CategoryEducation & Training
Education Expo Japan - EDIX Osaka
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About this event
Education Expo Japan – EDIX Osaka (EDIX)
1) Event basics (verified from the official source)
- Event title: EDIX (Education Expo Japan) – Osaka
- Dates (Osaka): 2026/10/13 to 2026/10/15
- City & country: Osaka, Japan
- Venue: グランキューブ大阪 (GranCube Osaka)
- Admission: Free, but visitor registration is required to attend
- Event frequency: 2 times per year (Tokyo and Osaka)
2) What the show is and what it is known for
EDIX is positioned as Japan’s largest industry trade show for the educational field, with a specific focus on EdTech, digital learning, and education services. For EDIX Osaka, the show acts as a business platform for companies that want to expand in Japan’s education sector and connect with decision-makers across schools, universities/colleges, and corporate education/HR/training teams.
3) Who attends (BUYERS / ATTENDEES)
EDIX is not only a “vendor expo” style event—its audience is structured around multiple buyer and user groups connected to education operations and purchasing influence. Based on the official “Visitors” description, the highest-fit buyer targets typically sit inside:
Primary attendee/buyer groups
- School administrators and procurement officers (education institutions such as primary schools, junior high schools, high schools, universities/colleges, preparatory schools, nurseries, academies, technical colleges, educational institutions, libraries)
- Teachers, professors (often important for product validation and internal buy-in, especially for learning content and classroom tools)
- IT/Network service providers and electronic manufacturers (likely to influence infrastructure decisions and technology rollouts)
- School equipment distributors / importers (commercial distribution and channel partners who can scale products)
- Corporate users from Education, Training, HR, Admin, Management, and Information System functions (corporate L&D and enterprise education/enablement)
4) Where the show is happening + attendee geographic origin
- Show location: GranCube Osaka, Osaka, Japan
- Geographic origin (reliable view): The official source names the venue and describes visitors as coming from multiple types of education institutions (including regional schools and libraries) and corporate education/training/IT organizations. It does not provide an explicit “by prefecture/city share” breakdown in the supplied text.
- Practical targeting guidance (based on show theme + Japan format):
- Kansai region targeting: Osaka/Kyoto/Hyogo/Nara/Shiga/Wakayama (most immediate draw due to the Osaka venue)
- Nationwide targeting (Japan): Universities/colleges and system/IT providers commonly evaluate vendors across Japan
5) Audience reach (Local / National / Global)
EDIX is described as a major Japan-wide industry show and is hosted in both Tokyo and Osaka. From the provided official content, the clearest classification is: National reach within Japan, with strong representation of stakeholders across education institutions and corporate training/IT functions.
Global reach: The official “about” text provided here does not specify international attendance proportions for EDIX Osaka. Therefore, we treat global representation as not reliably quantifiable from the supplied source.
6) Sample buyer company names (BUYERS ONLY) + Websites (for prospecting)
Below are sample buyer targets that we would typically prioritize when the goal is to reach decision-makers tied to education operations, training, IT infrastructure, digital learning, and school equipment distribution in Japan. These are presented as buyer-side prospects (not generic exhibitors-only lists).
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| 1 | Benesse Corporation | https://www.benesse-hd.co.jp/ | Director of Educational Programs / Head of Digital Learning / Procurement & Vendor Management (Education) | Strong alignment to education services and learning solutions; often influences curriculum-adjacent digital learning initiatives. |
| 2 | Gakken Holdings | https://www.gakken.co.jp/ | Education Business Planning Manager / Digital Learning Product Manager / Learning Solutions Procurement | Purchases and partners for teaching materials and learning services; fit for education content and teaching tooling. |
| 3 | Studyplus (Studypuls) | https://studyplus.jp/ | Business Development / Partnerships Manager (Schools & Learning) / Education Program Lead | Buyer-like role in education digital platforms; relevant for e-learning and learning support ecosystems. |
| 4 | Line Corporation (education-related initiatives via services) | https://www.linecorp.com/ | Education Partnerships Lead / Product Partnerships Manager / Corporate Learning Programs Manager | Potential buyer/integrator role for learning communication and digital learning collaboration tools. |
| 5 | NTT Communications | https://www.ntt.com/ | Education Solutions Sales Lead / IT Infrastructure Sales Manager / Education ICT Program Manager | IT/network service providers are explicitly listed as visitor types; strong fit for school security, network, and ICT enablement. |
| 6 | NEC | https://www.nec.com/ | Public Sector Education ICT Manager / Digital Government & Education Solutions Lead / Procurement & Partnerships | Education ICT implementations typically require procurement and solution design; consistent alignment with education DX. |
| 7 | Fujitsu | https://www.fujitsu.com/ | Education Digital Transformation Lead / School Operations Systems Manager / Solution Procurement | School operations systems, education DX, and IT modernization are directly relevant to the exhibitor categories. |
| 8 | Panasonic | https://holdings.panasonic/global/ | Education Equipment Sales / Classroom Hardware Solutions Manager / School IT Solutions Buyer | Educational equipment/hardware interest overlaps with classroom technology deployment and procurement cycles. |
| 9 | Sharp Corporation | https://corporate.jp.sharp/ | Education Display & Classroom Tech Manager / Procurement & Solutions Partner Manager | Fit for educational hardware and classroom teaching equipment purchasing decisions. |
| 10 | TIS Inc. | https://www.tis.co.jp/ | Education Sector Solutions Manager / School Systems Delivery Lead / ICT Project Buyer | School operations systems/solutions and IT integration are natural targets for EDIX Osaka visitor types. |
| 11 | SCSK Corporation | https://www.scsk.jp/ | Education IT Solutions Manager / Systems Procurement & Partnership Lead | Education IT services and infrastructure projects align with e-learning enablement and school system modernization. |
| 12 | NTT Data | https://www.nttdata.com/ | Education Digital Platform Manager / Education Systems Program Lead / Procurement & Partnerships | Strong for education DX and school systems; aligned with school operations systems/solutions. |
| 13 | Rakuten (education initiatives via services/partners) | https://corp.rakuten.co.jp/ | EdTech Partnerships Lead / Education Program Director / Enterprise Learning Solutions Buyer | Enterprise education and content/platform partnering can create procurement opportunities. |
| 14 | GIGA School / ICT education program operators (example organizations) | (varies by program) | GIGA/ICT Education Program Manager / School ICT Procurement Lead | Represents buyer roles in national/local education ICT initiatives; high overlap with IT/network and security needs. |
| 15 | City/Prefecture Education Boards (e.g., Osaka education-related administration) | (government domain varies) | Education ICT Policy Officer / School Procurement Officer / Digital Learning Program Manager | Education boards drive procurement priorities for education DX, content adoption, and security/disaster-prevention rollouts. |
| 16 | Major University IT/Planning Offices (example: national/private universities) | (varies) | Information Systems Director / Learning Technologies Manager / Educational Technology Procurement Lead | Universities are explicitly included among visitor institution types; they often purchase digital learning and systems. |
| 17 | School equipment distributors (example: education ICT resellers/importers) | (varies by distributor) | Business Development Manager / Channel Procurement Manager / Education Sales Director | Distributors are explicitly listed as visitor types; they can become downstream buyers and partners. |
| 18 | Corporate HR / Learning & Development teams (e.g., large Japanese enterprises) | (varies by enterprise) | Head of Learning & Development / Talent Development Manager / Training Procurement Lead | EDIX includes corporate users from HR/training/admin/management/information systems; relevant for corporate training and education services. |
Top “send first” buyer list (sample): Benesse Corporation, Gakken Holdings, NTT Communications, NEC, Fujitsu, TIS Inc., SCSK Corporation.
7) Job profiles, industries & event type
Event type
This is a Japan education industry trade show focused on: EdTech, digital learning, education services, educational ICT, teaching content, and school operations solutions.
Job profiles to target (best-fit titles)
- School Administrators / Education Institution Directors
- Procurement Officers / Purchasing Managers / Vendor Management
- IT/Network Managers / ICT Infrastructure Managers
- Education DX / Digital Transformation Leads
- School Operations Systems Managers
- Teacher/Academic Technology Leads (especially when targeting content and classroom learning products)
- Corporate L&D / Training Managers
- HR Training & Enablement Managers
- Information Systems Managers (for enterprise adoption of education platforms)
- School Equipment Distribution / Import Managers
- Education Content / Teaching Material Product Leads
- Security & Disaster Prevention Program Officers (if the client sells security, compliance, resilience solutions)
Best-fitting industries (based on the provided Apollo industry list)
We would typically prioritize these Apollo-compatible industries for EDIX Osaka prospecting:
- Education Management
- Higher Education
- Primary/Secondary Education
- Professional Training & Coaching
- Information Technology & Services
- Computer Software
- Computer & Network Security
- Events Services (only for sponsor/partner roles, if applicable)
- Logistics & Supply Chain (only for school operations procurement vendors—usually secondary)
8) Estimated attendance (expected total footfall)
The provided official text for EDIX Osaka describes the event and visitor types, but it does not include an estimated total attendance figure. Estimated attendance: (not reliably stated in the provided source text)
If we receive prior-year footfall or the client’s preferred benchmark, we can align outreach volume and buyer density expectations accordingly.
9) Key focus areas & buyer engagement
The official exhibitor categories directly map to what buyers will evaluate and discuss. For buyer engagement planning at EDIX Osaka, we focus on matching messaging to these show-relevant themes:
Key focus areas that attract buyer attention
- Educational Equipment / Hardware (classroom technology, learning devices, learning environment tools)
- e-Learning (learning platforms, digital curriculum delivery, learning support tools)
- Educational Content & Teaching Materials (content licensing, curriculum packs, subject materials)
- School Operations Systems / Solutions (admin systems, education operations software)
- School Security (safe campus enablement, identity/access needs, device security)
- Disaster Prevention Services & Equipment (resilience planning for schools)
- English learning content/system (language learning solutions and learning platforms)
- Education technology ecosystems (partners building adoption pathways across institutions)
Buyer engagement approach (how we position the outreach)
- Institutional outcomes language: “Improve classroom effectiveness,” “increase adoption readiness,” “reduce operational burden,” “strengthen security & compliance.”
- Operational fit: “Procurement-ready,” “integration capability,” “implementation timeline,” “teacher support/training,” “IT/security compatibility.”
- Regional readiness: “Support Osaka/Kansai rollout,” “Japanese admin workflows,” “local support and onboarding.”
10) Client-product fit review (required next step)
To identify the best buyer targets for EDIX Osaka specifically aligned to your product, we need your product details. Please share your client’s website URL (the official homepage is best).
What we will do after you share it:
- Map your product category to EDIX Osaka’s official exhibitor themes (hardware, e-learning, content, operations systems, security, disaster prevention, English learning systems).
- Select the most relevant buyer job functions (procurement, ICT/network, education DX, L&D, operations systems, security/disaster planning).
- Choose the highest-fit company types (education institutions, education boards, IT/network providers, equipment distributors/importers, corporate HR/training teams).
- Produce a refined buyer list with titles and prioritization that matches your exact offer.
Please send: your client website URL (and, if available, what the client sells in 1–2 lines).
11) Summary
- Best for: reaching decision-makers across schools/universities, education boards, ICT and network providers, school procurement teams, and corporate training/HR organizations involved in education services and digital learning initiatives.
- Primary buyer alignment: procurement + education operations + IT/network + education DX + content adoption.
- Next step to optimize buyer targeting: share the client website so we can isolate the “best buyers” that match your product requirements and messaging fit.
Data sheet
Education Expo Japan - EDIX Osaka – Event Attendee & Buyer Profile Analysis
Event Date: 13 October 2026 to 15 October 2026
Location: Osaka International Convention Center, Osaka, Japan
Event Status: Upcoming
Research Date: 1 July 2026
Event Overview
| Field | Details |
|---|---|
| Event Name | Education Expo Japan - EDIX Osaka |
| Event Date | 13 October 2026 to 15 October 2026 |
| Event Status | Upcoming |
| Venue | Osaka International Convention Center |
| City | Osaka |
| State / Region | Osaka Prefecture |
| Country | Japan |
| Organizer | EDIX Executive Committee; planning and operation by RX Japan Ltd. |
| Official Event Website | EDIX Osaka official event page |
| Event Type | Trade show / exhibition / education technology and education services expo |
| Primary Category | Education & Training |
| Secondary Applicable Categories | IT & Technology; Business Services; Education Management; Information Technology & Services |
| Audience Reach | National with selective international relevance |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | High for dates, venue, organizer, and visitor categories; low for attendance volume because no public figure was provided in the official content reviewed. |
| Main Purpose of Event | To connect education institutions, corporate training teams, distributors, and solution providers around education technology, digital learning, school operations systems, and education-related products and services. |
About the Event
EDIX Osaka is the Osaka edition of Japan’s largest education industry trade show, focused on educational equipment, e-learning, teaching content, school operations systems, school security, disaster prevention, and English learning solutions. The event is positioned as a business platform for organizations selling into the education ecosystem and for decision-makers seeking products that improve learning delivery, administration, and institutional operations.
The show matters because it brings together school administrators, procurement officers, teachers, professors, IT/network providers, distributors/importers, and corporate training stakeholders in one venue. For B2B suppliers, it is relevant for lead generation, channel development, education-sector sales, partnership building, and solution discovery across Japan’s education market.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| School administrators and procurement officers | Primary schools, junior high schools, high schools, preparatory schools, academies, nurseries, technical colleges, universities, libraries | Direct purchase decision, budget allocation, vendor evaluation | High-value audience for edtech, classroom hardware, software, safety, and operations systems |
| Teachers and professors | Schools, universities, colleges, training institutions | Influence product selection and classroom adoption | Strong for learning content, digital curriculum, instructional tools, and LMS adoption |
| IT and network service providers | Education-focused MSPs, network integrators, systems providers | Technical evaluators, implementation partners, solution recommenders | Important for IT infrastructure, cybersecurity, cloud, and device deployment vendors |
| School equipment distributors / importers | Education product distributors, resellers, importers | Channel buyer, product sourcing, regional distribution | High relevance for manufacturers seeking Japanese market access |
| Corporate users | HR, training, administration, management, information systems teams in companies | Buyer for training tech, learning platforms, employee development tools | Relevant for L&D software, HR tech, and enterprise learning content providers |
| Education ministry / public-sector stakeholders | Government and quasi-government education bodies | Policy influence, public procurement, program oversight | Relevant for vendors seeking public education contracts and institutional partnerships |
| EdTech and content evaluation teams | Schools, universities, training providers, publishers | Influence product comparison and adoption | Useful for content platforms, authoring tools, analytics, and digital learning suppliers |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: Osaka | Local schools, universities, companies, distributors | High | Convenient access for Kansai-based education buyers and solution providers |
| Host region: Kansai / Osaka Prefecture | Regional education institutions, corporate training teams, local resellers | High | Strong regional buying power and channel coverage |
| Nearby business hubs | Kyoto, Kobe, Nara, Nagoya, Hiroshima, Fukuoka | Medium to high | Likely strong regional cross-traffic from adjacent urban and education markets |
| National reach | Education institutions and vendors from across Japan | High | Official content positions EDIX as Japan’s largest education industry trade show |
| International reach | Selective overseas exhibitors, distributors, EdTech firms | Medium | Most relevant for companies seeking Japan market entry or channel partnerships |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| National | Primary classification | The show is explicitly described by the organizer as Japan’s largest education industry trade show and is marketed to education and corporate training stakeholders across Japan. |
| Regional uplift | Secondary | Osaka location supports strong Kansai attendance while still drawing visitors from other major Japanese hubs. |
| Selective global interest | Secondary | Relevant for foreign suppliers, distributors, and education technology companies targeting Japan. |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| EDIX Executive Committee / RX Japan Ltd. | Organizer / market platform | Organizer for education-sector buying audience and channel ecosystem | rxjapan.jp | Marketing Director, Show Director, Partnership Manager | Confirmed Current-Year Participant |
| Osaka International Convention Center | Venue operator | Venue contact for event operations, sponsorship, and large-scale education event logistics | gco.co.jp | Event Operations Manager, Venue Sales Manager, Procurement Manager | Confirmed Government / Procurement Organization |
| Ministry of Education, Culture, Sports, Science and Technology (MEXT) | Government / education authority | Officially listed as a patron organization; relevant for public education procurement and policy | mext.go.jp | Director, Procurement Officer, Policy Officer | Confirmed Government / Procurement Organization |
| Digital Agency, Japan | Government / digital transformation authority | Officially listed as a patron organization; relevant to education DX, cloud, and digital services | digital.go.jp | Program Manager, Digital Transformation Lead, Procurement Officer | Confirmed Government / Procurement Organization |
| Osaka Prefectural Board of Education | Public education buyer | High relevance for school ICT, devices, content, and systems used in public education | pref.osaka.lg.jp | Procurement Officer, ICT Manager, Education Planning Officer | Strong Market Fit, Attendance Not Confirmed |
| Osaka University | Higher education buyer | Potential buyer for LMS, digital learning content, classroom hardware, and admin systems | osaka-u.ac.jp | IT Director, Procurement Manager, Academic Affairs Director | Strong Market Fit, Attendance Not Confirmed |
| Kansai University | Higher education buyer | Potential buyer for education systems, teaching technology, and student engagement tools | kansai-u.ac.jp | IT Manager, Procurement Officer, Learning Systems Manager | Strong Market Fit, Attendance Not Confirmed |
| Osaka Metropolitan University | Higher education buyer | Relevant for digital campus, training systems, and education operations solutions | omu.ac.jp | Facilities Director, IT Director, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Benesse Corporation | Education services / content buyer | Major education services company relevant to content, learning systems, and school partnerships | benesse.co.jp | Business Development Director, Product Manager, Partnerships Director | Strong Market Fit, Attendance Not Confirmed |
| Yamaha Corporation | Education product / content buyer | Relevant where education content, learning hardware, or classroom audio-visual solutions are sold | yamaha.com | Category Manager, Product Manager, Business Development Director | Strong Market Fit, Attendance Not Confirmed |
| Persol Career Co., Ltd. | Corporate training / HR buyer | Relevant for enterprise learning, training content, and HR development solutions | persol-career.co.jp | HR Director, L&D Manager, Training Program Manager | Strong Market Fit, Attendance Not Confirmed |
| Recruit Co., Ltd. | Corporate learning / HR buyer | Relevant for employee learning, digital training, and education technology adoption | recruit.co.jp | HR Executive, Learning Manager, Digital Transformation Lead | Strong Market Fit, Attendance Not Confirmed |
| Nihon University | Higher education buyer | Large institution with multiple campuses; potential for broad education technology needs | nihon-u.ac.jp | IT Director, Procurement Manager, Facilities Director | Strong Market Fit, Attendance Not Confirmed |
| Mitsubishi Research Institute | Research / consulting buyer | Potential stakeholder for education policy, digital learning research, and public-sector projects | mri.co.jp | Research Director, Program Manager, Consultant | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Procurement Officer / Procurement Director | Procurement | C-level / Director | Owns purchasing strategy for institutional and enterprise education spend |
| 2 | Procurement Manager / Strategic Sourcing Manager | Procurement / Sourcing | Manager | Evaluates vendors, compares solutions, manages buying cycles |
| 3 | School Administrator / Education Administrator | Administration | Director / Manager | Influences school-wide technology, operations, and vendor adoption |
| 4 | IT Director / CIO / Network Manager | Information Technology | Director / Executive | Critical for infrastructure, devices, cybersecurity, and platform deployment |
| 5 | Learning & Development Manager / Training Manager | HR / Training | Manager / Director | Key buyer for enterprise learning systems and content |
| 6 | Facilities Director / Operations Director | Facilities / Operations | Director / Senior Manager | Relevant for school safety, security, AV, and building systems |
| 7 | Product Manager / Business Development Director | Product / BD | Manager / Director | Important for solution providers, publishers, and channel partnerships |
| 8 | Director of Academic Affairs / Curriculum Lead | Academic Affairs / Education | Director / Senior Manager | Influences pedagogy, content, and teaching technology adoption |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Education Management | Core sector for schools, universities, and education institutions | Institutional buyers and administrators |
| 2 | Information Technology & Services | Relevant for digital learning, school systems, and infrastructure | IT decision-makers and systems integrators |
| 3 | Computer Software | LMS, SIS, analytics, classroom and admin software buyers | Software vendors and platform evaluators |
| 4 | Information Services | Data, content, assessment, and education information products | Content and data solution buyers |
| 5 | E-Learning | Direct match to digital learning and training solutions | Online learning platform buyers |
| 6 | Hardware / Electrical-Electronic Manufacturing | Classroom devices, AV, educational equipment | School technology procurement |
| 7 | Government Administration | Public education procurement and policy stakeholders | Government buyers and education boards |
| 8 | Higher Education | Universities and colleges are listed attendee groups | University IT, procurement, and academic leaders |
| 9 | Professional Training & Coaching | Corporate learning and training teams are part of the audience | HR/L&D buyers |
| 10 | Business Supplies & Equipment | School equipment, stationery, classroom and facility supplies | Institutional purchasing teams |
| 11 | Facilities Services | School security, cleaning, maintenance, and operations solutions | Facility leaders and operations buyers |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Attendance figure not publicly confirmed by the organizer. | Confirmed absence of public figure | Official event content reviewed | No verified current-year attendance number was provided in the source text |
| Exhibitor count | Not publicly confirmed in the reviewed content | Unavailable | Official event page | Use exhibitor prospectus or floor plan if available for exact count |
| Buyer count | Not publicly confirmed | Unavailable | Official event page | Visitor profile is confirmed, but count is not |
| Speaker count | Not publicly confirmed in the reviewed content | Unavailable | Official event page | Check seminar agenda for published speaker roster |
| Sponsor count | Not publicly confirmed in the reviewed content | Unavailable | Official event page | Patron organizations are listed, but sponsorship volume is not disclosed |
| Historical attendance | Not used as a quantified estimate here | Historical evidence exists only at a descriptive level | Official event page news and registration updates | Current-year numeric comparison not publicly confirmed in reviewed content |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Education technology | Digital learning tools, LMS, classroom applications | Demo the product to teachers, admins, and IT staff | Learning software, classroom apps, analytics platforms |
| School operations systems | Administrative efficiency, student data, workflow automation | Target procurement and operations buyers | SIS, ERP-lite tools, workflow automation |
| Hardware and devices | Classroom devices, displays, tablets, PCs | Engage IT and procurement teams | Devices, peripherals, AV equipment |
| School security and safety | Access control, emergency response, safety preparedness | Meet facilities and administration leaders | Security systems, safety hardware, monitoring tools |
| Digital content and teaching materials | Curriculum content, assessment, multilingual learning | Connect with academic leaders and publishers | Content platforms, interactive textbooks, authoring tools |
| Corporate training / HR development | Employee learning, onboarding, training measurement | Target HR and L&D teams | Enterprise learning platforms, training content |
| Distribution and import | Source products for Japanese market | Approach channel partners and importers | Channel programs, reseller support, localized solutions |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | Official attendee profile includes school administrators, procurement officers, educators, IT providers, distributors, and corporate users. |
| Decision-maker availability | High | Procurement, administration, IT, and HR roles are directly represented. |
| Data collection potential | High | Strong suitability for attendee profiling, exhibitor targeting, and education-sector account mapping. |
| Apollo targeting potential | Very High | Multiple applicable Apollo industries, seniorities, and job functions align well with the event audience. |
| Geographic targeting potential | High | Osaka and Kansai provide strong regional targeting, while national Japan targeting remains relevant. |
| Best outreach approach | High | Use account-based outreach to education institutions, distributors, and corporate L&D buyers; leverage seminar themes and product categories. |
| Overall lead quality | High | Strong event for lead generation in education technology and institutional buying. |
| Best use case | B2B attendee list building | Highly suitable for attendee profiling, exhibitor prospecting, and education-sector account development. |
| Limitations / risks | No current public attendee count | Buyer volume and exhibitor count should be verified from the official exhibitor directory or final show report if needed. |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Education Management; Information Technology & Services; Computer Software; Higher Education; Professional Training & Coaching; Government Administration; E-Learning; Information Services | Align with the event’s core buyer set |
| Departments | Procurement; IT; Operations; Education; Academic Affairs; HR / Learning & Development; Facilities | Reach functional buyers and influencers |
| Seniority | Manager, Director, VP, CXO, Head of, Owner | Prioritize decision-makers and budget holders |
| Job titles | Procurement Manager, Strategic Sourcing Manager, IT Director, CIO, CTO, Learning & Development Manager, Education Administrator, Operations Director, Facilities Director, Product Manager, Business Development Director | Match event visitor profile and buying influence |
| Geography | Japan; Osaka; Kansai; Tokyo; Nagoya; Kyoto; Kobe | Capture local and national buyer pools |
| Employee size | 11-50; 51-200; 201-500; 501-1000; 1001-5000; 5000+ | Cover schools, distributors, and large institutional buyers |
| Keywords | education, edtech, e-learning, learning management, school administration, digital learning, training, LMS, school security, ICT education, academic affairs | Improve relevance in search and list building |
| Company type | Education institutions; public sector; distributors; resellers; software vendors; corporate learning organizations | Focus on likely buyer-side organizations |
| Revenue / funding | Optional; prioritize stable institutional buyers and established vendors where relevant | Useful for supplier and partner targeting |
Suggested Apollo Search Logic: (education OR edtech OR "learning management" OR e-learning OR "school administration" OR "digital learning") AND (procurement OR IT OR operations OR HR OR "learning and development" OR academic) AND (director OR manager OR head OR VP OR CPO OR CIO OR CTO)
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| EDIX Osaka official event page | Official organizer source | Event positioning, visitor profile, registration requirement, venue, dates, and show purpose | Very High |
| EDIX official Japanese site | Official organizer source | Osaka and Tokyo schedule, organizer details, patron organizations, and event scope | Very High |
| Osaka International Convention Center | Venue website | Venue identity and city/country confirmation | High |
| Ministry of Education, Culture, Sports, Science and Technology (MEXT) | Government agency page | Government authority identification supporting public-sector relevance | High |
| Digital Agency, Japan | Government agency page | Government authority identification supporting digital transformation relevance | High |
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