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About this event

Fall Atlanta Home Show (September 11-13, 2026)

Fall Atlanta Home Show (Atlanta, GA) — September 11–13, 2026

The Fall Atlanta Home Show will take place September 11–13, 2026 at the Cobb Convention Center. Produced for homeowners and home-improvement shoppers, the show is positioned as a place to meet trusted experts face-to-face, compare options, and explore what’s possible for landscaping, remodeling, interior design, and more.

What the show is about

This event is centered on practical home improvement decisions—where visitors can talk directly with vendors and specialists about real projects. The official show description highlights categories including landscaping companies, remodeling contractors, interior design companies, landscapers, and related services that help attendees plan upgrades, renovations, and home enhancements.

1) Who attends (BUYERS / ATTENDEES)

The Fall Atlanta Home Show is designed primarily for homeowners and prospective home improvers—people actively planning or researching near-term projects. Because the site emphasizes meeting “real humans” and getting project questions answered face-to-face, the buyer experience is oriented toward shoppers seeking expert guidance, pricing awareness, and credible local recommendations.

While exhibitor categories indicate the ecosystem (remodeling, interior design, landscaping), the most relevant buyer/attendee group for list-building and research is: home improvement decision-makers (homeowners, landlords planning upgrades, and buyers preparing renovations).

2) Where the show is happening + attendee geographic origin

Venue: Cobb Convention Center
City/Region: Atlanta area, Georgia, USA
Dates: September 11–13, 2026

From the information available on the official site, the most reliable origin we can state is that this is an Atlanta-area show hosted at a major local convention venue. For attendee geographic origin, we would generally expect an in-region audience drawn from the Atlanta metro and surrounding communities, since the show is a local home-improvement marketplace. If we need exact demographic origin details, we would confirm using attendee surveys, ticketing platform geography, or post-show reporting from the organizer.

3) Audience reach (Local / National / Global)

Based on the event name and venue placement, this is most accurately categorized as a local-to-regional audience experience. It is not presented as a national or global trade event; instead it is framed as a consumer-facing show where visitors can “shop, compare, & save.”

In other words, the reach is best interpreted as Atlanta metro–focused, with potential overflow from nearby Georgia markets depending on travel willingness and market size.

4) Sample buyer company names (BUYERS ONLY) + Websites

The official page content provided does not list specific “buyer companies” as it is written from the attendee/exhibitor perspective. Because your request requires “BUYERS ONLY” (and not exhibitors), and because the provided source does not identify corporate buyers, we are not able to reliably name specific buyer organizations without introducing assumptions.

If your intent is to build a consumer/homeowner buyer list (instead of B2B buyer companies), we can refine targeting around homeowner decision-makers using customer intent signals (home improvement interest, renovation planning, landscaping interest, remodeling interest). To build company-based buyer lists, we would need either:

  • your client’s exact product and target persona, and
  • any guidance on whether “buyers” means exhibiting vendors or commercial purchasers (e.g., property managers, HOA vendors, real estate renovation teams).

Once we confirm the correct definition of “buyers” for your campaign, we can produce a 15–20 row sample table with Priority, Company, Website, Best Title to Target, and Why This is a Good Buyer Fit.

5) Job profiles, industries & event type

Event type: Consumer home-improvement show / local marketplace / “expert-to-homeowner” expo format.

The show features categories that strongly indicate the types of professionals associated with home projects: landscaping, remodeling, interior design, and related home services. For buyer targeting (depending on whether buyers are homeowners or commercial purchasers such as property operators), the relevant job profiles typically include:

  • Homeowner decision-makers (identified via interest/intent channels rather than job titles)
  • Residential property managers (if commercial units are targeted)
  • HOA/community operations managers (if community upgrades are targeted)
  • Real estate renovation / acquisition support teams (if flip/renovation workflows are targeted)
  • Interior design leadership and landscape planning leadership (primarily exhibitor-facing, unless your campaign targets B2B purchasing behavior)

If your goal is B2B lead generation for home-improvement purchasing cycles, the industries we would align to (using your allowed industry taxonomy approach) typically include: Construction, Architecture & Planning, Design, Building Materials, Real Estate, and Facilities Services.

6) Estimated attendance (expected total footfall)

The official site content you provided does not include an attendee count or estimated footfall figure. To avoid guessing, we will leave this as unconfirmed until we obtain post-show metrics, exhibitor kit estimates, or organizer-provided attendance ranges.

If you want, we can request the organizer’s media kit or exhibitor kit details from your internal contacts to populate a credible attendance estimate.

7) Key focus areas & buyer engagement

Key focus areas (based on official site categories):

  • Landscaping and outdoor improvement (gardens, yards, outdoor enhancements)
  • Remodeling and renovation services (project planning and contractor matching)
  • Interior design services (style direction, room upgrades, design consulting)
  • Expert guidance & project Q&A (face-to-face assistance for homeowners)
  • Comparing options and deals (“Shop, Compare, & Save” framing)

Buyer engagement approach: The show positions itself as a place where attendees can meet experts directly and get practical answers. Engagement is therefore expected to be driven by consultations, demonstrations, and vendor-to-homeowner conversations rather than purely informational sessions.

For a lead-list campaign, the best “buyer-fit” messaging typically emphasizes: project readiness, service matching, and deal/offer awareness—not general awareness.

8) Client-product fit (we need your client website to identify the best buyers)

To determine the best buyers for your specific requirements, we must review your client’s product and verify who is actually buying (and at what persona level). The official event page alone is not enough to confirm buyer segments for your offer.

Please share your client website, and we will:

  • review their value proposition and target customers,
  • map their product to the most likely buyer persona(s) present at this show context,
  • select the best aligned industries/titles from your Apollo-style taxonomy approach,
  • and produce a refined buyer list output (including 15–20 sample rows in your required table format).

After we review your client website, we can also confirm whether your “buyers” should be treated as: homeowners/consumers (intent-driven), property operators (commercial purchasers), or vendors/exhibitors (if your product is sold to companies that exhibit or purchase marketing services).

9) Industry suggestions using your Apollo industry list

Without over-assuming, the most relevant industries to apply for buyer targeting related to home-improvement needs at this event are:

  • Construction (remodeling, renovation activity)
  • Architecture & Planning (planning, design coordination)
  • Design (interior design services and design-led purchasing decisions)
  • Building Materials (suppliers often influence remodeling choices)
  • Real Estate (renovation-driven property decisions)
  • Facilities Services (if property management/maintenance upgrades are targeted)
  • Events Services (only if your product relates to sponsorship, show marketing, lead capture, or event lead-gen tools)

Once we receive your client website, we will narrow these to the best matching industries and avoid irrelevant categories.

Next step (required)

Please send your client website (the page describing what you sell), and tell us which buyer definition you want: homeowner/consumer buyers or B2B commercial buyers (e.g., property managers/HOA/renovation teams). After that, we will return: 15–20 buyer-company samples in the exact table format you requested (Priority, Company, Website, Best Title to Target, Why This is a Good Buyer Fit), and we will align the recommended list to your product’s best-fit buyer personas.

Data sheet

Fall Atlanta Home Show – Event Attendee & Buyer Profile Analysis
Event date: September 11–13, 2026
Location: Atlanta, Georgia (GA), United States
Event status: Upcoming
Research date: July 6, 2026
Event Overview
Event Name Fall Atlanta Home Show
Event Date September 11–13, 2026
Event Status Upcoming
Venue Cobb Convention Center
City Atlanta
State / Region Georgia (GA)
Country United States
Organizer Marketplace Events
Official Event Website Official Atlanta Home Show / Fall Atlanta Home Show
Event Type Consumer home-improvement exhibition / local sourcing and project-planning event
Primary Category Home & Office
Secondary Applicable Categories Building & Construction; Business Services; Hospitality
Audience Reach Regional
Estimated Attendance / Expected Footfall Attendance figure not publicly confirmed by the organizer.
Attendance Data Reliability Low to Medium; current-year attendance count not disclosed on the official page provided.
Main Purpose of Event To help homeowners and home-improvement shoppers meet trusted experts face-to-face, compare options, discover new products/services, and plan renovation, landscaping, and design projects.
About the Event

The Fall Atlanta Home Show is a consumer-focused home-improvement event produced by Marketplace Events and positioned around practical project planning. The official messaging emphasizes meeting “real humans,” getting expert advice face-to-face, and shopping, comparing, and saving across home-improvement categories such as landscaping, remodeling, interior design, flooring, roofing, and related services.

From a market perspective, this is a strong regional event for local service providers, home-improvement brands, and contractors seeking homeowner demand. It is most valuable for lead generation, appointment setting, quote requests, and in-market consumer engagement rather than traditional B2B procurement. The attendee mix is primarily homeowners and project-driven buyers, with relevant participation from suppliers, exhibitors, and service specialists in the home and property improvement ecosystem.

1. Who Attends: Buyers / Attendees
Buyer / Attendee Segment Typical Organizations Buying Role or Influence Relevance to Exhibitors / Suppliers
Homeowners / project planners Individual households, property owners, condo owners Primary decision-maker for renovations, upgrades, and service purchases Highest relevance; core audience for home-improvement, design, and landscaping vendors
New movers / recently purchased homes Recent buyers, relocation customers, first-time homeowners Short-cycle purchasing for immediate projects High-value lead segment for remodeling, flooring, fixtures, and exterior improvements
DIY consumers and comparison shoppers Homeowners researching products, pricing, and install options Influencers and purchasers for smaller-ticket and self-managed projects Good for retail, product demos, and bundled service offers
Remodeling and renovation buyers Households planning kitchens, baths, additions, or whole-home updates Budget holder; often seeking quotes and contractor referrals High relevance to contractors, suppliers, and design-build firms
Landscape and outdoor living buyers Property owners looking at patios, gardens, hardscape, irrigation, outdoor kitchens Decision-maker for exterior project spending Strong for landscapers, outdoor product suppliers, and seasonal service providers
Interior design / décor shoppers Consumers seeking finishes, furnishings, and style guidance Buyer and specifier for design-related purchases Relevant to interior design firms, furnishings, lighting, and décor vendors
Real estate investors / landlords Small landlords, rental property owners, local investors Bulk decision-maker for maintenance, upgrades, and turn-ready projects Useful for suppliers of durable, repeat-purchase home products and services
Local home service professionals Contractors, installers, designers, landscapers, remodelers Not the core buyer audience, but often attend to source leads and partner relationships Relevant for partnership, referral, and channel-building opportunities
2. Event Location and Attendee Geographic Origin
Geographic Area Likely Attendee Origin Buyer Concentration Notes
Host city: Atlanta High local attendance Very high Largest concentration of homeowners, contractors, and service providers in the immediate metro area
Host state / region: Georgia Statewide drive-in audience High Strong regional reach from suburban Atlanta and surrounding Georgia markets
Nearby business hubs Marietta, Sandy Springs, Alpharetta, Dunwoody, Buckhead, Cobb County High Dense residential and commercial base; convenient for evening/weekend attendance
Southeast corridor Neighboring states and regional travelers Moderate Potential draw from Alabama, Tennessee, South Carolina, and Florida border markets for exhibitors and specialty buyers
National reach Limited national attendance Low to moderate Primarily a regional consumer event rather than a national trade event
International reach Minimal Low Not positioned as an international sourcing event
3. Audience Reach
Reach Level Assessment Explanation
Regional Primary classification The event is centered on Atlanta and the surrounding Southeast homeowner and home-services market, with the strongest draw expected from the metro area and nearby drive-in regions.
4. Sample Buyer Companies and Websites
Buyer Company / Organization Buyer Type Why It Is Relevant Website Best Job Titles to Target Evidence Level
Greystar Multifamily operator / property management Large portfolio of rental communities with recurring renovation, maintenance, and vendor sourcing needs greystar.com VP Operations, Director of Facilities, Procurement Manager, Regional Property Manager Strong Market Fit, Attendance Not Confirmed
Invitation Homes Single-family rental operator Needs exterior maintenance, turn services, and home upgrade vendors across residential assets invitationhomes.com Procurement Director, Facilities Director, Vendor Manager, Operations Director Strong Market Fit, Attendance Not Confirmed
Cortland Multifamily developer / operator Procures interior finish, exterior, amenity, and property improvement services cortland.com Capital Projects Director, Procurement Manager, Design Manager, Facilities Director Strong Market Fit, Attendance Not Confirmed
BH Management Services Multifamily property management Relevant for service sourcing, renovations, and supplier relationships bhmanagement.com Director of Procurement, Regional Facilities Manager, Asset Manager, Operations Director Strong Market Fit, Attendance Not Confirmed
Lincoln Property Company Property management / real estate services Manages residential and commercial assets that require vendor sourcing and lifecycle improvements lincolnapts.com Regional Operations Manager, Facilities Director, Procurement Lead, Asset Manager Strong Market Fit, Attendance Not Confirmed
Truist Park / Braves development entities Venue / facilities operator ecosystem Facilities and grounds teams often source maintenance, landscaping, and improvement suppliers braves.com Facilities Manager, Procurement Manager, Operations Director, Grounds Superintendent Strong Market Fit, Attendance Not Confirmed
Home Depot Home-improvement retailer Category, merchandising, and vendor partnership relevance for home products and supplier outreach homedepot.com Category Manager, Merchandising Director, Supplier Diversity Manager, VP Merchandising Strong Market Fit, Attendance Not Confirmed
Lowe’s Home-improvement retailer Retail buyer and category manager target for home-show-related product and service partnerships lowes.com Category Manager, Merchandising Manager, Strategic Sourcing Manager, Product Director Strong Market Fit, Attendance Not Confirmed
Floor & Decor Specialty flooring retailer / distributor Direct relevance to renovation-focused audiences and building-product partnerships flooranddecor.com Category Director, Merchandising Lead, Procurement Manager, Commercial Sales Director Strong Market Fit, Attendance Not Confirmed
Beacon Building Products Building materials distributor Targets roofing, exterior, and contractor supply chains closely aligned with show categories beaconbuildingproducts.com Strategic Sourcing Manager, Branch Manager, Commercial Sales Director, Procurement Director Strong Market Fit, Attendance Not Confirmed
Ferguson Plumbing, HVAC, and building-product distributor Strong fit for kitchen, bath, HVAC, and renovation product buyers ferguson.com Category Manager, Branch Manager, Procurement Manager, Sales Director Strong Market Fit, Attendance Not Confirmed
Sherwin-Williams Paint and coatings supplier Relevant to design, remodeling, and contractor audiences seeking finishes and coatings sherwin-williams.com Retail Partnerships Manager, Category Manager, B2B Sales Director, Procurement Lead Strong Market Fit, Attendance Not Confirmed
5. Job Profiles, Industries and Event Type
Priority Job Title / Function Department Seniority Level Why This Role Matters
1Owner / HomeownerConsumer / ResidentialDecision-makerPrimary buyer for renovation, décor, landscaping, and home upgrade projects
2Procurement ManagerProcurement / SourcingManagerSources vendors, materials, and service providers for property and facilities needs
3Facilities DirectorFacilities / OperationsDirectorOversees maintenance, repairs, vendor selection, and capital improvements
4Operations DirectorOperationsDirectorInfluences budgeting, service standards, and supplier relationships
5Category ManagerMerchandising / ProcurementManager / Senior ManagerRelevant for home-improvement retailers and distributors evaluating products and suppliers
6Merchandising DirectorMerchandisingDirector / VPDetermines product assortment, supplier fit, and promotional opportunities
7Asset ManagerReal Estate / PortfolioManager / DirectorControls property upgrade budgets and lifecycle improvements
8Regional Property ManagerProperty ManagementSenior ManagerCoordinates service providers across multiple properties
9Strategic Sourcing ManagerProcurement / Supply ChainManager / Senior ManagerEvaluates suppliers for materials, installation, and services
10Vendor ManagerProcurement / OperationsManagerManages partner onboarding, contracts, and service performance
Priority Apollo Industry Why It Fits the Event Best Buyer Use Case
1ConstructionCore ecosystem for remodeling, contracting, and installationContractors, remodelers, installers, and design-build firms
2Building MaterialsProducts and materials are central to the show categoriesRetailers, distributors, and suppliers of finish/building products
3Consumer GoodsMany exhibitors sell directly to homeownersHome products, décor, and lifestyle brands
4DesignInterior design is explicitly referenced on the event pageInterior designers, finish suppliers, and staging services
5Facilities ServicesRelevant to property upkeep and vendor managementProperty managers, maintenance vendors, service contractors
6FurnitureHome furnishing and décor decisions are part of the buyer journeyRetail furniture brands and home-staging suppliers
7WholesaleDistribution and trade supply are relevant to the exhibitor mixDealers, distributors, and resale channel partners
8RetailHomeowners often compare retail brands and local offeringsCategory managers, retail partnerships, and merchandising teams
9Real EstateHomeownership, rentals, and property improvement intersect with the show audienceProperty owners, asset managers, and real estate investors
10Environmental ServicesLandscaping, outdoor living, and sustainability themes overlapOutdoor service firms and eco-friendly home solutions
6. Estimated Attendance
Metric Figure Status Source / Basis Notes
Estimated total footfall Not publicly confirmed Unverified Official website content provided Organizer did not publish a current attendance number in the provided source text.
Exhibitor count Not publicly confirmed Unverified Official website content provided An exhibitor list exists on the site, but no count was provided in the copied content.
Buyer count Not publicly confirmed Unverified Official website content provided Core buyer audience is consumer homeowners rather than a formal trade-buyer program.
Speaker count Not publicly confirmed Unverified Official website content provided Main Stage Schedule is referenced, but no current speaker count was included in the provided text.
Sponsor count Not publicly confirmed Unverified Official website content provided Sponsors and partners are referenced, but no numeric count was given.
Historical attendance Not provided here Unavailable in source text Official website content provided No historical attendance metric was included in the supplied website content.
7. Key Focus Areas and Buyer Engagement
Focus Area Typical Buyer Need Buyer Engagement Opportunity Relevant Supplier Offering
Home renovation Compare contractors, pricing, and design options Quotes, consultations, and project planning conversations Remodeling, carpentry, flooring, cabinetry, and installation services
Landscaping / outdoor living Upgrade curb appeal and outdoor functionality Visual demos, seasonal promotions, and site consults Landscaping, hardscape, irrigation, and outdoor kitchen vendors
Interior design Need guidance on finishes, color, layout, and style Portfolio review, design consultations, and product sampling Interior designers, décor brands, lighting, and furniture suppliers
Roofing / exterior improvements Durable, weather-resistant home upgrades Inspection offers, financing conversations, and estimate requests Roofing, siding, windows, gutters, and insulation providers
Kitchen and bath High-intent renovation category with strong purchase intent Consultations, showroom appointments, and bundled offers Cabinetry, fixtures, tile, plumbing, and installation services
Product comparison / discovery Find trusted experts and compare options in person Lead capture at booth, QR downloads, coupons, and follow-up offers Product demonstrations, samples, and project-specific packages
Lead Quality Assessment
Factor Assessment Explanation
Buyer relevanceVery HighStrong concentration of homeowners and project-driven consumers actively looking for home-improvement solutions.
Decision-maker availabilityHighMost attendees are direct decision-makers for residential purchases.
Data collection potentialHighHigh potential for scan-to-lead, quote capture, lead forms, and consultation bookings.
Apollo targeting potentialMediumBest for exhibitor-side and adjacent B2B prospecting; direct consumer attendees are not Apollo targets.
Geographic targeting potentialHighStrong metro and Southeast targeting is practical for local contractors and regional suppliers.
Best outreach approachDirect-response / appointment-basedLead offers, project consultation invitations, quote requests, and post-show follow-up perform best.
Overall lead qualityHighExcellent for consumer demand capture and local service lead generation.
Best use caseConsumer lead generation and local vendor sourcingIdeal for home-improvement brands, contractors, and service providers seeking project-ready homeowners.
Limitations / risksB2B depth is limitedThis is primarily a consumer event, so corporate procurement and trade-buyer volume is not the core audience.
Apollo.io Targeting Recommendation
Filter Type Recommended Filters Purpose
Apollo industriesConstruction; Building Materials; Consumer Goods; Design; Facilities Services; Furniture; Wholesale; Retail; Real Estate; Environmental ServicesIdentify likely exhibitors, partners, and adjacent B2B prospects
DepartmentsProcurement; Operations; Facilities; Sales; Merchandising; Category Management; Business Development; PartnershipsReach people who control vendor selection and event participation
SeniorityManager; Senior Manager; Director; VP; C-level where relevantPrioritize decision-makers and budget owners
Job titlesProcurement Manager, Facilities Director, Operations Director, Category Manager, Merchandising Director, Strategic Sourcing Manager, Asset Manager, Regional Property Manager, VP Operations, Business Development DirectorHigh-fit titles for show partnership and supplier outreach
GeographyAtlanta metro; Georgia; Southeast U.S.Align outreach with likely drive-in market and regional vendors
Employee size11–50, 51–200, 201–500, 501–1000, 1000+Covers local contractors and larger regional suppliers
Keywordshome improvement, remodeling, renovation, landscaping, interior design, flooring, roofing, vendor, supplier, facilities, property managementRefine to event-relevant businesses and service providers
Company typePrivate companies, franchise groups, regional operators, family-owned businessesBest match for home show exhibitors and service providers
TechnologiesCRM, marketing automation, scheduling, lead capture, field-service software, e-commerce platformsUseful where supplier follow-up and appointment booking are priorities
Revenue range$1M–$10M, $10M–$50M, $50M–$250M, $250M+Covers local service firms through large suppliers and retailers
Suggested Apollo Search Logic: (Construction OR "Building Materials" OR Design OR Retail OR Wholesale OR "Facilities Services") AND (Procurement OR Facilities OR Operations OR Merchandising OR "Business Development" OR Partnerships) AND (Atlanta OR Georgia OR Southeast) AND ("home improvement" OR remodeling OR renovation OR landscaping OR flooring OR roofing)
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
Source Type What It Verified Reliability
Fall Atlanta Home Show official website Official event website Event title, dates, attendee messaging, exhibitor categories, main features, organizer branding, and general event positioning Very High
Marketplace Events Organizer website Organizer identity and event-production context High
Official event page content provided by the user Primary-source excerpt Confirmed event date range, venue reference, theme, and exhibitor-category language Very High
Official website navigation references: Exhibitor List, Sponsors, Show Features, Main Stage Schedule On-site event directory references Confirmed the presence of exhibitor/sponsor/agenda sections, but not specific participant names or counts in the supplied text Medium
Venue name in supplied official text Venue reference Venue naming as stated on the official page text provided High

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