Name: SECON - International Security Exhibition & Conference
Start: 2027-03-17
End: 2027-03-19
Location: KINTEX

About this event

Data sheet

SECON - International Security Exhibition & Conference – Event Attendee & Buyer Profile Analysis

Event date: 17–19 March 2027

Location: KINTEX, Seoul, South Korea

Event status: Upcoming

Research date: 2 July 2026

Event Overview

Event Name	SECON - International Security Exhibition & Conference
Event Date	17–19 March 2027
Event Status	Upcoming
Venue	KINTEX
City	Seoul
State / Region	Seoul Capital Area
Country	South Korea
Organizer	Not confirmed in the provided official website text
Official Event Website	seconexpo.com
Event Type	Trade exhibition and conference
Primary Category	Security & Defense
Secondary Applicable Categories	IT & Technology; Telecommunication; Building & Construction; Business Services
Audience Reach	National with international participation potential
Estimated Attendance / Expected Footfall	Attendance figure not publicly confirmed by the organizer.
Attendance Data Reliability	Low for headcount; moderate for sector relevance based on the official event positioning
Main Purpose of Event	To showcase security technologies, connect buyers and suppliers, and support information exchange across physical security, cyber-physical security, surveillance, access control, and related safety solutions.

About the Event

SECON is presented as an international security exhibition and conference focused on the security market in South Korea and the wider Asia-Pacific region. Based on the official event description, the event is positioned around security solutions and knowledge exchange, making it relevant to suppliers, system integrators, public-sector stakeholders, and enterprise security decision-makers.

The event matters because security procurement increasingly spans physical security, surveillance, access control, networked systems, AI-enabled monitoring, emergency response, and integrated command platforms. That makes SECON a useful venue for lead generation, distributor development, government and enterprise outreach, and partnership building with buyers seeking next-generation security technologies and services.

1. Who Attends: Buyers / Attendees

Buyer / Attendee Segment	Typical Organizations	Buying Role or Influence	Relevance to Exhibitors / Suppliers
Government buyers	Public safety, homeland security, municipal, transportation, and facility agencies	Specifies and budgets for security infrastructure, monitoring, and compliance-driven systems	High-value for surveillance, command centers, access control, and emergency response solutions
Enterprise security leaders	Large corporations, campuses, industrial sites, data centers, and critical infrastructure operators	Owns security policy, vendor selection, and integration requirements	Strong fit for integrated security platforms, analytics, and managed services
Procurement and sourcing teams	Public sector procurement, enterprise sourcing, and centralized purchasing teams	Evaluates supplier risk, pricing, lifecycle cost, and contract terms	Important for solution comparison, RFP support, and supplier registration
System integrators / channel partners	Security integrators, distributors, installers, and solution resellers	Influences product selection, bundling, and downstream deployment	High relevance for manufacturers seeking Korean or regional channel growth
IT and cybersecurity leaders	Enterprise IT, cybersecurity, SOC, and network teams	Influences networked device security, integration, identity, and access controls	Relevant for converged security, identity management, and secure device ecosystems
Facilities and operations leaders	Facilities management, real estate operations, plant operations, and campus management	Manages physical environment, access, safety, and maintenance budgets	Good fit for perimeter security, visitor management, and integrated building systems
Prime contractors and subcontractors	Infrastructure contractors, defense supply chain firms, and project delivery companies	Integrates security specifications into large project bids and deployments	Relevant for project-based sales and subcontracting opportunities
Consultants and advisors	Security consultants, risk advisors, compliance firms, and procurement advisors	Influences specification writing, vendor shortlists, and policy	Useful for early-stage pipeline and referral development

2. Event Location and Attendee Geographic Origin

Geographic Area	Likely Attendee Origin	Buyer Concentration	Notes
Seoul host city	High	Very High	Headquarters concentration for government, enterprise, finance, telecom, and technology buyers
Gyeonggi Province / Seoul Capital Area	High	Very High	Close proximity to industrial parks, logistics sites, and corporate offices
Busan, Incheon, Daejeon, Daegu, Ulsan	Medium	High	Major metropolitan and industrial buyers with infrastructure and security needs
National South Korea	High	High	Likely draw for public sector, enterprise, and channel partners from across the country
International markets	Medium	Medium	Potential participation from Asia-Pacific security suppliers, distributors, and technology vendors
Global security corridor	Selective	Medium	Most relevant for multinational security brands and regional channel development

3. Audience Reach

Reach Level	Assessment	Explanation
National	Primary classification	The Seoul location and security market focus strongly support attendance from across South Korea.
Global	Secondary reach	International security vendors, distributors, and solution providers may attend for market entry and partnership development.

4. Sample Buyer Companies and Websites

Buyer Company / Organization	Buyer Type	Why It Is Relevant	Website	Best Job Titles to Target	Evidence Level
Ministry of the Interior and Safety (South Korea)	Government / procurement organization	Public safety, disaster response, and security policy stakeholder	mois.go.kr	Procurement Director, Security Policy Lead, Program Manager	Confirmed Government / Procurement Organization
Korea National Police Agency	Government / public safety	Major user of surveillance, communications, and security technologies	police.go.kr	Contracting Officer, Security Systems Manager, Procurement Lead	Confirmed Government / Procurement Organization
Incheon International Airport Corporation	Operator-side buyer	Critical infrastructure with strong physical and cyber-physical security demand	airport.kr	Facilities Director, Security Director, Procurement Manager	Strong Market Fit, Attendance Not Confirmed
Korea Expressway Corporation	Infrastructure operator	Transportation infrastructure security, surveillance, and control systems	ex.co.kr	Operations Director, Procurement Director, Safety Manager	Strong Market Fit, Attendance Not Confirmed
Korea Railroad Corporation (Korail)	Public transportation operator	Rail security, station surveillance, access control, and safety systems	korail.com	Security Manager, Procurement Manager, Operations Director	Strong Market Fit, Attendance Not Confirmed
Korea Electric Power Corporation (KEPCO)	Utilities / critical infrastructure	Power infrastructure requires physical security and monitoring solutions	kepco.co.kr	Facilities Director, Security Director, Strategic Sourcing Manager	Strong Market Fit, Attendance Not Confirmed
Samsung Electronics	Enterprise / technology buyer	Large-scale campus and plant security, identity, and access systems	samsung.com	Global Security Director, Procurement Manager, Facilities Director	Strong Market Fit, Attendance Not Confirmed
LG Electronics	Enterprise / manufacturing buyer	Manufacturing site security and corporate security operations	lg.com	Security Manager, Procurement Director, Operations Director	Strong Market Fit, Attendance Not Confirmed
Hyundai Motor Company	Industrial buyer	Factory, logistics, and corporate campus security requirements	hyundai.com	Procurement Manager, Security Operations Lead, Facilities Director	Strong Market Fit, Attendance Not Confirmed
Naver Corporation	Technology buyer	Data-center, office, and digital security procurement relevance	navercorp.com	CIO, Security Director, Procurement Lead	Strong Market Fit, Attendance Not Confirmed
KT Corporation	Telecommunications buyer	Network security, smart city, and critical communications infrastructure	kt.com	CTO, Cybersecurity Director, Procurement Manager	Strong Market Fit, Attendance Not Confirmed
Seoul Metropolitan Government	Government / municipal buyer	City-scale safety, surveillance, and emergency response procurement	seoul.go.kr	Procurement Officer, Public Safety Director, Program Manager	Confirmed Government / Procurement Organization
Lotte Shopping	Retail buyer	Retail site safety, CCTV, loss prevention, and access control	lotteshopping.com	Facilities Director, Loss Prevention Manager, Procurement Manager	Strong Market Fit, Attendance Not Confirmed
CJ Logistics	Logistics operator	Warehouse security, yard monitoring, and facility access control	cjlogistics.com	Operations Director, Security Manager, Procurement Lead	Strong Market Fit, Attendance Not Confirmed

5. Job Profiles, Industries and Event Type

Priority	Job Title / Function	Department	Seniority Level	Why This Role Matters
1	Chief Security Officer / Security Director	Security	C-level / Director	Owns security strategy, vendor shortlisting, and budget influence
2	Procurement Director	Procurement	Director	Controls sourcing process and supplier evaluation
3	Strategic Sourcing Manager	Sourcing	Manager	Influences supplier selection and contract negotiation
4	Facilities Director	Facilities / Operations	Director	Responsible for physical systems, premises security, and maintenance integration
5	CIO / IT Director	IT	Executive / Director	Key for networked security, data platforms, and systems integration
6	CTO / Head of Technology	Technology	Executive / Director	Important for AI, analytics, IoT, and connected device adoption
7	Operations Director	Operations	Director	Manages site operations and business continuity requirements
8	Contracting Officer / Procurement Officer	Government Procurement	Officer / Manager	Critical for public-sector tendering and compliance
9	Program Manager	Projects / Security Programs	Manager	Coordinates implementation for complex deployments
10	Business Development Director / Partnerships Director	Commercial	Director	Relevant for channel, distributor, and alliance building

Priority	Apollo Industry	Why It Fits the Event	Best Buyer Use Case
1	Security & Investigations	Directly aligned with physical security and surveillance solutions	Security buyers, integrators, and service providers
2	Government Administration	Public agencies are a core audience for security procurement	Government procurement and public safety teams
3	Computer & Network Security	Relevant for cyber-physical convergence and device security	Cybersecurity and SOC decision-makers
4	Information Technology & Services	Enterprise technology teams often manage security platforms	IT buyers for integrated systems
5	Facilities Services	Facilities teams purchase access control, CCTV, and monitoring	Building and campus security buyers
6	Construction	New builds and retrofits require integrated security systems	Project-based procurement and subcontracting
7	Utilities	Critical infrastructure needs robust physical and operational security	Plant and network security buyers
8	Telecommunications	Network operators have strong interest in secure infrastructure	Secure infrastructure and monitoring solutions
9	Logistics & Supply Chain	Warehouses, ports, and logistics sites need access and surveillance	Operations and site security buyers
10	Retail	Retailers buy loss prevention and store security systems	Loss prevention, facilities, and procurement teams
11	Defense & Space	Security technology buyers overlap with defense-grade requirements	Government and contractor security programs
12	Electrical/Electronic Manufacturing	Manufacturers often need integrated plant and campus security	Industrial security procurement

6. Estimated Attendance

Metric	Figure	Status	Source / Basis	Notes
Estimated total footfall	Not publicly confirmed	Unconfirmed	Organizer website text provided does not include a headcount	Use only as a lead-generation event, not a validated footfall benchmark
Exhibitor count	Not publicly confirmed	Unconfirmed	No exhibitor count in the provided official text	Check the official exhibitor directory for current-year verification
Buyer count	Not publicly confirmed	Unconfirmed	No buyer program statistics publicly provided in the supplied source text	Buyer-conversion potential is inferred from sector fit
Speaker count	Not publicly confirmed	Unconfirmed	No agenda or conference program details supplied	Review the agenda page for verified session count
Sponsor count	Not publicly confirmed	Unconfirmed	No sponsor list in the supplied official text	Useful once prospecting into sponsor ecosystems
Historical attendance	Not verified from the provided source text	Unavailable in this report	Official event content snippet only confirms event identity	A prior-year archive would be needed for reliable historical footfall

7. Key Focus Areas and Buyer Engagement

Focus Area	Typical Buyer Need	Buyer Engagement Opportunity	Relevant Supplier Offering
Physical security	CCTV, access control, intrusion detection	Demonstrate integrated security architecture	Hardware, controllers, sensors, software platforms
AI analytics	Smarter monitoring and incident detection	Show ROI through automation and reduced false alarms	Video analytics, AI-powered alerts, edge computing
Cyber-physical security	Secure connected devices and integrated platforms	Bridge IT and security buyer conversations	Network security, identity, encryption, device management
Critical infrastructure	Protection for transport, utilities, airports, and campuses	Target project owners and operators	Perimeter systems, command centers, resilience services
Procurement and sourcing	Qualified vendors, compliance, pricing, and lifecycle cost	Position around vendor onboarding and bid readiness	Tender support, RFQ packs, channel programs
Facilities management	Safe buildings, visitor control, and site monitoring	Open conversations on retrofit and integration	Facility security systems, service contracts, maintenance
Channel partnerships	Regional distributors and integrators	Build reseller and implementation relationships	Margin programs, training, local support

Lead Quality Assessment

Factor	Assessment	Explanation
Buyer relevance	Very High	The event topic is tightly aligned to security procurement and solution evaluation.
Decision-maker availability	High	Likely to attract security, procurement, facilities, and IT decision-makers.
Data collection potential	Medium	Useful prospecting opportunity, though confirmed current-year attendee data is not publicly visible in the supplied source text.
Apollo targeting potential	Very High	Strong segmentation by industry, title, geography, and company size is possible.
Geographic targeting potential	High	Seoul and broader South Korea are strong targets, with select APAC expansion potential.
Best outreach approach	Multi-touch email and LinkedIn outreach	Lead with operational risk, compliance, ROI, and integration value.
Overall lead quality	High	Well-suited for attendee list building, channel development, and enterprise pipeline creation.
Best use case	Security market prospecting	Ideal for vendors selling security hardware, software, integration, and managed services.
Limitations / risks	Data gaps	No verified current-year attendee list or attendance count was available in the supplied official text.

Apollo.io Targeting Recommendation

Filter Type	Recommended Filters	Purpose
Apollo industries	Security & Investigations; Government Administration; Computer & Network Security; Information Technology & Services; Facilities Services; Utilities; Construction; Logistics & Supply Chain; Telecommunications	Target the most relevant buyer and channel segments
Departments	Security; Procurement; Operations; Facilities; IT; Engineering; Public Safety; Risk Management	Reach functional owners and influencers
Seniority	C-Level; VP; Director; Head; Manager	Prioritize budget holders and decision-makers
Job titles	Chief Security Officer, Security Director, Procurement Director, Strategic Sourcing Manager, Facilities Director, CIO, CTO, Operations Director, Contracting Officer, Program Manager	Match event buying committees and channel stakeholders
Geography	South Korea; Seoul Capital Area; selected APAC markets	Focus on event-local buyers with regional expansion options
Employee size	200–5,000+ and enterprise / public sector equivalents	Targets organizations with formal procurement and deployment budgets
Keywords	security, surveillance, access control, CCTV, video analytics, command center, public safety, facility management, critical infrastructure, smart city, integrated security	Refine by buying intent and product fit
Company type	Government; enterprise; operator; system integrator; distributor; OEM; contractor	Separate direct buyers from channel and implementation partners
Revenue / funding	Mid-market to large enterprise; public-sector entities; funded infrastructure operators	Prioritize organizations with budget capacity and recurring procurement cycles

Suggested Apollo Search Logic: Combine industry and title filters with keywords such as security OR surveillance OR access control OR CCTV OR command center OR public safety. For buyer-side lists, prioritize (Director OR Head OR Manager OR VP OR C-Level) within procurement, security, facilities, operations, IT, and government administration in South Korea or the Seoul Capital Area.

Client Fit Review Required

Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.

Sources & Verification Notes

Source	Type	What It Verified	Reliability
SECON official website	Official organizer / event website	Event identity as International Security Exhibition & Conference	High
SECON official website	Official organizer / event website	Primary market positioning and security conference/exhibition format	High
User-provided event details	Provided briefing	Date, venue, city, and country used for the report	Medium
KINTEX official website	Venue website	Venue identity and Seoul-area exhibition hosting context	High
Official exhibitor / agenda / attendee list not provided in the supplied text	Verification gap	No current-year participant counts, speaker lists, or attendance figures could be confirmed from the supplied source text	Low for headcount; high for event identity only

SECON - International Security Exhibition & Conference

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Data sheet

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