. |
| Best use case | Event prospecting and sponsor targeting | Most suitable for lead generation, appointment setting, and buyer profiling. |
| Limitations / risks | Moderate | No current exhibitor/speaker roster or 2027 attendee list was available in the provided source text. |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Hospital & Health Care; Pharmaceuticals; Medical Practice; Medical Devices; Education Management; Information Technology & Services; Government Administration; Logistics & Supply Chain; Wholesale | Align prospecting to pharmacy attendees and adjacent buyer organizations |
| Departments | Pharmacy; Operations; Procurement; Supply Chain; Clinical; Education; Compliance; IT; Executive | Reach both users and decision-makers |
| Seniority | Manager; Director; VP; CXO; Owner; Partner | Prioritize budget owners and strategic influencers |
| Job titles | Pharmacy Director, Director of Pharmacy, Pharmacy Operations Manager, Clinical Pharmacy Manager, Procurement Manager, Supply Chain Director, Dean, Associate Dean, CE Coordinator, VP Pharmacy Services | Target the roles most likely to engage with event offerings |
| Geography | Michigan; Great Lakes region; Midwest United States | Match the event’s core attendee base and regional draw |
| Employee size | 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,000+ | Covers independent pharmacies, mid-market providers, and large health systems |
| Keywords | pharmacy, dispensing, medication management, CE, clinical services, pharmacy operations, formulary, immunization, compliance | Improve relevance when building lists around event themes |
| Technologies | Pharmacy management systems, EHR, LMS, automation, analytics, inventory systems | Useful for technology vendors targeting pharmacy operations |
| Company type | Hospital systems, retail pharmacy chains, academic institutions, distributors, associations | Focuses on attendee organizations most likely to buy or influence purchases |
Suggested Apollo Search Logic: (“Director of Pharmacy” OR “Pharmacy Operations Manager” OR “Pharmacy Director” OR “Procurement Manager” OR “Clinical Pharmacy Manager” OR “CE Coordinator” OR “Dean”) AND (Michigan OR Midwest OR “Great Lakes”) AND (Hospital & Health Care OR Pharmaceuticals OR Education Management OR Information Technology & Services)
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| Michigan Pharmacists Association – Annual Convention & Exposition | Official organizer event page | Event name, dates, venue, city, target audience, purpose, and historical annual attendance benchmark | High |
| Michigan Pharmacists Association | Official organizer website | Organizer identity and association context for audience and market positioning | High |
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Tell us your work email and our AI instantly builds a buyer list matched to Michigan Pharmacists Association - MPA Annual Convention & Exposition — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
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