Design in Mental Health
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About this event
Design in Mental Health
Design in Mental Health is the annual Conference, Exhibition and Awards dedicated to advancing the cause of good design in mental health settings. It brings together healthcare and design professionals to learn, share best practice, and recognise excellence in the mental health built-environment.
Dates and venue
- Main event (Conference + Exhibition): 2–3 June 2026
- Awards (included in the event): 2 June 2026
- Location: Coventry Building Society Arena
- Country: UK
What the event is for
The event programme focuses on “Dealing with demand, designing for challenge and change.” It is structured to help attendees stay connected to the people and information they need to navigate evolving pressures in mental health service design and delivery. The overall aim is to improve mental health outcomes through co-produced, evidence-based design of care environments.
Design in Mental Health is organised with the Design in Mental Health Network, a UK charity focused on improving mental health outcomes by promoting co-produced, evidence-based design of care environments.
Conference
The Conference provides learning opportunities through a multi-stream programme of content. It is designed to share experience, insights, ideas and best practice that support good design within the mental health built-environment.
Exhibition + Exhibition Theatre
The Exhibition is a free-to-attend showcase featuring specialist products and expertise for projects in mental health spaces. Alongside the main exhibition floor, there is an Exhibition Theatre offering a programme of free-to-attend presentations by experts from the NHS and the wider healthcare sector.
This combination creates a “complete showroom” experience—helping attendees discover solutions while also hearing expert-led, practical presentations.
Awards
The Design in Mental Health Awards take place on 2 June at the Coventry Building Society Arena. The awards include free-to-attend networking drinks and an awards ceremony that recognises excellence within the mental health built-environment.
The awards celebrate innovation and outstanding projects, products and teams that contribute to improving mental health environments.
International community and knowledge sharing
The event features an international community, designed to encourage sharing of expertise and best practice across different regions and healthcare contexts.
Why it’s valuable for attendees and exhibitors
A day at Design in Mental Health is positioned as a time- and cost-efficient way to stay connected with the people and information needed to respond to demand and change. For exhibitors and partners, it offers a focused route to healthcare sector decision-makers and project stakeholders. For visitors, the conference, exhibition theatre presentations and awards create multiple ways to learn, discover and celebrate progress in mental health design.
Summary
- Event type: Conference, Exhibition and Awards
- Focus area: Good design in mental health settings; mental health built-environment
- Dates: 2–3 June 2026 (Awards on 2 June 2026)
- Venue: Coventry Building Society Arena (UK)
- Exhibition: Free-to-attend
- Exhibition Theatre presentations: Free-to-attend
- Organiser: Design in Mental Health Network (UK charity)
Data sheet
Design in Mental Health – Event Attendee & Buyer Profile Analysis
Event Date: 8–9 June 2027
Location: Coventry Building Society Arena, Coventry, United Kingdom
Event Status: Upcoming
Research Date: 1 July 2026
Event Overview
| Event Name | Design in Mental Health |
| Event Date | 8–9 June 2027 |
| Event Status | Upcoming |
| Venue | Coventry Building Society Arena |
| City | Coventry |
| State / Region | West Midlands |
| Country | United Kingdom |
| Organizer | Design in Mental Health Network |
| Official Event Website | designinmentalhealth.com |
| Event Type | Conference, Exhibition and Awards |
| Primary Category | Medical & Pharma |
| Secondary Applicable Categories | Building & Construction; Wellness, Health & Fitness; Business Services |
| Audience Reach | National with international participation potential |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | Medium. Official website confirms format, date, and venue; public attendance total not disclosed in the provided source text. |
| Main Purpose of Event | To connect decision-makers, specifiers, and suppliers focused on improving design, safety, and outcomes in mental health environments. |
About the Event
Design in Mental Health is a specialist UK conference, exhibition, and awards programme dedicated to advancing good design in mental health settings. The event is positioned around evidence-based, co-produced environments that support better care delivery, safety, and patient experience across hospitals, units, and associated healthcare settings.
The event matters because it brings together public sector healthcare stakeholders, charities, healthcare providers, architects, estates teams, designers, manufacturers, and suppliers involved in planning, building, furnishing, equipping, and operating mental health facilities. Its business relevance is strongest for procurement, project delivery, clinical environment design, estates improvement, and supplier engagement within the mental health built-environment market.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Procurement and sourcing teams | NHS trusts, healthcare providers, local authorities, care organizations | Specification, tendering, supplier shortlisting | High-value for product vendors, fit-out firms, and service providers |
| Estates and facilities leaders | Mental health trusts, hospitals, facilities management teams | Operational decision-making, lifecycle replacement, refurbishment planning | Strong fit for furniture, fixtures, equipment, and maintenance suppliers |
| Clinical environment decision-makers | Mental health service leaders, ward managers, clinical governance teams | User requirement definition, safety and care-quality influence | Relevant to products that improve safety, comfort, and therapeutic outcomes |
| Healthcare design and architecture teams | Architects, interior designers, healthcare planners, consultants | Specification influence and project recommendation | Key for solution-led selling and early-stage project engagement |
| Project and capital works teams | Capital projects offices, programme teams, contractors, QS teams | Budget allocation, delivery, procurement coordination | Strong for construction, fit-out, and specialist systems suppliers |
| Public sector and charity stakeholders | Public sector healthcare bodies, charities, not-for-profit providers | Needs assessment, funding, service delivery influence | Relevant to mission-led, compliant, and value-based suppliers |
| Manufacturers and specialist suppliers | Furniture, sanitaryware, fixtures, doors, flooring, security, coatings | Buyer-supplier networking and channel development | Direct relevance for specification-led sales and tenders |
| Association and network leaders | Healthcare design groups, mental health networks, professional associations | Influence, referrals, sector knowledge sharing | Useful for thought leadership, partnerships, and credibility building |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: Coventry | Local healthcare, design, and supplier communities | Medium | Immediate accessibility increases day-attendance and networking efficiency |
| West Midlands region | Regional NHS trusts, estates teams, consultants, contractors | High | Strong concentration of healthcare delivery and built-environment stakeholders |
| Nearby business hubs | Birmingham, Leicester, Nottingham, Milton Keynes, Oxford, London corridors | High | Convenient travel links support attendance from major UK procurement and project markets |
| National reach: United Kingdom | NHS trusts, government-linked bodies, charities, suppliers, consultants | Very High | The event is positioned as a UK-wide specialist forum |
| International reach | Selected overseas design, healthcare, and supplier stakeholders | Low to Medium | Official site describes an international community and UK & abroad exhibitor outreach |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| National | Primary classification | The event is a UK specialist meeting with nationwide relevance for mental health estates, procurement, and design stakeholders. |
| Global | Secondary / limited | The official site references an international community and overseas exhibitor interest, but the event remains UK-centred. |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| NHS England | Confirmed government / procurement organization candidate | National healthcare buyer and policy influence for mental health estate standards and procurement | england.nhs.uk | Director of Procurement, Estates Director, Capital Projects Director | Strong Market Fit, Attendance Not Confirmed |
| NHS Supply Chain | Health procurement organization | Relevant for framework-based sourcing of healthcare products and services | supplychain.nhs.uk | Category Manager, Procurement Lead, Sourcing Manager | Strong Market Fit, Attendance Not Confirmed |
| Coventry and Warwickshire Partnership NHS Trust | Mental health provider | Direct user of mental health environments; likely stakeholder for design, refurbishment, and equipment purchases | cwp.nhs.uk | Estates Manager, Facilities Director, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Birmingham and Solihull Mental Health NHS Foundation Trust | Mental health provider | Large regional buyer for mental health facilities, upgrades, and specialist products | bsmhft.nhs.uk | Estates Lead, Capital Programme Manager, Procurement Lead | Strong Market Fit, Attendance Not Confirmed |
| West London NHS Trust | Mental health and community healthcare provider | Specifies and operates specialist mental health spaces and services | westlondon.nhs.uk | Head of Estates, Head of Procurement, Project Manager | Strong Market Fit, Attendance Not Confirmed |
| South London and Maudsley NHS Foundation Trust | Mental health provider | Major mental health trust; likely buyer for safer and therapeutic environment solutions | slam.nhs.uk | Capital Works Manager, Estates Director, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Nottinghamshire Healthcare NHS Foundation Trust | Mental health provider | Relevant for facility upgrades, safety products, and capital projects | nottinghamshirehealthcare.nhs.uk | Estates Manager, Procurement Manager, Project Lead | Strong Market Fit, Attendance Not Confirmed |
| Pennine Care NHS Foundation Trust | Mental health provider | Potential buyer for therapeutic design, refurbishments, and operational fit-out needs | penninecare.nhs.uk | Head of Estates, Strategic Procurement Manager, Facilities Manager | Strong Market Fit, Attendance Not Confirmed |
| Mersey Care NHS Foundation Trust | Mental health and community healthcare provider | Large-scale estate operator with ongoing procurement and capital improvement needs | merseycare.nhs.uk | Procurement Lead, Estates Lead, Capital Programme Manager | Strong Market Fit, Attendance Not Confirmed |
| Central and North West London NHS Foundation Trust | Mental health and community healthcare provider | Relevant for mental health environments, facilities, and healthcare design services | cnwl.nhs.uk | Head of Procurement, Estates Director, Project Manager | Strong Market Fit, Attendance Not Confirmed |
| Tees, Esk and Wear Valleys NHS Foundation Trust | Mental health provider | Key regional buyer for care-environment improvements and facilities spend | tewv.nhs.uk | Procurement Manager, Facilities Manager, Estates Lead | Strong Market Fit, Attendance Not Confirmed |
| Rotherham Doncaster and South Humber NHS Foundation Trust | Mental health provider | Relevant for service estates, refurbishment, and procurement of specialist equipment | rdash.nhs.uk | Capital Projects Manager, Procurement Lead, Estates Manager | Strong Market Fit, Attendance Not Confirmed |
| Architects and healthcare design firms | Professional services buyer/influencer segment | These firms specify products and shape project requirements for mental health facilities | varies | Director, Associate, Healthcare Planner, Specifier | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Director of Procurement | Procurement | Director | Owns supplier selection and purchasing strategy for healthcare environments. |
| 2 | Estates Director | Estates / Facilities | Director | Influences capital projects, refurbishment, and environment standards. |
| 3 | Capital Projects Manager | Projects / Estates | Manager | Manages upgrades, renovations, and build programmes. |
| 4 | Procurement Manager | Procurement | Manager | Evaluates products, frameworks, and supplier proposals. |
| 5 | Facilities Manager | Facilities | Manager | Oversees ongoing operations, maintenance, and compliance. |
| 6 | Head of Estates | Estates | Head / Senior Manager | Defines estate standards and project priorities. |
| 7 | Healthcare Architect / Specifier | Design / Consultancy | Senior / Specialist | Shapes product specification and project inclusion. |
| 8 | Project Manager | Projects / Capital Works | Manager | Coordinates budgets, delivery timelines, and vendor engagement. |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Hospital & Health Care | Core end-market for mental health facilities and service providers | NHS trusts, hospitals, and care providers |
| 2 | Government Administration | Public sector funding, oversight, and procurement relevance | Central and local healthcare buyers |
| 3 | Construction | Capital projects, refurbishment, and specialist fit-out | Contractors and project teams |
| 4 | Architecture & Planning | Influences design decisions and specifications | Design consultancies and specifiers |
| 5 | Facilities Services | Operations, maintenance, compliance, and service delivery | Facilities teams and FM providers |
| 6 | Mechanical or Industrial Engineering | Specialist systems and safe-environment solutions | Engineering suppliers and systems integrators |
| 7 | Medical Devices | Healthcare equipment and specialist clinical products | Product vendors targeting care settings |
| 8 | Building Materials | Materials used in durable, safe, and therapeutic environments | Suppliers of finishes, surfaces, and components |
| 9 | Business Supplies & Equipment | Relevant for operational products and procurement | General suppliers and resellers |
| 10 | Environmental Services | Sustainability, waste, hygiene, and environmental compliance | ESG and facilities-related suppliers |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Confirmed unavailability | Official event text provided by organizer | Use prior-year post-event reports or registration data if published separately |
| Exhibitor count | Not publicly confirmed in provided source text | Unavailable | Official website pages reference exhibitor list, but no count in provided text | Potentially available on exhibitor list page if published |
| Buyer count | Not publicly confirmed | Unavailable | No attendee segmentation count disclosed in provided text | Likely mixed audience of healthcare, procurement, design, and supplier stakeholders |
| Speaker count | Not publicly confirmed | Unavailable | Official site references a multi-stream conference | Use agenda/preview pages for verified speaker counts if needed |
| Sponsor count | Not publicly confirmed | Unavailable | Sponsor placements are shown on the homepage, but not quantified in provided text | Relevant for sponsorship intelligence and account mapping |
| Historical attendance | Record NHS attendance noted for 2026 post-event report | Historical / prior-year evidence | Official homepage references the 2026 post-event report | Useful directional indicator only; not a current attendance confirmation |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Mental health design | Safer, more therapeutic environments | Thought leadership on evidence-based design | Design consultancy, planning, specialist products |
| Procurement | Reliable suppliers and compliant purchasing | Tender support and framework alignment | Procurement services, category support |
| Capital projects and refurbishment | Upgrade aging facilities and expand capacity | Project-based meetings and bid capture | Construction, fit-out, specialist systems |
| Patient safety | Reduce risk in high-dependency environments | Demonstrate compliance and risk reduction | Ligature-reduction products, secure fixtures |
| Facilities management | Durable, maintainable, operationally efficient solutions | Lifecycle cost and service conversations | FM services, maintenance, support contracts |
| Innovation and awards | Recognition of leading products and projects | Brand visibility and credibility building | New products, case studies, award submissions |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event is tightly aligned to healthcare buying, estates, procurement, and specialist design. |
| Decision-maker availability | High | Expected audience includes senior NHS, facilities, procurement, and design stakeholders. |
| Data collection potential | Medium | Official site confirms exhibitor and sponsorship activity, but attendee lists and totals are not publicly confirmed in the provided text. |
| Apollo targeting potential | Very High | Excellent fit for healthcare, government, construction, and design-based outreach. |
| Geographic targeting potential | High | Clear UK concentration with strong Midlands access and nationwide NHS coverage. |
| Best outreach approach | Very High | Target procurement, estates, facilities, and capital projects teams with solution-led, evidence-based messaging. |
| Overall lead quality | High | Strong for lead generation and account targeting in healthcare environments. |
| Best use case | B2B attendee list building | Suitable for supplier targeting, account mapping, and pre-event outreach. |
| Limitations / risks | Attendance not disclosed | No public current-year attendee list or total footfall figure in the provided official text. |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Hospital & Health Care; Government Administration; Construction; Architecture & Planning; Facilities Services; Medical Devices; Building Materials; Mechanical or Industrial Engineering; Environmental Services; Management Consulting | Focus on organizations that buy, specify, or influence mental health environment projects. |
| Departments | Procurement; Operations; Facilities; Estates; Capital Projects; Clinical Services; Design / Planning | Reach the most relevant budget holders and specifiers. |
| Seniority | Director, VP, Head, CXO, Senior Manager, Manager | Prioritize decision-makers and influencers. |
| Job titles | Director of Procurement, Head of Estates, Facilities Director, Capital Projects Manager, Procurement Manager, Strategic Sourcing Manager, Project Manager, Healthcare Architect, Design Director | Target titles most likely to attend or influence specification and buying. |
| Geography | United Kingdom; West Midlands; London; North West; Yorkshire and the Humber; Scotland; Wales; Ireland | Align outreach to the event’s UK-wide healthcare buyer base. |
| Employee size | 200-500, 501-1000, 1001-5000, 5000+ | Capture NHS trusts, large providers, consultancies, and suppliers. |
| Keywords | mental health, estates, refurbishment, healthcare design, procurement, capital projects, facilities, therapeutic environment, ligature risk, NHS | Refine search for exact event-relevant accounts. |
| Company type | Public; Nonprofit; Healthcare provider; Consultant; Contractor; Manufacturer | Match the mixed buyer and influencer ecosystem. |
Suggested Apollo Search Logic: (industry:"Hospital & Health Care" OR industry:"Government Administration" OR industry:"Construction" OR industry:"Architecture & Planning") AND (title:"Procurement" OR title:"Estates" OR title:"Facilities" OR title:"Capital Projects" OR title:"Healthcare Architect" OR title:"Project Manager") AND geography:"United Kingdom"
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Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| Design in Mental Health official website | Official organizer source | Event name, annual format, purpose, 2027 date, Coventry Building Society Arena venue, conference/exhibition/awards structure, organizer identity | Very High |
| Coventry Building Society Arena | Venue website | Venue identity and location context for Coventry, United Kingdom | High |
| Official homepage references to 2026 post-event report | Organizer publication reference | Historical evidence that the event returned to Coventry and had notable NHS participation in 2026 | Medium |
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Tell us your work email and our AI instantly builds a buyer list matched to Design in Mental Health — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
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