Farmer Expo 2026

📅 27 Aug – 29 Aug 2026 📍 University of Debrecen, Debrecen, Hungary 🏢 0 exhibitors 👥 0 attendees

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About this event

Farmer Expo 2026

Event type: Agriculture, farming technology, agri-business, farm equipment, crop inputs, livestock solutions, irrigation, food production, rural supply chain, and agricultural innovation

Estimated attendance: Likely a mix of farmers, agribusiness decision-makers, distributors, dealers, co-ops, equipment buyers, farm consultants, agri-tech providers, processors, and government or association stakeholders. Exact footfall should be validated with the organizer’s official data, but farmer-focused expos usually attract a highly targeted B2B and B2F audience with strong purchasing intent.

Best use case for attendee list sales: This event is valuable for vendors selling farm machinery, seeds, fertilizers, irrigation systems, livestock products, storage solutions, crop protection, digital farm tools, insurance, financing, logistics, and agricultural services. The most useful audience is not only farmers themselves, but also agribusiness owners, farm managers, procurement heads, distributors, dealers, and technical advisors who influence purchase decisions.

1️⃣ Who attends: Buyers / Attendees

Farmer Expo 2026 is the kind of event where the audience is usually made up of practical buyers, technical influencers, and channel partners rather than general consumers. This makes it a strong event for attendee-list monetization when the product matches agricultural needs.

Main attendee groups likely include:

  • Farm owners, family farm operators, and large-scale growers
  • Farm managers and operations directors
  • Agronomists, crop advisors, and soil specialists
  • Livestock and dairy operators
  • Agri-equipment dealers, distributors, and service partners
  • Seed, fertilizer, pesticide, and crop-input buyers
  • Irrigation and water-management professionals
  • Agricultural consultants and extension advisors
  • Food production and processing buyers
  • Rural finance, insurance, and leasing professionals
  • Government agriculture departments and policy stakeholders
  • Agri-tech, precision farming, drone, and sensor companies

The strongest buyer value comes from attendees who control or influence farm investment decisions, especially equipment upgrades, input procurement, irrigation systems, pest management, storage, and digital farm adoption.

2️⃣ Where the show is happening + attendee geographic origin

Because the specific venue and city were not provided, the event should be analyzed in two layers: the host location and the likely origin of attendees. The physical location matters because farmer expos usually draw from the surrounding agricultural corridor first, then expand into regional and national draw depending on the organizer, brand strength, and exhibitor mix.

Typical attendance geography:

  • Local: Farmers, dealers, and suppliers from the host city and nearby rural districts
  • Regional: Strong attendance from the surrounding state or province and neighboring agricultural markets
  • National: If the show has a strong brand or major sponsors, it may draw buyers across the country
  • International: Usually limited, but possible if the event features agri-tech, seed, machinery, livestock genetics, or export-oriented farming solutions

Best geographic targeting approach: Focus first on the host country’s key agricultural states or regions, then widen to national distributors, farm chains, agri-dealers, and equipment manufacturers. If the event is in a major farming hub, local attendance will be highly commercial and conversion-friendly.

3️⃣ Audience reach: Local / National / Global

Farmer Expo 2026 is most likely a regional-to-national event, depending on scale and organizer reputation. Many agriculture expos start as local or regional gatherings but become national buying platforms when equipment brands, input suppliers, and agribusiness companies participate.

Reach classification:

  • Local: If the event is a community or state-level farming expo
  • National: If it attracts major agribusiness brands, dealers, and farm enterprises from multiple states
  • Global: Only if it includes international machinery brands, agri-tech exporters, or cross-border supply chains

For attendee-list sales, national and regional agriculture events usually perform best because the buying audience is concentrated, practical, and easier to segment by industry and job role.

4️⃣ Sample buyer company names + websites

Below is a sample list of likely buyer companies that could be strong targets if the attendee profile includes farm operators, agribusiness buyers, procurement leads, or agricultural decision-makers. These are examples of the kinds of companies that would be relevant for outreach and list segmentation.

Priority Company Website Best Title to Target Why This is a Good Buyer Fit
1 John Deere https://www.deere.com Agricultural Product Manager / Dealer Development Manager / Farm Equipment Sales Director Major machinery buyer and industry leader in farm equipment, precision agriculture, and dealer networks.
2 CNH Industrial https://www.cnhindustrial.com Regional Sales Manager / Product Marketing Manager / Dealer Operations Manager Strong fit for tractors, harvesting, construction-adjacent machinery, and dealer-channel engagement.
3 AGCO https://www.agcocorp.com Agriculture Sales Director / Territory Manager / Dealer Support Manager Relevant for tractors, equipment, smart farming, and farm productivity solutions.
4 Bayer Crop Science https://www.cropscience.bayer.com Crop Protection Manager / Agronomy Sales Lead / Field Marketing Manager Strong fit for seeds, crop protection, farm advisory, and agronomy engagement.
5 Corteva Agriscience https://www.corteva.com Field Sales Manager / Agronomy Business Partner / Commercial Development Manager Excellent fit for seed, crop protection, and farmer education programs.
6 Syngenta https://www.syngenta.com Regional Sales Manager / Product Launch Manager / Farm Relations Manager Relevant for crop protection, seeds, and field-based agricultural outreach.
7 Trimble Agriculture https://www.trimble.com Precision Agriculture Manager / Channel Sales Manager / Solutions Consultant Strong fit for GPS, guidance systems, farm software, mapping, and precision agriculture.
8 Valmont Industries https://www.valmont.com Irrigation Sales Manager / Agricultural Solutions Director / Channel Partner Manager Excellent fit for irrigation, water management, and crop production infrastructure.
9 JBS https://www.jbsfoodsgroup.com Livestock Procurement Manager / Supply Chain Director / Farm Relations Manager Relevant for livestock supply, protein production, and farm-to-processor relationships.
10 Tyson Foods https://www.tysonfoods.com Livestock Sourcing Manager / Agricultural Relations Manager / Supply Chain Manager Strong buyer fit for poultry, livestock, feed supply, and agricultural sourcing.
11 Archer Daniels Midland https://www.adm.com Grain Procurement Manager / Commodity Buyer / Agricultural Origination Manager Relevant for grain buying, logistics, feed, and commodity procurement.
12 BASF Agricultural Solutions https://agriculture.basf.com Agronomy Lead / Account Manager / Regional Sales Director Good fit for crop solutions, field trials, and farm input engagement.
13 Wilbur-Ellis https://www.wilburellis.com Territory Sales Manager / Agronomy Sales Manager / Business Development Manager Strong fit for crop inputs, agricultural distribution, and dealer relationships.
14 Nutrien Ag Solutions https://www.nutrienagsolutions.com Agronomist / Farm Services Manager / Regional Account Manager Excellent fit for fertilizer, crop nutrition, retail ag services, and field support.
15 Growmark https://www.growmark.com Co-op Operations Manager / Agricultural Sales Manager / Distribution Director Relevant for farm co-ops, retail ag, logistics, and input distribution.
16 CLAAS https://www.claas.com Dealer Network Manager / Product Specialist / Regional Sales Manager Strong fit for farm machinery, harvesting, and dealer-facing engagement.
17 Kubota https://www.kubotausa.com Equipment Sales Manager / Dealer Development Manager / Farm Equipment Specialist Good for compact tractors, utility machinery, and farm equipment decision-makers.
18 CNH Capital https://www.cnhindustrialcapital.com Agricultural Finance Manager / Equipment Financing Specialist / Sales Support Manager Great fit for financing, leasing, and purchase-enablement conversations at farm shows.

Top 5 sample buyers to prioritize first: John Deere, CNH Industrial, AGCO, Bayer Crop Science, and Trimble Agriculture. These five cover equipment, crop science, and precision agriculture, which are usually the highest-value buying categories at a farming expo.

5️⃣ Job profiles, industries & event type

This event works best when you target a mix of operational, commercial, and technical roles. In agriculture, buying decisions are often shared across owner, manager, agronomist, procurement, and dealer teams.

Best job profiles to target:

  • Farm Owner
  • Farm Manager
  • Agribusiness Owner
  • Agronomy Manager
  • Agricultural Sales Director
  • Regional Sales Manager
  • Territory Sales Manager
  • Dealer Development Manager
  • Procurement Manager
  • Commodity Buyer
  • Supply Chain Manager
  • Operations Director
  • Irrigation Specialist
  • Livestock Procurement Manager
  • Crop Protection Manager
  • Precision Agriculture Manager
  • Field Marketing Manager
  • Technical Sales Manager
  • Farm Services Manager
  • Business Development Manager

Best industry filters to use:

  • Agriculture
  • Farming
  • Food Production
  • Food & Beverages
  • Wholesale
  • Import & Export
  • Machinery
  • Mechanical or Industrial Engineering
  • Environmental Services
  • Logistics & Supply Chain
  • Renewables & Environment
  • Retail
  • Utilities
  • Financial Services
  • Insurance
  • Management Consulting
  • Information Technology & Services
  • Internet
  • Professional Training & Coaching

Event type angle: Farmer Expo 2026 should be treated as an agricultural buyer-intent event with product education, live demonstrations, peer networking, dealer sourcing, and procurement activity. It is not just an awareness event; it is often where vendors, resellers, and end buyers meet to evaluate practical solutions.

6️⃣ Estimated attendance / expected footfall

Without the official organizer’s numbers, the estimated attendance should be treated as directional. For a farmer-focused expo, the footfall can range widely depending on region and scale.

Typical ranges:

  • Small regional expo: 1,000 to 5,000 attendees
  • Strong state-level show: 5,000 to 15,000 attendees
  • Large national agriculture expo: 15,000 to 50,000+ attendees

What matters more than raw attendance:

  • How many are actual buyers versus general visitors
  • How many are farm owners or purchase influencers
  • How many dealers, distributors, and procurement teams attend
  • Whether there are live demos, product showcases, and technical sessions

If you want attendee-list value, the best records are usually segmented by job title, company, industry, buying authority, and product interest. A smaller list with high purchase relevance is usually more valuable than a large generic one.

7️⃣ Key focus areas & buyer engagement

Farmer expos are strongest when they combine practical buying needs with live demos and relationship-building. The event should be viewed as a solution marketplace for the agricultural economy.

Likely focus areas:

  • Farm machinery and equipment
  • Precision agriculture and digital farming
  • Seeds, fertilizers, and crop protection
  • Irrigation, water management, and climate resilience
  • Livestock health, feed, and breeding solutions
  • Storage, handling, packaging, and post-harvest systems
  • Finance, leasing, insurance, and risk management
  • Supply chain, logistics, and dealer distribution
  • Agri-tech, sensors, drones, and farm management software
  • Renewable energy and sustainability solutions for farms

Buyer engagement opportunities:

  • Live product demonstrations
  • Farm equipment test drives or field trials
  • Technical workshops and agronomy education
  • Dealer and distributor meetings
  • Procurement consultations and ROI-based product presentations
  • Farmer success stories and case studies
  • Financing and leasing offers for capital equipment
  • Regional market-specific networking sessions

The strongest messaging for this event is practical and outcome-driven: yield improvement, lower input costs, better water use, labor efficiency, machinery uptime, disease control, and improved farm profitability.

8️⃣ Client product fit note

To give you the best buyer recommendations for this event, I should review your client’s website first. The best buyers change significantly depending on whether your client sells farm equipment, agronomy products, software, consulting, logistics, finance, insurance, or training services.

Examples of how the buyer list changes by client product:

  • If the client sells farm equipment or machinery, target equipment buyers, dealers, farm owners, and procurement heads.
  • If the client sells seeds, fertilizer, or crop protection, target agronomy managers, crop consultants, and farm operations directors.
  • If the client sells precision agriculture software, target digital farming leads, agronomists, and innovation managers.
  • If the client sells financing or insurance, target farm owners, agribusiness CFOs, and purchase decision-makers.
  • If the client sells logistics, storage, or supply chain solutions, target co-ops, distributors, processors, and commodity buyers.

Best next step: share the client website and I can narrow this down to the most relevant companies, titles, and industries for a much stronger attendee-list recommendation.

9️⃣ Suggested industry filters based on the industry list

For Farmer Expo 2026, these industry filters are the most relevant from your industry list:

  • Agriculture
  • Farming
  • Food Production
  • Food & Beverages
  • Wholesale
  • Import & Export
  • Machinery
  • Mechanical or Industrial Engineering
  • Environmental Services
  • Logistics & Supply Chain
  • Utilities
  • Financial Services
  • Insurance
  • Renewables & Environment
  • Information Technology & Services
  • Internet
  • Management Consulting

For deeper segmentation, also look for keywords like farm, agriculture, agronomy, crop, livestock, seed, irrigation, fertilizer, grain, dairy, poultry, produce, greenhouse, precision agriculture, and rural development.

Final recommendation

Farmer Expo 2026 is a strong event for attendee-list selling if your client serves the agricultural ecosystem. It is especially valuable when the buyer segments are clearly defined around farm ownership, agribusiness operations, dealer networks, agronomy, crop inputs, livestock, and agri-technology.

Best buyer groups to collect:

  • Farm owners and farm managers
  • Agronomy and crop advisory teams
  • Agribusiness procurement teams
  • Dealer and distributor networks
  • Equipment manufacturers and sales teams
  • Irrigation, seed, fertilizer, and crop protection companies
  • Precision agriculture and agri-tech buyers
  • Food production and supply chain teams

Overall quality rating for B2B attendee-list sales: 8.5/10

This is a high-intent industry event with strong commercial relevance. The only caution is to avoid overly generic farming audiences and focus on decision-makers, buyers, and commercial influencers who are actually connected to purchasing activity.

Data sheet

Farmer Expo 2026 – Event Attendee & Buyer Profile Analysis
Event Date: 27 August 2026 to 29 August 2026
Location: Debrecen, Debrecen, Hungary
Event Status: Upcoming
Research Date: 23 June 2026
Event Overview
Event NameFarmer Expo 2026
Event Date27 August 2026 to 29 August 2026
Event StatusUpcoming
VenueUniversity of Debrecen
CityDebrecen
State / RegionDebrecen
CountryHungary
OrganizerNot publicly confirmed in the provided event details
Official Event WebsiteNot publicly confirmed in the provided event details
Event TypeAgriculture and agribusiness trade show / expo
Primary CategoryAgriculture & Forestry
Secondary Applicable CategoriesFood & Beverages; Industrial Engineering; Logistics & Transportation; Packing & Packaging
Audience ReachRegional to national, with cross-border Central European relevance
Estimated Attendance / Expected FootfallAttendance figure not publicly confirmed by the organizer.
Attendance Data ReliabilityLow to medium; no organizer-published current-year attendance figure was provided
Main Purpose of EventBusiness development, farm equipment sourcing, agri-input discovery, farming technology demonstration, networking, and buyer-supplier engagement
About the Event

Farmer Expo 2026 is positioned as an agriculture-focused business event centered on farm operations, agribusiness supply, equipment, crop inputs, livestock solutions, irrigation, and agricultural innovation. Based on the event description provided, it is designed for practical commercial engagement rather than broad consumer traffic, which makes it especially relevant for B2B prospecting, channel development, and buyer-list monetization.

The event matters because it concentrates purchasing influencers and decision-makers from across the agricultural value chain: farm owners, farm managers, distributors, dealers, cooperatives, processors, consultants, and public-sector stakeholders. For suppliers, this creates a strong environment for lead generation, product demonstrations, partnership building, and direct outreach to organizations involved in farm equipment, inputs, services, logistics, and agri-tech adoption.

1. Who Attends: Buyers / Attendees
Buyer / Attendee Segment Typical Organizations Buying Role or Influence Relevance to Exhibitors / Suppliers
Farm owners and operatorsFamily farms, commercial farms, mixed-crop farms, livestock farmsFinal or near-final purchase authorityHigh-value prospects for machinery, inputs, irrigation, feed, software, and services
Farm managersLarge-scale farms, estates, agribusiness groupsOperational decision-maker; recommends purchasesUseful for equipment, agronomy, maintenance, and farm management solutions
Procurement and sourcing teamsAgribusinesses, feed companies, processors, cooperativesSupplier selection, tendering, commercial negotiationStrong for vendor qualification, pricing, and supply agreements
Distributors and dealersAgri-equipment dealers, input distributors, regional resellersChannel buyer, stocking and resale decision-makerRelevant for manufacturers seeking resellers or regional partners
Cooperatives and producer associationsFarm co-ops, producer groups, commodity associationsGroup purchasing influence and member representationGood for bulk purchasing, member programs, and advisory sales
Processors and food production buyersFood processors, dairy processors, grain buyers, packersInput quality, supply continuity, and sourcing decisionsRelevant for traceability, storage, logistics, packaging, and quality systems
Agri-tech and digital transformation leadersPrecision agriculture firms, software providers, platform usersTechnology evaluation and adoption influenceUseful for sensors, IoT, farm software, data platforms, and analytics
Veterinary and livestock advisorsVeterinary practices, animal health advisors, livestock consultantsRecommend health, feed, and animal management productsGood fit for animal health, nutrition, housing, and monitoring suppliers
Government and association stakeholdersAgriculture departments, rural development bodies, chambers, agenciesPolicy, grant, program, and ecosystem influenceRelevant for public programs, training, compliance, and market development
Financial and insurance buyersAgricultural lenders, insurers, leasing companiesCapital access, risk management, asset financingUseful for equipment financing, crop insurance, and credit-linked offerings
2. Event Location and Attendee Geographic Origin
Geographic Area Likely Attendee Origin Buyer Concentration Notes
DebrecenLocal farms, agribusinesses, university-linked stakeholdersHighHost-city attendance often includes nearby buyers and technical visitors
Eastern HungaryFarm operators, dealers, cooperatives, rural suppliersHighLikely core regional buying audience
Hungary national marketCommercial farms, distributors, processors, associationsHighEvent is relevant beyond the host region for B2B sourcing and channel development
Neighboring Central European marketsCross-border distributors, agri-tech suppliers, equipment dealersMediumLikely presence if the event is promoted as a regional agribusiness platform
International suppliers / visitorsManufacturers, importers, technology vendors, solution providersMediumMore likely if exhibitor sales and buyer matchmaking are part of the program
University and research networkResearchers, extension experts, students, innovation partnersMediumRelevant for demonstration, pilot projects, and agri-tech validation
3. Audience Reach
Reach Level Assessment Explanation
Primary: Regional Most likely core reach The Debrecen location strongly supports attendance from Eastern Hungary and nearby agricultural markets.
Secondary: National Meaningful national appeal Agriculture events typically attract buyers and suppliers from across the country when machinery, inputs, and services are commercially relevant.
4. Sample Buyer Companies and Websites
Buyer Company / Organization Buyer Type Why It Is Relevant Website Best Job Titles to Target Evidence Level
National food and agriculture ministry / departmentGovernment / procurementPotential buyer or policy stakeholder for rural development, grants, and agricultural programsgovernment.huProcurement Officer; Program Manager; Policy DirectorConfirmed Government / Procurement Organization
Regional agricultural university / facultyResearch / education buyerRelevant for research partnerships, demo plots, agri-tech pilots, and extension servicesunideb.huResearch Director; Department Head; Procurement ManagerStrong Market Fit, Attendance Not Confirmed
Farm equipment dealer networkDistributor / dealerNatural channel buyer for tractors, implements, parts, and precision ag toolsexample.comCategory Manager; Purchasing Director; Managing DirectorStrong Market Fit, Attendance Not Confirmed
Agri-input distributorDistributor / wholesalerRelevant for seed, fertilizer, crop protection, and soil amendment suppliersexample.comSourcing Manager; Commercial Director; Sales DirectorStrong Market Fit, Attendance Not Confirmed
Large commercial farm operatorEnd buyer / operatorCommon purchaser of machinery, irrigation, storage, and digital farm toolsexample.comOwner; Farm Manager; Operations DirectorStrong Market Fit, Attendance Not Confirmed
Cooperative / producer groupAssociation / group buyerPotential group purchasing and member services buyerexample.comGeneral Manager; Procurement Lead; Member Services DirectorStrong Market Fit, Attendance Not Confirmed
Food processor / packerProcessor / operatorBuyer for raw materials, storage, traceability, packaging, and logisticsexample.comProcurement Manager; Supply Chain Director; Plant ManagerStrong Market Fit, Attendance Not Confirmed
Livestock producer / integratorOperator / buyerRelevant for feed, animal health, housing, and monitoring solutionsexample.comOperations Manager; Veterinary Manager; Procurement LeadStrong Market Fit, Attendance Not Confirmed
Agricultural lender / leasing companyFinance buyer / enablerFinancing supports equipment and infrastructure purchasesexample.comCommercial Lending Director; Relationship Manager; Risk ManagerStrong Market Fit, Attendance Not Confirmed
Crop insurance providerInsurance buyer / partnerRelevant for risk management and bundled farm solutionsexample.comProduct Manager; Business Development Director; Sales ManagerStrong Market Fit, Attendance Not Confirmed
Irrigation and water-management operatorTechnical buyerCommon buyer for water systems, pumps, controls, and efficiency toolsexample.comTechnical Director; Projects Manager; Procurement ManagerStrong Market Fit, Attendance Not Confirmed
5. Job Profiles, Industries and Event Type
Priority Job Title / Function Department Seniority Level Why This Role Matters
1Chief Procurement Officer / Head of ProcurementProcurementC-level / VPOwns supplier selection and large-scale sourcing decisions
2Procurement Manager / Sourcing ManagerProcurementManagerHands-on buyer for inputs, equipment, and service contracts
3Farm Owner / Agribusiness OwnerOperations / OwnershipOwnerDirect purchasing authority for major capital and operating spend
4Farm Manager / Operations DirectorOperationsSenior Manager / DirectorEvaluates equipment, technology, labor, and productivity solutions
5Category Manager / Buying ManagerCommercial / MerchandisingManagerManages category-level sourcing for inputs, tools, or resold products
6Supply Chain Director / Logistics ManagerSupply ChainDirector / ManagerRelevant for transport, warehousing, storage, and traceability solutions
7Distributor / Dealer PrincipalSales / ChannelOwner / DirectorChannel partner for manufacturers and solution providers
8Agronomist / Technical AdvisorTechnical / AdvisorySenior / SpecialistInfluences selection of crop inputs, monitoring, and soil solutions
9Veterinary Manager / Livestock Operations LeadAnimal Health / OperationsManager / HeadImportant for feed, animal health, housing, and monitoring vendors
10Business Development Director / Partnerships DirectorBusiness DevelopmentDirectorTargets channel partnerships, sourcing agreements, and market expansion
Priority Apollo Industry Why It Fits the Event Best Buyer Use Case
1FarmingCore industry for farm operators, input buyers, and production leadersFarm equipment, inputs, agronomy, advisory, and software
2Food ProductionConnects to processors, packers, and upstream sourcing buyersRaw materials, quality systems, traceability, logistics
3AgricultureBroad agri-business sector fit across production and supply chainMulti-product agricultural outreach
4Logistics & Supply ChainTransport, warehousing, and inventory support farm and processor buyersStorage, freight, tracking, and delivery solutions
5MachineryStrong fit for tractor, implement, and equipment suppliersCapital equipment and parts sales
6WholesaleRelevant for distributors and bulk buyers of agricultural productsChannel sales and reseller recruitment
7Industrial AutomationPrecision systems, sensors, and automation are increasingly relevant in farmingSmart farm systems and process automation
8Information Technology & ServicesFarm software, data, monitoring, and digital tools require IT buyersFarm management platforms and analytics
9Environmental ServicesWater efficiency, soil health, waste, and compliance are agricultural prioritiesSustainability, remediation, and compliance services
10Financial ServicesEquipment financing, crop finance, and leasing are highly relevantFinancing, leasing, insurance, and credit products
11Consumer GoodsRelevant where farm outputs feed branded consumer supply chainsSourcing and quality partnerships
12Government AdministrationPublic-sector agricultural buyers and program stakeholders may attendPublic procurement and rural development engagement
6. Estimated Attendance
Metric Figure Status Source / Basis Notes
Estimated total footfallNot publicly confirmedUnverifiedNo organizer figure provided in the promptUse organizer data when available
Exhibitor countNot publicly confirmedUnverifiedNo official exhibitor directory providedLikely material for sales qualification if released by organizer
Buyer countNot publicly confirmedUnverifiedDerived from event type onlyBuyer density likely meaningful if the expo is sales-oriented
Speaker countNot publicly confirmedUnverifiedNo agenda providedAgenda review needed for content-led prospecting
Sponsor countNot publicly confirmedUnverifiedNo sponsor list providedUseful for identifying likely commercial partners
Historical attendanceNot publicly confirmedUnavailableNo verified prior-year organizer figure providedAttendance figure not publicly confirmed by the organizer.
7. Key Focus Areas and Buyer Engagement
Focus Area Typical Buyer Need Buyer Engagement Opportunity Relevant Supplier Offering
ProcurementReliable supply, pricing, terms, and vendor credibilityOn-site meetings with sourcing teams and farm ownersEquipment, inputs, and service contracts
TechnologyProductivity, monitoring, and decision supportDemos for precision agriculture and farm management toolsSoftware, sensors, telemetry, dashboards
Irrigation and water managementWater efficiency and climate resilienceTechnical consultations and solution comparisonPumps, lines, controls, and automation
Livestock productivityAnimal health, feeding, welfare, and housingSpecialist conversations with producers and advisorsFeed, vet products, monitoring, shelter systems
Post-harvest handlingStorage, preservation, and quality maintenanceNeeds-based sales conversations with processors and farmsSilos, cold chain, packaging, handling systems
Sustainability / complianceEnvironmental performance and regulatory readinessConsultative selling around efficiency and reportingEnvironmental services, monitoring, advisory
Financing / leasingCapital access for machinery and infrastructureCross-sell with equipment vendors and dealersLeasing, loans, insurance, credit services
Lead Quality Assessment
Factor Assessment Explanation
Buyer relevanceVery HighThe event theme strongly aligns with active purchasing roles in agriculture and agribusiness.
Decision-maker availabilityHighFarm owners, managers, distributors, and procurement teams are likely to be present.
Data collection potentialMediumUseful if exhibitor, sponsor, and agenda data are published; current-year attendee list not verified.
Apollo targeting potentialHighClear industry and title filters exist for farming, food production, logistics, procurement, and machinery.
Geographic targeting potentialHighDebrecen and Eastern Hungary provide a practical regional targeting base with national spillover.
Best outreach approachConsultative, product-led, and channel-focusedUse solution-specific messaging tied to yield, efficiency, cost reduction, and uptime.
Overall lead qualityHighStrong B2B fit for suppliers selling into agricultural operations and distribution channels.
Best use caseAttendee list sales, prospecting, and channel developmentMost effective for vendors with tangible agri-products, equipment, or service offers.
Limitations / risksIncomplete public dataNo confirmed current-year attendee list, exhibitor list, or attendance count was provided.
Apollo.io Targeting Recommendation
Filter Type Recommended Filters Purpose
Apollo industriesFarming; Food Production; Machinery; Logistics & Supply Chain; Wholesale; Financial Services; Environmental Services; Government Administration; Information Technology & ServicesCore company universe for agricultural buyers and solution users
DepartmentsProcurement; Operations; Supply Chain; Business Development; Product; IT; FinanceFocus on buying functions and operational influencers
SeniorityManager; Director; VP; C-level; OwnerPrioritize decision-makers and budget holders
Job titlesProcurement Manager, Sourcing Manager, Farm Manager, Operations Director, Supply Chain Director, Category Manager, Purchasing Director, Agronomist, Commercial Director, Business Development DirectorDirectly aligned with event buying roles
GeographyHungary; Central Europe; Eastern Europe; Debrecen and surrounding regionsMaximize relevance to likely attendee origin
Employee size11–50; 51–200; 201–500; 501–1,000; 1,001–5,000Captures small farms, distributors, processors, and mid-market agribusinesses
Keywordsfarm, agriculture, agribusiness, crop, livestock, irrigation, fertilizer, seed, tractor, precision agriculture, feed, storage, distributorFilters likely attendee and buyer companies more accurately
Company typePrivately held; public companies; government-linked; cooperative / association; distributor; importer; manufacturer; operatorCovers the likely commercial ecosystem around the expo
Funding / public company filtersUse if targeting agri-tech vendors, scale-ups, and solution providersUseful for prospecting exhibitors and partners, not just end buyers
TechnologiesFarm management software, ERP, IoT, GPS, remote sensing, irrigation automation, fleet management, traceabilityIdentifies technology-forward agricultural buyers
Suggested Apollo Search Logic: (industry:farming OR industry:food production OR industry:machinery OR industry:logistics & supply chain) AND (title:procurement OR title:sourcing OR title:operations OR title:farm manager OR title:director OR title:owner) AND (keyword:agriculture OR keyword:crop OR keyword:livestock OR keyword:irrigation OR keyword:precision agriculture) AND geography:Hungary.
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
Source Type What It Verified Reliability
University of Debrecen Venue / host institution website Venue identification and city context High
Hungarian Government Portal Government source Potential public-sector buyer and policy stakeholder categories High
User-provided event brief Primary user input Event name, date, location, venue, and event focus High for supplied fields; not independently verified
Official event website and exhibitor list Not provided / not verified here Current-year attendee, exhibitor, sponsor, and attendance data Unavailable in this research set

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