CategoryFood & Beverages
Interfood Astana
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About this event
InterFood Astana
InterFood Astana is the 27th Kazakhstan International Exhibition focused on the full spectrum of the food industry ecosystem. The event brings together key market participants across food production, beverages, ingredients, packaging, and equipment—creating a dedicated platform for product discovery, business matchmaking, and industry collaboration.
Event focus
The exhibition covers: foodstuffs, drinks, ingredients, packaging, and equipment for the food industry. Alongside the exhibitor displays, the show includes an on-site Retail Center and a Tasting competition, adding a strong consumer- and product-experience layer to the exhibition experience.
Who should attend
InterFood Astana is designed for professionals who want to source, evaluate, and build partnerships across the food and beverage value chain—whether they are looking for new product suppliers, food ingredients, packaging solutions, or industrial equipment. The event format also supports industry learning through the exhibitor program and event materials available on the official platform.
Where the exhibition takes place
The exhibition is held in Astana, Kazakhstan at the “EXPO” IEC venue.
Dates (as shown on the official website)
The official website indicates the exhibition as: 2026-07-02/03.
Official exhibition positioning
InterFood Astana presents itself as Kazakhstan’s international meeting point for the food industry—uniting exhibitors, visitors, and industry stakeholders around trade showcase elements and product-focused activities such as the tasting competition.
Data sheet
Interfood Astana – Event Attendee & Buyer Profile Analysis
Event Date: 28–30 April 2027
Location: Astana, Kazakhstan
Event Status: Upcoming
Research Date: 1 July 2026
Event Overview
| Event Name | Interfood Astana |
| Event Date | 28–30 April 2027 |
| Event Status | Upcoming |
| Venue | EXPO IEC |
| City | Astana |
| State / Region | Astana city region |
| Country | Kazakhstan |
| Organizer | ITECA / Iteca Events (official event website branding) |
| Official Event Website | interfoodastana.kz |
| Event Type | International trade exhibition for foodstuffs, drinks, ingredients, packaging, and food industry equipment |
| Primary Category | Food & Beverages |
| Secondary Applicable Categories | Packing & Packaging; Industrial Engineering; Logistics & Transportation; Wholesale; Retail |
| Audience Reach | National with regional Central Asia reach |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | Medium – official website confirms the exhibition identity and venue, but no current-year attendance total is publicly stated in the provided official content. |
| Main Purpose of Event | To connect food and beverage manufacturers, ingredient suppliers, packaging providers, equipment vendors, distributors, and trade buyers in Kazakhstan and neighboring markets. |
About the Event
Interfood Astana is Kazakhstan’s international exhibition for foodstuffs, drinks, ingredients, packaging, and equipment for the food industry. The official event positioning indicates a broad B2B trade platform for manufacturers, suppliers, distributors, and commercial buyers operating across the food value chain.
The event matters because it sits at the intersection of sourcing, production, packaging, distribution, and retail supply. It is especially relevant for procurement teams, importers, wholesalers, retail buyers, foodservice operators, and industrial suppliers looking to expand in Kazakhstan and the wider Central Asian market.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Procurement and sourcing teams | Food manufacturers, retailers, distributors, hospitality groups | Direct sourcing, supplier selection, negotiation | High-value target for ingredients, packaging, and equipment suppliers |
| Retail buyers and category managers | Supermarkets, chains, convenience retail, e-commerce grocery | Assortment planning, product onboarding | Important for packaged foods, beverages, private label, and new product launches |
| Importers and distributors | National importers, regional distributors, wholesale networks | Channel acquisition, brand representation, distribution agreements | Strong fit for international exporters and brand owners |
| Food and beverage production leaders | Processors, bottlers, bakeries, dairy, meat, snacks, beverage plants | Operations, technical specification, capital equipment selection | Relevant for processing equipment, ingredients, automation, and packaging |
| Hospitality and foodservice buyers | Hotels, restaurants, catering, institutional foodservice | Menu sourcing, vendor approval, recurring purchases | Relevant for beverages, prepared foods, and disposables |
| Packaging and materials buyers | Food manufacturers, co-packers, packaging converters | Packaging specification, cost reduction, compliance | Relevant for packaging films, containers, labels, and machinery |
| Operations and plant management | Factories, industrial kitchens, production facilities | Technical evaluation, line performance, maintenance decisions | Key audience for equipment, automation, and service providers |
| Consultants and industry advisors | Food industry consultants, trade advisors, market-entry specialists | Influence supplier shortlists and procurement strategy | Useful for channel development and market intelligence |
| Association and trade bodies | Food associations, chambers, export promotion groups | Networking, policy, industry coordination | Supports market access and partnership building |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: Astana | Local commercial buyers, government-adjacent organizations, distributors | Medium | Capital-city location supports buyer quality and institutional attendance |
| Host region: Kazakhstan national market | Nationwide retailers, processors, importers, wholesalers | High | Most relevant buyer pool for B2B list building |
| Nearby business hubs | Almaty, Shymkent, Karaganda, Aktobe, Pavlodar | High | Major commercial centers with food manufacturing and distribution activity |
| Central Asia regional reach | Buyers from Uzbekistan, Kyrgyzstan, Tajikistan, Turkmenistan | Medium | Likely regional trade interest due to category relevance |
| International exporters | Suppliers from Europe, Turkey, UAE, China, Russia, and other trade partners | Medium | Relevant for market-entry and distributor-search use cases |
| National procurement and sourcing teams | Retail chains, food brands, institutional buyers | High | Most valuable segment for commercial outreach |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| Global | Secondary reach | The event is branded as an international exhibition and may attract cross-border suppliers and distributors, but the core buyer base is more concentrated in Kazakhstan and Central Asia. |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Magnum Cash & Carry | Retail buyer | Large retail chain with ongoing grocery and packaged goods sourcing needs | magnum.kz | Category Manager, Procurement Manager, Buying Manager | Strong Market Fit, Attendance Not Confirmed |
| Small and medium food processors in Kazakhstan | Producer buyer | Typical attendees for ingredients, packaging, and equipment sourcing | Multiple company domains | Director of Procurement, Operations Director, Plant Manager | Strong Market Fit, Attendance Not Confirmed |
| Alem Agro | Distributor / importer | Relevant for ingredients, packaged goods, and food-related import channels | alemagro.com | Commercial Director, Import Manager, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| FoodMaster | Manufacturer / retailer | Food brand with sourcing needs across ingredients and packaging | foodmaster.kz | Procurement Manager, Supply Chain Director, Category Manager | Strong Market Fit, Attendance Not Confirmed |
| Ramstore Kazakhstan | Retail buyer | Retail grocery chain with category and private label sourcing opportunities | ramstore.kz | Category Manager, Procurement Director, Merchandising Director | Strong Market Fit, Attendance Not Confirmed |
| FoodUnion Kazakhstan | Food producer | Potential buyer of dairy inputs, packaging, and processing equipment | foodunion.com | Procurement Manager, Operations Manager, Plant Director | Strong Market Fit, Attendance Not Confirmed |
| Carlsberg Kazakhstan | Beverage producer | Relevant for beverage ingredients, packaging, and production equipment | carlsbergkazakhstan.kz | Supply Chain Manager, Procurement Manager, Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Air Astana Catering and hospitality procurement teams | Institutional buyer | Large-scale foodservice and packaging purchasing relevance | airastana.com | Procurement Manager, Food Service Director, Operations Manager | Strong Market Fit, Attendance Not Confirmed |
| Raimbek Group | Manufacturer / distributor | Food and beverage group with sourcing and distribution needs | raimbek.com | Procurement Director, Commercial Director, Supply Chain Director | Strong Market Fit, Attendance Not Confirmed |
| Kagesh, wholesale and distributor networks in Kazakhstan | Wholesaler | Relevant for channel sales of imported goods and branded products | Multiple company domains | Purchasing Manager, Import Manager, Managing Director | Strong Market Fit, Attendance Not Confirmed |
| Food service operators in Astana and Almaty | Hospitality buyer | Hotels, restaurants, caterers, and institutional kitchens source recurring inputs | Multiple company domains | Purchasing Manager, F&B Director, Operations Director | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Procurement Officer / Procurement Director | Procurement | C-level / Director | Owns sourcing strategy and supplier approvals |
| 2 | Category Manager / Buying Manager | Merchandising / Procurement | Manager | Selects products, pricing, and assortment |
| 3 | Supply Chain Director / Manager | Supply Chain | Director / Manager | Influences supplier performance and logistics decisions |
| 4 | Operations Director / Plant Manager | Operations / Manufacturing | Director / Senior Manager | Evaluates equipment, productivity, and throughput |
| 5 | Import Manager / Distributor Principal | Imports / Distribution | Manager / Owner | Builds supplier relationships and market access |
| 6 | Retail Merchandising Director | Retail | Director | Drives new SKU and private-label decisions |
| 7 | Food Service Director / F&B Manager | Hospitality / Foodservice | Director / Manager | Sources recurring food and beverage inputs |
| 8 | Packaging Manager / Technical Buyer | Packaging / Technical Procurement | Manager | Important for packaging materials and machinery sourcing |
| 9 | Business Development Director / Partnerships Director | Commercial | Director | Targets distributor and channel partnerships |
| 10 | Quality Assurance / Food Safety Manager | Quality / Compliance | Manager | Influences ingredient and packaging compliance choices |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Food & Beverages | Core industry of the exhibition | Food brands, processors, and ingredient buyers |
| 2 | Wholesale | Distribution and trading relevance | Importers and channel partners |
| 3 | Retail | Retail buyers source consumer-packaged products | Supermarket and chain procurement teams |
| 4 | Import & Export | Cross-border trade is central to the event | Foreign suppliers, agents, and distributors |
| 5 | Packaging & Containers | Packaging is explicitly part of the exhibition scope | Packaging suppliers, converters, and machinery vendors |
| 6 | Machinery | Food equipment is a named event category | Processing, filling, and production machinery buyers |
| 7 | Logistics & Supply Chain | Distribution and cold-chain support purchasing | Supply chain operators and 3PLs |
| 8 | Hospitality | Hotels and foodservice are procurement-relevant buyers | HORECA sourcing teams |
| 9 | Consumer Goods | Packaged food and beverage brands fit this audience | Brand owners and private-label teams |
| 10 | Management Consulting | Advisors support market entry and procurement strategy | Trade consultants and sourcing advisors |
| 11 | Government Administration | Relevant where public institutions source food services | Institutional catering and procurement offices |
| 12 | International Trade & Development | Useful for export promotion and market access targets | Trade agencies and export support bodies |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Unconfirmed | Official website content provided | No current-year attendance total available in the provided official source |
| Exhibitor count | Not publicly confirmed | Unconfirmed | Official exhibitors list page exists, but count not provided in supplied content | Use exhibitor directory if available during live verification |
| Buyer count | Not publicly confirmed | Unconfirmed | No official buyer registry disclosed in supplied content | Buyer-side targeting should rely on role-based prospecting |
| Speaker count | Not publicly confirmed | Unconfirmed | Speakers 2025 referenced on site | Historical speaker evidence only |
| Sponsor count | Not publicly confirmed | Unconfirmed | Partnership opportunities page referenced | No verified sponsor total in supplied content |
| Historical attendance | Refer to post-show report 2026 | Historical / prior-year evidence | Official post-show report page referenced on the event site | Use for trend analysis only, not as a confirmed 2027 total |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Procurement | Reliable suppliers and pricing | Meet sourcing leaders and purchasing teams | Ingredients, packaging, production inputs |
| Packaging | Cost-effective and compliant packaging | Packaging buyer meetings and product demos | Containers, labels, films, machinery |
| Food processing equipment | Higher throughput and efficiency | Factory and plant manager outreach | Processing, filling, line automation |
| Retail sourcing | SKU expansion and private-label options | Category manager engagement | Packaged foods, beverages, branded goods |
| Distribution partnerships | Market entry and channel expansion | Importer and distributor lead generation | Export-ready food and beverage brands |
| Foodservice and hospitality | Reliable recurring supply | Approach hotel, restaurant, and catering buyers | Beverages, ingredients, disposables, equipment |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The exhibition is directly aligned with food purchasing, packaging, and equipment sourcing. |
| Decision-maker availability | High | Procurement, operations, and commercial leaders are likely target visitors. |
| Data collection potential | High | Official pages indicate exhibitor lists, agenda, floor plan, and post-show materials. |
| Apollo targeting potential | Very High | Strong fit for food, retail, wholesale, logistics, manufacturing, and hospitality filters. |
| Geographic targeting potential | High | Good targeting across Kazakhstan, Central Asia, and selected export markets. |
| Best outreach approach | Account-based outreach | Focus on buying teams, importers, retailers, and manufacturing procurement owners. |
| Overall lead quality | High | Strong trade-show lead generation event for food, packaging, and equipment vendors. |
| Best use case | Lead list building and distributor development | Best suited for supplier outreach, importer prospecting, and B2B pipeline creation. |
| Limitations / risks | Medium | Current-year attendee and exhibitor counts are not confirmed in the supplied official content. |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Food & Beverages; Wholesale; Retail; Packaging & Containers; Machinery; Logistics & Supply Chain; Hospitality; Consumer Goods | Core buyer universe for this exhibition |
| Departments | Procurement; Purchasing; Supply Chain; Operations; Merchandising; Business Development; Commercial; Quality; Logistics | Targets functional owners and budget holders |
| Seniority | Manager; Director; VP; C-Level; Owner; Partner | Focus on decision-makers with purchasing influence |
| Job titles | Procurement Manager, Purchasing Manager, Category Manager, Supply Chain Director, Operations Director, Plant Manager, Commercial Director, Import Manager, Merchandising Director | Title-based targeting for best-fit attendee personas |
| Geography | Kazakhstan; Central Asia; Uzbekistan; Kyrgyzstan; Tajikistan; Turkmenistan; nearby import/export markets | Regional relevance and trade corridor targeting |
| Employee size | 11–50; 51–200; 201–500; 501–1000; 1000+ | Captures SMEs, regional distributors, and enterprise buyers |
| Keywords | food procurement, retail buying, ingredient sourcing, packaging, distributor, importer, wholesale, beverage, plant manager, supplier approval | Improves search precision for event-relevant buyers |
| Company type | Buyer-side organizations, distributors, retailers, manufacturers, hospitality operators, importers | Excludes pure vendors and emphasizes buying entities |
| Revenue range | Mid-market to enterprise where available | Useful for prioritizing organizations with active procurement budgets |
Suggested Apollo Search Logic: (procurement OR purchasing OR category manager OR sourcing OR supply chain OR operations OR import) AND (food OR beverage OR packaging OR distributor OR retailer OR wholesale OR hospitality) AND (Kazakhstan OR Central Asia OR Uzbekistan OR Kyrgyzstan OR Tajikistan)
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| InterFood Astana Official Website | Official organizer website | Event identity, official venue mention (EXPO IEC), category scope, exhibitor list, agenda/program pages, post-show report reference | Very High |
| ITECA | Organizer / corporate website | Organizer branding and event ownership context | High |
| EXPO IEC / venue reference | Venue reference | Venue naming used by the official event site | High |
| Exhibitors List | Official event directory page | Confirmed that an exhibitor directory exists for attendee targeting research | Very High |
| Programme | Official agenda page | Conference/programme relevance and speaking-program evidence | Very High |
| Post Show Report 2026 | Official historical report page | Historical / prior-year evidence only | High |
🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to Interfood Astana — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
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