🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to ISTELive 2026 — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
About this event
ISTELive 2026
Event type: Education Technology, K-12 Innovation, EdTech Procurement, Digital Learning, School Leadership, Classroom Technology
Best-fit market: Education decision-makers, technology buyers for schools, district leaders, curriculum teams, IT leaders, school administrators, and education solution vendors
Estimated attendance: 15,000+ attendees is a practical planning estimate for this type of large-scale education technology conference, with a mix of educators, administrators, edtech buyers, vendors, and solution partners
Executive summary
ISTELive 2026 is a strong event for anyone selling into the education technology ecosystem. This is not a generic trade show where the audience is mostly casual visitors. It is a focused education market gathering where the real buying power sits with district administrators, technology decision-makers, curriculum leaders, principals, instructional coaches, school IT teams, and vendors that serve K-12 learning environments. If your client sells software, learning platforms, devices, digital content, classroom tools, cybersecurity, assessment solutions, or professional development services for schools, this event is highly relevant.
The strongest value in this event is the concentration of qualified education buyers. While many attendees may be teachers or classroom practitioners, the event also draws the people who influence purchase decisions at the school, district, state, and partner level. That makes it ideal for attendee-list enrichment, targeted outreach, sponsorship prospecting, and account-based marketing.
1️⃣ Who attends: buyers / attendees
ISTELive 2026 attracts a broad education community, but the best buyer segments are the people responsible for evaluating, recommending, approving, or implementing technology in schools. This event is especially valuable because education buying often involves multiple stakeholders rather than one single purchaser.
Main attendee groups
- District superintendents and assistant superintendents
- Chief technology officers and school IT leaders
- Curriculum directors and instructional technology directors
- Principals, assistant principals, and school administrators
- Teachers, instructional coaches, and department heads
- Digital learning leaders and edtech program managers
- Library/media specialists and learning resource coordinators
- Higher education education-technology buyers and teacher training leaders
- School procurement teams and purchasing influencers
- EdTech founders, vendors, publishers, and platform providers
- Professional development providers and learning consultants
- Nonprofit, government, and association representatives focused on education innovation
From a buyer-list perspective, the most valuable contacts are usually not the largest group in the room. The highest-value contacts are the ones who control budget, approve pilots, manage implementation, or recommend district-wide adoption. That includes technology directors, curriculum leaders, school leaders, and district-level administrators.
2️⃣ Where the show is happening + attendee geographic origin
ISTELive is a major North American education technology conference with national relevance and some international reach. The event typically rotates across major U.S. cities, and the attendee base is primarily from the United States and Canada, with additional participation from global education and technology brands.
Location note for 2026: if you want a fully accurate location-based research output, please share the final venue listing you are using for ISTELive 2026. I can then refine the geographic origin analysis, nearby buyer concentration, and local/regional targeting strategy.
Attendee geographic origin profile
- Primary: United States national audience
- Secondary: Canada and select international education buyers
- Local/regional: Strong presence from the host city and surrounding state
- Global brands: Participation from multinational edtech, hardware, publishing, and cloud solution providers
For outreach, the best geographic targeting is usually:
- National U.S. school districts and state-level education systems
- Large urban districts with active technology procurement
- Regional education service agencies
- Canadian school boards and education technology teams
- International edtech vendors with North American sales teams
3️⃣ Audience reach: local / national / global
Reach type: National with global brand participation
ISTELive is primarily a national U.S. buyer event, but the content, exhibitor base, and professional network give it global relevance. The attendee list is heavily concentrated in U.S. education, yet the brands attending often operate internationally. That means this is not a purely local event and not a purely consumer-facing event either. It sits in the sweet spot for B2B education sales.
If your client sells to schools, this event is especially strong because education buying tends to scale across districts and states. A single decision-maker can influence multiple campuses, multiple grade levels, or an entire procurement cycle.
4️⃣ Sample buyer company names + websites
Below is a practical sample buyer table with companies that are relevant to the education technology market. These are good accounts to prioritize because they either buy, influence, distribute, integrate, publish, fund, or support education technology and learning solutions. For attendee-list work, these are the types of organizations worth extracting and segmenting.
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| 1 | Google for Education | edu.google.com | Education Partnerships Manager / K-12 Sales Leader | Major player in school devices, productivity tools, and classroom collaboration; strong fit for district decision-makers. |
| 2 | Microsoft Education | microsoft.com/education | Education Account Executive / School Partnership Manager | Large K-12 and higher-ed footprint with cloud, learning, and device solutions; highly relevant to education technology buyers. |
| 3 | ClassDojo | classdojo.com | Partnerships Manager / District Sales Manager | School communication and engagement platform with strong reach among teachers, principals, and district leaders. |
| 4 | Canvas by Instructure | instructure.com | Regional Sales Director / K-12 Customer Success Leader | Learning management system used widely in education; strong fit for curriculum and digital learning decision-makers. |
| 5 | PowerSchool | powerschool.com | District Sales Director / Strategic Account Executive | Core education software provider for student information, analytics, and school operations; strong district-level buyer relevance. |
| 6 | Scholastic | scholastic.com | Education Solutions Manager / School Partnerships Director | Trusted name in K-12 content, literacy, and classroom resources; strong fit for teachers and curriculum leaders. |
| 7 | Discovery Education | discoveryeducation.com | Partnership Director / EdTech Sales Manager | Digital content and learning solutions for schools; ideal for instructional leaders and district buyers. |
| 8 | Renaissance | renaissance.com | Regional Sales Manager / Education Consultant | Assessment, reading, and instructional improvement solutions are highly relevant to school-level and district-level buyers. |
| 9 | Lexia | lexialearning.com | School Partnerships Manager / National Account Executive | Focused on literacy and learning acceleration; useful for curriculum directors and intervention teams. |
| 10 | SMART Technologies | smarttech.com | Channel Manager / Education Sales Director | Interactive displays and classroom hardware are directly tied to school technology purchasing. |
| 11 | Promethean | prometheanworld.com | District Sales Manager / Education Solutions Consultant | Interactive classroom technology with a strong fit for administrators and school technology leaders. |
| 12 | Adobe for Education | adobe.com/education | Education Sales Specialist / Learning Partnerships Lead | Creative and digital content tools used in schools, especially in media, design, and career pathways. |
| 13 | Zoom | zoom.com | Education Account Executive / Public Sector Sales Lead | Virtual collaboration and communication remain relevant in school systems, hybrid learning, and district operations. |
| 14 | Kahoot! | kahoot.com | Education Partnerships Manager / School Sales Manager | Student engagement and classroom learning tools are useful for teachers and curriculum influencers. |
| 15 | Nearpod | nearpod.com | District Partnership Manager / K-12 Sales Lead | Instructional engagement platform with direct relevance to teachers, instructional coaches, and school administrators. |
Top 5 best samples to send your client first: Google for Education, Microsoft Education, PowerSchool, Canvas by Instructure, and SMART Technologies. These companies represent a strong mix of software, learning platforms, district technology, and classroom hardware.
5️⃣ Job profiles, industries & event type
This event is best approached through decision-maker and influencer job roles rather than broad attendee categories. Education technology purchasing is usually layered, so your outreach should target both direct buyers and the people who shape buying decisions.
Best job profiles to target
- Chief Technology Officer
- Director of Technology
- Instructional Technology Director
- District Curriculum Director
- Superintendent
- Assistant Superintendent
- Principal
- Assistant Principal
- School Administrator
- Education Program Director
- Digital Learning Specialist
- Learning Experience Designer
- EdTech Partnerships Manager
- School Procurement Manager
- IT Manager for Schools
- Media/Library Services Coordinator
- Professional Development Manager
- Curriculum Specialist
- State Education Technology Lead
- K-12 Sales Director
Best industry filters to use
Based on the industry list you provided, these are the strongest matches for ISTELive 2026:
- Education Management
- Higher Education
- Primary/Secondary Education
- E-Learning
- Professional Training & Coaching
- Information Technology & Services
- Computer Software
- Computer Hardware
- Internet
- Information Services
- Publishing
- Design
- Market Research
- Public Relations & Communications
- Telecommunications
Event type positioning
- K-12 education technology conference
- School technology procurement and learning solutions event
- Professional development and teacher innovation conference
- Digital learning and classroom transformation marketplace
- Education vendor networking and demo environment
6️⃣ Estimated attendance: expected total footfall
Estimated attendance: 15,000+ attendees
For forecasting and list-sizing purposes, a realistic planning estimate is in the 15,000+ range. The actual number may vary based on venue, year, travel budgets, and host city strength. For attendee-list resale or lead generation strategy, the more important metric is not just total footfall but the ratio of decision-makers to general attendees.
In education events like this, the highest-value segment often includes:
- district-level leadership
- school administrators
- technology leaders
- curriculum and instruction teams
- solution vendors and partners
That means even if not every attendee is a direct buyer, the event still has strong commercial value because many attendees influence adoption, evaluations, and renewals.
7️⃣ Key focus areas & buyer engagement
The conference is centered on modern education transformation. Buyers attend to discover tools that improve learning outcomes, save time, increase engagement, streamline administration, and support classroom implementation.
Key focus areas
- Digital learning and classroom innovation
- Student engagement and interactive instruction
- AI in education
- Assessment, analytics, and reporting
- School devices and classroom hardware
- Learning management systems
- Curriculum content and literacy tools
- Teacher productivity and workflow tools
- School communications and family engagement
- Cybersecurity and device management for schools
- Professional development for educators
- Equity, access, and inclusive learning
How buyers engage at the event
Buyers at ISTELive usually want demonstrations, implementation ideas, case studies, pricing guidance, and proof of classroom impact. They are not simply browsing for entertainment. They want to know whether a tool works in a real classroom, integrates with school systems, and can be adopted at scale.
Strong engagement formats include:
- live demos
- district success stories
- product comparison guides
- teacher adoption evidence
- ROI and time-saving messaging
- implementation support details
- bundled solutions for schools or districts
8️⃣ Client product review needed before final buyer prioritization
To recommend the best buyers for your client, I need your client’s website or product page first. That is important because the ideal target list changes depending on whether the client sells software, devices, classroom materials, training services, assessment tools, communications solutions, or education content.
Please share the client website and I will review it and then give you the best buyer profiles based on the exact product fit. For example:
- If the client sells LMS / software, I will prioritize district technology leaders, curriculum directors, and edtech buyers.
- If the client sells devices / hardware, I will prioritize CTOs, IT directors, device management teams, and procurement leaders.
- If the client sells content / curriculum, I will prioritize instructional leaders, literacy teams, and academic directors.
- If the client sells professional development, I will prioritize principals, instructional coaches, and training leaders.
- If the client sells communications or parent engagement tools, I will prioritize district operations teams, school administrators, and family engagement leaders.
Once you share the website, I can turn this into a sharper buyer map with:
- best-fit account list
- priority job titles
- industry filters
- message angle by persona
- buying intent signals
9️⃣ Final recommendation
ISTELive 2026 is a strong event for attendee-list strategy, especially if your client sells into K-12 schools, districts, learning organizations, or education technology channels. It is best treated as a high-value education buying environment rather than a broad general-interest conference.
Best buyer segments to extract:
- District superintendents and assistant superintendents
- Chief technology officers and technology directors
- Curriculum and instruction leaders
- Principals and school administrators
- Instructional technology specialists
- School procurement and purchasing influencers
- EdTech solution providers and channel partners
- Professional development and training leaders
Quality rating for B2B attendee-list sales: 9/10 for education technology and school-buying audiences.
This event is especially good if your client wants to reach real decision-makers in education, not just a general crowd. The strongest opportunity comes from targeting the right school leadership and technology roles, then matching them to the client’s exact product category.
Quick next step
Please send your client website, and I will refine this into a tighter buyer analysis with the best companies, titles, and industry filters based on the exact product being sold.
Data sheet
| Event date | June 28, 2026 – July 1, 2026 | Location | Orange County Convention Center, Orlando, Florida, United States |
| Event status | Upcoming | Research date | June 27, 2026 |
| Event Name | ISTELive 2026 |
| Event Date | June 28, 2026 – July 1, 2026 |
| Event Status | Upcoming |
| Venue | Orange County Convention Center |
| City | Orlando |
| State / Region | Florida |
| Country | United States |
| Organizer | International Society for Technology in Education (ISTE) |
| Official Event Website | conference.iste.org |
| Event Type | Education technology conference and expo focused on K-12 digital learning, school leadership, classroom innovation, and edtech procurement |
| Primary Category | Education & Training |
| Secondary Applicable Categories | IT & Technology |
| Audience Reach | National to global education audience; strong U.S. K-12 concentration with international educator participation historically associated with the ISTE brand |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer for the 2026 edition as of the research date |
| Attendance Data Reliability | Current-year attendance not confirmed; historical large-scale attendance reputation for ISTELive is well established, but 2026 footfall should be treated as unconfirmed until the organizer publishes metrics |
| Main Purpose of Event | To connect educators, district leaders, instructional teams, school technology professionals, administrators, and edtech solution providers around digital learning strategy, classroom innovation, implementation, and purchasing decisions |
ISTELive 2026 is a flagship education technology conference built around K-12 teaching, learning, leadership, and digital transformation. The event combines conference programming, professional learning, product discovery, and expo activity in one venue, making it relevant for both practitioner audiences and institutional buyers evaluating classroom, curriculum, data, infrastructure, security, and student engagement solutions.
From a commercial standpoint, the event matters because it concentrates the education buying ecosystem in one place: district administrators, curriculum leaders, school technology teams, procurement influencers, principals, instructional coaches, and vendor partners. For lead generation and buyer profiling, it is stronger than a general education event because the technology and implementation focus creates practical conversations around budget ownership, pilots, product selection, renewals, and district-scale rollout decisions.
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| District technology leaders | Public school districts, charter networks, district IT departments | Evaluate infrastructure, device management, LMS, cybersecurity, interoperability, and systems integration | High-value buyer group for SaaS, hardware, security, analytics, and implementation services |
| Curriculum and instruction leaders | District academic offices, curriculum departments, teaching and learning teams | Influence purchases tied to digital content, assessment, professional development, and classroom adoption | Critical for edtech tools that require instructional alignment and teacher usage |
| School and district administrators | Superintendent offices, principals, assistant principals, cabinet-level leadership | Approve budgets, strategic priorities, pilots, and district-wide implementation decisions | Top targets for solutions with operational, learning outcome, or compliance impact |
| Procurement and purchasing teams | District procurement offices, purchasing departments, finance teams | Manage bid processes, contracts, approved vendor lists, and purchasing compliance | Essential for supplier onboarding, contract velocity, and large-ticket deals |
| Instructional coaches and digital learning specialists | School-based and district-based professional learning teams | Influence evaluation, trial usage, teacher adoption, and implementation success | Strong champions for products requiring training and classroom integration |
| State education agencies and public-sector education programs | Departments of education, regional service centers, public grant-funded initiatives | Set policy direction, standards, statewide programs, and funding influence | Relevant for statewide deployments, frameworks, procurement partnerships, and grants |
| Higher education educator-preparation and professional learning teams | Universities, colleges of education, teacher development centers | Select platforms and training content for teacher readiness and certification support | Useful secondary market for learning tools and faculty enablement solutions |
| Education service providers and channel partners | Resellers, implementation partners, MSPs, professional development providers | Influence solution bundling, deployment, and local market access | High-value for partnership development and indirect sales |
| Classroom practitioners | Teachers, librarians, media specialists | End-user advocates; influence adoption, usage depth, and product feedback | Important for trial-to-purchase conversion and advocacy-led selling |
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Orlando metro | Local schools, district staff, Florida-based education stakeholders, regional service providers | Medium | Host-city convenience often boosts educator and partner participation from nearby counties and institutions |
| Florida | District administrators, school IT teams, charter networks, state-level education actors | High | Florida is a large K-12 market and likely to provide a strong in-state attendance base |
| Southeastern United States | Districts and education agencies from Georgia, North Carolina, South Carolina, Tennessee, Alabama and nearby states | High | Air access and Orlando convention infrastructure support regional travel at scale |
| United States national market | Public school districts, charter systems, state agencies, universities, education nonprofits, vendor partners | Very High | ISTELive is positioned as a flagship U.S. edtech event rather than a local expo |
| International | Educators, ministries, schools, international schools, and partners connected to global digital learning networks | Medium | ISTE historically has international brand recognition, though current-year country mix is not publicly confirmed |
| Reach Level | Assessment | Explanation |
|---|---|---|
| Global | Primary classification | The ISTE brand has international recognition and the event serves educators and partners beyond the host state. For practical outbound sales, the strongest commercial value is still concentrated in the U.S. K-12 buyer base. |
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Orange County Public Schools | School district | Large host-market district with direct relevance for K-12 technology, curriculum, and operational purchasing | ocps.net | Chief Technology Officer, Director of Digital Learning, Procurement Manager, Curriculum Director | Strong Market Fit, Attendance Not Confirmed |
| Miami-Dade County Public Schools | School district | One of the largest U.S. districts and highly relevant for enterprise-scale edtech procurement | dadeschools.net | Chief Information Officer, Chief Academic Officer, Director of Educational Technology, Purchasing Director | Strong Market Fit, Attendance Not Confirmed |
| Hillsborough County Public Schools | School district | Large Florida district with ongoing need for devices, platforms, cybersecurity, and instructional systems | hcps.net | Technology Director, Digital Learning Executive, Strategic Sourcing Manager, Curriculum Administrator | Strong Market Fit, Attendance Not Confirmed |
| Broward County Public Schools | School district | Relevant buyer for district-wide student technology, content, security, and professional learning solutions | browardschools.com | Chief Information Officer, Director of Instructional Technology, Purchasing Agent, Grants Administrator | Strong Market Fit, Attendance Not Confirmed |
| School District of Palm Beach County | School district | Major Florida district and practical target for curriculum, hardware, software, and implementation services | palmbeachschools.org | Technology Program Director, Director of Procurement, Chief of Academics, Innovation Lead | Strong Market Fit, Attendance Not Confirmed |
| Florida Department of Education | State education agency | Important for statewide initiatives, standards alignment, grants, and policy-led solution adoption | fldoe.org | Program Director, Bureau Chief, Digital Learning Lead, Procurement Officer | Strong Market Fit, Attendance Not Confirmed |
| Los Angeles Unified School District | School district | Large national buyer with relevance for large-scale platform, device, data, and classroom technology deployments | lausd.org | Chief Information Officer, Director of Instruction, Procurement Director, Program Manager | Strong Market Fit, Attendance Not Confirmed |
| New York City Public Schools | School district | High-value public-sector education buyer with multiple edtech and operational use cases | schools.nyc.gov | Chief Technology Officer, Executive Director, Category Manager, Learning Innovation Director | Strong Market Fit, Attendance Not Confirmed |
| Chicago Public Schools | School district | Major district with potential demand across assessment, digital instruction, security, and infrastructure modernization | cps.edu | Chief Education Officer, IT Director, Director of Innovation, Procurement Analyst | Strong Market Fit, Attendance Not Confirmed |
| Gwinnett County Public Schools | School district | Relevant Southeastern district buyer for digital learning, IT systems, and professional development programs | gcpsk12.org | Director of Technology, Instructional Support Executive, Sourcing Manager, School Improvement Leader | Strong Market Fit, Attendance Not Confirmed |
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Technology Officer / CIO | Information Technology | C-Level / Executive | Owns district technology strategy, architecture, systems, security, and enterprise purchasing influence |
| 2 | Director of Educational Technology | Educational Technology / Digital Learning | Director | Evaluates classroom technology, implementation models, teacher adoption, and platform fit |
| 3 | Chief Academic Officer / Curriculum Director | Curriculum & Instruction | Executive / Director | Influences content, assessment, pedagogy alignment, and instructional purchasing decisions |
| 4 | Superintendent / Assistant Superintendent | Executive Leadership | Executive | Approves strategic initiatives, budget direction, district priorities, and top-level partnerships |
| 5 | Procurement Manager / Purchasing Director | Procurement / Finance | Manager / Director | Controls purchasing process, vendor approval, contract route, and compliance requirements |
| 6 | Instructional Technology Coach | Professional Learning / School Support | Manager / Specialist | Drives teacher adoption, implementation feedback, and field-level product success |
| 7 | Director of Digital Learning | Teaching & Learning / Innovation | Director | Strong buyer-influencer role for platforms, content, assessment, AI, and blended learning tools |
| 8 | Principal / School Leader | School Administration | Director / Manager | Influences pilot adoption, school-level deployment, and budget requests |
| 9 | Cybersecurity Director / IT Security Manager | Information Security | Director / Manager | Relevant where student data privacy, endpoint management, and district cyber resilience are product drivers |
| 10 | Program Manager / Grants Manager | Programs / Finance / Innovation | Manager | Helpful for funded initiatives, pilots, public-sector purchasing support, and implementation administration |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Education Management | Core fit for K-12 districts, charter networks, and education administration bodies | District-level academic, technology, and operational buyers |
| 2 | Primary/Secondary Education | Most direct school-market fit for public, private, and charter institutions | School and district buyers for classroom and instructional solutions |
| 3 | E-Learning | Relevant for digital curriculum, assessment, learning platforms, and student engagement tools | Remote, hybrid, supplemental, and professional development offerings |
| 4 | Information Technology & Services | Captures district IT functions and enterprise technology support organizations | Infrastructure, security, integration, and systems management buyers |
| 5 | Computer Software | Strong for LMS, assessment, content, communications, and analytics solutions | Software-led education and operational transformation |
| 6 | Computer & Network Security | Relevant to student data privacy, device protection, identity, and network resilience | District cybersecurity decision-makers and compliance stakeholders |
| 7 | Government Administration | Useful for state education agencies and public administration bodies linked to education programs | Statewide initiative and grant-driven outreach |
| 8 | Higher Education | Relevant for educator preparation, professional learning, and teacher training institutions | Training, certification, and learning innovation programs |
| 9 | Nonprofit Organization Management | Many education support entities, learning collaboratives, and grant-funded organizations fit here | Partnerships, funded programs, and implementation support channels |
| 10 | Professional Training & Coaching | Fits coaching, teacher support, implementation, and PD-oriented offerings | Training services and adoption acceleration |
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Attendance figure not publicly confirmed by the organizer | Unconfirmed | Official event pages reviewed at research time | Large-scale event reputation exists, but no 2026 verified total was identified |
| Exhibitor count | Not publicly confirmed | Unconfirmed | Official exhibitor/expo information not fully published in reviewed materials | Use organizer updates for final count closer to show date |
| Buyer count | Not publicly confirmed | Unconfirmed | No public buyer directory identified | Education events rarely publish exact buyer counts unless a hosted-buyer model exists |
| Speaker count | Not publicly confirmed | Unconfirmed | Agenda scale suggests broad programming, but no final speaker total verified | Track and session volume typically indicates wide institutional representation |
| Sponsor count | Not publicly confirmed | Unconfirmed | Current sponsor total not verified in reviewed official materials | Useful for partner mapping once final expo directory is live |
| Historical attendance | Large national/international educator audience historically associated with ISTELive | Historical / prior-year evidence | Organizer brand positioning and prior conference reputation | Do not convert this into a numeric 2026 claim without organizer confirmation |
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Digital learning platforms | Content delivery, student engagement, blended learning support | Demo-led conversations with curriculum and instruction leaders | LMS, curriculum tools, intervention platforms, collaboration software |
| Classroom technology | Devices, accessories, interactive tools, teaching workflow improvement | Hands-on product trials and school-level pilot discussions | Hardware, displays, peripherals, STEM kits, engagement tools |
| Cybersecurity | Student data protection, endpoint security, identity, compliance | IT leadership meetings around district risk and modernization plans | Security software, monitoring, device management, awareness training |
| Assessment and analytics | Progress monitoring, reporting, intervention planning, accountability | District-level discussion on outcomes, dashboards, and evidence of impact | Assessment platforms, data dashboards, reporting tools, MTSS support |
| AI in education | Responsible classroom use, teacher productivity, personalization, policy alignment | Executive and innovation-led discussions on use cases and guardrails | AI-enabled instructional tools, assistant platforms, governance support |
| Professional development | Teacher adoption, implementation support, coaching, certification | Partnering with instructional leaders and school improvement teams | Training services, coaching programs, implementation frameworks |
| Infrastructure and interoperability | Integration, SIS connectivity, network readiness, platform compatibility | Technical evaluation with district IT and operations teams | APIs, integration services, device fleet tools, systems architecture support |
| Equity and access | Accessible learning, underserved student support, scalable delivery models | Mission-driven outreach tied to grants and district priorities | Accessibility tools, multilingual resources, inclusive design, community engagement platforms |
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event aligns directly with education technology buying, adoption, and implementation decisions |
| Decision-maker availability | High | District executives, instructional leaders, and IT leadership are likely to attend, although educator-level attendees will also be numerous |
| Data collection potential | Medium | Good opportunity through booth conversations, scanning, appointments, and session networking; limited by public availability of attendee data |
| Apollo targeting potential | High | District, education, edtech, and public-sector filters can be narrowed effectively by title, department, and geography |
| Geographic targeting potential | High | Florida and Southeast targeting can be layered with broader U.S. district outreach |
| Best outreach approach | High | Use consultative outreach tied to classroom outcomes, implementation support, student impact, data privacy, and district scalability |
| Overall lead quality | Very High | Strong event for K-12 edtech sellers, service providers, implementation partners, and education-focused technology vendors |
| Best use case | High | Account-based outreach, district targeting, partner recruitment, pipeline acceleration, and conference meeting-setting |
| Limitations / risks | Medium | Public attendee data is limited; some attendees are practitioners without direct purchasing authority; procurement cycles can be long and budget-dependent |
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Education Management; Primary/Secondary Education; E-Learning; Information Technology & Services; Computer Software; Computer & Network Security; Government Administration; Higher Education; Nonprofit Organization Management; Professional Training & Coaching | Build a broad but relevant K-12 and education-adjacent target universe |
| Departments | Information Technology; Education; Operations; Finance; Purchasing; Program Management; Executive | Capture both buying authority and adoption influence |
| Seniority | C-Level; VP; Director; Head; Manager | Focus on strategic and operational decision-makers |
| Job titles | Chief Technology Officer; CIO; Director of Educational Technology; Director of Digital Learning; Chief Academic Officer; Curriculum Director; Superintendent; Assistant Superintendent; Procurement Manager; Purchasing Director; IT Director; Cybersecurity Director; Principal; Instructional Technology Coach; Program Manager | Align outreach to the most common edtech evaluation and purchasing roles |
| Geography | Florida first; then Southeast U.S.; then national U.S. district and state-education accounts | Prioritize event-proximate and conference-relevant accounts before scaling nationally |
| Employee size | 201-500; 501-1,000; 1,001-5,000; 5,001-10,000; 10,001+ | Bias toward districts, agencies, and institutions with budget capacity and formal buying structures |
| Keywords | K-12; district; educational technology; digital learning; instructional technology; curriculum; learning management; student information system; cybersecurity; classroom technology; assessment; professional development | Improve title and company relevance where industry tagging is imperfect |
| Technologies, if relevant | Learning management systems; SIS; Google Workspace for Education; Microsoft 365 Education; endpoint/security stack | Useful for integration-led or replacement-selling campaigns |
| Revenue range, if relevant | Optional; often less reliable in public-sector education accounts | Use cautiously; employee size and institution type are often better filters |
| Company type | Public school districts; charter networks; state education agencies; education nonprofits; universities with educator-preparation programs | Narrow toward real institutional buyers and influencers |
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| ISTELive / ISTE Conference Website | Official event website | Event branding, conference purpose, official conference hosting context, education technology positioning | High |
| ISTE Organizer Website | Official organizer website | Organizer identity, mission, education technology focus, target audience alignment | High |
| Orange County Convention Center | Official venue website | Venue identity and Orlando convention location | High |
| City of Orlando | Government / location reference | City and state confirmation context | High |
| Reviewed official event materials available as of research date | Organizer pages / event information | Confirmed that a public current-year attendee directory and organizer-verified 2026 attendance total were not identified in the reviewed sources | Medium to High |
🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to ISTELive 2026 — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.