KOMMEK

📅 19 Aug – 20 Aug 2026 📍 Malmömässan, Malmö, Sweden 🏢 0 exhibitors 👥 0 attendees

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About this event

KOMMEK 2026 — Deep-Dive Event & Buyer Profile Description

Event overview

KOMMEK 2026 is Sweden’s leading meeting place for professionals working with economics and governance in municipalities and regions. The event has been organized since 1985 and is positioned as a central annual forum where economics leaders, political decision-makers, researchers, and solution providers connect around the financial and operational transformation happening across public welfare services.

Official theme (KOMMEK 2026): “Nya förutsättningar för morgondagens välfärd” (New conditions for tomorrow’s welfare).

Key dates, venue, city & country (from official information)

  • Dates: 19–20 August 2026
  • Venue: Malmömässan
  • City: Malmö
  • Country: Sweden

Organizers & collaboration

KOMMEK is arranged by Kommunalekonomernas Förening (KEF), Sveriges Kommuner och Regioner (SKR), Region Skåne, and Malmö stad in collaboration with Malmömässan.

1️⃣ Who attends (buyers / attendees)

KOMMEK is not a typical “consumer” or generic conference. It is a specialized public-sector leadership and finance event focused on economics, governance, steering, and welfare operations. Attendance is strongest among:

  • Economists and finance professionals in municipalities and regions (the event positions itself around “över 2 000 ekonomer”).
  • Leaders and executives responsible for steering, follow-up, budgeting, and performance.
  • Politicians and governance stakeholders involved in how public services are planned, governed, and funded.
  • Researchers and thought leaders contributing to evidence-based development.
  • Suppliers / providers and partners supporting modernization of welfare operations—particularly around digitalization, data-driven governance, AI enablement, and efficiency.

From a “buyer” standpoint, the strongest match is usually not only procurement buyers, but the owners of budget rationale and steering models: the people who define requirements, shape investment priorities, and influence what solutions get adopted in the public sector.

2️⃣ Where the show is happening + attendee geographic origin

Location: Malmömässan, Malmö, Sweden.

Expected geographic origin: The event is described as the leading meeting place for economics and governance professionals in municipalities and regions across Sweden. That typically results in a nationwide Swedish attendance pattern—with strong representation from multiple regions and municipal systems, including decision-makers and finance leaders who coordinate welfare services at scale.

Because the event is national in scope and organized by national-level institutions (KEF and SKR) plus regional partners, we expect the audience origin to be predominantly Sweden, with the highest concentration likely from the southern and central parts of Sweden due to travel convenience for Malmö-based hosting—while still attracting a broad, national spread.

3️⃣ Audience reach (Local / National / Global)

Reach type: National (Sweden).

KOMMEK positions itself as “landets största och ledande mötesplats” (the country’s largest and leading meeting place) for professionals working with economics and governance in municipalities and regions. The content is oriented toward Swedish welfare governance—budgeting, governance, steering, and transformation of municipal/region services—so the practical buyer impact is primarily within Sweden’s public-sector ecosystem.

4️⃣ Sample buyer company names (buyers only) + websites

Below are example buyer targets that fit the KOMMEK context (economics, governance, digitalization, AI/data enablement, performance steering, and public-sector transformation). We recommend treating them as “target accounts” to validate in our sourcing workflow based on fit to the KOMMEK theme and public-sector adoption likelihood.

Priority Company Website Best Title to Target Why This is a Good Buyer Fit
1 Skrinova https://www.skrinova.se/ Business Development / Public Sector Sales Lead Fits digitalization and service modernization; strong probability of engaging with Swedish public-sector finance/steering needs.
2 Microsoft https://www.microsoft.com/ Public Sector Sales / Modern Work & Security Lead Relevant where AI, data, and secure digital workflows support efficiency, governance, and follow-up in public organizations.
3 Google Cloud https://cloud.google.com/ Public Sector Solutions Architect / Government Transformation Lead Strong fit for data platforms and AI enablement used for quality, safety, and effectiveness—matching the event’s “AI, data and digitalization” theme.
4 Amazon Web Services (AWS) https://aws.amazon.com/ Government & Education Account Executive / Solutions Specialist Often supports analytics and secure cloud modernization used for steering, reporting, and decision support in large welfare organizations.
5 IBM https://www.ibm.com/ Public Sector Transformation Manager / Partner Business Lead Relevant for enterprise governance, AI application frameworks, and analytics—consistent with the event’s focus on transformation and steering.
6 Visma https://www.visma.com/ Public Sector Sales Lead / Finance & Performance Solutions Director Strong adjacency to economics operations, budgeting workflows, and performance tracking used by public-sector finance functions.
7 Unit4 https://www.unit4.com/ Nordics Public Sector Account Manager / Finance Systems Consultant Fit for finance/ERP and governance-related implementation that supports economic stewardship and structured follow-up.
8 SAP https://www.sap.com/ Public Sector Industry Lead / Enterprise Performance Advisor Relevant to financial governance, planning, controlling, and analytics used to improve long-term efficiency and compliance.
9 Oracle https://www.oracle.com/ Government Account Executive / Data & Analytics Sales Lead Buyer relevance through decision support, analytics, and enterprise governance capabilities aligned to digitalization and AI goals.
10 Workday https://www.workday.com/ Public Sector HR/Finance Transformation Sales Public-sector workforce and productivity improvements tie into capacity building for welfare services—often discussed through economics and steering.
11 Qlik https://www.qlik.com/ Analytics & Performance Sales Director Strong fit for data-driven steering, reporting, and performance visibility—core to the event’s “quality, safety, efficiency” angle.
12 Tableau (Salesforce) https://www.tableau.com/ Public Sector Data Visualization Lead Data transparency and decision support match “economics as a change force” and “digitalization as a motor” content tracks.
13 Atos https://atos.net/ Public Sector Account Manager / Transformation Delivery Lead Fit for modernization programs and governance-driven transformations, including program management and secure digital services.
14 Capgemini https://www.capgemini.com/ Public Sector Consulting Director / Data & AI Practice Lead Relevant to implementing AI/data governance and steering models for public welfare modernization.
15 Accenture https://www.accenture.com/ Public Service Transformation Lead / Government Practice Manager Strong fit for transformation and operating model modernization—commonly aligned to municipal and regional transformation agendas.
16 KPMG https://kpmg.com/ Public Sector Advisory Lead / CFO Advisory Manager Advisory around economic governance, follow-up methods, and long-term accountability maps directly to KOMMEK’s positioning.
17 Deloitte https://www2.deloitte.com/ Public Sector Finance & Transformation Partner Fit for governance, control frameworks, AI enablement, and efficiency improvement strategies in welfare organizations.
18 PwC https://www.pwc.com/ Public Sector Performance & Data Transformation Director Buyer fit for performance, accountability, and transformation consulting—matching “styrning, uppföljning och god ekonomisk hushållning.”
19 EY https://www.ey.com/ Public Sector Finance Transformation Leader Relevant to governance modernization and economic steering frameworks and analytics-driven decision support.
20 CGI https://www.cgi.com/ Government Account Lead / Digital Transformation Executive Strong fit for public-sector digitalization programs and data/AI enablement supporting quality, safety, and efficiency outcomes.

Important note for accuracy: the table above is meant as buyer-fit targeting (companies that typically buy/implement the types of solutions discussed at KOMMEK). We will refine it into the best-fit, highest-probability buyer list once we receive your client website and product category.

5️⃣ Job profiles, industries & event type

Best job profiles to target

  • Ekonomichef / Finance Director / CFO-equivalent in municipal or regional organizations
  • Controller / Economic Controller / Plan & Follow-up Manager
  • Head of Governance & Steering (styrning, uppföljning, performance control)
  • Digitalization Program Manager focused on public welfare
  • Data & Analytics Lead (data governance, reporting, decision support)
  • AI Transformation Lead (practical AI adoption, quality and safety use cases)
  • Strategic Partner / Supplier Management Lead for vendors and solution adoption
  • Procurement-influencing owners (not only procurement titles—also solution owners who define requirements)
  • Policy & governance stakeholders involved in steering models and long-term efficiency
  • Consulting / advisory directors specializing in public sector performance and economic governance

Event type

  • Public sector economics & governance conference
  • Digital transformation for welfare services
  • Strategic leadership and steering for municipalities and regions
  • Industry exhibition & solution showcasing (Utställning is explicitly referenced on the official site)

Industries & event adjacency (using your Apollo industry list categories)

  • Government Administration
  • Public Policy
  • Management Consulting
  • Information Technology & Services
  • Computer & Network Security (where AI/data and safety are emphasized)
  • Market Research and Research (research-informed decision-making)
  • Professional Training & Coaching (capability building for steering and transformation)
  • Program Development (transformation programs and adoption)
  • Events Services and Outsourcing/Offshoring when services are discussed via vendors
  • Accounting (economics, stewardship, and follow-up workflows)

6️⃣ Estimated attendance (expected total footfall)

The official page states that KOMMEK brings together over 2 000 economists, leaders, politicians, researchers and suppliers. Since the official text provided does not explicitly state an exact “total footfall” number (including all exhibitors/sessions audience), we should treat attendance as:

  • Confirmed baseline: 2,000+ economics/leadership professionals (as explicitly stated)
  • Expected total footfall: likely above 2,000 when including additional leaders, session participants, and the exhibition audience.

For precise forecasting, we recommend we align event sizing with exhibitor capacity and session attendance patterns once we receive your preferred outreach approach (lead generation, meetings, or sponsor-style engagement).

7️⃣ Key focus areas & buyer engagement

Official program themes

The full KOMMEK 2026 program focuses on five connected transformation pillars:

  • Digitalization as a motor for welfare
    How AI, data, and digitalization strengthen quality, security, and efficiency.
  • The economist as a force for change
    The economist’s role in driving development through digitalization, follow-up, and sound financial stewardship.
  • Conditions are changing — how do we shift?
    How demography, economics, and the external environment change the “game board,” and what is required to adjust welfare operations.
  • Steering and leading
    How municipalities and regions build capacity, develop owner governance (ägarstyrning), and meet requirements for both efficiency and long-term sustainability.
  • Practical transformation guidance through the lens of governance
    (This is the event’s “unifying thread”: turning strategy into steering models and operational adoption.)

Buyer engagement implications

  • Message alignment is critical: buyers want outcomes (quality, safety, efficiency) and steering mechanisms (follow-up and accountability), not only technology features.
  • AI/data should be framed as governance: buyers at KOMMEK generally evaluate AI through risk, security, decision support quality, and control processes.
  • Economics leadership is the gateway: content suggests economists and finance leaders are central decision-shaping roles for transformation agendas.
  • Capacity building is a strong hook: buyers are interested in “what it takes” to shift systems due to demography and constrained resources.

8️⃣ Client-product fit: best buyers depend on your product (required info)

To provide the best buyer recommendations for KOMMEK that match your client’s priorities, we must review your client product based on their website. Please share the client website URL so we can map:

  • Which KOMMEK theme pillars your solution strongest supports (AI/data, digitalization, follow-up, governance, steering capacity, etc.)
  • Which buyer roles are most likely to take interest (finance governance vs. data leadership vs. transformation program owners)
  • Which company types should be prioritized (public welfare operators, advisory firms, or technology partners—depending on your delivery model)
  • The most relevant Apollo industry filters and job-title targeting strategy for sourcing

Action needed from you: Please provide the client website. Once provided, we will return: (1) the refined “Top buyer segments” for KOMMEK, and (2) an expanded buyers table (15–20 buyer accounts) with titles and buyer-fit reasoning tailored to your client.

9️⃣ Final recommendation for KOMMEK 2026

KOMMEK 2026 is a high-fit event for any offering that helps municipalities and regions improve:

  • Financial steering, follow-up, transparency, and economic governance
  • Digitalization and data use in welfare operations
  • AI adoption with quality, security, and safety considerations
  • Long-term efficiency and transformation readiness under demographic and economic pressure

As a sourcing event for targeted business relationships, KOMMEK is especially valuable because it concentrates economists and public-sector governance leaders—the roles most capable of translating transformation themes into funded initiatives.

Quality snapshot (what we would prioritize in sourcing)

  • Primary buyer layers to prioritize: economists, steering/performance leaders, governance leaders, transformation program owners, analytics/data governance leads, and solution adoption stakeholders.
  • Best-fit Apollo industries: Government Administration, Public Policy, Management Consulting, IT Services, Accounting, Research.
  • Best-fit event messaging: outcomes + governance + operational adoption, positioned around KOMMEK’s official themes.

Next step: Please send your client website URL and a 2–3 line description of what the client offers (e.g., software, advisory, compliance, analytics platform, AI solution, etc.). We will then produce the final KOMMEK buyer list optimized to your exact requirements.

Data sheet

KOMMEK – Event Attendee & Buyer Profile Analysis
Event Date: 19–20 August 2026  |  Location: Malmömässan, Malmö, Sweden  |  Event Status: Upcoming
Research Date: 6 July 2026

Event Overview

Event Name KOMMEK 2026
Event Date 19–20 August 2026
Event Status Upcoming
Venue Malmömässan
City Malmö
State / Region Skåne County
Country Sweden
Organizer Kommunalekonomernas Förening (KEF), Sveriges Kommuner och Regioner (SKR), Region Skåne, and Malmö stad, in collaboration with Malmömässan
Official Event Website kommek.se
Event Type Public-sector conference and exhibition for municipal and regional economics, governance, and welfare transformation
Primary Category Business Services
Secondary Applicable Categories Education & Training; IT & Technology; Government-adjacent public-sector procurement
Audience Reach Primarily national, with strong regional Swedish public-sector participation
Estimated Attendance / Expected Footfall Over 2,000 participants mentioned by the organizer; attendance figure not publicly confirmed by the organizer
Attendance Data Reliability Estimated, based on official organizer description; not independently audited
Main Purpose of Event To bring together public-sector economics and governance professionals, political leaders, researchers, and suppliers to discuss steering, digitalization, financial management, and the future of welfare services

About the Event

KOMMEK is Sweden’s leading meeting place for professionals working with economics, governance, and management in municipalities and regions. The 2026 edition is positioned around the theme “Nya förutsättningar för morgondagens välfärd,” with programming focused on how public welfare organizations adapt to demographic, economic, and operational change.

The event is important because it concentrates a highly targeted public-sector audience in one place: economists, executive leaders, politicians, researchers, and suppliers serving the municipal and regional ecosystem. For B2B outreach, KOMMEK is especially relevant for solutions tied to digitalization, data, planning, public finance, administration, operations, and welfare transformation.

1. Who Attends: Buyers / Attendees

Buyer / Attendee Segment Typical Organizations Buying Role or Influence Relevance to Exhibitors / Suppliers
Municipal finance leaders Municipalities, city administrations, local public agencies Budget ownership, planning, cost control, financial governance Strong fit for budgeting, analytics, planning, ERP, and financial control solutions
Regional finance and operations teams Regions, healthcare-adjacent public bodies, regional administrations Influence on service delivery, resource allocation, process efficiency Relevant for workflow, reporting, service optimization, and performance management suppliers
Chief economists / finance directors Municipal and regional leadership offices Decision influence on policy, forecasting, and investment priorities High-value target for advisory, forecasting, data, and planning tools
Political decision-makers Municipal councils, regional boards, ministries, public committees Policy approval, funding direction, governance oversight Relevant for public affairs, policy intelligence, and strategic transformation vendors
Digitalization and IT leaders Public-sector IT departments, digital transformation offices Technology evaluation, platform selection, implementation influence Strong fit for AI, data, cybersecurity, cloud, workflow, and integration suppliers
Procurement and sourcing teams Municipal procurement units, framework agreement teams, category teams Vendor selection, sourcing, compliance, tendering Strong fit for procurement tech, supplier management, and contract lifecycle solutions
Operations and service-delivery leaders Public services, welfare organizations, administrative departments Process improvement, service quality, resource deployment Relevant for operational efficiency, case management, and service automation vendors
Researchers and policy analysts Universities, think tanks, public policy institutes, public agencies Evidence generation, benchmarking, insight shaping Relevant for data, research, analytics, and public-sector consulting firms
Suppliers and solution providers Software firms, consulting firms, service providers, systems integrators Commercial relationship building, pipeline generation Relevant as exhibitors and relationship partners, but not buyer-side targets

2. Event Location and Attendee Geographic Origin

Geographic Area Likely Attendee Origin Buyer Concentration Notes
Host city: Malmö Local public-sector organizations and suppliers Medium Convenient access from city administration and regional offices
Host region: Skåne Municipalities and regional bodies across southern Sweden High Strong concentration of public administration and welfare stakeholders
Nearby business hub: Copenhagen / Øresund region Cross-border attendees, public-sector suppliers, consultants Low to Medium Possible regional spillover, but event is primarily Swedish public-sector focused
National reach: Sweden Municipalities, regions, agencies, public-sector vendors from across Sweden Very High The organizer positions KOMMEK as a national meeting place
International reach Limited, mainly Nordic observers and suppliers Low Primary market is Swedish public administration rather than international trade

3. Audience Reach

Reach Level Assessment Explanation
National Primary classification The organizer describes KOMMEK as Sweden’s largest and leading meeting place for economics and governance in municipalities and regions.
Regional Secondary reach Strong draw from southern Sweden, especially Skåne and surrounding public-sector networks.

4. Sample Buyer Companies and Websites

Buyer Company / Organization Buyer Type Why It Is Relevant Website Best Job Titles to Target Evidence Level
Sveriges Kommuner och Regioner (SKR) Public-sector umbrella organization Core organizer and central stakeholder for municipal and regional economics skr.se Chefsekonom, Director, Program Manager, Policy Lead Confirmed Government / Procurement Organization
Region Skåne Regional authority Co-organizer and likely participant with budget, operations, and digitalization responsibilities skane.se Finance Director, IT Director, Procurement Manager, Operations Director Confirmed Government / Procurement Organization
Malmö stad Municipal government Host city and natural buyer for public finance, service delivery, and digital transformation solutions malmo.se CFO, Procurement Director, CIO, Head of Administration Confirmed Government / Procurement Organization
Kommunalekonomernas Förening (KEF) Professional association Primary organizer and network hub for municipal economists kef.se Association Director, Membership Lead, Event Manager Confirmed Government / Procurement Organization
Stockholms stad Municipal government Large public buyer with frequent interest in finance, analytics, and governance solutions stockholm.se CFO, Procurement Manager, Digitalization Lead, Director of Finance Prior-Year Participation Evidence
Göteborgs Stad Municipal government High-value public-sector buyer likely to attend for benchmarking and supplier scouting goteborg.se Finance Director, Procurement Officer, CIO, Strategy Director Prior-Year Participation Evidence
Uppsala kommun Municipal government Relevant for finance transformation, digital services, and public procurement uppsala.se Procurement Manager, CFO, Data/IT Manager Prior-Year Participation Evidence
Västra Götalandsregionen (VGR) Regional authority Large public buyer with finance, healthcare administration, and digitalization needs vgregion.se Region Director, Procurement Lead, CIO, Finance Manager Prior-Year Participation Evidence
Kommerskollegium Government agency Relevant for trade, regulation, and public policy discussions at a governance event kommerskollegium.se Director, Policy Lead, Senior Advisor, Economist Confirmed Speaker Organization
Nordea Financial services Speaker organization; relevant for economic outlook, treasury, and public finance discussions nordea.com Chief Economist, Public Sector Advisor, Relationship Manager Confirmed Speaker Organization
Handelshögskolan, Örebro universitet Higher education / research Speaker affiliation; relevant to research, benchmarking, and policy insight oru.se Professor, Researcher, Analyst, Lecturer Confirmed Speaker Organization
Mälardalens universitet Higher education Public-sector research and workforce development relevance mdu.se Professor, Research Director, Program Manager Strong Market Fit, Attendance Not Confirmed
AI / data solution vendors serving the public sector Technology providers Event theme explicitly highlights AI, data, and digitalization varies Business Development Director, Partnerships Director, Public Sector Sales Manager Strong Market Fit, Attendance Not Confirmed
Public-sector consulting firms Advisory / consulting Support policy, finance, transformation, and governance workstreams varies Partner, Director, Senior Consultant, Public Sector Lead Strong Market Fit, Attendance Not Confirmed

5. Job Profiles, Industries and Event Type

Priority Job Title / Function Department Seniority Level Why This Role Matters
1Chief Economist / Chief Financial OfficerFinance / ExecutiveC-Level / ExecutiveSets financial strategy, forecasts, and transformation priorities
2Director of Procurement / Procurement ManagerProcurementDirector / ManagerOwns sourcing, tendering, and supplier selection
3CIO / IT DirectorIT / DigitalizationExecutive / DirectorInfluences digital platforms, data, security, and modernization
4Operations DirectorOperationsDirectorResponsible for service delivery efficiency and execution
5Program Manager / Transformation LeadStrategy / ChangeManager / Senior ManagerDrives change initiatives and implementation
6Category Manager / Strategic Sourcing ManagerProcurementManagerEvaluates supplier categories and framework agreements
7Budget Analyst / ControllerFinanceSpecialist / ManagerSupports planning, reporting, and fiscal governance
8Data / Analytics LeadIT / StrategyManager / HeadRelevant to the event’s AI, data, and digitalization agenda
9Policy Director / Senior AdvisorPublic Affairs / PolicyDirector / SeniorAligns solutions with public policy and governance direction
10Supplier Relationship / Vendor ManagerProcurement / OperationsManagerManages vendor performance and service quality
Priority Apollo Industry Why It Fits the Event Best Buyer Use Case
1Government AdministrationCore sector represented by municipalities and regionsPublic-sector finance, governance, and digital transformation
2Public PolicyEvent theme includes governance and welfare changePolicy analysis, advisory, and stakeholder engagement
3Information Technology & ServicesDigitalization, AI, and data are key themesModernization platforms, integration, analytics
4Computer SoftwareSoftware is central to finance, reporting, and operations toolsERP, planning, workflow, BI, and case management sales
5Financial ServicesEconomic forecasting and treasury perspectives are relevantBanking, treasury, advisory, and finance intelligence
6Management ConsultingTransformation, restructuring, and governance supportAdvisory services and public-sector change management
7ResearchResearchers and economists are core audience groupsBenchmarking, analytics, and policy research tools
8Higher EducationAcademic speakers and policy researchers are part of the programWorkforce, policy, and public economics insights
9Computer & Network SecurityPublic-sector digitalization increases cyber risk exposureSecurity assessments and compliance solutions
10Environmental ServicesMunicipal regions often procure environmental and sustainability servicesSustainability, ESG, and operational efficiency programs
11Events ServicesRelevant for exhibitors, venue, and association network supportEvent operations, registration, and attendee engagement
12Business Supplies & EquipmentPublic organizations buy a broad range of operational services and equipmentFacilities, office, and administrative procurement

6. Estimated Attendance

Metric Figure Status Source / Basis Notes
Estimated total footfall Over 2,000 Estimated Official website description Organizer states “över 2 000 ekonomer, ledare, politiker, forskare och leverantörer”
Exhibitor count Not publicly confirmed Not confirmed Official website reviewed Confirmed exhibitor list is referenced on the website, but no public count was provided in the supplied text
Buyer count Not publicly confirmed Not confirmed Official website reviewed Buyer-side attendee composition is inferred from the event’s audience description
Speaker count At least 8 named speakers in supplied website text Confirmed partial list Official website speaker section Full 2026 program to be published in April 2026
Historical attendance Organizer describes KOMMEK as established since 1985 and Sweden’s leading meeting place Historical evidence Official organizer statement Useful for lead generation, but not a year-specific audited metric

7. Key Focus Areas and Buyer Engagement

Focus Area Typical Buyer Need Buyer Engagement Opportunity Relevant Supplier Offering
ProcurementEfficient sourcing and compliant purchasingTarget procurement leaders with vendor and contract optimization messagingProcurement software, CLM, spend analytics
DigitalizationModern public services and internal workflowsDemonstrate efficiency, quality, and service improvementsWorkflow automation, ERP, case management
AI and dataDecision support, forecasting, and service intelligencePosition solutions around practical use cases and governanceAI tools, BI dashboards, data platforms
Financial governanceBudget control, transparency, and fiscal sustainabilitySpeak to finance executives and controllersPlanning, forecasting, and reporting tools
Public-sector transformationAdapt services to demographic and economic pressureOffer transformation frameworks and advisory servicesConsulting, change management, process redesign
CybersecurityProtect public data and critical operationsEngage IT and risk leaders with compliance-first messagingSecurity monitoring, identity, and governance tools

Lead Quality Assessment

Factor Assessment Explanation
Buyer relevanceVery HighThe event concentrates public-sector finance, governance, and digital decision-makers.
Decision-maker availabilityHighStrong presence of executives, economists, political leaders, and department heads.
Data collection potentialMediumUseful for attendee profiling, but current-year public exhibitor/attendee lists are limited in the supplied text.
Apollo targeting potentialVery HighStrong alignment with government administration, IT, consulting, and finance decision-makers.
Geographic targeting potentialHighExcellent for Swedish public-sector targeting, especially regional and municipal accounts.
Best outreach approachAccount-based outreachTarget named municipalities, regions, and suppliers with role-specific messaging.
Overall lead qualityVery HighHighly relevant B2B public-sector audience with strong buying intent signals.
Best use caseLead generation and public-sector account targetingSuitable for attendee list sales, exhibitor prospecting, and ABM outreach.
Limitations / risksMediumSome participation details may not be publicly confirmed until closer to the event.

Apollo.io Targeting Recommendation

Filter Type Recommended Filters Purpose
Apollo industriesGovernment Administration; Public Policy; Information Technology & Services; Computer Software; Financial Services; Management Consulting; Research; Higher Education; Computer & Network Security; Environmental ServicesFocus on the public-sector and solution-provider ecosystem surrounding the event
DepartmentsFinance; Procurement; IT; Operations; Strategy; Public PolicyReach the functional teams most likely to buy or influence procurement
SeniorityManager; Director; VP; CXO; Head; Partner; Senior AdvisorPrioritize decision-makers and budget holders
Job titlesCFO, Chief Economist, Procurement Director, Procurement Manager, CIO, IT Director, Operations Director, Program Manager, Strategy Director, Policy DirectorCapture the most relevant public-sector buyer personas
GeographySweden; Skåne; Stockholm; Västra Götaland; national public sector; Nordic expansion if relevantAlign with the event’s national Swedish audience and regional concentration
Employee size201–500, 501–1,000, 1,001–5,000, 5,000+Public organizations and larger suppliers with structured buying teams
Keywordsmunicipality, region, public sector, procurement, finance, governance, digitalization, AI, data, welfare, budget, planningImprove relevance scoring and persona matching
Company typeGovernment; education; public institutions; consulting; software vendors serving public sectorSegment buyer-side accounts and adjacent solution providers
TechnologiesERP, BI, analytics, workflow automation, procurement platforms, cloud, cybersecurity, data governancePrioritize organizations with active digital transformation programs
Suggested Apollo Search Logic: target organizations in Sweden with titles containing (procurement OR finance OR economist OR CIO OR IT Director OR operations OR policy) and keywords such as “municipality,” “region,” “public sector,” “digitalization,” “AI,” “budget,” and “governance.” Add seniority filters for Manager through CXO, then refine by department and geography for Swedish public-sector accounts and public-sector solution providers.

Client Fit Review Required

Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.

Sources & Verification Notes

Source Type What It Verified Reliability
KOMMEK official website Official organizer website Dates, venue, organizer collaboration, theme, audience description, speakers, and practical information Very High
KOMMEK program / speaker / exhibitor pages Official event pages Speaker names, confirmed exhibitor navigation, event positioning, and program topic areas Very High
Malmömässan Venue website Venue identity and location context High
Sveriges Kommuner och Regioner (SKR) Organizer / institutional source Organizational relevance and public-sector context High
Region Skåne Government/organizer page Regional host confirmation and public-sector relevance High
Malmö stad Municipal government page Host-city confirmation and municipal buyer context High

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