CategoryHospitality
ANFAS Hotel Equipment
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About this event
ANFAŞ Hotel Equipment (Uluslararası Konaklama ve Ağırlama Ekipmanları İhtisas Fuarı)
ANFAŞ Hotel Equipment is an international specialized fair dedicated to the accommodation and hospitality equipment sector. Organized by ANFAŞ - Antalya Fuarcılık A.Ş., the event brings together hospitality professionals, suppliers, and solution providers under one roof to review current innovations, compare technologies, and strengthen business connections across the industry.
Fair Profile
The fair is positioned as a key industry meeting point where visitors can closely follow the latest products and developments in hospitality equipment, and where participants can meet with industry leaders and decision-makers. The event is also described as being organized with the audit of TOBB (The Union of Chambers and Commodity Exchanges of Turkey) in accordance with Law No. 5174.
Venue & Location
The fair is held at Anfaş International Fair and Congress Center in Antalya, Turkey.
Dates (as stated on the official website)
The official website references two editions/dates:
- January 06–09, 2025 — for the 36th Anfaş Hotel Equipment (International Accommodation and Hospitality Equipment Specialized Fair).
- January 12–15, 2027 — for the 37th Anfaş Hotel Equipment, noted as being organized together (simultaneously) with 33rd Anfaş Food Product.
Audience Reach & Scale
According to the event information published on the official site, the fair targets high business interest and broad industry participation. The website highlights:
- More than 200 exhibitors
- Over 25,000 professional visitors
- Participation from 20+ countries worldwide
- Visitors from 70+ cities across Turkey
What Visitors & Participants Can Expect
The fair is structured to enable meaningful industry interaction. Attendees and exhibitors can explore new products and technologies, discuss solutions with relevant specialists, and establish practical business relationships that support hospitality operations and modernization efforts.
Joint Organization (2027 Edition Note)
For the January 12–15, 2027 edition, the official site states that Anfaş Hotel Equipment will be held simultaneously with Anfaş Food Product, bringing together stakeholders from both accommodation/hospitality and food & beverage industries under the same event experience.
Contact (as listed on the official website)
ANFAŞ - Antalya Fuarcılık A.Ş.
Address: SOĞUCAKSU MAH. 25001 SOKAK NO:1/4 AKSU / ANTALYA
Phone: +90 242 462 2000
GSM: +90 533 594 33 77
Email: [email protected]
If you share your exact client requirements (e.g., equipment categories, hospitality segments, buyer job titles, and target countries), We can help identify the most relevant visitor-buyer segments that align with your sourcing goals for this event.
Data sheet
ANFAS Hotel Equipment – Event Attendee & Buyer Profile Analysis
Event Date: 12–15 January 2027
Location: Antalya, Turkey
Event Status: Upcoming
Research Date: 30 June 2026
Event Overview
| Event Name | ANFAS Hotel Equipment |
| Event Date | 12–15 January 2027 |
| Event Status | Upcoming |
| Venue | Anfaş International Fair and Congress Center |
| City | Antalya |
| State / Region | Antalya Province |
| Country | Turkey |
| Organizer | ANFAŞ - Antalya Fuarcılık İşletme ve Yatırım A.Ş. |
| Official Event Website | anfashotelequipment.com/en |
| Event Type | International trade fair / B2B exhibition |
| Primary Category | Hospitality |
| Secondary Applicable Categories | Food & Beverages, Home & Office, Business Services |
| Audience Reach | National and international; claims visitors from 70 cities in Turkey and 20+ countries worldwide |
| Estimated Attendance / Expected Footfall | 25,000+ professional visitors (organizer-stated expectation) |
| Attendance Data Reliability | Confirmed organizer-stated event claim on official website; attendance figure not independently audited publicly |
| Main Purpose of Event | To connect hospitality and accommodation suppliers with professional buyers, showcase equipment and innovations, and support sourcing, networking, and business development |
About the Event
ANFAS Hotel Equipment is an international specialized fair focused on accommodation and hospitality equipment. According to the organizer, the 2027 edition will be held alongside ANFAS Food Product at the Anfaş International Fair and Congress Center in Antalya, creating a combined sourcing and networking platform for the hospitality and foodservice ecosystem.
The event matters because it brings together hotel operators, procurement teams, suppliers, distributors, and sector decision-makers looking for products, technologies, and commercial partnerships. Its market position is strongest as a regional-to-international hospitality sourcing event with clear relevance for B2B sales, channel development, hospitality purchasing, and supplier discovery.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Hotel procurement teams | Hotels, resorts, chains, boutique properties | Purchasing decision-makers for rooms, back-of-house, amenities, OS&E, FF&E | High-value buyers for hospitality equipment, furnishings, and operating supplies |
| Hotel owners / operators | Independent hotels, management groups, resort operators | Capital expenditure and brand-standard purchasing influence | Important for project-based sales and repeat procurement |
| Foodservice / F&B procurement | Hotels, restaurants, catering operators, resort complexes | Buyer of kitchen systems, service ware, storage, and food preparation equipment | Strong relevance for food equipment, kitchen solutions, and consumables |
| Project developers / fit-out contractors | Hospitality developers, interior contractors, FF&E firms | Specification and sourcing influence for hotel builds and renovations | Key channel for large-scale equipment and furnishing deals |
| Facilities and operations leaders | Hotels, resorts, serviced apartments, mixed-use facilities | Influence on maintenance, replacement, and lifecycle purchasing | Relevant for durable goods, maintenance tools, and service contracts |
| Distributors and wholesalers | Regional hospitality equipment distributors, importers, wholesalers | Channel buyers and resellers seeking new suppliers | Critical for market entry and expanded distribution |
| Government / public hospitality buyers | Public-owned venues, municipal facilities, tourism bodies | Tender and procurement influence for public hospitality assets | Relevant where public sector hospitality and venue upgrades are involved |
| Consultants / specifiers | Hospitality consultants, architects, designers, purchasing advisors | Shape product specifications and shortlist vendors | Influential for premium product positioning and project sales |
| Association leaders / media | Hospitality associations, trade media, industry publications | Market visibility, thought leadership, and distribution of industry intelligence | Useful for demand generation, branding, and press coverage |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: Antalya | Local hotel owners, operators, suppliers, contractors | High | Antalya is a major tourism and hospitality hub in Turkey |
| Host region: Antalya Province / Mediterranean Turkey | Regional hospitality buyers, resort chains, project teams | High | Strong concentration of tourism infrastructure and seasonal demand |
| Nearby business hubs | Istanbul, Ankara, Izmir, Bursa, Mersin, Adana | Medium to High | Likely source of national buyers, distributors, and chain procurement teams |
| National reach: Turkey | Hotels, restaurants, catering, distributors, importers | High | Official website states visitors from 70 cities across Turkey |
| International reach | Neighboring-country buyers, importers, hospitality distributors, project specifiers | Medium | Organizer states 20+ countries; useful for cross-border B2B outreach |
| Trade corridor relevance | Mediterranean, Balkans, MENA, Central Asia buyers | Medium | Antalya’s tourism trade profile supports regional sourcing relationships |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| Primary Reach | National | Official website indicates visitors from 70 cities in Turkey, making domestic reach the core audience base |
| Secondary Reach | Global | The organizer states participation from 20+ countries, supporting international buyer and supplier engagement |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Corendon Hotels & Resorts | Hotel operator | Large hospitality operator with recurring sourcing needs | corendonhotels.com | Procurement Manager, Operations Director, Purchasing Manager | Strong Market Fit, Attendance Not Confirmed |
| Rixos Hotels | Hotel chain | Premium resort and hotel buyer profile aligns with equipment and FF&E sourcing | rixos.com | Chief Procurement Officer, Category Manager, Technical Procurement | Strong Market Fit, Attendance Not Confirmed |
| Titanic Hotels | Hotel operator | Tourism-heavy hospitality operator with ongoing refurbishment and procurement needs | titanichotels.com | Purchasing Director, Facilities Director, Hotel Operations Manager | Strong Market Fit, Attendance Not Confirmed |
| Barut Hotels | Hotel chain | Regional hotel buyer with resort and city hotel procurement needs | baruthotels.com | Procurement Manager, Purchasing Lead, Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Crowne Plaza Antalya | Hotel property | International hotel brand likely to source compliant hospitality equipment and services | ihg.com | Chief Engineer, Procurement Manager, Facilities Manager | Strong Market Fit, Attendance Not Confirmed |
| Akra Hotels | Hotel operator | Antalya-based hospitality operator with direct local relevance | akrahotels.com | Procurement Manager, Hotel Manager, Purchasing Specialist | Strong Market Fit, Attendance Not Confirmed |
| Susesi Luxury Resort | Resort operator | High-end resort buyer with fit-out, amenities, and replacement purchasing needs | susesihotel.com | Purchasing Director, Operations Director, Executive Housekeeper | Strong Market Fit, Attendance Not Confirmed |
| Voyage Hotels | Hotel chain | Chain procurement and standardized hospitality purchasing profile | voyagehotel.com | Purchasing Manager, Category Manager, Supply Chain Manager | Strong Market Fit, Attendance Not Confirmed |
| Mardan Palace / hospitality assets in Antalya | Luxury hotel operator | Luxury hospitality environment with high-value FF&E and operating equipment demand | titanic.com.tr | Procurement Lead, Chief Engineer, Hotel General Manager | Strong Market Fit, Attendance Not Confirmed |
| Divan Hotels | Hotel chain | National hospitality group with recurring supply and renovation needs | divan.com.tr | Procurement Director, Sourcing Manager, Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Dedeman Hotels & Resorts | Hotel chain | Chain-wide procurement for hospitality equipment and services | dedeman.com | Procurement Manager, Technical Services Director, Buying Manager | Strong Market Fit, Attendance Not Confirmed |
| TUI BLUE Hotels | International resort operator | International tourism operator with product and service purchasing needs in resort markets | tui-blue.com | Procurement Manager, Operations Director, Brand Standards Manager | Strong Market Fit, Attendance Not Confirmed |
| Metro Turkey / hospitality supply channel | Wholesale / foodservice buyer | Potential buyer for foodservice equipment and hospitality supply chain products | metro-tr.com | Category Manager, Purchasing Manager, Supply Chain Director | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Procurement Officer | Procurement | C-level | Owns sourcing strategy and supplier approvals |
| 2 | Director of Procurement | Procurement | Director | Controls category sourcing, RFQs, and vendor selection |
| 3 | Procurement Manager | Procurement | Manager | Day-to-day sourcing and buying execution |
| 4 | Category Manager | Category Management | Manager | Influences product line sourcing and supplier benchmarking |
| 5 | Operations Director | Operations | Director | Oversees property operations and equipment replacement priorities |
| 6 | Facilities Director | Facilities / Engineering | Director | Manages maintenance, replacement, and technical requirements |
| 7 | Hotel General Manager | Executive Office | Senior | Approves capital upgrades and supplier relationships |
| 8 | Executive Chef / F&B Director | Food & Beverage | Senior | Influences kitchen equipment, consumables, and serviceware sourcing |
| 9 | Purchasing Manager | Purchasing | Manager | Handles vendor onboarding and purchase execution |
| 10 | Distributor / Import Manager | Commercial / Supply Chain | Manager | Sources products for resale and regional distribution |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Hospitality | Core industry for accommodation, resorts, and hotel operators | Hotel owners, GMs, procurement, operations |
| 2 | Restaurants | Foodservice and kitchen equipment relevance | F&B directors, chefs, purchasing teams |
| 3 | Import & Export | Many attendees may be distributors, importers, and traders | Regional distributors and sourcing teams |
| 4 | Retail | Relevant for buyers of hospitality consumables and supplies | Category managers, procurement, supply chain |
| 5 | Wholesale | Distributor and channel buyer audience | Importers, wholesalers, resellers |
| 6 | Food & Beverages | Because the fair is co-located with food product sourcing | F&B procurement, suppliers, category buyers |
| 7 | Construction | Hotel fit-out, refurbishment, and project sourcing relevance | Developers, contractors, project managers |
| 8 | Facilities Services | Maintenance, cleaning, and property operations buying | Facilities directors, engineering teams |
| 9 | Furniture | FF&E and room furnishings are highly relevant | Procurement, project design teams |
| 10 | Business Supplies & Equipment | Broad fit for hospitality operating supplies and equipment | Purchasing managers, category buyers |
| 11 | Logistics & Supply Chain | Relevant for distributors, sourcing, and inventory management | Supply chain directors, logistics managers |
| 12 | Consumer Goods | Consumables and hospitality amenity products may fit this audience | Product managers, sourcing managers |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | 25,000+ visitors | Estimated / organizer-stated | Official website event claim | Publicly stated by organizer; not independently audited in the source provided |
| Exhibitor count | 200+ exhibitors | Estimated / organizer-stated | Official website event claim | Useful for sales prospecting and exhibitor lead-building |
| Buyer count | Not publicly confirmed | Confirmed unavailable | No current buyer list provided on the copied source text | Attendance figure not publicly confirmed by the organizer. |
| Speaker count | Not publicly confirmed | Unavailable | No speaker program in provided text | Use official agenda if released later |
| Sponsor count | Not publicly confirmed | Unavailable | No sponsor list in provided text | Monitor sponsorship page for updates |
| Historical attendance | 25,000+ visitors; 200+ exhibitors; 20+ countries | Historical / organizer-stated prior-year evidence | Official website fair result / brochure references | Prior-year participation evidence. Not a confirmed attendee list for the current edition. |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Procurement | Competitive sourcing and vendor consolidation | Meet buyers responsible for RFQs and supplier onboarding | Supply chain services, sourcing platforms, vendor programs |
| Hospitality equipment | Replacement, upgrade, and new-build equipment | Demo product quality and lifecycle value | Hotel equipment, OS&E, FF&E, kitchen systems |
| Food & beverage sourcing | Kitchen, catering, and serviceware needs | Co-located audience expands cross-sell potential | Foodservice equipment, packaging, consumables |
| Facilities management | Maintenance, hygiene, and operational reliability | Speak to engineering and facilities teams directly | Maintenance supplies, service contracts, cleaning systems |
| Project fit-out and refurbishment | Turnkey upgrades and new property openings | Influence project specifiers and contractors | FF&E, design services, contractor supply packages |
| Distribution and channel development | New supplier relationships and territory rights | Convert regional resellers and importers | Distributor programs, wholesale pricing, partner enablement |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | Direct alignment with hotel procurement, hospitality operations, and foodservice sourcing |
| Decision-maker availability | High | Likely to attract procurement managers, operations leaders, owners, and distributors |
| Data collection potential | High | Useful for attendee list sales, exhibitor intelligence, and hospitality lead generation |
| Apollo targeting potential | Very High | Clear industry, title, department, and geography filters can be applied effectively |
| Geographic targeting potential | High | Strong regional and national buyer concentration with measurable international reach |
| Best outreach approach | High-touch, category-based outreach | Target hotel procurement, operations, and distributor stakeholders with product-category messaging |
| Overall lead quality | High | Strong event for lead generation, supplier discovery, and buyer profiling in hospitality |
| Best use case | B2B attendee list building and supplier outreach | Effective for both exhibitor targeting and buyer-side prospecting in hospitality supply chains |
| Limitations / risks | Moderate | Current-year attendee and exhibitor lists are not fully public in the provided source text; buyer identity requires validation |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Hospitality; Restaurants; Import & Export; Wholesale; Construction; Facilities Services; Furniture; Food & Beverages; Logistics & Supply Chain | Capture direct buyers, distributors, and project-related decision-makers |
| Departments | Procurement; Operations; Facilities; Engineering; Food & Beverage; Purchasing; Supply Chain; Executive Office | Focus on departments with active buying responsibility |
| Seniority | Manager; Director; VP; C-level; Owner; Partner | Prioritize decision-makers and budget owners |
| Job titles | Procurement Manager, Purchasing Manager, Director of Procurement, Operations Director, Facilities Director, Category Manager, Hotel General Manager, Executive Chef, F&B Director, Supply Chain Director | Targets roles most likely to attend or influence purchases |
| Geography | Turkey; Mediterranean Turkey; Antalya; Istanbul; Ankara; Izmir; MENA; Balkans | Align with organizer-stated domestic and cross-border audience footprint |
| Employee size | 11–50; 51–200; 201–500; 501–1000; 1000+ | Covers independent hotels, regional groups, and enterprise chains |
| Keywords | hotel procurement, hospitality equipment, FF&E, OS&E, purchasing, sourcing, kitchen equipment, resort, facilities, procurement manager | Refine search to hospitality buyers and project-specifier roles |
| Company type | Private companies, hotel chains, family-owned groups, importers/distributors, public-sector venues where relevant | Focus on organizations with direct purchase authority |
Suggested Apollo Search Logic: ("hospitality" OR hotel OR resort OR "food service" OR restaurant OR wholesale OR importer OR distributor) AND ("procurement" OR purchasing OR sourcing OR operations OR facilities OR engineering OR "food and beverage" OR "category manager") AND (Turkey OR Antalya OR Istanbul OR Ankara OR Izmir)
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| Official Event Website – Anfas Hotel Equipment | Primary organizer source | Event name, official website, venue, organizer, audience claims, exhibitor/visitor figures, dates shown on 2027 brochure reference | High |
| Official Fair Information Page | Organizer page | Fair description, audience positioning, and event positioning as a hospitality equipment specialized fair | High |
| Official Participants / Exhibitors Page | Organizer directory page | Availability of participant and exhibitor navigation; used to assess whether public current-year lists are accessible in the source set | Medium |
| Official Visitor Profile Page | Organizer audience page | Likely attendee composition and visitor targeting context | High |
| Official Fair Result Report Page | Organizer archive page | Historical participation evidence and prior-year context for attendance and exhibitor scale | High |
| ANFAŞ Corporate Website | Organizer corporate source | Organizer identity and institutional context | High |
🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to ANFAS Hotel Equipment — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
🔒 Get my buyer details Free · ~20 seconds