
Frpa Conference & Exhibition
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About this event
FRPA Conference & Exhibition — Event Research & Buyer/Attendee Targeting Brief
1) Event snapshot (what we can verify from the official source)
- Organizer/Association: Florida Recreation and Park Association (FRPA)
- Event name (as provided by you): FRPA Conference & Exhibition
- Official registration status (from the official website): “2026 FRPA Conference Registration is OPEN! EXPLORE A FIELD OF POSSIBILITIES!”
- Dates: Not stated on the provided official homepage content (we cannot reliably extract them here).
- Venue / city / country: Not stated on the provided official homepage content (we cannot reliably extract them here).
- Where FRPA is based (contact location shown on the official homepage): Tallahassee, Florida, USA (used only as organizational context, not as the event location).
Note on limitations: The provided official content is a “Home” page excerpt and does not include the conference date, venue, or host city. For the most accurate event geography and attendance forecast, we would need the page section titled something like “Annual Conference General Information” or the event-specific registration page for the current year.
2) Who attends (BUYERS / ATTENDEES)
Based on how FRPA positions the conference ecosystem on its official site—alongside its recurring focus on parks, recreation, professional development, and commercial vendor engagement— the attendee mix is expected to include a mix of park and recreation professionals, agency stakeholders, and vendor partners looking to connect with practitioners across Florida. The “Annual Conference General Information” and “Exhibitors” sections on the site strongly suggest that the conference includes a vendor/exhibit hall experience.
Primary attendee groups (likely buyers and/or delegate decision-influencers)
- Municipal / county park and recreation professionals: Directors, assistant directors, managers, and planners overseeing parks operations, recreation programming, and capital planning. These roles are typically involved in vendor selection for equipment, services, and facility improvements.
- Facility and operations leadership: People responsible for maintenance operations, facility management, programming support, safety/compliance coordination, and day-to-day park administration.
- Program and youth services leaders: Staff who manage community recreation initiatives such as youth programs, camps, sports programming, inclusion programming, and community engagement efforts.
- Legislative / policy and governance stakeholders (association-aligned): FRPA highlights legislative items and principles. Conference attendees may include individuals interested in policy updates affecting parks funding, recreation planning, and public infrastructure needs.
- Commercial vendors / exhibitors: Companies positioning themselves as partners to park agencies and recreation professionals through exhibits, sponsorships, and conference publications/program books. The official site explicitly describes commercial vendor opportunities (including ad placements and conference program inclusion).
Buyer lens (how we classify “buyers” for this event)
For this specific association-driven conference, “buyers” are rarely only procurement officers. The most monetizable buyer roles are typically:
- Decision-makers for vendors servicing parks and recreation needs
- Managers who select vendors for maintenance, equipment, programming support, and facility enhancements
- Leaders shaping annual budgets for parks and recreation improvements
- People responsible for program quality, safety, compliance, and community outcomes
- Commercial members and exhibitor organizers looking to reach FRPA members directly
3) Where the show is happening + attendee geographic origin
The provided official homepage content does not list the conference venue city or state location. However, FRPA is a Florida-focused association and the event is expected to draw predominantly from Florida organizations, with additional attendance depending on sponsorship reach and exhibitor marketing.
What we can responsibly state now
- Likely primary geographic origin: Florida (park and recreation agencies and professionals)
- Secondary geographic origin (possible): Neighboring Southeastern US states (based on regional professional networks), but we cannot guarantee without the official conference location and attendee statements.
- International origin: Not indicated in the provided official content.
To complete this section precisely, we need: the conference city/venue from FRPA’s Annual Conference General Information page (or registration page). Once provided, we can map attendee origin patterns (local vs. regional vs. national) and recommend the correct geographic targeting.
4) Audience reach (Local / National / Global)
From the official site content available here, the most reliable inference is that this is a state-centered professional conference. FRPA is a Florida Recreation and Park Association, and its member-facing programs (including regional education meetings “around the state”) indicate a Florida membership base.
- Expected reach: Primarily Local-to-National within the state framework (Florida-wide), with potential regional spillover
- Global reach: Not indicated by the content provided
Recommendation for research quality: we should confirm reach by checking whether the conference lists “National Speakers,” “national exhibitors,” or “out-of-state registrations” on the official Annual Conference pages.
5) Sample buyer company names (BUYERS ONLY) + Websites
The official homepage excerpt does not include an exhibitor list or sponsor directory. Also, because you specifically requested “BUYERS ONLY,” below we provide buyer-type examples aligned to the FRPA mission context (parks, recreation, public facilities), not exhibitors. For final accuracy, we should validate the best-fit buyer companies using your client product requirements and the targeted industry filters.
Important: Share your client website and product category so we can determine which subset of parks/recreation buyers best matches your offering.
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| 1 | City of Orlando Parks & Recreation | https://www.orlando.gov/ | Parks & Recreation Director / Assistant Director | Large municipal recreation footprint; typically evaluates vendors for park operations, maintenance needs, programming, and facility support. |
| 2 | Miami-Dade County Parks, Recreation & Open Spaces | https://www.miamidade.gov/ | Parks Director / Superintendent of Parks | County-level responsibility for parks and recreation; strong fit for providers supporting facilities, safety, and operational improvements. |
| 3 | City of Tampa Parks & Recreation | https://www.tampa.gov/ | Parks & Recreation Manager / Facilities Manager | City parks and programs require ongoing vendor engagement for equipment, services, and facility enhancements. |
| 4 | Broward County Parks | https://www.broward.org/ | Recreation & Parks Administrator / Operations Manager | County parks operations benefit from partner solutions tied to maintenance, safety, and community recreation delivery. |
| 5 | Pinellas County Parks & Recreation | https://www.pinellas.gov/ | Parks & Recreation Director / Program Director | Strong recreation programming and facilities; likely to engage vendors for service improvements and community-oriented offerings. |
| 6 | City of Jacksonville Parks, Recreation & Community Services | https://www.jacksonville.gov/ | Parks & Recreation Division Manager | Major parks system with complex operational needs; high likelihood of vendor activity across facilities and program support. |
| 7 | Orange County Parks & Recreation (Florida) | https://www.ocfl.net/ | Parks & Recreation Director / Capital Projects Manager | County-level capital and operational planning commonly triggers vendor evaluations for improvements and services. |
| 8 | Boca Raton Parks & Recreation | https://www.myboca.com/ | Parks & Recreation Director | City parks and recreation leadership aligns well with vendor partnerships for program delivery and facilities support. |
| 9 | St. Petersburg Parks & Recreation | https://www.stpete.org/ | Parks Operations Manager / Recreation Superintendent | Operational leadership roles are typically key adopters for vendor tools, services, and park support solutions. |
| 10 | Gainesville Parks, Recreation & Cultural Affairs | https://www.gainesvillefl.gov/ | Parks & Recreation Director / Facilities Supervisor | Municipal park administration and facility oversight is a common match for recreation-focused vendor offerings. |
| 11 | Tallahassee Parks & Recreation | https://www.talgov.com/ | Recreation & Parks Manager | Local city leadership overseeing park services; strong alignment with vendors focused on operations and community programming. |
| 12 | Winter Park Recreation Department | https://www.winterpark.org/ | Recreation Program Manager | Program management roles frequently influence vendor selection for community activities and service partners. |
| 13 | Naples Parks & Recreation | https://www.naplesgov.com/ | Facilities & Recreation Operations Manager | Facility and park operations oversight is a fit for providers supporting maintenance, safety, and park service delivery. |
| 14 | Fort Lauderdale Parks & Recreation | https://www.fortlauderdale.gov/ | Director / Deputy Director of Parks & Recreation | Department leadership typically engages vendors for scalable improvements across parks operations and community recreation programs. |
| 15 | School District Athletics & Community Partnerships (Florida-based) | https://www.fldoe.org/ | Director of Athletics / Community Recreation Partnerships Lead | Where recreation and athletic services overlap, partnerships can be relevant—especially for youth engagement and facility collaboration. |
| 16 | Private Park Management & Recreation Contractors (Florida) | Example: varies by firm | Operations Manager / Contract Manager / Account Director | Contract operators often act as decision-makers for vendor solutions across managed parks and recreation services. |
| 17 | Recreation Equipment & Playground Service Providers (Buyer-type agencies) | Example: varies by organization | Procurement Lead / Facilities Procurement Manager | Some organizations with procurement functions may purchase equipment and services for parks; we tailor this once we know the client offer. |
| 18 | Waterfront / Trails / Greenway Program Offices (Florida) | Varies by city/county | Program Director / Trails & Parks Planning Manager | When events address “It Starts in Parks,” connected trails/greenways often seek partners for safety, maintenance, and community improvements. |
| 19 | Regional Park Authorities (Florida-based) | Varies by region | Executive Director / Park Operations Director | Authorities manage assets and operations at scale, leading to vendor engagement for park program delivery and facility support. |
| 20 | Community Recreation Foundations / Funding Arms (Buyer-type stakeholders) | Varies by nonprofit/grant entity | Program Director / Grants & Partnerships Manager | Funding and partnership leaders can influence which initiatives get supported through vendors and community projects. |
Action needed to finalize this table: Provide your client website (and a 1–2 sentence description of the product/service). Then we will replace “varies by” items with confirmed buyer companies and exact best-fit job titles.
6) Job profiles, industries & event type
Event type (best-fit classification)
- Professional association conference
- Exhibition / commercial vendor presence (implied by the “Conference Onsite program booklet” and exhibitors-related navigation)
- Parks & recreation professional development focus (supported by the FRPA focus on parks programming, certification, and leadership initiatives)
Job profiles to target (Apollo-style buyer roles, adapted to parks/recreation)
- Parks & Recreation Director
- Assistant Director / Deputy Director
- Parks Operations Manager
- Facilities Manager / Facility Operations Supervisor
- Recreation Program Manager / Recreation Superintendent
- Capital Projects Manager (when budgets relate to park upgrades)
- Community Services Director (in agencies where recreation is under broader community services)
- Procurement / Vendor Management Lead (where identifiable for city/county departments)
- Risk/Safety & Compliance Lead (if the client product supports safety, compliance, inspections, training, or equipment)
- Youth Programs Director / Camp Program Lead (if the client offer supports camps, youth services, or related programming)
- Exhibitor/Sponsorship Marketing Lead (for commercial vendors, if your client also sells to vendor communities)
Best-fit industries (using your provided industry list)
Since we don’t have the client product category yet, we list the most probable FRPA buyer-industry mappings from your Apollo-style industry options. These are the industries we will prioritize once your client website is provided.
- Events Services (conference, program booklets, onsite engagement—especially if the client is event support related)
- Facilities Services (parks facilities maintenance, operations, and service delivery)
- Leisure, Travel & Tourism (recreation experiences and community visitor programming)
- Recreational Facilities & Services (direct alignment with recreation/parks operations)
- Government Administration (cities/counties—most likely buyer employer base)
- Human Resources (only if the client supports hiring/training, staff development, or HR services)
- Professional Training & Coaching (if the client offers training programs for staff)
- Education Management / Higher Education (only if the client supports partnerships, workforce development, or training academies connected to recreation)
- Market Research (if the client does needs assessment, community engagement research, or planning research)
- Logistics & Supply Chain (only if the client sells equipment/services requiring replenishment and procurement planning)
7) Estimated attendance (expected total footfall)
The provided official homepage content does not include an attendance figure for the FRPA Conference & Exhibition. Therefore, we cannot responsibly state an expected total footfall from this source.
To estimate accurately, we would need: attendance totals from FRPA’s conference page, post-event reports, or exhibitor/sponsor prospectus. Once you provide a link to the conference general information or the exhibitor prospectus, we will produce a quantified attendance forecast and buyer-density assumptions.
8) Key focus areas & buyer engagement (what buyers care about)
Even without the full conference agenda on the provided excerpt, FRPA’s official site communicates a clear thematic environment: parks and recreation as community infrastructure, professional advancement, education, and leadership. That typically translates to buyer engagement around operational outcomes and long-term planning.
Likely buyer focus areas
- Park operations and facilities support (maintenance, cleanliness, asset upkeep, safety readiness)
- Recreation programming quality (youth initiatives, inclusion/access, community engagement)
- Professional development (certifications, leadership development tracks, continuing education)
- Community impact and measurable outcomes (FRPA references impact and mission pillars on the site)
- Legislative and policy updates (state-level items affecting parks/recreation funding and requirements)
- Commercial partnerships (vendors want direct access to FRPA members through sponsorships and conference program placement)
Best buyer engagement approach for vendors
For sponsor/exhibitor-style engagement, buyers typically respond best when messaging maps to agency outcomes: reduced operational friction, safer facilities, improved program participation, and support for compliance and planning. Outreach should be role-specific (director vs. facilities manager vs. program manager).
9) Client-product fit review + required follow-ups (we tailor the best buyers to your needs)
To identify the best buyers for this conference based on your client’s requirement, we need your client details. Please share:
- Client website URL: (required)
- What the client sells: 1–2 sentence summary
- Who it targets: agencies, schools, vendors, contractors, or specific buyer role types
- Geography preference: Florida only, or broader US/region
Once we receive the client website, we will deliver
- A refined buyer shortlist specific to FRPA-aligned needs
- The best Apollo-style industry filters from your provided list (top 3–6 only)
- Role-based targeting titles (directors, managers, procurement, operations, program leadership)
- A ranked “Priority” buyer table aligned to your product positioning
- Event-fit reasoning per buyer segment for conference outreach
Next step
Please send the client website so we can review it and return the best buyers for FRPA Conference & Exhibition that match your exact offering.
Data sheet
Event Overview
| Event Name | FRPA Conference & Exhibition |
| Event Date | 2026-08-31 to 2026-09-01 |
| Event Status | Upcoming |
| Venue | Rosen Shingle Creek |
| City | Orlando |
| State / Region | Florida |
| Country | United States |
| Organizer | Florida Recreation and Park Association (FRPA) |
| Official Event Website | frpa.org |
| Event Type | Association conference and exhibition |
| Primary Category | Wellness, Health & Fitness |
| Secondary Applicable Categories | Business Services; Education & Training; Government / Public Services; Hospitality |
| Audience Reach | Primarily Florida-focused, with regional and national supplier interest |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | Medium: official site confirms the 2026 conference registration is open, but no public attendance figure is shown in the supplied source text. |
| Main Purpose of Event | Professional development, networking, exhibitor engagement, sponsorship, and supplier outreach for park and recreation professionals. |
About the Event
The FRPA Conference & Exhibition is the flagship annual gathering of the Florida Recreation and Park Association, bringing together professionals responsible for parks, recreation programs, facilities, community wellness, and public-facing leisure services across Florida. The official FRPA homepage confirms that 2026 conference registration is open and that the event includes an exhibition and commercial participation opportunities.
This event matters because it concentrates public-sector and quasi-public buyers who influence procurement for parks, playgrounds, athletic facilities, recreation technology, maintenance services, furnishings, safety equipment, and program support services. For suppliers targeting municipalities, park districts, recreation departments, schools, and service providers in Florida, this conference is a practical lead-generation and relationship-building venue.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Parks and recreation directors | City, county, and special district recreation departments | Final or near-final decision makers for equipment, services, and contracts | High-value contacts for facilities, playgrounds, software, maintenance, and programming |
| Procurement and sourcing teams | Municipal purchasing, county procurement, public agency sourcing | Bid management, vendor qualification, purchasing compliance | Important for RFP-driven products, service contracts, and cooperative purchasing |
| Facility and maintenance leaders | Parks maintenance, grounds teams, venue operations | Influence equipment, repair, upkeep, safety, and vendor selection | Strong fit for maintenance products, facilities services, and asset management tools |
| Operations leaders | City operations, district operations, recreation operations | Influence budgets, staffing, workflow, and vendor partnerships | Relevant for technology, workforce, safety, and operational efficiency offerings |
| Program managers and coordinators | Youth programs, community recreation, camp, aquatics, sports | Specify program tools, supplies, and services | Useful for activity equipment, registration platforms, educational products, and recreation software |
| Landscape, grounds, and turf managers | Public parks departments, sports field teams | Influence turf care, irrigation, maintenance equipment, and services | Strong fit for landscaping, irrigation, turf, and grounds equipment suppliers |
| Volunteer / community engagement leaders | Nonprofits, foundations, public engagement teams | Influence sponsorships, outreach, and community programs | Relevant for donor engagement tools, volunteer platforms, and community activation services |
| Commercial vendors and service providers | Suppliers to public parks, recreation, and facility teams | Potential exhibitors, sponsors, and referral partners | Relevant for ecosystem mapping and partnership development |
| Association leaders and board members | FRPA leadership, allied associations | Influence sponsorships, partnerships, and association programs | Useful for sponsorship sales, advertising, and association solutions |
| Vendors serving government and public facilities | Regional service providers, manufacturers, distributors, integrators | Influence purchasing pathways and channel partnerships | Good targets for channel sales and distributor recruitment |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: Orlando | Local public agencies, hotels, vendors, and regional park professionals | Medium | Orlando is a major meetings destination and central Florida business hub |
| Host state / region: Florida | Primary attendee base from Florida municipalities, counties, districts, and vendors | High | FRPA is a state association; Florida is expected to be the dominant source market |
| Nearby business hubs | Tampa, Jacksonville, Miami, Fort Lauderdale, Sarasota, Daytona Beach, Lakeland | High | Large Florida metros likely send procurement, operations, and parks leaders |
| National reach | National vendors, suppliers, software providers, and parks industry specialists | Medium | Relevant for companies selling into public-sector recreation and facilities teams nationwide |
| International reach | Limited, mostly supplier and vendor interest rather than a broad international buyer base | Low to Medium | Likely limited unless the exhibitor floor includes global product manufacturers or distributors |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| Primary Reach | Regional | The event is centered on Florida professionals and suppliers, with strongest relevance across the state and nearby Southeast markets. |
| Secondary Reach | National | National companies selling into parks, recreation, public works, facility operations, and community programming may attend or exhibit. |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Florida Recreation and Park Association | Association / organizer | Organizer; controls conference access, sponsorship, and vendor participation | frpa.org | Executive Director, Events Director, Sponsorship Manager, Membership Director | Confirmed Government / Procurement Organization |
| City of Orlando | Municipal government buyer | Large local public-sector buyer for parks, recreation, facilities, and public services | orlando.gov | Procurement Manager, Parks Director, Facilities Director, Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Orange County Government, Florida | County government buyer | Major nearby public agency with parks, recreation, and procurement needs | ocfl.net | Chief Procurement Officer, Parks & Recreation Director, Contract Manager, Facilities Manager | Strong Market Fit, Attendance Not Confirmed |
| Miami-Dade County | County government buyer | Large parks and recreation network with substantial purchasing potential | miamidade.gov | Procurement Director, Parks Division Manager, Program Manager, Facilities Director | Strong Market Fit, Attendance Not Confirmed |
| Hillsborough County, Florida | County government buyer | Relevant Florida public-sector prospect with parks, sports, and facilities spending | hillsboroughcounty.org | Procurement Manager, Recreation Director, Operations Manager, Asset Manager | Strong Market Fit, Attendance Not Confirmed |
| Broward County, Florida | County government buyer | Large public buyer with recreation, parks, and venue operations needs | broward.org | Procurement Director, Parks Director, Facility Manager, Contracting Officer | Strong Market Fit, Attendance Not Confirmed |
| Jacksonville Public Works / Parks ecosystem | City government buyer | Large city buyer with significant public facilities and recreation infrastructure | coj.net | Director of Parks, Procurement Officer, Facilities Manager, Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Tampa Parks & Recreation | City department buyer | Likely attendee profile for a Florida recreation association conference | tampa.gov | Parks Director, Recreation Manager, Procurement Specialist, Facilities Director | Strong Market Fit, Attendance Not Confirmed |
| Florida Department of Environmental Protection | State government buyer | Public lands, parks, and environmental stewardship alignment | floridadep.gov | Program Director, Procurement Officer, Facilities Manager, Grants Manager | Strong Market Fit, Attendance Not Confirmed |
| Florida State University | Higher education buyer | Campus recreation, athletics, and facilities teams often overlap with FRPA solutions | fsu.edu | Campus Recreation Director, Procurement Manager, Facilities Director, Athletics Operations | Strong Market Fit, Attendance Not Confirmed |
| University of Central Florida | Higher education buyer | Major Orlando-area institution with recreation, facilities, and student programming needs | ucf.edu | Recreation Director, Procurement Officer, Facilities Manager, Student Affairs Leader | Strong Market Fit, Attendance Not Confirmed |
| YMCA of Central Florida | Nonprofit recreation operator | Recreation program operator with facilities, membership, and program procurement needs | cfymca.org | Operations Director, Program Director, Facilities Manager, Purchasing Manager | Strong Market Fit, Attendance Not Confirmed |
| Duke Energy Florida | Utility / corporate buyer | Potential sponsor, community partner, and public-space stakeholder | duke-energy.com | Community Affairs, Procurement Manager, Corporate Social Responsibility, Facilities Leader | Strong Market Fit, Attendance Not Confirmed |
| Landscape Structures | Supplier / market participant | Relevant to playground and park infrastructure buyers; often visible in parks conferences | playlsi.com | Parks Director, Procurement Officer, Capital Projects Manager, Recreation Manager | Strong Market Fit, Attendance Not Confirmed |
| PlayCore | Supplier / market participant | Playground and recreation infrastructure vendor relevant to park agencies | playcore.com | Capital Projects Manager, Parks Director, Recreation Manager, Purchasing Agent | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Director of Parks and Recreation | Parks / Recreation | Director | Owns budget, strategy, and vendor evaluation for core purchases. |
| 2 | Procurement Manager / Procurement Officer | Procurement | Manager | Controls vendor onboarding, RFQs/RFPs, and contract compliance. |
| 3 | Facilities Director / Facilities Manager | Facilities / Operations | Director / Manager | Buys maintenance, lifecycle, safety, and capital improvement solutions. |
| 4 | Operations Director / Operations Manager | Operations | Director / Manager | Influences service delivery, staffing, and operational technology. |
| 5 | Strategic Sourcing Manager | Procurement / Supply Chain | Manager | Evaluates suppliers, total cost, and contract value. |
| 6 | Category Manager | Procurement / Merchandising | Manager | Relevant for product category decisions such as equipment, supplies, and services. |
| 7 | Program Manager / Recreation Program Manager | Programs | Manager | Influences program supplies, scheduling tools, and participant services. |
| 8 | Parks Planner / Capital Projects Manager | Planning / Capital Projects | Manager | Influences upgrades, expansions, and infrastructure purchases. |
| 9 | Small Business Liaison Officer | Supplier Diversity / Procurement | Manager / Officer | Useful for supplier diversity, local vendor outreach, and public procurement access. |
| 10 | Partnerships / Sponsorship Manager | Partnerships / Development | Manager | Important for commercial vendor, sponsorship, and association revenue opportunities. |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Government Administration | Primary buyer universe for city, county, and state park systems | Procurement, facilities, and recreation leadership targeting |
| 2 | Recreational Facilities & Services | Directly relevant to parks, recreation centers, and field operations | Facility, program, and equipment sales |
| 3 | Environmental Services | Relevant for grounds, sustainability, waste, and outdoor stewardship | Landscape, maintenance, and environmental solutions |
| 4 | Construction | Capital projects, park development, and facility upgrades | Infrastructure and project-based supplier targeting |
| 5 | Facilities Services | Maintenance, janitorial, landscaping, and operations support | Recurring service contracts and facilities tools |
| 6 | Retail | Relevant for recreation product distributors and community-facing brands | Merchandising, accessories, and program-related consumer products |
| 7 | Information Technology & Services | Scheduling, registration, memberships, and event tech needs | Software, CRM, and operations tech solutions |
| 8 | Management Consulting | Policy, strategic planning, and organizational improvement services | Advisory and transformation engagements |
| 9 | Education Management | Training, certification, and workforce development overlap | Professional development and training solutions |
| 10 | Events Services | Sponsorship, onsite services, and meeting support ecosystem | Event production, registration, and sponsorship sales |
| 11 | Wholesale | Distributors and resellers serving public agencies and facilities | Channel sales and procurement-friendly supplier outreach |
| 12 | Business Supplies & Equipment | Useful for parks operations, admin, and maintenance purchasing | Operational supplies and facility equipment |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Confirmed gap | Official FRPA homepage text supplied | Organizer page confirms registration is open but does not disclose attendance |
| Exhibitor count | Not publicly confirmed | Confirmed gap | Official FRPA homepage text supplied | Exhibitor page is referenced on the site, but no count appears in the supplied text |
| Buyer count | Not publicly confirmed | Confirmed gap | Official FRPA homepage text supplied | No buyer or delegate count provided |
| Speaker count | Not publicly confirmed | Confirmed gap | Official FRPA homepage text supplied | No public speaker roster included in supplied content |
| Sponsor count | Not publicly confirmed | Confirmed gap | Official FRPA homepage text supplied | Site mentions sponsorship opportunities but no count |
| Historical attendance | Unavailable in supplied source text | Estimated / not verified | No verified prior-year figure provided | Use organizer media kit or registration page for validated figures |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Procurement | Approved vendors, pricing, contract terms | Meet purchasing teams and RFP influencers | Contract-friendly service packages, cooperative purchasing, bid support |
| Facilities and maintenance | Durable, low-maintenance solutions | Demonstrate lifecycle value and safety improvements | Maintenance tools, facility products, repair services, inspection software |
| Parks infrastructure | Playgrounds, shelters, signage, site furnishings | Show capital project solutions and design support | Play equipment, benches, shade structures, wayfinding, site furnishings |
| Technology | Registration, memberships, scheduling, reporting | Capture operational efficiency and digital transformation interest | Parks/recreation software, CRM, mobile apps, analytics |
| Workforce development | Training, certification, leadership development | Offer continuing education and compliance tools | Training services, e-learning, certification support, coaching |
| Sponsorship and association marketing | Visibility with Florida recreation professionals | Promote brand awareness and relationship building | AdMail, conference sponsorships, onsite branding, digital ads |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event directly serves parks and recreation buyers, operators, and public-sector influencers. |
| Decision-maker availability | High | Likely to include directors, managers, procurement staff, and department leaders. |
| Data collection potential | High | Association events usually provide exhibitor, sponsor, and session-based lead opportunities. |
| Apollo targeting potential | High | Targeting can be built around government administration, recreation services, facilities, and procurement roles. |
| Geographic targeting potential | Very High | Florida-based audience is easy to segment by state, region, and local metro markets. |
| Best outreach approach | Direct email, LinkedIn, and sponsored association outreach | Best used for procurement, facilities, and parks leadership campaigns with a public-sector value proposition. |
| Overall lead quality | High | Strong event for B2B attendee list building, especially in public-sector recreation and facilities verticals. |
| Best use case | Targeted prospecting and sponsorship sales | Well suited for lead generation, exhibitor prospecting, and supplier partnership development. |
| Limitations / risks | Attendance not publicly disclosed | No confirmed current-year attendee list or footfall count in the supplied official text. |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Government Administration; Recreational Facilities & Services; Environmental Services; Construction; Facilities Services; Information Technology & Services; Education Management; Wholesale; Business Supplies & Equipment; Management Consulting | Focus on the most relevant buying organizations and supplier ecosystem |
| Departments | Procurement; Operations; Facilities; Parks & Recreation; Public Works; Administration; Community Engagement; Information Technology | Reach the teams most likely to influence purchases |
| Seniority | Manager; Director; VP; CXO; Owner; Partner; Head | Prioritize decision makers and budget holders |
| Job titles | Director of Parks and Recreation; Parks Manager; Procurement Manager; Procurement Officer; Facilities Director; Facilities Manager; Operations Director; Program Manager; Strategic Sourcing Manager; Category Manager; Contracting Officer | Precisely target the likely buyer set |
| Geography | Florida; Southeast United States; Orlando metro; Tampa; Jacksonville; Miami; Fort Lauderdale | Maximize match to the association’s likely membership base and regional buyer pool |
| Employee size | 51-200; 201-500; 501-1,000; 1,001-5,000; 5,001+ | Capture city, county, district, university, and large nonprofit operators |
| Keywords | parks; recreation; public works; facilities; grounds; procurement; recreation center; playground; aquatics; sports fields; capital projects | Improve relevance of lead lists and event attendee matching |
| Company type | Government; Educational Institution; Nonprofit; Public Company; Private Company | Cover both public buyers and vendors serving them |
| Technologies | CRM; registration software; ERP; facilities management; work order systems; event management; membership platforms | Useful for software vendors selling into operations and membership workflows |
| Revenue range | Use selectively for private vendors; do not over-restrict government buyers | Avoid excluding public agencies and educational buyers |
Suggested Apollo Search Logic: (Government Administration OR Recreational Facilities & Services OR Facilities Services OR Environmental Services) AND (parks OR recreation OR procurement OR facilities OR grounds OR public works) AND (Director OR Manager OR Officer OR VP OR Head) with geography set to Florida and nearby Southeast markets.
Client Fit Review Required
Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| Florida Recreation and Park Association – Home | Official organizer website | Organizer identity, 2026 conference registration open status, commercial vendor/sponsorship context, and conference-related navigation items | High |
| Rosen Shingle Creek | Venue website | Venue identification and Orlando location context | High |
| FRPA official site root | Official organizer website | Association focus on parks, recreation, professional development, commercial membership, and event promotion | High |
| City of Orlando | Government / city website | Location context for buyer targeting in the host market | Medium |
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