🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to DPW New York — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
About this event
DPW New York (DPWCONFERENCE) — Buyer & Attendee Research Brief
What we know from the official DPW website (primary source)
- Event name: DPW New York
- City / region: Brooklyn, New York
- Country: United States (implied by New York)
- Dates: June 2–3 (shown under “DPW New York 2027”)
- Event positioning (theme): “accelerates innovation and impact by connecting startups, tech leaders, mid-market and large enterprises”
- Core sector (brand messaging from DPW Amsterdam page, used as a strong directional indicator for DPW overall): procurement and supply chain technology
- Official page context: DPW Amsterdam is described as the “most influential tech event in procurement and supply chain,” and DPW New York is presented as the U.S. counterpart.
Note on venue: the provided official content states “Back in Brooklyn, June 2-3,” but it does not name a specific conference center/venue. Where the venue is not explicitly stated, we leave it unconfirmed to avoid inaccuracies.
1️⃣ Who attends (BUYERS / ATTENDEES)
DPW events are structured around procurement, supply chain, and the technologies that support sourcing, buying workflows, spend management, vendor collaboration, and operational efficiency. Because DPW New York specifically highlights the connection of startups with tech leaders and both mid-market and large enterprises, the attendee mix is typically not limited to students or general industry observers. Instead, DPW is designed to convene decision-makers and commercial stakeholders who can evaluate solutions, pilot new technologies, or influence procurement transformation budgets.
Buyer-like attendee segments (who we should prioritize for engagement)
- Procurement decision-makers: procurement leadership and category owners who evaluate new sourcing methods, supplier onboarding, contract/workflow automation, and supplier risk processes.
- Supply chain and operations leaders: heads of supply chain operations who care about supplier reliability, lead times, planning integration, and logistics coordination.
- Enterprise tech & innovation leaders: leaders who drive procurement technology modernization and oversee enterprise transformation roadmaps.
- Solutions evaluators inside enterprises: program owners for digital procurement, vendor management modernization, strategic initiatives, and enterprise software adoption.
- Startups and vendor teams with “buyer access” intent: product teams and business development leaders attend to meet enterprise buyers, but the buyer records we target are the enterprise decision-makers first.
Who is likely to show up as “attendees” beyond core buyers
- Procurement professionals (managers, directors, leads, and ops practitioners)
- Finance and operations stakeholders connected to spend governance
- Industry partners, ecosystem players, and service providers that support procurement transformation
2️⃣ Where the show is happening + attendee geographic origin
Show location
Location stated on the official site: Brooklyn, New York, United States.
Venue (specific building/center): not explicitly listed in the provided official text.
Attendee geographic origin (best-fit inference based on event structure)
DPW positions itself as a technology event that connects startups and enterprises—a format that commonly attracts cross-regional participation. For DPW New York, the “default” expectation is a strong North America baseline (U.S. + Canada), with additional international participation because procurement and supply chain tech is global by nature.
Likely geographic mix to target in buyer lists
- Primary: United States (especially Northeast and major enterprise corridors)
- Secondary: Canada (procurement and logistics tech alignment)
- International (possible): United Kingdom, Western Europe, and other procurement-tech hubs via remote attendance, partner organizations, or startup representation
If we want to be stricter, we can filter buyer targets to U.S.-based decision-makers first, then extend to international accounts that have New York / U.S. operations.
3️⃣ Audience reach (Local / National / Global)
DPW New York is best categorized as a National-to-Global procurement & supply chain technology event. The “global” aspect comes from the inclusion of startups and tech leaders, which typically brings a wider international supply of solutions and thought leadership. However, because the event is hosted in Brooklyn, the strongest buyer concentration is expected to be U.S.-based enterprise procurement and supply chain leaders.
Practical reach expectations
- Local (same metro): enterprise procurement and operations teams with offices in New York / the Northeast
- National: U.S. mid-market and large enterprise leadership travel from across the country
- Global: technology startups and ecosystem participants with international backgrounds; international enterprise participation is typically selective, but present
4️⃣ Sample buyer company names (BUYERS ONLY) + Websites
Below is a curated sample set of buyer-style organizations that align well with procurement digitization, supplier management, spend transformation, and supply chain operational improvement. These are sample targets for list-building and outreach planning; we would refine the final buyer list after reviewing your product fit (see Section 8).
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| 1 | IBM | https://www.ibm.com | VP, Procurement Transformation / Head of Procurement Technology | Large enterprise procurement modernization aligns strongly with tech-led procurement initiatives and vendor collaboration needs. |
| 2 | Microsoft | https://www.microsoft.com | Director, Strategic Sourcing / Procurement Operations Leader | Enterprise-scale spend governance and vendor management require strong process and platform alignment. |
| 3 | Amazon (Retail & Services Procurement) | https://www.amazon.com | Program Manager, Procurement Technology / Strategic Sourcing Lead | High-volume procurement plus innovation culture makes technology-enabled sourcing and supplier workflows a natural priority. |
| 4 | Walmart | https://corporate.walmart.com | SVP/VP, Supply Chain Technology / Procurement Transformation Director | Retail scale depends on supplier reliability and efficient procurement planning, supported by procurement tech roadmaps. |
| 5 | Target | https://corporate.target.com | Director, Strategic Sourcing / Vendor Management Lead | Strong alignment with procurement improvements across categories, vendors, and operational execution. |
| 6 | Home Depot | https://corporate.homedepot.com | Head of Supplier Management / Procurement Transformation Manager | Large supply base and category complexity make supplier lifecycle and risk-driven procurement a key modernization area. |
| 7 | Ford Motor Company | https://www.ford.com | Director, Procurement Systems / Supplier Strategy Lead | Automotive procurement transformation requires advanced supplier enablement, data workflows, and category governance. |
| 8 | General Motors | https://www.gm.com | VP, Procurement / Supplier Collaboration Program Owner | Enterprise procurement modernization and supplier collaboration fit well with DPW-style technology ecosystems. |
| 9 | Pfizer | https://www.pfizer.com | Head of Procurement Operations / Strategic Sourcing Director | Highly regulated procurement workflows benefit from advanced supplier onboarding and governance capabilities. |
| 10 | Johnson & Johnson | https://www.jnj.com | Director, Strategic Sourcing / Procurement Excellence Lead | Global procurement with strong compliance needs typically evaluates technology to streamline vendor and sourcing cycles. |
| 11 | Procter & Gamble (P&G) | https://us.pg.com | Procurement Transformation Director / Category Procurement Lead | Large-scale sourcing and supply chain depend on technology to improve efficiency, resilience, and supplier performance. |
| 12 | Coca-Cola | https://www.coca-colacompany.com | Director, Procurement Systems / Supplier Strategy Manager | Supplier performance and procurement systems optimization align strongly with transformation themes. |
| 13 | ExxonMobil | https://corporate.exxonmobil.com | Procurement Technology Lead / Strategic Sourcing Manager | Energy procurement and supplier complexity benefit from tech enablement for governance, sourcing, and risk management. |
| 14 | Shell | https://www.shell.com | Head of Procurement Transformation / Supplier Risk Governance Lead | Supplier risk, governance, and advanced sourcing processes are central to large enterprise procurement strategies. |
| 15 | Siemens | https://www.siemens.com | Director, Procurement Digitalization / Supply Chain Technology Manager | Industrial procurement transformation and supply chain digitization strongly match DPW procurement tech themes. |
| 16 | Philips | https://www.philips.com | Procurement Excellence Manager / Strategic Sourcing Director | Healthcare supply chains and procurement governance align well with technology-driven supplier and sourcing workflows. |
| 17 | Accenture (Enterprise procurement transformation services) | https://www.accenture.com | Procurement Transformation Practice Lead / Supply Chain & Operations Partner | Even when acting as a service provider, they participate deeply in procurement tech transformation programs that can shape buyer decisions. |
| 18 | Dell Technologies | https://www.delltechnologies.com | Global Procurement Director / Supplier Management Program Manager | Global sourcing and supplier lifecycle management are major enterprise priorities; tech adoption is common. |
| 19 | UPS | https://www.ups.com | Supply Chain Procurement Director / Strategic Sourcing Leader | Logistics procurement ties directly to operational uptime, supplier performance, and cost transparency initiatives. |
| 20 | Maersk (Operations & procurement) | https://www.maersk.com | Procurement Transformation Manager / Vendor Collaboration Lead | Ocean freight and global logistics depend on complex supplier networks and tech-enabled vendor coordination. |
Top 5 sample priorities to start outreach with: IBM, Microsoft, Amazon, Walmart, Siemens. These often have strong internal procurement transformation functions and large vendor ecosystems.
5️⃣ Job profiles, industries & event type
Best job profiles to target
- Procurement transformation leaders: VP/Director/Head of Procurement Transformation, Procurement Technology, Procurement Digitalization
- Strategic sourcing leadership: Director of Strategic Sourcing, Category Procurement Director, Category Strategy Lead
- Supplier & vendor management: Supplier Management Lead, Vendor Enablement Manager, Third-Party Risk/Compliance Procurement Lead
- Supply chain operations decision-makers: Director/Head of Supply Chain Technology, Supply Chain Transformation Program Lead
- Operations and spend governance: Spend Analytics / Finance-Procurement integration leaders, Procurement Excellence owners
- Technology & innovation roles: Product/Program managers responsible for enterprise procurement platforms and integrations
Industries & how they map to DPW-style attendance
Based on DPW’s procurement and supply chain technology focus and the “mid-market and large enterprises” language, the best-fit industry clusters include:
- Manufacturing and industrials: supplier performance, spend governance, procurement workflows for complex supply chains
- Retail and consumer goods: category sourcing, vendor onboarding, and cost/availability optimization
- Healthcare and pharma: regulated supplier compliance and procurement governance
- Logistics and transportation: procurement of services and operational supply chain optimization
- Energy and utilities: supplier risk management and complex vendor networks
Event type
Procurement & supply chain technology conference with a networking and innovation angle connecting startups and enterprise leaders.
6️⃣ Estimated attendance (expected total footfall)
The provided official text explicitly states that DPW Amsterdam draws 2,000+ innovators. For DPW New York, the supplied snippet does not provide a numeric attendance figure.
Conservative planning estimate (for forecasting list demand):
- Expected attendance: 1,000–2,500 total attendees (enterprise leaders, tech leaders, startups, sponsors, partners)
- Buyer density: typically strongest among procurement, supply chain, and enterprise transformation stakeholders, but the exact mix requires the event agenda/sponsor list to refine.
If we receive the event’s attendee count or exhibitor/sponsor totals for DPW New York from your side, we can tighten this estimate and calibrate buyer targeting more precisely.
7️⃣ Key focus areas & buyer engagement
Key focus areas (what buyers come to learn or solve)
- Procurement innovation and tech adoption: modernization of sourcing, vendor management, and procurement workflows
- Supply chain impact: reducing disruptions through better supplier performance and planning workflows
- Enterprise supplier collaboration: moving from transactional buying to measurable collaboration and performance management
- Startups-to-enterprise evaluation: identifying emerging solutions that can pilot in mid-market and large enterprises
- Spend efficiency and governance: improved compliance, visibility, and controlled decision-making across categories
How buyers are likely to engage (best outreach angle)
To maximize conversion, we align messaging to transformation outcomes rather than generic “event attendance.” Buyer messaging should reference:
- Procurement digitization and workflow automation
- Supplier onboarding, collaboration, and performance management
- Risk governance and compliance enablement
- Integration with enterprise systems and measurable KPIs
Engagement trigger: “connect startups and tech leaders with mid-market and large enterprises” suggests buyers respond well to solution pilots, case studies, ROI narratives, and implementation pathways.
8️⃣ Client-product fit review (we need your client website)
To suggest the best buyers specifically for your client’s requirements, we must review the client’s offering details (features, target customers, implementation model, and primary buyer persona).
What we need from you (please share)
- Client website URL (required)
- 1–2 lines describing the product category (optional but helpful)
- Preferred buyer geography (global / US only / specific states) (optional)
- Whether the buyer should be: procurement-led, supply-chain-led, or IT/procurement-ops-led (optional)
How we will use the client website (once received)
- We will map your client’s product value proposition to the most relevant DPW buyer personas.
- We will filter the best buyer industries from the event’s likely attendee ecosystem.
- We will produce an updated top-priority buyer list and job titles aligned to your client’s buying criteria.
- We will return a refined “Best Title to Target” set so outreach is role-matched, not just company-matched.
For now: since no client website was provided in this request, we can only provide event-aligned buyer categories and sample buyer targets (above). Once you share the client website, we will replace the sample assumptions with a fit-based selection.
9️⃣ Best-fit industries (using your provided industry list)
Below are the recommended industry filters to use when building buyer lists for DPW New York, based on the event theme (procurement and supply chain technology) and the buyer persona patterns we described.
Primary industries to target (highest probability)
- Logistics & Supply Chain
- Transportation/Trucking/Railroad
- Warehousing
- Package/Freight Delivery
- Outsourcing/Offshoring (when procurement transformation is supported by third-party services)
- Industrial Automation (if the solution integrates procurement with operational tech)
- Mechanical or Industrial Engineering
- Machinery
- Electrical/Electronic Manufacturing
- Information Technology & Services (for procurement platforms, analytics, and workflow systems)
- Computer Software (if the client sells software for procurement / supplier / spend management)
- Market Research (if the solution relies on category intelligence and procurement analytics)
- Facilities Services (if the client is focused on indirect procurement categories)
- Business Supplies & Equipment (indirect procurement and vendor management)
Secondary industries (good match depending on your client)
- Financial Services (procurement financing, supplier finance, payables ecosystems)
- Accounting (procurement-to-pay or spend governance initiatives)
- Insurance (supply chain risk, coverage for supplier networks)
- Telecommunications (enterprise procurement tech within IT operations)
- Energy sector-adjacent: Oil & Energy, Utilities, Renewables & Environment
- Healthcare adjacency: Pharmaceuticals, Hospital & Health Care, Medical Devices
- Consumer & retail adjacency: Food & Beverages, Retail, Consumer Goods, Supermarkets
Best practice: once we see your client website, we will decide which subset to prioritize (for example, Procurement software often aligns best to Computer Software, Information Technology & Services, and enterprise categories under supply chain/logistics).
Quick checklist we will finalize after you share the client website
- We will confirm whether the best buyer persona is procurement-led, supply chain-led, or IT/procurement-ops-led.
- We will refine the best industry filters from your list into a “Top 8” and “Top 5 backup” set.
- We will produce a tighter table of 15–20 buyers with the exact job titles most likely to evaluate and purchase your client’s solution.
Please share your client website URL, and we will respond with the “best buyers based on our client requirements” for DPW New York.
Data sheet
| Event Name | DPW New York |
| Event Date | June 3–4, 2026 (requester-provided); official website text references “Back in Brooklyn, June 2–3” under DPW New York 2027 |
| Event Status | Upcoming |
| Venue | Pier 36 / Metropolitan Pavilion (requester-provided; not confirmed in the official excerpt provided) |
| City | New York City |
| State / Region | New York |
| Country | United States |
| Organizer | DPW B.V. / DPW Conference |
| Official Event Website | dpw.ai |
| Event Type | B2B conference / technology event |
| Primary Category | Business Services |
| Secondary Applicable Categories | IT & Technology; Logistics & Transportation; Industrial Engineering |
| Audience Reach | National with international participation signals |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer for the New York edition in the provided official text |
| Attendance Data Reliability | Medium. Official site confirms the event brand and positioning, but no verified current-year attendance total was provided in the source excerpt. |
| Main Purpose of Event | To accelerate innovation and impact by connecting startups, tech leaders, mid-market companies, and large enterprises in procurement and supply chain. |
DPW New York is the U.S. counterpart to the broader DPW platform, which positions itself as a major technology event for procurement and supply chain. The official site describes the New York edition as a forum that “accelerates innovation and impact” by bringing together startups, tech leaders, and enterprise buyers. This makes it a highly relevant B2B environment for solution providers focused on procurement transformation, supply chain digitization, spend management, and operational efficiency.
From a commercial perspective, the event is valuable because it concentrates decision-makers and influencers who are actively evaluating new tools, partners, and workflows. It is particularly relevant for enterprise software vendors, consulting firms, logistics technology providers, procurement services, and suppliers targeting mid-market and large organizations seeking innovation, automation, resilience, and measurable business outcomes.
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Procurement and sourcing teams | Enterprise procurement organizations, indirect and direct sourcing groups | Decision-makers, evaluators, and users of procurement technology | Core audience for procurement software, sourcing platforms, analytics, and services |
| Supply chain leadership | Manufacturers, retailers, consumer brands, logistics-heavy enterprises | Strategic buyer, budget influencer, transformation sponsor | Relevant for planning, visibility, supplier collaboration, and network optimization solutions |
| CPOs and procurement executives | Large enterprises, multinational groups, scaled mid-market firms | Executive sponsors and final approvers | High-value audience for enterprise deals, platform partnerships, and strategic services |
| Technology leaders | Enterprises evaluating procurement tech, AI, data, integrations, and automation | Technical evaluator, architecture reviewer, integration gatekeeper | Relevant for SaaS, APIs, data tools, AI-enabled workflow software, and security-conscious vendors |
| Operations leaders | Operations, shared services, business transformation teams | Process owner and internal champion | Useful for suppliers offering workflow automation, efficiency, and service delivery improvements |
| Mid-market enterprise buyers | Growth-stage firms with formal procurement and supply chain needs | Budget holder or implementer | Strong fit for scalable software and services with faster sales cycles |
| Startups and innovation teams | Procurement tech startups, supply chain tech startups, innovation hubs | Partner seeker, buyer of tools/services, ecosystem collaborator | Useful for co-sell, channel, integration, and pilot opportunities |
| Consultants and advisors | Procurement consultants, supply chain advisors, transformation firms | Influencer, recommender, implementation partner | Good channel partners and referral sources for B2B vendors |
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: New York City | High likelihood of local enterprise attendees, startups, and service providers | High | Large concentration of corporate headquarters, finance, retail, logistics, and technology buyers |
| Host state / region: New York | Attendees from metro New York, upstate New York, and nearby Tri-State organizations | High | Strong regional relevance for enterprise procurement and supply chain transformation teams |
| Nearby business hubs | New Jersey, Connecticut, Boston, Philadelphia, Washington DC corridor | Medium to High | Convenient for enterprise attendees and vendors traveling by rail or short-haul air |
| National reach | Procurement, supply chain, and enterprise tech leaders from across the United States | High | The event’s topic area supports national buyer draw, especially from large enterprises |
| International reach | Global procurement and supply chain stakeholders, founders, and partners | Medium | DPW is an international brand; the New York edition may attract cross-border attendees and vendors |
| Reach Level | Assessment | Explanation |
|---|---|---|
| National | Primary classification | The New York location and procurement/supply chain theme are likely to draw buyers from across the United States, especially enterprise and mid-market organizations. |
| Secondary reach: Global | Supporting classification | DPW’s broader brand and procurement-tech positioning suggest some international participation, though no current-year global attendance figure was publicly confirmed in the provided source. |
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| DPW New York / DPW B.V. | Event organizer / ecosystem builder | Official source confirms the event brand, positioning, and New York edition. | dpw.ai | Event Director, Partnerships Director, Sponsorship Sales, Community Lead | Confirmed Sponsor / Exhibitor |
| Unilever | Enterprise brand / procurement buyer | Large global enterprise with significant procurement, supply chain, and sourcing needs. | unilever.com | Chief Procurement Officer, VP Procurement, Strategic Sourcing Director | Strong Market Fit, Attendance Not Confirmed |
| PepsiCo | Enterprise brand / supply chain buyer | Highly relevant consumer goods company with large-scale sourcing and logistics operations. | pepsico.com | CPO, Procurement Manager, Supply Chain Director, Category Manager | Strong Market Fit, Attendance Not Confirmed |
| Walmart | Retail buyer / supply chain operator | Retailer with complex sourcing, merchandising, and logistics requirements. | walmart.com | Director of Procurement, Category Manager, Supply Chain Director | Strong Market Fit, Attendance Not Confirmed |
| Amazon | Technology-enabled buyer / logistics operator | Major enterprise with procurement, logistics, operations, and automation interests. | amazon.com | Procurement Lead, Operations Director, Supply Chain Technology Leader | Strong Market Fit, Attendance Not Confirmed |
| JPMorgan Chase | Large enterprise / corporate buyer | Financial services organization with enterprise procurement, technology, and vendor management needs. | jpmorganchase.com | Head of Procurement, Vendor Management Director, CIO, IT Director | Strong Market Fit, Attendance Not Confirmed |
| Pfizer | Pharmaceutical enterprise buyer | Complex global procurement, compliance, and supply chain requirements. | pfizer.com | Procurement Director, Strategic Sourcing Manager, Supply Chain Director | Strong Market Fit, Attendance Not Confirmed |
| Johnson & Johnson | Global enterprise buyer | Relevant for procurement modernization, supplier management, and enterprise technology. | jnj.com | Chief Procurement Officer, Procurement Operations Lead, Category Manager | Strong Market Fit, Attendance Not Confirmed |
| Target | Retail buyer | Retail sourcing, merchandising, and logistics decision-makers are well-aligned to the event theme. | target.com | Merchandising Director, Category Manager, Supply Chain Director | Strong Market Fit, Attendance Not Confirmed |
| Home Depot | Retail / supply chain buyer | Large-scale sourcing and supplier management makes it a strong target profile. | homedepot.com | Procurement Manager, Supply Chain Director, Category Manager | Strong Market Fit, Attendance Not Confirmed |
| DHL Supply Chain | Logistics operator / buyer | Directly aligned with supply chain technology, optimization, and service innovation. | dhl.com | Operations Director, Supply Chain Director, Digital Transformation Lead | Strong Market Fit, Attendance Not Confirmed |
| Maersk | Logistics / transportation buyer | Supply chain visibility, freight, and digital operations are highly relevant. | maersk.com | Supply Chain Technology Lead, Operations Director, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Procurement Officer | Procurement | C-Level | Owns sourcing strategy, spend transformation, and vendor selection. |
| 2 | VP Procurement | Procurement | VP | Controls procurement priorities and platform investments. |
| 3 | Director of Procurement | Procurement | Director | Evaluates tools, manages sourcing initiatives, and influences purchasing. |
| 4 | Strategic Sourcing Manager | Procurement / Sourcing | Manager | Hands-on buyer for sourcing technology, supplier management, and analytics. |
| 5 | Supply Chain Director | Supply Chain | Director | Evaluates resilience, forecasting, logistics, and supplier collaboration tools. |
| 6 | Category Manager | Procurement / Merchandising | Manager | Owns category-level buying decisions and supplier performance. |
| 7 | CIO / CTO | IT / Technology | C-Level | Relevant for technology integration, data, security, and automation buying decisions. |
| 8 | Operations Director | Operations | Director | Influences process improvement, workflow efficiency, and vendor rollout decisions. |
| 9 | Partnerships Director / Business Development Director | Partnerships / Commercial | Director | Important for ecosystem deals, channel partnerships, and integration opportunities. |
| 10 | Program Manager / Transformation Lead | Operations / PMO | Manager to Director | Often drives implementation, rollout, and internal adoption of new tools. |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Business Supplies & Equipment | Common procurement category for enterprise sourcing teams | Procurement technology, supplier management, category sourcing |
| 2 | Information Technology & Services | Core for digital procurement, integrations, workflow, and data tools | SaaS, implementation, system integration |
| 3 | Logistics & Supply Chain | Directly aligned to the event’s supply chain focus | Visibility, planning, transportation, supplier coordination |
| 4 | Computer Software | Software buyers are central to DPW’s tech-innovation positioning | SaaS, workflow automation, analytics, AI |
| 5 | Retail | Retailers depend on sourcing, merchandising, and supply chain optimization | Retail sourcing, vendor management, inventory tools |
| 6 | Consumer Goods | Large procurement teams and global supplier networks | Spend management, sourcing, supplier collaboration |
| 7 | Food & Beverages | High-volume supply chains and procurement complexity | Commodity sourcing, supplier risk, logistics |
| 8 | Financial Services | Enterprise vendor management and procurement tech buyers | Governance, compliance, workflow automation |
| 9 | Pharmaceuticals | Complex regulated supply chains and sourcing requirements | Compliance-focused procurement and supplier management |
| 10 | Management Consulting | Advisors influence buying decisions and implementation paths | Advisory partnerships, transformation programs, referrals |
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Unconfirmed | Official excerpt provided by requester does not include a verified attendance count | Do not use as a confirmed audience-size claim |
| Exhibitor count | Not publicly confirmed | Unconfirmed | No verified exhibitor total in the provided source excerpt | Possible on event agenda / sponsor pages, but not confirmed here |
| Buyer count | Not publicly confirmed | Unconfirmed | No verified buyer registration total in the provided source excerpt | Likely buyer-heavy, but not numerically verified |
| Speaker count | Not publicly confirmed | Unconfirmed | Agenda page referenced on site, but no speaker total was included in the supplied text | Speaker list may be available on the live agenda page |
| Sponsor count | Not publicly confirmed | Unconfirmed | No confirmed sponsor count in provided source excerpt | Use sponsor page for validation if available |
| Historical attendance | 2,000+ innovators in Amsterdam for DPW Amsterdam 2026 | Historical / prior-year evidence | Official website text for DPW Amsterdam only | Useful directional indicator for DPW brand scale, not a verified New York count |
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Procurement transformation | Modernize sourcing and buying workflows | Executive demos and strategic consultations | Procurement suites, spend analytics, workflow automation |
| Supply chain visibility | Improve transparency and control across suppliers | Operational case studies and ROI messaging | Control tower tools, tracking, analytics platforms |
| AI and automation | Reduce manual work and speed decisions | Product demos and technical discovery | AI-assisted sourcing, document automation, copilots |
| Supplier management | Track performance, onboarding, and compliance | Targeted solution workshops | SRM, onboarding, vendor risk, compliance tools |
| Data and analytics | Visibility into spend, savings, and performance | Dashboard-driven storytelling | BI, reporting, dashboards, predictive analytics |
| Partnerships and ecosystem building | Find integration partners and commercial collaborators | Alliance meetings and channel conversations | APIs, integrations, implementation services |
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event theme is directly centered on procurement and supply chain technology buyers. |
| Decision-maker availability | High | CPOs, VPs, directors, and transformation leaders are likely to be present or represented. |
| Data collection potential | Medium | Useful attendee intelligence is likely available through agenda, sponsor, and speaker pages, but current-year attendance lists were not verified in the supplied excerpt. |
| Apollo targeting potential | Very High | Clear industry and title clusters support strong Apollo segmentation. |
| Geographic targeting potential | High | New York City provides strong access to Northeast enterprise buyers and global headquarters. |
| Best outreach approach | High-touch, account-based outreach | Targeted, role-specific messaging around ROI, efficiency, and digital transformation performs best. |
| Overall lead quality | Very High | Strong B2B lead-generation event for procurement, supply chain, and enterprise technology vendors. |
| Best use case | Attendee list building, exhibitor prospecting, partner sourcing, and enterprise account targeting | Suitable for B2B lead generation agencies, event-data companies, and sales teams seeking procurement-tech buyers. |
| Limitations / risks | Moderate | Official excerpt does not confirm current-year venue, attendance totals, exhibitor list, or attendee list for the New York edition. |
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Business Supplies & Equipment; Information Technology & Services; Logistics & Supply Chain; Computer Software; Retail; Consumer Goods; Financial Services; Pharmaceuticals; Management Consulting | Focus on the most likely buyer industries for procurement and supply chain technology |
| Departments | Procurement; Supply Chain; Operations; IT; Innovation; Strategy; Partnerships | Surface the functional owners and technical evaluators |
| Seniority | Manager; Director; VP; CXO | Prioritize decision-makers and budget holders |
| Job titles | Chief Procurement Officer, VP Procurement, Director of Procurement, Strategic Sourcing Manager, Supply Chain Director, Category Manager, CIO, CTO, IT Director, Operations Director, Partnerships Director | Target the exact roles most likely to attend or influence buying |
| Geography | United States; Northeast; New York; New Jersey; Connecticut; Pennsylvania; Massachusetts | Prioritize nearby enterprise buyers and travel-feasible accounts |
| Employee size | 201–500; 501–1,000; 1,001–5,000; 5,001–10,000; 10,000+ | Match the mid-market and large-enterprise audience described by the organizer |
| Keywords | procurement, sourcing, supply chain, spend management, supplier management, SRM, category management, transformation, workflow automation, digital procurement, AI, analytics | Capture high-intent accounts researching solutions |
| Company type | Enterprise, mid-market, growth-stage startup, consulting/advisory, logistics operator, retail chain, manufacturer | Reflects the event’s stated mix of startups, tech leaders, and enterprises |
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| DPW official website | Official organizer source | Brand positioning, DPW Amsterdam timing, DPW New York presence, Brooklyn reference, event theme and audience description | High |
| Requester-provided event details | User-supplied event metadata | City, state, country, venue, and 2026 dates used in the report where official confirmation was not available in the supplied excerpt | Medium |
| Official site text: “DPW Amsterdam, to be held from September 30 - October 1, 2026 is the most influential tech event in procurement and supply chain” | Official event copy | Primary event theme and broader DPW market positioning | High |
| Official site text: “DPW New York accelerates innovation and impact by connecting startups, tech leaders, mid-market and large enterprises.” | Official event copy | Attendee composition and event purpose | High |
🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to DPW New York — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
