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About this event
ELECRAMA 2027 — Event Research & Buyer-Fit Analysis (Global B2B Attendee Context)
Event Basics (from official source)
- Dates: 20–24 February, 2027
- Venue: India Expo Mart
- City/Region: Greater Noida NCR
- Country: India
- Edition: 17th edition
1) Event positioning: what ELECRAMA is “about”
ELECRAMA is positioned as a large, industry-facing platform for the electrical ecosystem, with a strategic theme of “Harnessing the power of ‘I’”. The event’s messaging connects sustainability, innovation, quality & safety, and artificial intelligence—while also outlining a forward-looking energy agenda around digitalisation, storage technology, green hydrogen value chains, EVs and charging infrastructure, grid modernization, and energy analytics.
From a buyer-attendee perspective, this positioning typically pulls together procurement-influencing decision makers across utilities, renewable developers, EV/charging ecosystems, energy storage stakeholders, EPC/contracting participants, grid technology vendors, and government/agency stakeholders supporting energy transition.
2) Core focus areas (how to interpret buyer intent)
ELECRAMA 2027 lists these Focus Areas: Sustainability, Innovation, Quality & Safety & Reliability, and Artificial Intelligence. We should treat these as “buyer intent signals” for what attendees are likely evaluating on-site:
Sustainability
- Renewable energy transition priorities
- EVs and charging infrastructure enablement
- Rail electrification themes
- Carbon net-zero initiatives and enabling electrical infrastructure
Innovation
- AI, digitalisation, automation, and machine learning adoption in the power sector
- Energy storage, green hydrogen, fuel cells, and IoT as growth technologies
Quality, Safety & Reliability
- Safety standards and trust-building for electrical systems
- Reliability requirements as energy systems become more complex and distributed
Artificial Intelligence
- Operational efficiency improvements and reduced downtime
- Optimised energy management across generation, transmission, and distribution
3) 2nd layer: “Exhibits Landscape” and the buyer segments it attracts
The official site further breaks the show into exhibit landscape tracks. This is extremely useful for buyer targeting because each track implies different buyer roles and different buying cycles (project-based procurement vs. technology evaluation vs. infrastructure buildout).
New Energies & Storage
- Exhibitor profile: Solar, storage, inverters, batteries, green hydrogen, supercapacitors
- Product showcase examples: Solar panels; energy storage systems (batteries, pumped hydro); smart inverters; microgrid solutions
- Visitor profile: Renewable developers; project owners; utilities; investors
E-Mobility & Charging Infra
- Exhibitor profile: Electric vehicles, charging infrastructure, battery technologies
- Product showcase examples: AC/DC fast chargers; battery management systems; components; smart charging platforms
- Visitor profile: EV manufacturers; charging station providers; component suppliers; government agencies
Digital Energy
- Exhibitor profile: Grid modernisation, demand-side management, energy analytics
- Product showcase examples: Smart grids; IoT applications; AI-powered analytics
4) Who attends (BUYERS / ATTENDEES)
ELECRAMA is not just “general industry visitors”. The official site explicitly describes visitor profiles for multiple exhibit tracks. Based on those stated visitor profiles and the show’s technical theme, the most relevant buyer/attendee groups we typically target include:
Primary buyer/decision-maker attendee types
- Renewable energy developers (solar and hybrid projects, storage-integrated projects)
- Project owners (energy transition projects, grid-connected infrastructure)
- Utilities and grid operators (transmission/distribution modernisation and reliability)
- EV ecosystem buyers: EV manufacturers, charging operators, component suppliers
- Investors focused on energy transition, storage, and new grid technologies
- Government / agency stakeholders supporting charging infrastructure and electrification initiatives
Supporting technical and influence roles that often convert into procurement
- Technical evaluation teams for inverters, batteries, microgrids, smart grid systems
- Digital energy and analytics leads (AI, IoT, energy management systems)
- Engineering and reliability/Safety governance stakeholders (quality & safety)
- Program/project management teams for rollout planning (timelines, vendor selection)
5) Where the show is happening + attendee geographic origin
The show will be hosted at India Expo Mart, Greater Noida NCR, India. Because ELECRAMA’s positioning includes “International focus” and it references “Hosted International Buyers” and “Country Pavilions”, we expect a dual audience pattern:
- Primary origin: India (utilities, renewable developers, charging ecosystem stakeholders, government/agency participation)
- Secondary origin: International delegations via hosted buyer programs and country pavilions
For research and outreach, we should treat this as a India-centered show with internationally represented buyer companies. If we need to prioritise, we normally sequence targeting as: India first (largest addressable pool) and then international buyers who are explicitly hosted or exhibit through country pavilions.
6) Audience reach (Local / National / Global)
ELECRAMA’s messaging indicates a nationally significant event in India with global buyer participation. The official site specifically highlights:
- Hosted International Buyers
- Country Pavilions
- An “International focus” to build an interconnected world
Therefore, we classify ELECRAMA 2027 reach as: National (India) + Global (international buyers and participation).
7) Estimated attendance (expected total footfall)
The official website includes placeholders for “Expected at ELECRAMA 2027” (Sqms area, Visitor Footfalls, Exhibitors, Hosted International Buyers, Country Pavilions, B2B Meetings, Expected Business Queries), but the provided page text does not include the actual numeric values (it appears as “1”, “+”, and “USD 1 bn” style placeholders).
So we cannot reliably state an exact attendance number from the provided official text. If we receive the final brochure or an “attendance/exhibitor count” PDF from the official team, we can update the estimate precisely.
8) Key focus areas & how buyers engage
Key focus areas buyers will engage with
- Energy transition technologies: solar integration, storage (batteries/pumped hydro), microgrids
- Green hydrogen enablement: value chain discussions (where relevant to vendors and project stakeholders)
- EV charging deployment: AC/DC fast charging, charging platforms, battery management systems
- Grid modernisation: smart grids, demand-side management, operational resilience
- AI-driven energy management: analytics, predictive operations, downtime reduction
- Quality & safety standards: compliance-led purchasing and reliability assurance
Buyer engagement approach (practical)
For ELECRAMA-style conferences/expos, buyer engagement typically follows a repeatable pattern: (1) shortlist evaluation of vendors by track (storage/charging/digital energy), (2) technical discussion on specs, safety/reliability, and integration, (3) commercial alignment for pilot/rollout timelines, (4) ecosystem mapping (utilities, EPCs, investors, and government stakeholders).
Our outreach and qualification should mirror this track-driven buyer journey rather than treating the audience as one broad “electrical industry” segment.
9) Sample buyer company names (BUYERS ONLY) + Websites
Below is a curated buyer-focused sample list for ELECRAMA 2027. These are representative buyer organizations aligned to the event’s tracks (renewables/storage, utilities/grid, EV charging ecosystems, digital energy/analytics). Availability and exact “best fit” roles depend on the client’s product/solution.
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| 1 | NTPC Limited | https://www.ntpc.co.in | Head, Renewable Energy / Energy Transition; EVP/GM, Technology & Innovation | Strong alignment with power generation transition and adoption of storage, digitalisation, and reliability improvements. |
| 2 | Power Grid Corporation of India Limited (POWERGRID) | https://www.powergridindia.com | Director/GM, Grid Modernisation; Chief Engineer, Transmission Systems | Direct fit with grid modernisation and AI/digital energy initiatives for transmission reliability. |
| 3 | Adani Green Energy Limited | https://www.adanigreenenergy.com | VP/Head, Energy Storage & Projects; GM, Strategy & Partnerships | Buyer interest in solar+storage ecosystems and integrated project development. |
| 4 | Tata Power | https://www.tatapower.com | Chief Digital Officer; Head, Smart Grid / Distribution Transformation | Strong tie to digital energy, reliability, smart grids, and AI-enabled operations. |
| 5 | Adani Electricity Mumbai Limited | https://www.adanielectricity.com | Head, Distribution Automation; GM, Smart Metering & Grid Tech | Fit for digital energy initiatives and operational efficiency upgrades. |
| 6 | Mahindra Susten (charging & energy services ecosystem) | https://www.mahindragraph.com (group references vary) | Head of EV Charging Partnerships; Business Development Director, Energy Services | Relevant for charging infrastructure deployment and charging platform partnerships. |
| 7 | Hero Electric | https://www.herolectric.com | EV Infrastructure Partnerships Manager; Product/Technology Director | Aligned with EV ecosystem interests and battery/charging integration discussions. |
| 8 | Ola Electric | https://olaelectric.com | EV Ecosystem Program Lead; Charging Infrastructure Strategy Lead | Buyer relevance for charging strategy and battery/charging technology evaluation. |
| 9 | ReNew Energy Global | https://www.renew.com | Head, Renewable Projects & Storage; Director, Investments & Partnerships | Renewable developer with strong probability of evaluating storage and integration. |
| 10 | JSW Energy | https://www.jsw.in/energy | Head, Renewables & Storage; GM, New Technology Adoption | Good fit for innovation, storage-led transition, and energy system improvements. |
| 11 | Greenko Group | https://www.greenko.com | EV/Storage Projects Lead; Director, Business Development | Investor/developer angle aligned with renewable+storage and transition technologies. |
| 12 | Tata Power Delhi Distribution Limited (TPDDL) | https://www.tatapower-ddl.com | Head, Distribution Automation; Chief Engineer, Reliability & Planning | Strong distribution reliability and digital energy relevance. |
| 13 | Adani Total Gas (energy transition/utility ecosystem) | https://www.adanitotalgas.com | Head, Clean Energy Projects; Partnerships Director | Clean energy ecosystem stakeholders often evaluate complementary grid/energy technologies. |
| 14 | EESL (Energy Efficiency Services Limited) | https://eeslindia.org | EV Charging Program Director; GM, Smart Energy Services | High alignment with public EV charging initiatives and smart energy programs. |
| 15 | NTPC Renewable Energy (subsidiary) | https://www.ntpcrel.co.in | Head, Renewable Projects; GM, Technology & Storage Integration | Renewable buyer interest with integration into larger power transition portfolios. |
| 16 | Siemens Energy (utility buyer/integrator angle) | https://www.siemens-energy.com | Head, Grid Automation & Digitalization; Director, Solutions | Not a pure utility, but a major buyer/integrator for grid modernization and digital energy solutions. |
| 17 | Schneider Electric (utility buyer/integrator angle) | https://www.se.com | Energy Management Director; Head, Smart Grid Partnerships | Strong alignment with energy management, AI/analytics enablement, and grid digitalisation. |
| 18 | Mahindra & Mahindra (EV/energy ecosystem—ecosystem buyer angle) | https://www.mahindra.com | EV Platform Head; Head, Energy Ecosystem Partnerships | Likely interest in EV ecosystem components and charging platform collaborations. |
| 19 | Bharat Heavy Electricals Limited (BHEL) | https://www.bhel.com | GM, Power Systems / Transmission Solutions; Director, Technology & Quality | Electrical systems quality, reliability, and power transition fit across grid and generation ecosystems. |
| 20 | Power distribution companies (distribution transformation buyers) | Country/state-specific | Head, Distribution Automation; Chief Engineer, Reliability; CDO/CTO (digital transformation) | Distribution transformation and reliability initiatives map naturally to smart grids, IoT, and AI operations. |
10) 5) Job profiles, industries & event type (how to segment buyers)
Job profiles to target (best-fit titles)
- Chief Digital Officer (CDO) / Head of Digital Transformation
- Director/GM, Grid Modernisation / Transmission & Distribution Transformation
- Head/VP, Renewable Energy Projects
- Head/GM, Energy Storage / Microgrids / Hybrid Energy Systems
- Head/Director, EV Charging Infrastructure / EV Ecosystem Partnerships
- Program Director, Sustainability & Energy Transition
- Chief Engineer / Reliability & Asset Performance roles
- Quality Assurance/Quality Systems & Safety Compliance leadership
- Energy Analytics / AI & IoT lead roles (Energy Management Systems)
- Investments & Partnerships (for developer/investor archetypes)
Industries to use (mapped to the event’s tracks)
Based on the official theme and tracks, we suggest using these industry filters (from the provided industry list) to locate the most relevant decision-makers:
- Renewables & Environment
- Oil & Energy
- Electrical/Electronic Manufacturing
- Industrial Automation
- Machinery
- Logistics & Supply Chain (if storage/charging hardware supply, deployment logistics are relevant)
- Computer & Network Security (only if the product includes grid/energy cybersecurity)
- Information Technology & Services (if the product is software/analytics for energy management)
- Computer Software (if the product is AI/analytics platforms, EMS, platforms)
- Transportation/Trucking/Railroad (only if rail electrification/transport electrification is directly relevant)
- Government Administration / Public Policy (for agency buyers connected to EV charging policies)
- Events Services (not core for buyer decision-makers; useful only if the client sells event/marketing services)
Event type classification
ELECRAMA functions as a B2B power, energy transition, and electrical technologies expo with significant relevance to:
- Energy transition technologies (renewables, storage, grid modernisation)
- EV and charging infrastructure
- Digital energy (AI/IoT/analytics)
- Quality & safety for electrical systems
11) 8) “Client product review” requirement — we need your website to select the best buyers
We can refine “best buyers” and provide a highly accurate buyer list only after we review the client’s product offering and target value proposition. Please share the client website URL (and ideally 2–3 bullet points describing what the product does: hardware, software, or service; for whom; and the implementation context).
In the meantime (without contradicting the official ELECRAMA description), we can provide a conditional buyer shortlisting logic based on what clients typically sell in the ELECRAMA ecosystem:
If the client sells Energy Storage / Batteries / Inverters / Microgrid components
- Prioritise: renewable developers, project owners, utilities, investors
- Titles: Head/GM Energy Storage, Project Development, Technology Integration, Director Partnerships
If the client sells EV charging hardware / charging platforms / BMS-related solutions
- Prioritise: EV manufacturers, charging station providers, component suppliers, government-linked programs
- Titles: EV Charging Program Director, Partnerships Lead, Infrastructure Strategy, Product/Technology Director
If the client sells grid modernisation / smart grid software / energy analytics / AI solutions
- Prioritise: utilities and grid operators, distribution transformation teams, digital energy organisations
- Titles: Head of Smart Grid, CDO/CTO (Digital), Energy Analytics Lead, Grid Automation Director
If the client sells quality, safety, testing, compliance, or reliability-related solutions
- Prioritise: utilities, EPC ecosystem participants, engineering quality leaders
- Titles: Quality & Reliability Head, Safety Compliance Director, Chief Engineer (Reliability/Assets)
12) 9) Final recommendation: best buyer-fit positioning for ELECRAMA
ELECRAMA 2027 is a strong fit for B2B attendee/buyer list building because the official website explicitly defines buyer-relevant tracks: New Energies & Storage, E-Mobility & Charging Infra, and Digital Energy, plus cross-cutting themes of quality/safety and AI.
Our best approach is to build the buyer database by mapping:
- Track → buyer archetype (renewables/developers/utilities/EV/charging/digital energy)
- Buyer archetype → target job profiles (CDO/grid automation/EV charging/energy storage/project development)
- Then refine with the client’s website once shared
What we need from you to complete the “best buyers” selection (quick)
- Client website URL
- Client product category (hardware / software / services)
- Which ELECRAMA track(s) it maps to: Storage, Charging, Digital Energy, Quality & Safety, AI/Analytics, or Green Hydrogen
- Target geography preference: India only vs. India + international buyers
Once we have the client website, we will return: (a) the highest-fit buyer segment list, (b) the best job titles to target, (c) and a tightened priority ranking for the buyer accounts.
Data sheet
| Event Name | ELECRAMA |
| Event Date | 20–24 February 2027 |
| Event Status | Upcoming |
| Venue | India Expo Mart |
| City | Greater Noida NCR |
| State / Region | Uttar Pradesh / National Capital Region (NCR) |
| Country | India |
| Organizer | IEEMA (Indian Electrical & Electronics Manufacturers' Association) |
| Official Event Website | elecrama.com |
| Event Type | International trade show, conference, and B2B business matchmaking event |
| Primary Category | Electric & Electronics |
| Secondary Applicable Categories | Power & Energy; Industrial Engineering; IT & Technology; Logistics & Transportation; Environment & Waste |
| Audience Reach | Global, with strong India and South Asia buyer concentration |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | Low for numeric attendance; high for event positioning and sector focus based on official website content |
| Main Purpose of Event | To connect electrical, power, and energy stakeholders for sourcing, procurement, technology discovery, international business, innovation, and B2B meetings. |
ELECRAMA is one of India’s leading electrical and power industry trade events, organized by IEEMA and positioned as a major platform for the global power, electrical equipment, and energy value chain. The 2027 edition is centered on the theme “Harnessing the Power of ‘I’,” with official focus areas including sustainability, innovation, quality and safety, and artificial intelligence.
The event is highly relevant for B2B sourcing and business development because it brings together exhibitors, visitors, international buyers, utilities, renewable energy developers, investors, government agencies, and technology providers. It is especially useful for companies targeting procurement-driven decision makers in electrification, grid modernization, energy storage, EV charging infrastructure, digital energy, and industrial power solutions.
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Utilities and grid operators | Power transmission and distribution companies, grid operators | Specification, sourcing, project approval | High-value buyers for switchgear, transformers, automation, metering, and grid software |
| Renewable energy developers | Solar, wind, storage, hybrid, microgrid developers | Technology selection, EPC sourcing, project procurement | Relevant for inverters, batteries, BMS, power electronics, and monitoring platforms |
| EV and charging infrastructure buyers | EV OEMs, charging network operators, fleet operators | Infrastructure procurement, technical evaluation | Strong fit for charging stations, connectors, energy management, and battery systems |
| Industrial manufacturers | Factories, process industries, OEMs, plants | Operations, maintenance, capital equipment buying | Buyers for motors, drives, automation, electrical panels, and reliability solutions |
| Government and public sector agencies | Energy ministries, power departments, public utilities, smart city bodies | Policy influence, tendering, program execution | Important for compliant vendors and long-cycle infrastructure sales |
| EPC and infrastructure contractors | EPC firms, subcontractors, civil-electrical contractors | Project sourcing, vendor selection, subcontracting | Strong channel for equipment, assemblies, and project services |
| Distributors and wholesalers | Electrical distributors, channel partners, wholesale networks | Product listing, sourcing, regional procurement | Useful for manufacturers seeking channel expansion and reseller recruitment |
| Technology and digital energy buyers | Software firms, analytics providers, smart grid vendors | Platform selection, integration, innovation scouting | Important for AI, IoT, energy analytics, and digital transformation suppliers |
| Investors and financial stakeholders | Private equity, infrastructure funds, strategic investors | Commercial diligence, partnership evaluation | Relevant for growth-stage and project-finance-linked suppliers |
| Association leaders and media | Industry associations, trade media, technical publications | Influence, visibility, market intelligence | Supports brand reach, content distribution, and thought leadership |
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city / NCR | Greater Noida, Delhi NCR, nearby industrial and corporate belts | High | Close access to utilities, EPCs, manufacturers, and government buyers in North India |
| Host state / region | Uttar Pradesh, Delhi NCR, Haryana, Rajasthan, Punjab | High | Strong regional industrial and public-sector participation expected |
| Nearby business hubs | Delhi, Gurugram, Noida, Faridabad, Ghaziabad, Jaipur, Chandigarh | High | Large concentration of procurement, engineering, and decision-making teams |
| National reach | All major Indian industrial and utility markets | Very high | Relevant for nationwide procurement, distribution, and channel building |
| International reach | Asia, Middle East, Europe, North America, Africa | Medium to high | Official site highlights international buyers and country pavilions |
| Trade corridor relevance | South Asia electrical equipment supply chains and India export channels | High | Useful for exporters, importers, and channel partners |
| Reach Level | Assessment | Explanation |
|---|---|---|
| Global | Primary classification | Official site positions ELECRAMA as an international platform with hosted international buyers and country pavilions, while maintaining a strong India-centered buyer base. |
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| NTPC Limited | Power utility / generator | Major buyer for power equipment, digital energy, and sustainability solutions | ntpc.co.in | Procurement Head, Project Director, CTO, GM Engineering | Strong Market Fit, Attendance Not Confirmed |
| Power Grid Corporation of India Limited | Transmission utility | Relevant for grid modernization, switchgear, and transmission technologies | powergrid.in | Director Projects, Head Procurement, Grid Modernization Lead | Strong Market Fit, Attendance Not Confirmed |
| Tata Power Company Limited | Integrated power utility | Active across renewables, EV charging, and power distribution | tatapower.com | VP Procurement, Business Head EV, Head Renewables, Supply Chain Director | Strong Market Fit, Attendance Not Confirmed |
| Adani Energy Solutions Limited | Power transmission / distribution | Potential buyer for transmission equipment, digital monitoring, and EPC services | adanienergysolutions.com | Procurement Manager, Project Head, Technical Director | Strong Market Fit, Attendance Not Confirmed |
| BSES Rajdhani Power Limited | Distribution utility | Relevant for metering, automation, and grid reliability solutions | bsesdelhi.com | Head Procurement, Distribution Engineering Lead, Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Sterlite Power | Transmission infrastructure company | Strong fit for cables, conductors, transmission solutions, and project sourcing | sterlitepower.com | Head Sourcing, Project Procurement, Business Development Director | Strong Market Fit, Attendance Not Confirmed |
| Larsen & Toubro | Engineering and construction / EPC | Large electrical, infrastructure, and industrial buyer across multiple segments | larsentoubro.com | Strategic Sourcing Manager, EPC Procurement Lead, Project Director | Strong Market Fit, Attendance Not Confirmed |
| Tata Motors | Automotive OEM | Relevant for EV charging, power electronics, batteries, and industrial electrification | tatamotors.com | Category Manager, EV Program Manager, Head Strategic Sourcing | Strong Market Fit, Attendance Not Confirmed |
| Bharat Heavy Electricals Limited (BHEL) | Electrical equipment manufacturer | Core industry participant for generation equipment and electrical systems | bhel.com | Procurement Head, Plant Head, Engineering Director | Strong Market Fit, Attendance Not Confirmed |
| Siemens India | Industrial automation and electrical systems | Relevant for digital energy, automation, and smart infrastructure procurement | siemens.com/in/en.html | Business Unit Head, Procurement Director, Digitalization Lead | Strong Market Fit, Attendance Not Confirmed |
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Procurement Officer / VP Procurement | Procurement | C-level / VP | Owns supplier strategy, vendor approvals, and major buying decisions |
| 2 | Director of Procurement / Strategic Sourcing Manager | Sourcing | Director / Manager | Evaluates suppliers for electrical equipment, components, and services |
| 3 | Supply Chain Director / Head of Supply Chain | Supply Chain | Director / Senior Director | Important for sourcing continuity, inventory risk, and vendor qualification |
| 4 | Operations Director / Plant Head | Operations | Director / Head | Often involved in equipment replacement, uptime, and maintenance investments |
| 5 | CTO / CIO / Head of Digital Transformation | Technology | C-level / Director | Relevant for AI, IoT, analytics, automation, and smart grid software |
| 6 | Project Director / Program Manager | Projects / PMO | Director / Manager | Influences technical specifications and vendor shortlisting for large projects |
| 7 | Head of EV / Charging Infrastructure | New Energy / Mobility | Director / Head | High-value target for charging, batteries, and power electronics suppliers |
| 8 | Government Procurement Officer / Contracting Officer | Public Procurement | Officer / Manager | Relevant for tenders, compliant sourcing, and public-sector sales |
| 9 | Category Manager / Buying Manager | Procurement / Commercial | Manager | Directly responsible for vendor comparison and purchase decisions |
| 10 | Business Development Director / Partnerships Director | Partnerships / Commercial | Director | Relevant for channel deals, joint ventures, and market expansion |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Utilities | Core audience for power systems, grid modernization, and procurement | Utility buyers and technical decision-makers |
| 2 | Electrical/Electronic Manufacturing | Strong fit for electrical equipment manufacturers and component buyers | OEM sourcing, plant procurement, and partner recruitment |
| 3 | Renewables & Environment | Official theme includes sustainability, renewables, storage, and net-zero initiatives | Solar, storage, and green hydrogen buyers |
| 4 | Oil & Energy | Broad energy ecosystem participation and transition relevance | Energy infrastructure and industrial buyers |
| 5 | Industrial Automation | Official focus on AI, automation, and digitalization | Industrial tech and automation sellers |
| 6 | Machinery | Industrial power equipment and manufacturing systems are key fits | Capital equipment and plant modernization |
| 7 | Construction | Infrastructure and building electrification use cases are highly relevant | EPC, infrastructure, and project buyers |
| 8 | Computer Software | Digital energy, analytics, AI, and asset monitoring are key themes | Software selling into energy and industrial markets |
| 9 | Government Administration | Government agencies are stated visitor targets for E-mobility & charging infrastructure | Public procurement and policy engagement |
| 10 | Logistics & Supply Chain | Supply chain security is explicitly referenced in the official vision statement | Sourcing, distribution, and inventory-related opportunities |
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Confirmed non-availability | Official website uses placeholder figures, not a numeric attendance disclosure | Do not treat homepage counters as audited attendance data |
| Exhibitor count | Not publicly confirmed | Confirmed non-availability | Organizer homepage displays placeholder counters | Check official exhibitor list closer to event date |
| Buyer count | Not publicly confirmed | Confirmed non-availability | No current official buyer count provided in the supplied source text | Potentially available through matchmaking materials or post-event reports |
| Speaker count | Not publicly confirmed | Confirmed non-availability | No official agenda count provided in the supplied source text | Verify via agenda or webinar calendar when released |
| Sponsor count | Not publicly confirmed | Confirmed non-availability | Sponsor pages are referenced, but no count was supplied in the source text | Useful for future sponsor targeting once lists are published |
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Sustainability | Decarbonization, net-zero, efficiency, clean energy transition | Position energy-saving and low-carbon products against policy and ESG goals | Renewable systems, efficiency tools, carbon-tracking solutions |
| Innovation | New technologies for modern power and industrial systems | Demonstrate differentiation through product demos and technical proof points | Advanced electrical components, smart devices, digital platforms |
| Quality, Safety & Reliability | Better uptime, compliance, and system safety | Target plant and utility engineers with reliability-led messaging | Protection systems, test equipment, standards-compliant devices |
| Artificial Intelligence | Predictive maintenance, analytics, grid optimization | Open conversations with CIO/CTO and digital transformation leaders | AI software, analytics, IoT, machine learning platforms |
| E-Mobility & Charging Infrastructure | Fast charging, battery systems, charging network deployment | Target fleet, mobility, and infrastructure buyers | Chargers, BMS, connectors, load management software |
| Digital Energy | Grid visibility, analytics, demand-side management | Engage utilities and industrial energy managers | Smart grid software, SCADA, energy management systems |
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event is centered on the exact buyer ecosystem for electrical, power, and energy procurement. |
| Decision-maker availability | High | Utilities, EPCs, manufacturers, and government buyers typically send senior procurement and technical teams. |
| Data collection potential | High | Strong potential if exhibitor list, international buyer program, and matchmaking directory are released. |
| Apollo targeting potential | Very High | Clear fit for utilities, industrial manufacturing, renewables, and government buyer segments. |
| Geographic targeting potential | High | Strong concentration in India and adjacent international markets with practical regional targeting. |
| Best outreach approach | Account-based outreach + event-triggered email + LinkedIn | Use title-based segmentation around procurement, engineering, operations, and digital energy ownership. |
| Overall lead quality | Very High | Excellent event for high-intent B2B lead generation in the power and electrical ecosystem. |
| Best use case | Lead list building, sponsorship sales, exhibitor prospecting, and buyer outreach | Useful for suppliers selling to utilities, industrial buyers, EPCs, and government agencies. |
| Limitations / risks | Low current-year attendee disclosure | Without an official 2027 attendee list, exact buyer-company confirmation is limited. |
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Utilities; Electrical/Electronic Manufacturing; Renewables & Environment; Industrial Automation; Machinery; Construction; Government Administration; Computer Software; Logistics & Supply Chain; Automotive | Align outreach to the core attendee and buyer ecosystem |
| Departments | Procurement; Sourcing; Supply Chain; Operations; Engineering; Projects; IT; Digital Transformation; Facilities | Reach the functions most likely to evaluate suppliers |
| Seniority | Manager; Director; VP; CXO; Head | Prioritize decision-makers and budget holders |
| Job titles | Procurement Manager, Strategic Sourcing Manager, Supply Chain Director, Head of Engineering, Plant Head, Project Director, CTO, CIO, Head of Renewables, Utility Procurement Head, Category Manager, Operations Director | Build a high-intent prospect list by title |
| Geography | India; South Asia; Middle East; Southeast Asia | Match the event’s strongest buyer corridors |
| Employee size | 201–500; 501–1,000; 1,001–5,000; 5,001–10,000; 10,000+ | Focus on organizations with active buying power and project budgets |
| Keywords | power, electrical, grid, utility, transmission, distribution, renewable, solar, storage, inverter, EV charging, smart grid, automation, SCADA, energy management | Refine by business relevance and technology interest |
| Company type | Public company; enterprise; government-affiliated; infrastructure operator; EPC; OEM; distributor | Target organizations with formal procurement and project cycles |
Suggested Apollo Search Logic: (utilities OR electrical manufacturing OR renewables OR industrial automation OR construction OR government administration) AND (procurement OR sourcing OR supply chain OR engineering OR operations OR projects) AND (manager OR director OR VP OR head OR chief)
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| ELECRAMA official website | Primary official organizer site | Event dates, venue, theme, focus areas, audience positioning, and event structure | Very High |
| Official homepage content on ELECRAMA site | Primary source excerpt provided by user | Confirmed 20–24 February 2027 and India Expo Mart, Greater Noida NCR, India | Very High |
| IEEMA official website | Organizer association site | Organizer identity and electrical industry association context | High |
| India Expo Mart website | Venue website | Venue identification and location context | High |
🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to ELECRAMA — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
