MFF - Middle East Food and Food Technologies Fair – Event Attendee & Buyer Profile Analysis
Event Date: 5–7 November 2026
Location: Gaziantep Orta Doğu Fuar Merkezi, Gaziantep, Turkey
Event Status: Upcoming
Research Date: 2 July 2026
| Event Name |
MFF - Middle East Food and Food Technologies Fair |
| Event Date |
5–7 November 2026 |
| Event Status |
Upcoming |
| Venue |
Gaziantep Orta Doğu Fuar Merkezi |
| City |
Gaziantep |
| State / Region |
Southeastern Anatolia Region |
| Country |
Turkey |
| Organizer |
Nobel Expo |
| Official Event Website |
ortadogugidafuari.com/en/ |
| Event Type |
Trade fair / B2B exhibition |
| Primary Category |
Food & Beverages |
| Secondary Applicable Categories |
Packing & Packaging; Logistics & Transportation; Industrial Engineering |
| Audience Reach |
International / cross-border buyer-seller platform with strong Turkey and Middle East trade relevance |
| Estimated Attendance / Expected Footfall |
Attendance figure not publicly confirmed by the organizer. Official site states more than 100 companies will participate. |
| Attendance Data Reliability |
Medium for exhibitor scale; low for total visitor count because no public organizer-confirmed footfall number was provided |
| Main Purpose of Event |
To connect food and food technology manufacturers with qualified international buyers, support trade, sourcing, export growth, and commercial partnerships |
MFF - Middle East Food and Food Technologies Fair is a B2B trade fair organized by Nobel Expo and scheduled for 5–7 November 2026 at Gaziantep Orta Doğu Fuar Merkezi in Gaziantep, Turkey. The official event positioning focuses on food, beverage, packaging, logistics, cold storage, hygiene, and food technology suppliers presenting a broad range of products and solutions to international qualified buyers.
The event matters because it is designed as a commercial gateway for export-oriented food companies, distributors, wholesale buyers, and technology suppliers looking to expand in Turkey, the Middle East, and adjacent trade corridors. Its business value is strongest for sourcing, procurement, import/export, manufacturing, cold chain, packaging, and production-tech decision makers seeking direct supplier discovery and one-to-one trade conversations.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment |
Typical Organizations |
Buying Role or Influence |
Relevance to Exhibitors / Suppliers |
| Procurement and sourcing teams |
Food manufacturers, importers, distributors, retail groups, hospitality operators |
Specification, sourcing, vendor selection, price negotiation |
High relevance for raw materials, packaging, equipment, logistics, and cold chain suppliers |
| Wholesale buyers / category managers |
Wholesale food distributors, foodservice wholesalers, regional trading firms |
Product assortment and margin management |
Important for branded foods, beverages, and packaged goods |
| Importers and exporters |
Trading companies, export houses, import agencies |
Cross-border product sourcing and market expansion |
Very strong fit for exhibitors seeking regional trade partners |
| Retail buyers |
Supermarkets, grocery chains, specialty retailers, convenience chains |
Assortment selection, private label sourcing, supplier onboarding |
Relevant for packaged food, beverages, snacks, and dairy suppliers |
| Foodservice and hospitality procurement |
Hotels, restaurants, catering, catering contractors, institutional kitchens |
Menu supply, quality standards, cost control |
Good fit for beverages, frozen foods, dairy, meat, and equipment vendors |
| Manufacturing operations leaders |
Food processors, bottlers, packers, ingredient processors |
Equipment selection, production efficiency, capacity planning |
Key audience for machinery, packaging, hygiene, automation, and QA solutions |
| Supply chain and logistics teams |
Cold storage operators, 3PLs, freight firms, warehouse operators |
Distribution planning, temperature-controlled handling, route optimization |
Relevant for cold chain, warehousing, packaging, and distribution technology suppliers |
| Quality, compliance, and laboratory teams |
Food labs, QA departments, certification and hygiene service providers |
Standards compliance, testing, product safety |
Important for food safety, lab equipment, and hygiene suppliers |
| Small business owners / family enterprises |
Regional producers, specialty food brands, local distributors |
Owner-led buying decisions and partnership formation |
Strong for low-to-mid ticket suppliers and export-facing trade services |
| Industry consultants and associations |
Food associations, trade bodies, advisors, export consultants |
Influence, referrals, ecosystem connectivity |
Useful for ecosystem visibility and deal referrals |
2. Event Location and Attendee Geographic Origin
| Geographic Area |
Likely Attendee Origin |
Buyer Concentration |
Notes |
| Host city: Gaziantep |
Local manufacturers, wholesalers, food processors, logistics operators |
High |
Gaziantep is a major food production and export center |
| Host region: Southeastern Anatolia |
Regional producers, distributors, agrifood suppliers |
High |
Strong domestic sourcing and trade connections |
| Nearby business hubs |
Adana, Mersin, Şanlıurfa, Kahramanmaraş, Diyarbakır, Hatay, Istanbul, Ankara |
Medium to High |
Buyer access expands through Turkey’s food manufacturing and trade network |
| National reach: Turkey |
National retail, wholesale, manufacturing, and distribution buyers |
High |
Trade fair format supports countrywide buyer attendance |
| International reach |
Middle East, North Africa, Balkans, Caucasus, Central Asia |
Medium to High |
Official site explicitly positions the event for international qualified buyers |
| Trade corridor relevance |
Cross-border food trade and export/import channels |
High |
Best suited for sourcing and export development outreach |
3. Audience Reach
4. Sample Buyer Companies and Websites
These are recommended prospecting targets based on strong market fit for the event category. Attendance is not officially confirmed for the current edition unless stated otherwise.
| Buyer Company / Organization |
Buyer Type |
Why It Is Relevant |
Website |
Best Job Titles to Target |
Evidence Level |
| Migros Ticaret A.Ş. | Retail buyer | Large grocery retailer with broad food sourcing needs. | migros.com.tr | Category Manager, Procurement Manager, Private Label Manager | Strong Market Fit, Attendance Not Confirmed |
| CarrefourSA | Retail buyer | Regional retail chain sourcing packaged food, beverages, and private label items. | carrefoursa.com | Buying Manager, Category Manager, Sourcing Lead | Strong Market Fit, Attendance Not Confirmed |
| A101 Yeni Mağazacılık A.Ş. | Retail buyer | Mass-market retail buyer for shelf-stable foods and beverages. | a101.com.tr | Procurement Manager, Category Manager, Supply Chain Director | Strong Market Fit, Attendance Not Confirmed |
| BİM Birleşik Mağazalar A.Ş. | Retail buyer | Major discount retail buyer with scale purchasing requirements. | bim.com.tr | Procurement Director, Category Manager, Private Label Sourcing | Strong Market Fit, Attendance Not Confirmed |
| Metro Türkiye | Wholesale / foodservice buyer | Wholesale and HORECA supply chain buyer for food products. | metro-tr.com | Buying Manager, Category Manager, HoReCa Sourcing Lead | Strong Market Fit, Attendance Not Confirmed |
| Yıldız Holding | Food manufacturer / corporate buyer | Large food group with ingredient, packaging, and manufacturing equipment needs. | yildizholding.com.tr | Procurement Director, Supply Chain Director, Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Ülker Bisküvi | Food manufacturer | Packaging, ingredients, production tech, and process equipment relevance. | ulker.com.tr | Procurement Manager, Plant Manager, QA Director | Strong Market Fit, Attendance Not Confirmed |
| TAT Gıda | Food manufacturer | Potential buyer for raw materials, packaging, and processing solutions. | tatgida.com | Procurement Director, Production Director, Engineering Manager | Strong Market Fit, Attendance Not Confirmed |
| Sütaş | Dairy manufacturer | Relevant for dairy processing equipment, cold chain, packaging, and ingredients. | sutas.com.tr | Procurement Manager, Factory Director, Supply Chain Manager | Strong Market Fit, Attendance Not Confirmed |
| Banvit | Meat / protein manufacturer | Protein processing, cold chain, and food safety technology buyer. | banvit.com | Operations Director, QA Manager, Procurement Lead | Strong Market Fit, Attendance Not Confirmed |
| Pınar | Food manufacturer | Broad food portfolio creates needs for ingredients, packaging, and processing solutions. | pinar.com.tr | Procurement Director, R&D Manager, Operations Director | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority |
Job Title / Function |
Department |
Seniority Level |
Why This Role Matters |
| 1 | Chief Procurement Officer / Procurement Director | Procurement | C-level / Director | Owns supplier strategy, sourcing decisions, and major spend categories. |
| 2 | Strategic Sourcing Manager | Procurement | Manager | Evaluates suppliers, pricing, and long-term supply agreements. |
| 3 | Supply Chain Director | Supply Chain | Director | Influences logistics, inventory, cold chain, and vendor performance. |
| 4 | Category Manager / Buying Manager | Merchandising / Procurement | Manager | Selects product lines, SKUs, and supplier mix for retail or wholesale channels. |
| 5 | Operations Director / Plant Manager | Operations / Manufacturing | Director / Head | Decision-maker for equipment, line efficiency, hygiene, and process improvements. |
| 6 | QA / Food Safety Director | Quality Assurance | Director / Manager | Critical for compliance, testing, hygiene, traceability, and lab services. |
| 7 | Logistics / Warehouse / Cold Chain Manager | Logistics | Manager | Relevant for distribution, storage, refrigeration, and transport services. |
| 8 | R&D / Product Development Manager | R&D / Innovation | Manager | Explores new ingredients, packaging formats, and product concepts. |
| 9 | Business Development Director / Export Manager | Commercial / Sales | Director / Manager | Key for partnership building, export deals, and new market entry. |
| 10 | Facilities / Engineering Manager | Engineering / Facilities | Manager | Influences plant upgrades, utilities, energy use, and production support systems. |
| Priority |
Apollo Industry |
Why It Fits the Event |
Best Buyer Use Case |
| 1 | Food & Beverages | Core industry of the fair. | Retail, wholesale, manufacturing, import/export buyers |
| 2 | Import & Export | International trade is central to the event positioning. | Cross-border sourcing and market expansion |
| 3 | Wholesale | Wholesale food distribution is explicitly represented in participant profiles. | Distributor and channel sales targeting |
| 4 | Retail | Retail buyers source packaged foods and beverages. | Category, private label, and sourcing outreach |
| 5 | Logistics & Supply Chain | Cold storage, distribution, and transport are featured. | Cold chain, warehousing, and freight services |
| 6 | Packaging & Containers | Packaging is directly listed among participant profiles. | Packaging machinery, materials, and design |
| 7 | Industrial Automation | Food technology and production efficiency are part of the fair scope. | Processing automation and plant modernization |
| 8 | Machinery | Food and service equipment are listed participant profiles. | Processing lines, filling, packaging, and handling equipment |
| 9 | Business Supplies & Equipment | Suitable for service equipment, hygiene, and operational supplies. | Operational and facility procurement |
| 10 | Government Administration | Useful where food safety, export, or trade support agencies participate. | Public sector procurement and trade promotion |
| 11 | Consumer Goods | Packaged food and beverage buyers often sit in consumer-goods organizations. | Brand, distribution, and shelf-ready product sourcing |
| 12 | Hospitality | Foodservice and catering operators are relevant visitors. | Hotel, restaurant, and institutional food supply |
6. Estimated Attendance
7. Key Focus Areas and Buyer Engagement
| Focus Area |
Typical Buyer Need |
Buyer Engagement Opportunity |
Relevant Supplier Offering |
| Procurement | Supplier comparison and pricing | Direct meetings with sourcing teams and decision makers | Ingredients, equipment, packaging, and trade services |
| Export growth | New market access and distributors | Match with international buyers and trade partners | Export-ready food products and services |
| Packaging | Shelf appeal, protection, compliance | Target manufacturing and private label buyers | Packaging materials, machinery, labeling systems |
| Cold chain & logistics | Transport integrity, temperature control | Engage distributors and warehouse operators | Cold storage, freight, warehouse, monitoring tech |
| Food safety and hygiene | Compliance and contamination control | Connect with QA, lab, and facility teams | Sanitation products, lab solutions, audits |
| Production technology | Output, efficiency, automation | Meet plant managers and engineering leaders | Processing lines, automation, sensors, service equipment |
| Factor |
Assessment |
Explanation |
| Buyer relevance | Very High | Food, beverage, packaging, logistics, and food technology buyers are directly aligned with the fair. |
| Decision-maker availability | High | The event is designed for professional buyers and senior managers. |
| Data collection potential | Medium | Official attendee counts are not public, but the fair has clear participant categories and buyer intent. |
| Apollo targeting potential | Very High | Apollo can target retail, wholesale, import/export, manufacturing, logistics, and procurement roles effectively. |
| Geographic targeting potential | High | Strong targeting potential across Turkey and Middle East food trade hubs. |
| Best outreach approach | Very High | Account-based outreach to procurement, category, operations, and export teams with product-specific value propositions. |
| Overall lead quality | High | Strong event for B2B attendee list building in food supply, distribution, and food-tech verticals. |
| Best use case | Lead generation, exhibitor targeting, buyer profiling, and export sales outreach | Best suited for sales teams targeting buyers with immediate sourcing or partnership needs. |
| Limitations / risks | Moderate | No public current-year attendee list or verified footfall figure in supplied source. |
| Filter Type |
Recommended Filters |
Purpose |
| Apollo industries | Food & Beverages; Wholesale; Retail; Import & Export; Logistics & Supply Chain; Packaging & Containers; Machinery; Industrial Automation; Business Supplies & Equipment; Hospitality | Capture buyer-side companies tied to food sourcing and food technology demand |
| Departments | Procurement; Supply Chain; Operations; Manufacturing; Quality Assurance; Sales; Business Development; Product; Engineering | Target the functions most likely to attend and buy |
| Seniority | Manager; Director; VP; CXO; Owner; Partner | Prioritize decision-makers and budget holders |
| Job titles | Procurement Director, Sourcing Manager, Category Manager, Supply Chain Director, Operations Director, Plant Manager, QA Manager, Export Manager, Purchasing Manager, Business Development Director | Direct title-based targeting for event follow-up and attendee list enrichment |
| Geography | Turkey; Middle East; MENA; Southeastern Europe; Caucasus; Central Asia | Align campaigns to the event’s regional trade reach |
| Employee size | 11-50; 51-200; 201-500; 501-1,000; 1,001-5,000; 5,001+ | Cover both mid-market buyers and enterprise procurement organizations |
| Keywords | food sourcing, private label, cold chain, packaging, beverage, ingredients, distribution, export, procurement, wholesaler, retailer, manufacturing | Refine search results to event-relevant buying intent |
| Company type | Privately held; public company; family business; subsidiary; multinational | Capture a broader set of active buyers and trading firms |
| Revenue range | $10M-$50M; $50M-$200M; $200M+ | Focus on organizations with real sourcing budgets |