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About this event
ASEAN Paper Bangkok
ASEAN Paper Bangkok is positioned as the region’s premier exhibition and conference for the pulp, paper, packaging, and tissue industries, bringing together the full value chain to support innovation and business growth. The show is designed around the industry’s transition toward sustainability, smart manufacturing, and circular production models—particularly as ESG expectations rise and regulations evolve across ASEAN markets.
Dates
The event returns in mid-June 2027.
Location
City: Bangkok
Venue:
Country:
What the show focuses on
The conference and exhibition agenda centers on how the pulp, paper, corrugated, recycling, and packaging sectors are responding to carbon-neutral goals and the need for future-ready solutions. ASEAN Paper Bangkok is framed as a strategic meeting point where technology, investment, partnerships, and solution-driven collaboration converge across the industry.
Featured focus for 2027
The show highlights Corrugated, Recycling & Sustainable Packaging Innovation. This focus reflects growing global demand for recyclable, biodegradable, and high-performance packaging materials. Attendees can expect the event to showcase solutions that aim to enhance productivity while reducing environmental impact.
Conference & seminar theme
The event’s overarching theme emphasizes powering the next era of sustainable, smart, and circular paper manufacturing. It is structured to encourage practical knowledge-sharing and industry exchange around themes such as:
- Carbon neutrality and sustainability transformation
- Digital transformation and smart manufacturing adoption
- Circular production models and recycling enablement
- Regulatory and market change across ASEAN growth markets
- E-commerce-driven packaging and evolving packaging requirements
Who the event brings together
ASEAN Paper Bangkok is built to unite industry participants across the value chain—from pulp and paper production through corrugated manufacturing, recycling technologies, and sustainable packaging innovation. The event also positions itself as a platform where industry leaders and global brands share and showcase technologies from the last edition, alongside additional seminars and conferences.
Co-located opportunity with ProPak Asia
ASEAN Paper Bangkok is co-located with ProPak Asia, described as a premier global exhibition for processing & packaging in Asia. ProPak Asia focuses on processing and packaging excellence and brings together stakeholders including multinational corporations (MNCs), SMEs, and MSMEs serving industries such as food & beverage, agriculture, personal care, cosmetics, pharmaceutical, manufacturing, and FMCG.
The co-location is positioned to create broader interaction across materials and machine technology sourcing, product and financial consultancy, emerging market trend insights, and partnership building across processing and packaging ecosystems.
How to get involved
The official show materials indicate the event supports both participation and learning opportunities through exhibitor and visitor pathways, including:
- Exhibiting to meet suppliers and industry stakeholders
- Networking across the pulp, paper, packaging, and tissue sectors
- Attending conferences and seminars focused on industry innovation and best practices
- Accessing participant lists and show highlights from previous editions via the official site
Official event positioning (from the show)
ASEAN Paper Bangkok is presented as a strategic industry platform in Bangkok—bringing together innovation, sustainability, and business growth for participants across ASEAN’s most dynamic pulp, paper, corrugated, recycling, and packaging markets.
Data sheet
Asean Paper Bangkok – Event Attendee & Buyer Profile Analysis
Event Date: 9–11 June 2027
Location: IMPACT, Bangkok, Thailand
Event Status: Upcoming
Research Date: 30 June 2026
Event Overview
| Event Name | ASEAN Paper Bangkok 2027 |
| Event Date | 9–11 June 2027 |
| Event Status | Upcoming |
| Venue | IMPACT |
| City | Bangkok |
| State / Region | Bangkok Metropolitan Region |
| Country | Thailand |
| Organizer | Not publicly confirmed on the provided official page |
| Official Event Website | aseanpaperbangkok.com |
| Event Type | Trade show and conference |
| Primary Category | Packing & Packaging |
| Secondary Applicable Categories | Industrial Engineering; Food & Beverages; Environment & Waste |
| Audience Reach | Regional with international trade participation across ASEAN and global supply chains |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | Low to medium; official site confirms the event and sector focus, but does not publicly confirm attendance numbers in the provided content |
| Main Purpose of Event | To connect suppliers, manufacturers, converters, recyclers, and buyers across the pulp, paper, corrugated, recycling, and sustainable packaging value chain for business development, sourcing, and technology discovery |
About the Event
ASEAN Paper Bangkok is positioned as a regional exhibition and conference for the pulp, paper, packaging, corrugated, recycling, and tissue industries. The official event description emphasizes sustainable, smart, and circular manufacturing, with a 2027 focus on corrugated board production, recycling technologies, and sustainable packaging innovation.
The event matters because it sits at the intersection of industrial production, materials sourcing, packaging innovation, ESG-driven transformation, and supply-chain modernization. It is relevant for manufacturers, converters, distributors, technology suppliers, and procurement teams seeking new equipment, materials, process improvements, and commercial partnerships across ASEAN and adjacent export markets.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Paper and pulp manufacturers | Integrated mills, tissue producers, specialty paper makers | Decision-makers for machinery, chemicals, fiber, and process upgrades | Core buyer group for equipment, automation, maintenance, and sustainability solutions |
| Packaging converters and corrugated producers | Box makers, corrugated sheet plants, packaging converters | Procurement and technical buying for board, adhesives, printing, and converting lines | High relevance for packaging machinery, print technology, and raw materials |
| Recycling operators and waste recovery firms | Recovered fiber suppliers, MRF operators, waste-to-value firms | Influence on recycling systems, sorting, baling, and fiber recovery investments | Relevant for recycling technologies, sorting, compaction, and environmental services |
| Packaging buyers from FMCG and food brands | Food, beverage, household, personal care, and consumer goods companies | Category managers, packaging engineers, procurement managers | Important for sustainable packaging, branding, and supply assurance |
| Distributors and trading companies | Paper merchants, packaging distributors, industrial trading firms | Influence on sourcing, import/export, and channel decisions | Relevant for market entry, regional distribution, and supplier representation |
| Equipment and plant engineers | Mill engineering teams, maintenance and reliability teams | Technical specification and vendor evaluation authority | Critical for machinery, spare parts, automation, and uptime solutions |
| Sustainability and ESG leaders | Manufacturers, packaging groups, consumer brands | Influence on recycled content, decarbonization, and compliance priorities | Strong fit for circular economy, carbon reduction, and traceability offerings |
| Government and industry association representatives | Trade associations, standards bodies, public-sector trade development agencies | Policy, promotion, sector development, and market access influence | Relevant for advocacy, partnerships, and compliance-related solutions |
| Consultants and technical advisors | Process consultants, packaging advisors, ESG consultants | Recommendation and specification influence | Useful for lead generation where advisors shape vendor shortlists |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Bangkok | Local manufacturers, converters, distributors, logistics providers | High | Venue accessibility supports strong local attendance |
| Thailand nationwide | Mill operators, packaging groups, consumer goods firms, trading companies | High | Thailand is a major regional hub for manufacturing and packaging |
| Nearby ASEAN hubs | Vietnam, Malaysia, Indonesia, Singapore, Philippines, Cambodia, Laos, Myanmar | High | Official branding explicitly positions the event as ASEAN-focused |
| South Asia and East Asia | Equipment suppliers, technology vendors, recyclers, fiber and chemical suppliers | Medium | Likely to participate through regional sales and distributor channels |
| Global suppliers and brands | International machinery, materials, and packaging solution providers | Medium | International reach is supported by the sector’s global supply chain links |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| Regional | Primary classification | The official event positioning highlights ASEAN as the core market, with Bangkok serving as a central business hub |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| SCG Packaging Public Company Limited | Packaging manufacturer and buyer | Large regional packaging group with strong need for paper, corrugated, recycling, and process technologies | scgpackaging.com | Procurement Director, Packaging Development Manager, Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Thai Beverage Public Company Limited | FMCG / beverage buyer | High packaging consumption for beverages and related logistics; relevant for sustainable packaging sourcing | thaibev.com | Procurement Manager, Packaging Manager, Supply Chain Director | Strong Market Fit, Attendance Not Confirmed |
| Nestlé (Thailand) | Consumer goods buyer | Significant demand for sustainable secondary and tertiary packaging across food and beverage categories | nestle.com | Packaging Engineer, Category Procurement Manager, Sustainability Manager | Strong Market Fit, Attendance Not Confirmed |
| CP All Public Company Limited | Retail and distribution buyer | Large retail network with recurring demand for packaging, logistics, and point-of-sale supply chains | cpall.co.th | Procurement Director, Logistics Director, Category Manager | Strong Market Fit, Attendance Not Confirmed |
| Unilever Thailand | Consumer goods buyer | Global CPG organization with packaging sustainability and supply assurance priorities | unilever.com | Procurement Manager, Packaging Procurement Lead, ESG Director | Strong Market Fit, Attendance Not Confirmed |
| Tetra Pak | Packaging technology buyer / supplier ecosystem leader | Relevant for carton packaging, sustainability, and downstream packaging innovation discussions | tetrapak.com | Business Development Director, Procurement Manager, Sustainability Lead | Strong Market Fit, Attendance Not Confirmed |
| Nine Dragons Paper Holdings Limited | Paper manufacturer and buyer | Major paper and packaging producer with mill, recycling, and raw material interests | ndpaper.com | Procurement Director, Plant Manager, Technical Director | Strong Market Fit, Attendance Not Confirmed |
| Oji Holdings Corporation | Pulp, paper, and packaging group | Global paper and packaging player with ASEAN supply-chain and sustainability relevance | oji-holdings.co.jp | Sourcing Manager, Operations Director, Business Development Director | Strong Market Fit, Attendance Not Confirmed |
| Mondi | Packaging and paper group | Sustainable packaging focus aligns with event themes on circularity and fiber-based packaging | mondigroup.com | Category Director, Procurement Lead, Sustainability Manager | Strong Market Fit, Attendance Not Confirmed |
| Smurfit Westrock | Packaging and corrugated buyer / supplier | Highly relevant to corrugated, recycling, and packaging automation themes | smurfitwestrock.com | Procurement Manager, Plant Director, Innovation Director | Strong Market Fit, Attendance Not Confirmed |
| Siam Cement Group (SCG) | Industrial group / packaging ecosystem buyer | Industrial scale makes it relevant for packaging, manufacturing, automation, and sustainability solutions | scg.com | Group Procurement, Operations Director, Innovation Manager | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Procurement Officer | Procurement | C-level | Owns supplier strategy, sourcing priorities, and high-value vendor relationships |
| 2 | VP Procurement / Director of Procurement | Procurement | VP / Director | Directs category strategies for paper, packaging, materials, and services |
| 3 | Strategic Sourcing Manager | Sourcing | Manager | Evaluates suppliers, compares cost/quality, and manages RFPs |
| 4 | Category Manager | Procurement / Category Management | Manager | Key contact for packaging, materials, and supplier evaluation |
| 5 | Supply Chain Director | Supply Chain | Director | Interested in continuity, optimization, and resilience of raw-material supply |
| 6 | Packaging Director / Packaging Manager | Packaging / R&D / Engineering | Director / Manager | Directly involved in packaging innovation, specifications, and supplier selection |
| 7 | Operations Director / Plant Manager | Operations | Director / Senior Manager | Evaluates production efficiency, uptime, and process technology investments |
| 8 | Maintenance / Reliability Manager | Engineering / Maintenance | Manager | Influences spare parts, upgrades, and equipment servicing decisions |
| 9 | Sustainability / ESG Manager | Sustainability | Manager / Director | Drives recycled content, decarbonization, and circular-economy buying |
| 10 | Business Development Director | Commercial | Director | Relevant for distributors, partnerships, and market-entry opportunities |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Packaging & Containers | Directly aligned with paper, corrugated, and packaging manufacturing | Packaging machinery, substrates, design, and recycling solutions |
| 2 | Food & Beverages | Large packaging demand segment and buyer audience for sustainable packaging | FMCG packaging sourcing and contract manufacturing |
| 3 | Consumer Goods | Packaging-intensive buyers with ESG and supply-chain needs | Sustainable packaging procurement |
| 4 | Wholesale | Distributors and paper merchants often attend industry trade shows | Channel partners and importers |
| 5 | Import & Export | Regional trade and sourcing is central to the paper and packaging supply chain | International trading, sourcing, and distributor development |
| 6 | Machinery | Process, converting, and recycling equipment suppliers are highly relevant | Plant equipment, spare parts, and upgrades |
| 7 | Industrial Automation | Smart manufacturing is a core event theme | Controls, sensors, MES, and line optimization |
| 8 | Mechanical or Industrial Engineering | Relevant for technical decision-makers in mills and converting plants | Engineering-led buying and plant upgrades |
| 9 | Environmental Services | Recycling, waste recovery, and ESG are featured themes | Recycling systems and waste-to-value services |
| 10 | Logistics & Supply Chain | Packaging and paper operations depend on inbound/outbound logistics | Supply chain optimization and warehousing |
| 11 | Retail | Retailers influence packaging and shelf-ready carton demand | Packaging standards and supplier sourcing |
| 12 | Government Administration | Public-sector agencies may be relevant through industry policy, sustainability, and trade promotion | Procurement, regulation, and sector development |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Confirmed unavailable | Official website content provided | Organizer has not published a verified attendance figure in the provided content |
| Exhibitor count | Not publicly confirmed | Confirmed unavailable | Official website content provided | The site references participant lists from previous editions, but no current count in the provided text |
| Buyer count | Not publicly confirmed | Confirmed unavailable | Official website content provided | Buyer-side attendance is likely, but not quantified |
| Speaker count | Not publicly confirmed | Confirmed unavailable | Official website content provided | The site references conferences and seminars, but no verified count in provided text |
| Sponsor count | Not publicly confirmed | Confirmed unavailable | Official website content provided | Sponsorship opportunity is listed, but counts are not shown |
| Historical attendance | Prior-year list available; attendance number not confirmed | Historical / prior-year evidence | Official site references 2025 list of participants and previous edition product highlights | Useful for prospecting, but not a current-year attendance metric |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Procurement | Lower cost, secure supply, better vendor performance | RFP, sourcing meetings, supplier comparison | Raw materials, consumables, machinery, and services |
| Sustainability | Recycled content, reduced emissions, circularity | ESG-led value proposition and compliance conversations | Recycling tech, fiber optimization, low-carbon materials |
| Smart manufacturing | Automation, efficiency, uptime, process visibility | Technical demos and engineering discussions | Sensors, controls, MES, analytics, robotics |
| Packaging innovation | Performance, recyclability, branding, compliance | Sample review, prototyping, and spec comparison | Paperboard, corrugated, specialty packaging, coatings |
| Recycling and waste recovery | Recovered fiber, waste reduction, operational savings | Solution selling to mill and recycling operators | Sorting, baling, recovery, waste-to-value systems |
| Supply-chain resilience | Inventory continuity and alternate sourcing | Distributor and regional supplier outreach | Regional distribution, logistics, and sourcing support |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event is built around a clear buyer-supplier ecosystem for paper, packaging, recycling, and tissue |
| Decision-maker availability | High | Procurement, operations, engineering, and sustainability roles are the most likely participants |
| Data collection potential | Medium | Useful official pages exist, but the provided content does not confirm current-year attendee lists or counts |
| Apollo targeting potential | Very High | Strong fit for procurement, operations, packaging, sustainability, and industrial buyer segments |
| Geographic targeting potential | High | Bangkok and ASEAN create clear regional targeting paths for supplier and buyer outreach |
| Best outreach approach | High-touch account-based outreach | Target procurement, engineering, and sustainability leaders with use-case specific messaging |
| Overall lead quality | High | Strong event for B2B attendee list building in packaging, paper, and industrial supply chains |
| Best use case | Prospecting and partner discovery | Lead generation, exhibitor targeting, buyer profiling, and regional channel development |
| Limitations / risks | Moderate | No verified current-year attendee list or attendance count in the provided source text |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Packaging & Containers; Food & Beverages; Consumer Goods; Wholesale; Import & Export; Machinery; Industrial Automation; Mechanical or Industrial Engineering; Environmental Services; Logistics & Supply Chain | Focus on organizations most likely to buy, specify, or influence packaging and paper solutions |
| Departments | Procurement; Operations; Supply Chain; Engineering; Sustainability; Product; Packaging; Business Development | Capture both commercial and technical decision-makers |
| Seniority | Manager, Director, VP, CXO | Prioritize decision-makers and shortlist owners |
| Job titles | Chief Procurement Officer, VP Procurement, Director of Procurement, Procurement Manager, Strategic Sourcing Manager, Category Manager, Supply Chain Director, Operations Director, Plant Manager, Packaging Manager, Sustainability Manager | Align outreach to buying authority and technical influence |
| Geography | Thailand; Singapore; Malaysia; Indonesia; Vietnam; Philippines; ASEAN | Reflect event’s regional footprint and buyer concentration |
| Employee size | 50–200; 201–500; 501–1,000; 1,001–5,000; 5,000+ | Capture both mid-market converters and enterprise manufacturers |
| Keywords | paper, pulp, corrugated, packaging, recycling, tissue, fiber, sustainable packaging, board, converting, packaging machinery, ESG, circular economy | Identify companies tied to the event’s core value chain |
| Company type | Manufacturers, converters, distributors, importers, wholesalers, retailers, industrial groups | Prioritize real buyers over pure exhibitors where possible |
| Technologies | ERP, MES, industrial automation, packaging lines, recycling systems, sustainability reporting | Useful for technology and transformation vendors |
Suggested Apollo Search Logic: (packaging OR containers OR paper OR pulp OR corrugated OR tissue OR recycling) AND (procurement OR sourcing OR supply chain OR operations OR packaging OR sustainability OR engineering) AND (Director OR VP OR Manager OR Head OR Chief)
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Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| ASEAN Paper Bangkok official website | Official organizer/event website | Event name, sector focus, 2027 positioning, venue city/country context, prior-edition references, co-location with ProPak Asia | High |
| ProPak Asia official website | Official co-located event reference | Confirmed co-location context and broader processing/packaging ecosystem relevance | High |
| IMPACT Exhibition and Convention Center | Venue website | Venue identity and Bangkok location confirmation | High |
| ASEAN Paper Bangkok pages: 2025 List of Participants / Product Highlights / Seminars | Official prior-edition references | Evidence that prior-year participant and program pages exist, useful for historical prospecting | Medium |
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