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About this event

Food Taipei 2026

Event type: Food & beverage trade show, ingredients sourcing, retail buying, import/export, packaging, foodservice, cold chain, processing, and international sourcing conference.

Venue: Taipei, Taiwan, typically at the Taipei Nangang Exhibition Center and related event halls, subject to the official 2026 floor plan and organizer announcement.

Estimated attendance: Strong international B2B footfall, often in the range of tens of thousands of visitors when combined across the Food Taipei ecosystem, with a large mix of buyers, importers, distributors, retailers, hotel/restaurant procurement teams, manufacturers, and overseas sourcing agents.

Executive Summary

Food Taipei 2026 is a high-value international sourcing event for the food and beverage industry. It is best understood as a buyer-driven marketplace where trade visitors come to source products, ingredients, private label solutions, packaging, processing technology, cold-chain services, and export-ready suppliers. This event is especially attractive if your client wants access to importers, distributors, wholesalers, retail buyers, supermarket category managers, foodservice procurement teams, manufacturers, and international sourcing decision-makers.

Compared with consumer food festivals, this event is much more commercially useful for B2B list building. The audience is not just “food lovers.” It is a mix of procurement professionals, brand owners, product developers, sourcing managers, logistics teams, and trade intermediaries who influence purchasing decisions. That makes it suitable for companies selling ingredients, packaging, processing machinery, ingredients testing, cold chain, logistics, retail solutions, digital commerce tools, and hospitality supply.

1️⃣ Who attends: Buyers / Attendees

The primary attendee base consists of professional buyers and trade visitors from across the food and beverage value chain. Many attendees are attending with the intent to source new suppliers, compare pricing, assess quality, negotiate partnerships, and identify export or distribution opportunities.

Main attendee groups:

  • Importers and export traders
  • Food and beverage distributors
  • Supermarket and hypermarket category buyers
  • Retail procurement and merchandising teams
  • Foodservice, hotel, restaurant, and catering procurement teams
  • Private label sourcing managers
  • Food manufacturers and co-packers
  • Ingredient buyers and product development teams
  • Packaging and label procurement teams
  • Cold-chain, logistics, and warehouse solution buyers
  • E-commerce grocery and marketplace category managers
  • Government trade and export promotion officials
  • International sourcing agents and trading companies
  • Quality assurance, compliance, and food safety professionals

For lead generation purposes, the highest-value audience is usually not the general attendee count itself, but the subset of people who influence supplier selection. In practical terms, the most valuable records are buyers from retail chains, import/distribution companies, foodservice groups, and manufacturing firms looking for raw materials or finished goods.

2️⃣ Where the show is happening + attendee geographic origin

Location: Taipei, Taiwan, one of Asia’s strongest trade show hubs for food manufacturing, packaging, export sourcing, and international commerce.

Attendee origin: Food Taipei has a distinctly international profile. While Taiwan-based companies, buyers, and trade professionals form a major core audience, the event also attracts visitors from Japan, South Korea, China, Southeast Asia, Hong Kong, Australia, the Middle East, Europe, and North America.

Because Taiwan is a strategic manufacturing and export gateway, many attendees are regional sourcing professionals and cross-border trade buyers. This gives the event strong appeal for companies that want access to buyers who already understand international supply chains and product commercialization.

Best geographic targeting: Taiwan, Greater China, Japan, Korea, ASEAN, Australia, Gulf states, and broader international import markets.

3️⃣ Audience reach: Local / National / Global

Reach type: Global, with strong regional Asia-Pacific depth.

This is not a purely local event. It is best described as a global trade sourcing platform anchored in Taiwan. The event draws international exhibitors and buyers, and many attendees come specifically to evaluate export opportunities, regional distribution rights, and product launches.

For database-selling purposes, this is a strong event if your client wants:

  • Cross-border food and beverage buyers
  • Retail procurement teams with import authority
  • Ingredient buyers and product developers
  • Packaging, cold chain, and logistics decision-makers
  • Trade companies and distributors that can place bulk orders

4️⃣ Sample buyer company names + websites

Below is a practical sample buyer list for your outreach or attendee-list review. These are buyer-style accounts that fit the food sourcing, distribution, retail, and foodservice ecosystem. The goal is to target organizations that are most likely to have purchasing authority or influence.

Priority Company Website Best Title to Target Why This is a Good Buyer Fit
1 Uni-President Enterprises https://www.uni-president.com.tw Procurement Manager / Category Buyer / Product Development Manager Major food group in Taiwan with broad buying, sourcing, and product development needs across beverages, packaged foods, and retail channels.
2 President Chain Store https://www.7-11.com.tw Merchandising Manager / Category Manager / Sourcing Manager Large convenience retail buyer with strong demand for packaged food, beverages, private label, and new product sourcing.
3 PX Mart https://www.pxmart.com.tw Fresh Food Buyer / Grocery Category Manager / Import Sourcing Manager One of Taiwan’s leading supermarket chains, highly relevant for packaged food, fresh categories, and imported products.
4 Costco Wholesale https://www.costco.com Buyer / Merchandise Manager / Private Label Sourcing Manager High-volume retail buyer focused on bulk sourcing, private label, snack, beverage, and packaged food programs.
5 AEON https://www.aeon.info Import Buyer / Food Category Manager / Retail Procurement Manager Large Asian retailer with multi-category food sourcing, private label potential, and cross-border procurement needs.
6 Carrefour https://www.carrefour.com International Sourcing Manager / FMCG Buyer / Category Manager Global retail chain with ongoing interest in imported foods, beverages, and private label supplier relationships.
7 Lotte Mart https://www.lottemart.com Procurement Manager / Import Buyer / Category Manager Strong fit for packaged food, snacks, confectionery, and retail food sourcing across Asia.
8 Yamato Logistics https://www.yamato-hd.co.jp Business Development Manager / Cold Chain Solutions Manager Relevant for food logistics, temperature-controlled distribution, and supply chain support services.
9 Metro https://www.metroag.de Foodservice Buyer / Wholesale Category Manager / Import Procurement Lead Wholesale and foodservice buyer with strong interest in bulk food, ingredients, and hospitality supply.
10 Jollibee Foods Corporation https://www.jollibee.com.ph Global Sourcing Manager / Procurement Director / Product Development Manager Large restaurant group with demand for ingredients, packaging, frozen items, and foodservice sourcing.
11 CP Foods https://www.cpfoods.com Ingredient Buyer / Supply Chain Manager / Food Innovation Manager Strong food manufacturing and processing footprint, ideal for ingredients, packaging, and supplier discovery.
12 Ajinomoto https://www.ajinomoto.com Raw Materials Buyer / Sourcing Manager / R&D Procurement Manager Food ingredients and product innovation leader with consistent demand for industrial sourcing and supplier partnerships.
13 Nestlé https://www.nestle.com Category Procurement Manager / Packaging Buyer / Supplier Development Manager Global food giant with strong interest in ingredients, packaging, quality, and compliant sourcing networks.
14 Unilever https://www.unilever.com Procurement Manager / Supply Chain Manager / Sustainable Sourcing Lead Relevant for packaged food, beverage, and consumer goods sourcing with an emphasis on scale and compliance.
15 Makro https://www.makro.co.th Wholesale Buyer / Import Manager / Category Development Manager Wholesale and foodservice buyer with a strong need for international sourcing and volume-based negotiations.
16 Walmart https://www.walmart.com Global Sourcing Manager / Grocery Buyer / Private Label Manager Large-scale buyer with global sourcing needs, especially for packaged foods, snacks, beverages, and private label.
17 SHARP Taiwan https://www.sharp.com.tw Corporate Procurement Manager / Business Development Manager Useful for smart kitchen, food-related appliances, and cross-category commercial partnerships.
18 Watsons https://www.watsons.com Merchandise Buyer / FMCG Sourcing Manager / Category Manager Relevant for health foods, beverages, supplements, and consumer packaged goods.

5️⃣ Job profiles, industries & event type

Best job profiles to target:

  • Procurement Manager
  • Sourcing Manager
  • Import Buyer
  • Export Sales Manager
  • Category Manager
  • Merchandising Manager
  • Private Label Manager
  • Product Development Manager
  • R&D Manager
  • Supply Chain Manager
  • Foodservice Procurement Manager
  • Wholesale Buyer
  • Trade Marketing Manager
  • Quality Assurance Manager
  • Packaging Procurement Manager
  • Cold Chain Logistics Manager
  • Business Development Manager
  • International Purchasing Director

Best industry filters to use:

  • Food & Beverages
  • Food Production
  • Retail
  • Wholesale
  • Import & Export
  • Logistics & Supply Chain
  • Restaurants
  • Hospitality
  • Packaging & Containers
  • Consumer Goods
  • Market Research
  • International Trade & Development
  • Management Consulting
  • Information Services
  • Supermarkets
  • Warehousing
  • Transportation/Trucking/Railroad
  • Advertising / Trade Marketing if you are targeting brand-side commercial teams

If your client sells ingredients, packaging, or processing solutions, the best targets are manufacturers and product development teams. If your client sells retail or foodservice solutions, the best targets are buyers, procurement heads, and category managers. If your client sells logistics or cold-chain services, focus on importers, exporters, warehouse teams, and supply chain leaders.

6️⃣ Estimated attendance / expected footfall

Food Taipei is typically a high-footfall event with strong trade traffic. The exact number varies by year and by whether one counts the broader show family or only the core Food Taipei hall. For commercial list-building purposes, it is safe to assume:

  • Expected attendance: large B2B visitor base, often reaching many thousands to tens of thousands
  • Buyer density: high for sourcing-focused halls and business matchmaking areas
  • International visitor share: meaningful, especially from Asia-Pacific trade markets

In practical terms, this is a strong event for attendee-list monetization because the visitors are more likely to be commercial decision-makers than casual consumers.

7️⃣ Key focus areas & buyer engagement

Main focus areas:

  • Packaged food and beverage sourcing
  • Ingredients and raw materials
  • Private label and OEM/ODM food production
  • Organic, health, wellness, and specialty foods
  • Frozen and chilled food categories
  • Food packaging and labeling
  • Processing and manufacturing solutions
  • Cold-chain, warehousing, and logistics
  • Retail and foodservice supply
  • Export opportunities and international distribution

Buyer engagement angle: The best engagement strategy is to segment buyers by commercial intent. A packaging supplier should not be shown the same list as a grocery distributor. A food ingredient brand should not receive the same outreach as a logistics service provider. The event is broad, so the real value comes from matching the right buyer title with the right product category.

For example:

  • If your client sells ingredients, target R&D, procurement, and product development teams.
  • If your client sells finished foods, target importers, distributors, supermarket buyers, and wholesale category managers.
  • If your client sells packaging, target operations, packaging procurement, and brand owners.
  • If your client sells logistics or cold chain, target supply chain and warehouse decision-makers.
  • If your client sells foodservice solutions, target hotel, restaurant, and catering procurement teams.

8️⃣ Client-product fit review note

To give you the best buyers based on your client requirement, I need your client website first. Once I review the website, I can narrow the attendee list to the most relevant buyer profiles and company categories.

This is important because the same event can produce very different buyer segments depending on what your client sells. For example:

  • Food ingredients client: prioritize manufacturers, product development, and sourcing teams.
  • Packaging client: prioritize food brands, co-packers, and private label teams.
  • Retail solution client: prioritize supermarket buyers, e-commerce grocery teams, and category managers.
  • Logistics client: prioritize importers, exporters, warehouse operators, and cold-chain buyers.
  • Food safety or testing client: prioritize QA, compliance, and production managers.

If you share the client website, I can refine this into a sharper buyer list with exact target titles, industry filters, and the strongest company accounts to pursue.

9️⃣ Suggested industry selection based on the industry list

For this event, the most useful industry filters are those tied to buying, sourcing, manufacturing, distribution, and retail. The strongest choices from your industry list are:

  • Food & Beverages
  • Food Production
  • Retail
  • Wholesale
  • Import & Export
  • Logistics & Supply Chain
  • Restaurants
  • Hospitality
  • Packaging & Containers
  • Warehousing
  • Transportation/Trucking/Railroad
  • Consumer Goods
  • Market Research
  • International Trade & Development
  • Management Consulting

If you want a tighter list, I would usually begin with Food & Beverages, Food Production, Retail, Wholesale, Import & Export, and Logistics & Supply Chain. Those usually deliver the best buyer quality for trade show attendee databases.

Final Recommendation

Food Taipei 2026 is a strong event for attendee-list sales if your client wants access to food and beverage buyers, importers, distributors, category managers, procurement teams, and food industry decision-makers. It is especially valuable for B2B sellers in ingredients, packaging, logistics, food processing, cold chain, retail supply, and private label manufacturing.

Buyer quality rating for B2B list sales: 8.8/10

Why it scores highly: international reach, buyer-heavy environment, strong sourcing intent, and multiple commercial layers across retail, foodservice, and manufacturing. The main strength of the event is that it attracts people who are actively looking for suppliers rather than passive attendees.

If you want, send me the client website and I will convert this into a sharper buyer map with the best titles, best industries, top company targets, and a priority list based on the exact product or service they sell.

Data sheet

FOOD TAIPEI 2026 – Event Attendee & Buyer Profile Analysis
Event date: 24 June 2026 – 27 June 2026
Location: Taipei Nangang Exhibition Center, Taipei City, Taiwan
Event status: Upcoming
Research date: 23 June 2026
Event Overview
Event Name FOOD TAIPEI 2026
Event Date 24 June 2026 – 27 June 2026
Event Status Upcoming
Venue Taipei Nangang Exhibition Center
City Taipei
State / Region Taipei City
Country Taiwan
Organizer Taiwan External Trade Development Council (TAITRA) – historical organizer evidence for FOOD TAIPEI series; 2026 edition should be rechecked against the official event page once the final announcement is posted.
Official Event Website foodtaipei.com.tw
Event Type Food & beverage trade show, sourcing marketplace, import/export platform, retail buying, foodservice procurement, ingredients, packaging, processing, and cold-chain industry event
Primary Category Food & Beverages
Secondary Applicable Categories Packing & Packaging; Hospitality; Logistics & Transportation; Industrial Engineering
Audience Reach International B2B trade audience with strong Taiwan and wider Asia sourcing relevance; final 2026 reach level should be confirmed by the organizer.
Estimated Attendance / Expected Footfall Attendance figure not publicly confirmed by the organizer for 2026. Historical positioning indicates strong trade footfall and broad buyer participation across the FOOD TAIPEI ecosystem.
Attendance Data Reliability Estimated / historical evidence. Current-year attendance metrics should not be treated as confirmed until published by official sources.
Main Purpose of Event To connect food and beverage suppliers with importers, distributors, retailers, foodservice operators, procurement teams, private label buyers, international sourcing agents, and related packaging, processing, and logistics stakeholders.
About the Event

FOOD TAIPEI is a long-running trade-focused platform for food and beverage sourcing in Taiwan, typically bringing together export-ready brands, ingredient suppliers, processors, packaging providers, and commercial buyers. It is positioned as a professional B2B marketplace rather than a consumer food festival, which makes it commercially relevant for supplier discovery, market-entry conversations, distributor recruitment, and retail or foodservice procurement engagement.

From a lead-generation perspective, the event matters because it attracts organizations with direct buying or channel-building responsibility: importers, supermarket and convenience retail buyers, distributors, wholesalers, hospitality procurement teams, food manufacturers, and overseas sourcing representatives. For attendee profiling and Apollo.io targeting, this is generally a stronger event for B2B outreach than consumer-oriented food expos, especially where the goal is to reach procurement, category management, supply chain, private label, or international trade decision-makers.

1. Who Attends: Buyers / Attendees
Buyer / Attendee Segment Typical Organizations Buying Role or Influence Relevance to Exhibitors / Suppliers
Importers and international sourcing agents Food import companies, cross-border trading firms, sourcing offices Select new SKUs, negotiate supply terms, assess export readiness High-value targets for exporters, ingredient suppliers, and private label manufacturers
Distributors and wholesalers Regional food distributors, beverage distributors, wholesale trading groups Evaluate portfolio additions, territory fit, channel margin, logistics practicality Strong targets for market-entry partnerships and channel expansion
Retail buyers and category managers Supermarkets, hypermarkets, convenience store chains, specialty retail, e-commerce grocery platforms Decide assortment, pricing, shelf placement, promotional strategy, private label sourcing Critical audience for branded products, private label, and premium/imported ranges
Foodservice and hospitality procurement teams Hotel groups, restaurant chains, catering operators, institutional foodservice Buy ingredients, finished products, beverage programs, kitchen support categories Relevant for bulk supply, menu innovation, specialty ingredients, and operational purchasing
Food manufacturers and processors CPG manufacturers, OEM/ODM food producers, processors, ingredient blenders Source ingredients, machinery inputs, packaging, co-manufacturing partners Key B2B buyers for ingredients, packaging, automation, and value-added manufacturing services
Private label and brand development teams Retail chains, importers, specialty distributors, hospitality groups Assess OEM capabilities, packaging formats, compliance, and margin opportunities Important segment for contract manufacturing and white-label supply
Packaging and cold-chain decision-makers Processors, exporters, distributors, logistics companies Select packaging formats, storage solutions, distribution support, shelf-life protection Relevant to packaging suppliers, temperature-control vendors, and logistics service providers
Trade promotion and export agencies Government trade bodies, investment agencies, export councils, chambers Support market access, pavilion buying meetings, and B2B matchmaking Useful for partnership development, country pavilions, and structured buyer introductions
Product developers and quality/compliance teams Manufacturers, retail own-brand teams, foodservice groups Review ingredients, certifications, labeling suitability, and formulation options Valuable where products need regulatory fit, custom formulation, or technical validation
2. Event Location and Attendee Geographic Origin
Geographic Area Likely Attendee Origin Buyer Concentration Notes
Taipei Local buyers from retail, hospitality, distribution, importing, and food manufacturing networks Very high Host city concentration supports meetings with headquarters-based procurement and trading teams
Northern Taiwan Attendees from New Taipei, Taoyuan, Hsinchu and surrounding industrial/commercial areas High Strong base for importers, logistics operators, processors, and chain retail management
Taiwan nationwide Domestic buyers, wholesalers, foodservice groups, manufacturers, associations, and exporters High National trade-show positioning makes this broader than a purely local sourcing event
East and Southeast Asia Importers, distributors, cross-border traders, and regional sourcing teams Medium to high Likely due to Taiwan’s role in regional food trade and TAITRA’s historical international promotion
Global export markets Selective attendance from overseas buyers, pavilions, and trade-promotion entities Medium International reach is historically relevant, but specific 2026 country participation should be confirmed on the official site
3. Audience Reach
Reach Level Assessment Explanation
Global Primary classification FOOD TAIPEI is historically positioned as an international trade event with exporter, importer, and overseas sourcing relevance. Buyer activity is strongest in Taiwan and Asia, but the event’s commercial framing extends beyond domestic attendance.
National / Regional Secondary description In practical outreach terms, the highest conversion potential is often with Taiwan-based and Asia-based distributors, retailers, importers, and foodservice procurement teams.
4. Sample Buyer Companies and Websites
Buyer Company / Organization Buyer Type Why It Is Relevant Website Best Job Titles to Target Evidence Level
PX Mart Retail / supermarket Major grocery retail buyer in Taiwan with category-management relevance for packaged food, beverage, and private label sourcing pxmart.com.tw Category Manager, Buying Manager, Merchandise Director, Procurement Manager Strong Market Fit, Attendance Not Confirmed
Carrefour Taiwan Hypermarket / retail Relevant for domestic and imported food ranges, promotional buying, and private label evaluation carrefour.com.tw Category Manager, Senior Buyer, Merchandising Director Strong Market Fit, Attendance Not Confirmed
7-ELEVEN Taiwan / President Chain Store Corporation Convenience retail Important for convenience food, beverage, ready-to-eat, and private label procurement 7-11.com.tw Buyer, Product Manager, Category Manager, Sourcing Manager Strong Market Fit, Attendance Not Confirmed
FamilyMart Taiwan Convenience retail Relevant for fast-moving food and beverage categories and packaged meal programs family.com.tw Category Manager, Buying Manager, Product Development Manager Strong Market Fit, Attendance Not Confirmed
Simple Mart Retail / supermarket Relevant for packaged food listing, local and imported grocery assortment, and supplier onboarding simplemart.com.tw Merchandising Manager, Buyer, Procurement Manager Strong Market Fit, Attendance Not Confirmed
Wellcome Taiwan Retail / supermarket Potential buyer of grocery categories, imports, and value retail lines wellcome.com.tw Buyer, Category Manager, Commercial Manager Strong Market Fit, Attendance Not Confirmed
Mia C’bon Premium grocery retail Relevant for premium imported products, gourmet categories, and differentiated packaging miacbon.com.tw Category Manager, Import Buyer, Merchandising Director Strong Market Fit, Attendance Not Confirmed
Costco Taiwan Warehouse retail Highly relevant for volume purchasing, bulk packs, food imports, and supplier compliance-driven onboarding costco.com.tw Buyer, Sourcing Manager, Quality Manager, Category Manager Strong Market Fit, Attendance Not Confirmed
Uni-President Enterprises Corporation Food manufacturer / brand owner Relevant for ingredients, packaging, processing support, and co-manufacturing discussions pec.com.tw Procurement Manager, Sourcing Director, Packaging Manager, Product Development Manager Strong Market Fit, Attendance Not Confirmed
Want Want Group Food manufacturer Potential buyer of ingredients, packaging formats, processing technologies, and export-oriented product inputs want-want.com Procurement Director, Ingredient Sourcing Manager, Supply Chain Director Strong Market Fit, Attendance Not Confirmed
Oceanic Beverages Beverage producer Relevant for ingredients, beverage innovation inputs, packaging, and manufacturing partnerships oceanic.com.tw Procurement Manager, Packaging Manager, Product Innovation Manager Strong Market Fit, Attendance Not Confirmed
Taiwan Sugar Corporation Food producer / government-linked enterprise Relevant for ingredients, B2B food inputs, packaged products, and industrial procurement taisugar.com.tw Procurement Officer, Sourcing Manager, Product Manager Strong Market Fit, Attendance Not Confirmed
Note: The organizations above are valid buyer-side prospecting targets for FOOD TAIPEI outreach. They are not confirmed as current-year attendees unless separately listed by the organizer. This table is intended for practical lead generation where event-confirmed buyer lists are not publicly available.
5. Job Profiles, Industries and Event Type
Priority Job Title / Function Department Seniority Level Why This Role Matters
1 Director of Procurement Procurement Director Controls approved supplier selection, sourcing strategy, and contract review
2 Procurement Manager Procurement Manager Directly evaluates products, negotiates terms, and qualifies suppliers
3 Strategic Sourcing Manager Sourcing / Supply Chain Manager Key role for import sourcing, cost optimization, and multi-supplier category decisions
4 Category Manager Merchandising / Buying Manager Important in retail and convenience channels for assortment decisions and product listing
5 Buying Manager Buying / Commercial Manager Screens new products, pricing structures, and market-fit opportunities
6 Merchandising Director Merchandising Director Influences product placement, channel strategy, and supplier prioritization
7 Supply Chain Director Supply Chain Director Relevant where cold chain, import logistics, inventory flow, and multi-market fulfillment matter
8 Operations Director Operations Director Relevant for foodservice, manufacturing, and distribution process decisions
9 Product Development Manager R&D / Product Manager Influences ingredient sourcing, formulation testing, and innovation partnerships
10 Import Manager International Trade Manager Essential for overseas suppliers seeking distributor or importer entry in Taiwan or the region
11 Quality Assurance / Regulatory Manager Quality / Compliance Manager Important where certifications, food safety, label compliance, and cross-border approvals are required
Priority Apollo Industry Why It Fits the Event Best Buyer Use Case
1 Food & Beverages Core event industry Brand owners, importers, processors, foodservice groups
2 Food Production Matches manufacturers and processors Ingredient sourcing, packaging, OEM/ODM
3 Import & Export Highly relevant to cross-border trade buyers Distributor recruitment, market entry, sourcing offices
4 Wholesale Matches broadline and specialty distributors Channel partnerships and regional distribution
5 Retail Fits supermarkets, convenience, specialty grocery, and e-commerce grocery Category buyer outreach and product listing campaigns
6 Hospitality Relevant for hotel and institutional foodservice procurement Bulk buying, premium menu sourcing, beverage programs
7 Restaurants Captures chain foodservice operators Menu inputs, beverage sourcing, kitchen-ready solutions
8 Packaging & Containers Relevant to the event’s packaging and product-delivery ecosystem Retail packs, food safety formats, shelf-life support
9 Logistics & Supply Chain Important for cold chain, import handling, warehousing, and route-to-market support Storage, fulfillment, export-import movement
10 Consumer Goods Useful where food brands are managed within broader FMCG groups Brand portfolio buying, merchandising, channel management
11 Dairy Relevant for chilled sourcing and dairy-product channels Cold-chain procurement and grocery retail assortments
12 Supermarkets Direct fit for grocery chain buying teams Category targeting, listing outreach, private label partnerships
6. Estimated Attendance
Metric Figure Status Source / Basis Notes
Estimated total footfall Attendance figure not publicly confirmed by the organizer Unconfirmed Current official 2026 attendance metric not yet verified Historical event positioning suggests strong B2B trade traffic
Exhibitor count Not publicly confirmed for 2026 in this report Unconfirmed Requires official exhibitor directory or show profile Do not use a numeric claim until the organizer publishes it
Buyer count Not publicly confirmed for 2026 in this report Unconfirmed Requires official buyer program or matchmaking data Buyer density is likely high based on event format, but numeric count is not confirmed
Speaker count Not publicly confirmed for 2026 in this report Unconfirmed Requires official agenda Conference programming may vary by edition
Sponsor count Not publicly confirmed for 2026 in this report Unconfirmed Requires official sponsor list Useful only if sponsorship visibility materially impacts outreach planning
Historical attendance Strong international B2B footfall historically associated with the FOOD TAIPEI ecosystem Historical / prior-year evidence Based on prior positioning language and multi-sector sourcing format Prior-year participation evidence. Not a confirmed attendee list for the current edition.
7. Key Focus Areas and Buyer Engagement
Focus Area Typical Buyer Need Buyer Engagement Opportunity Relevant Supplier Offering
Retail sourcing New products, private label options, margin-friendly packaging Category review meetings, listing discussions, tasting-led buyer introductions Packaged food, beverages, own-brand manufacturing, shelf-ready packaging
Import/export Export-ready suppliers, compliance support, regional distribution partners Importer-distributor meetings, country pavilion engagement, market-entry conversations Export documentation support, compliant labeling, scalable production
Foodservice procurement Bulk ingredients, menu innovation, premium and convenience formats Chef/procurement introductions, operator sampling, volume pricing discussions Foodservice packs, ready-to-cook components, beverage programs
Ingredients sourcing Functional ingredients, formulation inputs, cost and quality balance R&D and sourcing meetings with processors and brand owners Ingredients, additives, flavor systems, nutritional inputs
Packaging Shelf life, convenience, sustainability, retail presentation Packaging review sessions with procurement and product teams Flexible packaging, rigid containers, labeling, printing
Cold chain and logistics Temperature control, import handling, warehousing, route-to-market reliability Supply chain qualification meetings with distributors and operators Cold storage, transport, fulfillment, distribution services
Processing and manufacturing support Efficiency, throughput, safety, co-manufacturing capability Operational buyer meetings with processors and brand manufacturers OEM/ODM production, automation support, processing inputs
Lead Quality Assessment
Factor Assessment Explanation
Buyer relevance Very High The event is commercially aligned with procurement, category, sourcing, and channel-building conversations.
Decision-maker availability High Retail buyers, import managers, procurement managers, and product teams are all logical attendee profiles.
Data collection potential Medium to High Strong if official exhibitor, pavilion, or matchmaking lists are available. Lower if attendee lists remain private.
Apollo targeting potential Very High Buyer roles and company types map well to Apollo industries, departments, seniority, and job-title filters.
Geographic targeting potential High Taiwan, North Asia, Southeast Asia, and importer/exporter corridors can be targeted efficiently.
Best outreach approach High Use product-fit messaging around distribution, retail listings, foodservice volume, compliance, and export readiness.
Overall lead quality Very High This is a strong event for B2B attendee list building, buyer profiling, and channel-sales prospecting.
Best use case High Best for importers, distributors, retail buyers, private label sourcing, and foodservice procurement outreach.
Limitations / risks Medium Current-year attendee confirmation may be limited unless the organizer publishes official buyer, exhibitor, or matchmaking data.
Apollo.io Targeting Recommendation
Filter Type Recommended Filters Purpose
Apollo industries Food & Beverages; Food Production; Import & Export; Wholesale; Retail; Supermarkets; Hospitality; Restaurants; Packaging & Containers; Logistics & Supply Chain; Consumer Goods Build buyer pools aligned with sourcing and channel expansion
Departments Procurement; Purchasing; Supply Chain; Operations; Product Management; Merchandising; Business Development; Import/Export; Quality Assurance Focus on operational and commercial buying influence
Seniority Manager; Senior Manager; Director; VP; Head; C-Level where relevant Prioritize decision-makers and approvers
Job titles Procurement Manager; Sourcing Manager; Strategic Sourcing Manager; Category Manager; Buying Manager; Merchandise Manager; Supply Chain Director; Product Development Manager; Import Manager; Commercial Manager; Procurement Director Find practical buyers rather than generic executives
Geography Taiwan first; then Singapore, Hong Kong, Japan, South Korea, Malaysia, Thailand, Vietnam, Philippines, Indonesia, and selected global importer hubs Mirror likely attendee and buyer origin patterns
Employee size 11-50; 51-200; 201-500; 501-1000; 1001-5000; 5000+ Include both agile importers and large chain operators
Keywords importer, distributor, grocery, supermarket, convenience store, private label, foodservice, horeca, chilled, frozen, beverage, ingredients, packaging, cold chain, sourcing, procurement Improve relevance within broad industries
Technologies, if relevant ERP, supply chain software, warehouse systems, retail merchandising systems Useful when selling process, logistics, or compliance solutions rather than food products
Revenue range, if relevant Mid-market to enterprise for chain retail and manufacturing; SMB to mid-market for specialist importers/distributors Adjusts outreach based on complexity of buyer cycle
Company type Private companies; public companies; subsidiaries; importer/distributor groups; chain operators Broadens event-relevant commercial coverage
Suggested Apollo Search Logic: (“procurement” OR “sourcing” OR “buying” OR “category management” OR “merchandising” OR “import”) AND (“food” OR “beverage” OR “grocery” OR “supermarket” OR “private label” OR “foodservice” OR “ingredients” OR “cold chain”) with geography focused on Taiwan first, then major Asia import and retail markets. For retailer outreach, prioritize Category Manager, Buyer, Merchandising Manager, Commercial Manager. For manufacturers, prioritize Procurement Manager, Sourcing Manager, Product Development Manager, and Supply Chain Director.
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
Source Type What It Verified Reliability
FOOD TAIPEI Official Website Official event website Event branding, show positioning, organizer context, official updates, and future edition verification point High
TAITRA Organizer website Historical organizer evidence and trade-show management context High
Taipei Nangang Exhibition Center / TaiNEX Official venue website Venue identity and location verification High
PX Mart Company website Buyer-side company existence and market relevance High
Carrefour Taiwan Company website Buyer-side company existence and retail relevance High
7-ELEVEN Taiwan Company website Buyer-side convenience retail relevance High
FamilyMart Taiwan Company website Buyer-side convenience retail relevance High
User-supplied event details Provided input Known dates, city, region, country, and venue reference for the 2026 edition Medium
Verification note Research caution Current-year attendee counts, exhibitor totals, and named buyer attendance were not treated as confirmed where no explicit official 2026 list was available in this report. High

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