About this event

Infrastrukturmässan (INFRASTRUCTURE) — Mötesplats för framtidens smarta infrastruktur

Infrastrukturmässan is positioned as Sweden’s meeting place for the future of infrastructure, with a strong emphasis on sustainable production and practical deployment of new capabilities across the infrastructure value chain. The event highlights focus areas such as automation, preventive maintenance, process technology, digitalisation, and smart factories. It is designed to bring together the people who decide, build, and invest—so the discussions are directly tied to real projects, partnerships, and implementation plans.

Event basics (from official information)

• Dates: 28–29 April 2027
• Venue: Kistamässan
• City: Stockholm
• Country: Sweden

1️⃣ Who attends (BUYERS / ATTENDEES)

This event is not only an “information” gathering—its positioning is that key roles show up to shape direction and enable investments across infrastructure sectors. The strongest “buyer” alignment typically sits with decision-makers and implementers who own budgets, approve vendor selections, define procurement directions, and run transformation programs.

Main attendee groups (buyer-leaning and high influence)

• Infrastructure owners/operators (e.g., utilities, transport infrastructure operators, energy and water stakeholders) who plan asset strategy and modernization roadmaps.
• Government and public-sector infrastructure planning organizations who set priorities, coordinate programs, and influence standards and investment frameworks.
• Rail, road, and mobility ecosystem decision-makers who manage maintenance systems, safety, reliability, and service continuity.
• Industrial and construction-adjacent stakeholders that support delivery, maintenance, and modernization projects.
• Digital transformation and engineering solution providers connected to automation, data, digital twins, AI/ML, asset optimization, and monitoring.
• Security, resilience, and safety leaders tied to infrastructure protection, operations continuity, and risk management.

In other words, the attendee mix is best understood as an infrastructure ecosystem: public + industry + technology solution providers + research and innovation partners. This composition generally increases the chance of meeting “real decision makers,” especially among operational leaders and transformation owners.

2️⃣ Where the show is happening + attendee geographic origin

Location: Kistamässan, Stockholm, Sweden.

Likely geographic origin of attendees: Primarily Nordic and Swedish infrastructure professionals, planners, operators, and solution vendors—because the event is framed as Sweden’s national meeting place for infrastructure direction-setting. As Stockholm is a central hub for public-sector agencies, utilities, and technology ecosystems, it naturally attracts a broad set of attendees from across the country.

Best geographic targeting for an outreach list:

• Sweden nationwide (especially Stockholm-based organizations plus major metro and infrastructure corridors).
• Nordics (for technology and engineering solution suppliers with multi-country operations).
• EU-linked organizations where speakers/partners align to EU infrastructure programs, digitalisation, and sustainability agendas.

3️⃣ Audience reach (Local / National / Global)

Primary reach: National (Sweden). The event describes itself as a key Swedish meeting place covering major infrastructure domains (road, rail, energy, water, and broadband).

Secondary reach: Regional international participation through technology partners, research collaborations, and speakers connected to European or cross-border initiatives. While the audience is not marketed as a mass global event, it is positioned as a platform where direction-setting and investment logic have broader relevance beyond one city.

4️⃣ Sample buyer company names (BUYERS ONLY) + websites

Below are buyer-aligned sample targets (organizations strongly associated with infrastructure planning, asset operations, utilities, transport, and infrastructure transformation). These are good starting points for building a targeted buyer list. We can refine further once we have your product fit (see Point 8).

Priority	Company	Website	Best Title to Target	Why this is a Good Buyer Fit
1	Vattenfall	https://www.vattenfall.com/	Head of Digitalisation / Transformation Lead / Asset Management Lead	Energy operator with strong incentive to adopt automation, preventive maintenance, and data-driven reliability across critical infrastructure.
2	Finnish Transport Infrastructure Agency	https://www.vayla.fi/	Digital Infrastructure Program Manager / Asset Management Director	Infrastructure agency profile aligned with planning, maintenance systems, and modernization agendas across transport infrastructure.
3	Trafikverket	https://www.trafikverket.se/	Rail Infrastructure Planning Lead / Digitalisation & Maintenance Strategy Manager	Central transport infrastructure stakeholder; a natural buyer fit for digital maintenance, reliability programs, and asset strategy.
4	Kustbevakningen	https://www.kustbevakningen.se/	General Director / Operational Risk & Resilience Lead	Public-sector safety and resilience orientation can align with secure infrastructure operations and continuity planning.
5	Infranord	https://www.infranord.se/	Divisional Director / Commercial & Strategy Manager for Rail Maintenance	Rail-focused maintenance and infrastructure services align with preventive maintenance, asset optimization, and operational improvement.
6	Svensk Kollektivtrafik	https://www.svensk-kollektivtrafik.se/	CEO / Industry Partnerships Director	Industry association role—useful for ecosystem access, partner discovery, and broad adoption initiatives across mobility.
7	Tågföretagen	https://tagforetagen.se/	Director of Operations / Industry Policy & Infrastructure Strategy Lead	Industry group alignment with rail ecosystem planning, standards, and operational continuity initiatives.
8	Epicenter	https://www.epicenter.se/	Chair / Innovation & Infrastructure Ecosystem Lead	Ecosystem-driven collaboration platform; suitable for connecting with multiple infrastructure stakeholders and innovation partners.
9	Via Europa	https://www.viaeuropa.se/	Chair / Strategic Development Lead	Focus on European corridor thinking and coordination makes it relevant for cross-border infrastructure digitalisation and planning.
10	Sweco	https://www.sweco.com/	Head of Digital / Smart Infrastructure Lead / Engineering Transformation Manager	Engineering and design consultancy with strong fit for digital twins, smart infrastructure, and delivery programs.
11	XCHARGE Europe	https://www.xchargeeurope.com/	Regional Sales Manager / Infrastructure Partnerships Lead	Charging and energy infrastructure alignment with smart grid concepts and infrastructure digitalisation programs.
12	BidPal.ai	https://www.bidpal.ai/	CEO / Commercial Strategy & Partnerships Lead	AI-enabled solutions align with procurement and decision-support themes often connected to infrastructure investment processes.
13	NIRA Dynamics	https://www.niradynamics.com/	CEO / Market Development Director for Safety & Infrastructure Intelligence	Technology provider focused on intelligent safety and detection—commonly relevant to transport infrastructure operations.
14	Salbo.ai	https://www.salbo.ai/	Founder / Product & Partnerships Lead	AI/data innovation can match predictive and optimization needs in digital infrastructure and asset management.
15	Peab	https://www.peab.com/	Key Account Manager / Digital Delivery Program Lead	Construction and infrastructure delivery: strong fit for process technology, automation, and data-driven project execution.
16	Terranor	https://www.terranor.se/	Sverigechef / Operations & Strategic Accounts Lead	Regional infrastructure project ecosystem participant—relevant for delivery capability and long-term maintenance initiatives.
17	Malmö stad (City of Malmö)	https://www.malmo.se/	Climate Adaptation Strategy Lead / Smart City Program Owner	Smart city and climate resilience alignment—relevant for digitalisation, infrastructure planning, and long-horizon asset strategy.
18	Stockholms stad (Stockholm City)	https://start.stockholm/	Digitalisation Director / Smart City Coordinator / Infrastructure Program Lead	Direct relevance for smart-city digitalisation and infrastructure coordination initiatives.
19	Telenor	https://www.telenor.com/	Digitalisation / Infrastructure Connectivity Strategy Lead	Connectivity and digitalisation services underpin smart infrastructure operations and data exchange.
20	Luftfartsverket (Swedish Civil Aviation Administration / LFV)	https://www.lfv.se/	Manager UTM / Safety & Digital Operations Lead	Operational safety and digital operations alignment—relevant for resilience, monitoring, and infrastructure modernization approaches.

Note: Final buyer targeting should be refined to match your exact product value (automation, preventive maintenance, digital twins, asset monitoring, cybersecurity, connectivity, etc.).

5️⃣ Job profiles, industries & event type

Event type (best-fit categorization)

• Infrastructure / smart infrastructure conference & exhibition
• Automation, preventive maintenance, process technology, and digitalisation focused platform
• Industry ecosystem meeting spanning road, rail, energy, water, and broadband infrastructure
• Business networking with decision-maker exposure (emphasis on strategic conversations and partnerships)

High-value job profiles to target

• Director / Head of Digitalisation & Transformation
• Head of Asset Management / Reliability Engineering Lead
• Preventive Maintenance Manager / Maintenance Strategy Lead
• Infrastructure Planning Manager (road/rail/energy/water/broadband)
• Program Manager for Smart Infrastructure / Smart City
• Digital Twin / AI & ML Program Lead
• Cybersecurity / Security Director for critical infrastructure
• Operations Director / Chief Technical Officer
• Procurement or Strategic Sourcing Director (where applicable in infrastructure programs)
• Innovation & Partnerships Director (ecosystem collaboration roles)

Industries to focus on (mapping to your targeting filters)

• Renewables & Environment
• Oil & Energy
• Utilities
• Transportation/Trucking/Railroad
• Logistics & Supply Chain
• Industrial Automation
• Mechanical or Industrial Engineering
• Computer Software / Information Technology & Services (for digitalisation and analytics vendors)
• Events Services (for services providers attending as partners)
• Government Administration / Public Policy (for public infrastructure planning stakeholders)
• Security & Investigations (for critical infrastructure protection)

6️⃣ Estimated attendance (expected total footfall)

The official website content provided does not include a specific attendance figure. To remain accurate, we cannot state a numeric footfall estimate from the supplied text alone.

Action needed: If you share the event’s exhibitor count, hall size, or any official “attendance” statement, we can convert that into a credible expected footfall range and buyer density estimate for Stockholm, April 2027.

7️⃣ Key focus areas & buyer engagement

Core focus areas (from official messaging)

• Future sustainable production within infrastructure-adjacent operations
• Automation
• Preventive maintenance (shifting from reactive to proactive reliability)
• Process technology
• Digitalisation (data, platforms, and operational integration)
• Smart factories concepts applied to infrastructure delivery and operations

How to engage buyers effectively

• Reliability and uptime narrative: lead with preventive maintenance outcomes, asset lifecycle extension, and cost-of-ownership improvements.
• Data-to-action framing: connect digitalisation to measurable operational decisions (work order optimization, asset health scoring, predictive interventions).
• Cross-domain infrastructure value: position solutions as transferable across road, rail, energy, water, broadband ecosystems.
• Implementation readiness: buyers at infrastructure events typically value proof of deployment, integration capability, and maintenance/operations practicality.
• Partnership approach: the event messaging emphasizes strategic conversations and collaboration that form long-term relationships—so outreach should be tailored as “co-creation” rather than “one-time vendor pitch.”

8️⃣ Client-product fit note (required input + how we’ll determine best buyers)

We can recommend the best buyer profiles for this event only if we align your product to the event’s infrastructure priorities. The event strongly signals interest in automation, preventive maintenance, process technology, and digitalisation/smart infrastructure.

Please share:

• Your client company website URL
• 1–2 sentences describing what your product does (or the exact use cases)
• Which buyer outcomes matter most (e.g., reduce downtime, improve asset inspection, enable predictive maintenance, optimize operations, enhance security, connectivity, etc.)

Once we have that, we will produce:

• Buyer shortlist mapped to the right infrastructure segments (transport, energy, water, broadband, smart city programs)
• Target job titles aligned to who owns reliability, maintenance, digitalisation, and infrastructure transformation budgets
• Priority ranking based on strongest product-to-use-case fit

Important: Without your client website, we can only provide ecosystem-based buyer candidates (like the table above), not a product-validated “best buyer” ranking.

9️⃣ Final recommendation (is this a good event for buyer research?)

Yes—this is a strong event for infrastructure-focused buyer research and relationship building. The official positioning emphasizes decision-makers and builders across major infrastructure domains, and the focus areas match common high-value procurement initiatives such as: preventive maintenance, automation, digitalisation, and smart infrastructure execution.

The biggest opportunity for a buyer list/targeting approach is to: filter for roles tied to maintenance strategy, asset reliability, digital transformation, and infrastructure operations, rather than general attendance.

Quick next step

Send your client website (and a short product description) and we will finalize: which buyer companies are the best fit, the most relevant job titles, and the priority order for Outreach to this event’s infrastructure ecosystem.