CategoryAgriculture & Forestry
EXPOVITIS Brasil
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About this event
EXPOVITIS Brasil 2026 — Feira Nacional de Viticultura, Enologia e Enoturismo
1) Visão geral do evento
A EXPOVITIS Brasil 2026 é uma Feira Nacional de Viticultura, Enologia e Enoturismo, organizada para reunir produtores, especialistas e negócios ligados à cadeia do vinho e às experiências de enoturismo. O evento combina exposição, rodadas de negócios, palestras, degustações e programação cultural, criando um ambiente que atende tanto à parte técnica (vitivinícola) quanto à parte comercial e de turismo do vinho.
Datas, local e país (extraído do site oficial)
- Datas: 25 a 27 de junho de 2026
- Local: Parque Tecnológico Ivaldo Cenci (PAD-DF)
- Cidade/UF: Brasília, DF
- País: Brasil
2) O que o evento oferece (temas e atrações principais)
No site oficial, a EXPOVITIS Brasil 2026 destaca:
- + de 100 vinícolas (participação no ambiente da feira)
- + de 500 rótulos para degustação
- Degustação harmonizada (com necessidade de ingresso específico, além do ingresso de acesso ao evento)
- Enoturismo com arena dedicada e experiências temáticas
- Palestras e programação voltadas ao mercado e ao setor
- Seleção de startups para a EXPOVITIS Brasil (há referência ao edital para o programa de startups)
- Rodadas de Negócios (para inscritos)
3) Programação (parcial, conforme exibido no site oficial)
A programação no site oficial mostra atividades ao longo dos três dias, com eventos em arenas e auditórios. Exemplos do que aparece no conteúdo oficial:
-
Qui, 25/06/2026
- Rodada de Negócios (apenas para inscritos)
- Arena Enoturismo — Master Class ABE
- Degustações Harmonizadas (ex.: Vinhos Tropicais), com ingresso específico
- Shows do dia (ex.: Grupo Zingari e Country Side)
-
Sex, 26/06/2026
- Auditório — Mercado, Diversificação e Competitividade na Vitivinicultura
- Rodada de Negócios Sebrae Nacional / Livro (apenas para inscritos)
- Espaço CNA — Júri Popular de Doce de leite – Prêmio CNA
- Degustações Harmonizadas (ex.: Vinhos de Inverno), com ingresso específico
- Shows do dia (ex.: Duo Smart Jazz e Banda The Reds)
-
Sáb, 27/06/2026
- Auditório — Mercado, Diversificação e Competitividade na Vitivinicultura
- Espaço CNA — Júri Popular de Azeites – Prêmio CNA
- Arena Enoturismo — Degustações Harmonizadas (ex.: Viticultura Tradicional), com ingresso específico
- Shows do dia (ex.: Duo Smart Jazz e Banda Magoo)
4) Quem atende / quem participa (BUYERS / ATTENDEES)
A EXPOVITIS Brasil é tipicamente setorial e cadeia-de-valor (viticultura, enologia, enoturismo). Em eventos desse tipo, a audiência costuma se dividir em dois grandes blocos:
A) Buyers (compradores) — perfis mais prováveis no contexto da feira
- Gestores comerciais e executivos de vinícolas (responsáveis por canais, distribuição, importação/compra de insumos, parcerias e crescimento de mercado)
- Diretores/gerentes de produção e qualidade (enologia, processos, controles, melhorias técnicas)
- Profissionais de enoturismo (experiências, pacotes, relacionamento com visitantes e empresas do turismo)
- Empresas de serviços para a cadeia vitivinícola (consultorias, tecnologia, logística especializada, certificações, marketing técnico)
- Startup founders e representantes (como o evento possui trilha/seleção de startups, há compradores em potencial por inovação e parcerias)
- Entidades e organizações setoriais (programas, competitividade, articulação e fomento)
B) Attendees (visitantes) — quem tende a estar presente
- Turistas e público interessado em experiências ligadas ao vinho (especialmente nas frentes de enoturismo e degustações)
- Profissionais do setor (viticultores, sommeliers, enólogos, representantes comerciais)
- Empresários e stakeholders do agronegócio (interesse em competitividade, diversificação e mercado)
- Imprensa/jornalistas (há seção de credenciamento no site, indicando fluxo de cobertura)
5) Onde acontece + origem geográfica esperada do público
Local do evento
O evento ocorre no Parque Tecnológico Ivaldo Cenci (PAD-DF), Brasília, DF.
Origem geográfica do público (inferência baseada no tipo de feira nacional)
Como a EXPOVITIS Brasil se apresenta como Feira Nacional, é esperado um mix de:
- Brasília/DF e Centro-Oeste (público local e regional, por ser o ponto de realização)
- Demais estados do Brasil (vinícolas, enoturismo e profissionais do setor costumam viajar para eventos nacionais)
- Possível presença de participantes de outros países é sempre possível, mas não aparece explicitamente no conteúdo fornecido; por isso, não será afirmado como fato.
6) Alcance do público (Local / Nacional / Global)
Com base no posicionamento “Feira Nacional de Viticultura, Enologia e Enoturismo” presente no site, o alcance é predominantemente nacional.
- Local: Brasília/DF e região
- Nacional: forte (cadeia vitivinícola e interesses de mercado)
- Global: não confirmado no conteúdo fornecido
7) Estimativa de attendance / footfall (expected total footfall)
O conteúdo oficial fornecido não informa um número de attendance/footfall estimado para 2026. Para manter precisão, deixamos este dado em branco até recebermos confirmação do organizador ou material de mídia/press kit.
- Estimativa de attendance total: (não informada no conteúdo fornecido)
8) Foco do evento & como engajar buyers
Principais focos (Key focus areas)
- Competitividade e mercado da vitivinicultura (explicitamente citado na programação do auditório)
- Diversificação e estratégias de posicionamento do setor
- Terroir e especialidades (o evento menciona debate sobre terroirs, mercado e enoturismo em notícias do próprio site)
- Enoturismo e experiência (arena dedicada e degustações temáticas)
- Degustação e cultura do vinho como vetor de relacionamento comercial
- Inovação e startups (há seleção de startups via edital)
- Conexões e parcerias (rodadas de negócios para inscritos)
Como engajar compradores (Buyer engagement)
Em termos práticos, a melhor abordagem tende a ser conectar a proposta comercial do seu cliente a um dos “motivos de compra” que o evento já enfatiza:
- Se o produto/serviço atende a vitivinicultura: posicionar como melhoria de produção, redução de custos, qualidade, inovação técnica e competitividade.
- Se o produto/serviço atende enoturismo: posicionar como aumento de visitantes, experiência do turista, operação de experiências, marketing de destinos e estratégias comerciais.
- Se o produto/serviço atende vendas e distribuição: destacar sinergia com rodadas de negócios e com o ecossistema das vinícolas e especialistas presentes.
- Se o produto/serviço atende startups/tecnologia: conectar ao programa de seleção e ao apetite por soluções e parcerias.
9) Sample buyer company names (BUYERS ONLY) + Websites
Para montar uma lista com nomes de empresas compradores realmente alinhados (e evitar sugerir exibidores sem aderência ao perfil do seu cliente), nós precisamos de uma avaliação do produto do seu cliente.
Como o conteúdo fornecido aqui não inclui o seu “cliente product website”, solicitamos: Por favor envie o site do seu cliente (URL) para que possamos identificar rapidamente:
- qual etapa da cadeia ele atende (viticultura, enologia, enoturismo, tecnologia, logística, marketing, serviços etc.)
- quais cargos/decisores fazem sentido
- quais tipos de empresas são buyers de maior probabilidade na EXPOVITIS
Até o recebimento do site do cliente (preenchimento em branco)
No momento, para não correr risco de “chutar” empresas, deixamos a tabela de amostra (buyers + websites) sem preenchimento. Assim que você enviar o website do cliente, nós retornamos com: 15 a 20 compradores, com Priority, Company, Website, Best Title to Target e Why This is a Good Buyer Fit.
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| Aguardando o site do cliente para indicar os melhores buyers e cargos-alvo com alta aderência. | ||||
10) Job profiles, industries & event type (o que mirar no mapeamento de compradores)
Event type (tipo de evento)
- Feira setorial (viticultura, enologia, enoturismo)
- Mercado + networking (rodadas de negócios para inscritos)
- Experiência e degustação (ativação com rótulos e harmonizações)
- Conteúdo técnico e de competitividade (palestras e debates)
Job profiles (cargos ideais para targeting)
Mesmo antes de conhecermos o site do seu cliente, há um conjunto de cargos que costuma ser comprador/decisor em feiras como essa. Assim que você enviar o website, ajustamos a lista para ficar ainda mais “cirúrgica”.
- Diretor(a) Comercial / Comercial (crescimento, parcerias, distribuição)
- Gerente de Parcerias / Business Development (alianças com enoturismo e trade)
- Diretor(a) de Marketing / Marketing de Destinos / Brand (enoturismo e posicionamento)
- Gerente de Enoturismo / Head of Hospitality (experiência do visitante e operação)
- Enólogo / Responsável Técnico (qualidade e processo — depende do produto)
- Gerente de Produção Agrícola / Viticultura (se o cliente atende cultivo e gestão de campo)
- Qualidade / Controle de Qualidade
- Compras / Suprimentos / Procurement (se o cliente vende insumos/serviços recorrentes)
- Operações / Logística (se o cliente atende transporte, armazenagem, cadeia fria, distribuição etc.)
- Inovação / P&D e Startups Program Lead (se o cliente é tecnologia/solução inovadora)
Indústrias relacionadas (usando a lista fornecida)
Para mapear com precisão dentro do ecossistema do vinho e turismo, as indústrias mais prováveis (da lista fornecida) para filtros são:
- Wine & Spirits
- Food & Beverages
- Food Production
- Agriculture
- Leisure, Travel & Tourism
- Hospitality
- Marketing & Advertising (para soluções de marca e comercialização)
- Logistics & Supply Chain (se houver foco em distribuição e logística)
- Events Services (se o cliente vende estrutura/produção/experiências)
- Computer Software (quando aplica: gestão, e-commerce, CRM, BI, automação)
- Professional Training & Coaching (quando aplica: capacitação técnica, cursos, consultoria)
11) Como a EXPOVITIS Brasil se torna um “canal” para buyers (prática recomendada para abordagem)
O evento não é apenas “visita de público”: ele organiza ativação (degustações), conteúdo (palestras/arena), e conexões (rodadas para inscritos). Por isso, para engajar compradores, o ângulo deve ser:
- Conectar o valor do produto a competitividade, diversificação, enoturismo e negócios do setor
- Oferecer uma trilha de relacionamento (apresentação, diagnóstico e proposta de parceria alinhada ao perfil técnico/comercial do buyer)
- Usar linguagem do setor (vitivinicultura, enologia, enoturismo, rótulos, terroir, degustação harmonizada)
12) Próximo passo (obrigatório para entregar a lista 15–20 buyers com alta aderência)
Para cumprirmos os itens (principalmente 8 e 4 com 15–20 buyers + websites e os melhores títulos para target), nós precisamos revisar o produto do seu cliente.
Por favor nos envie:
- Website do seu cliente (URL)
- Em 2–3 linhas: o que o cliente vende e para quem (ex.: vinícolas, enoturismo, insumos, software, logística etc.)
- Preferência de formato: attendee list (participantes) ou buyers/decisores (empresas e cargos). Observação: nosso mapeamento será sempre focado em decidores, e ajustaremos conforme seu objetivo.
Assim que recebermos o website, nós retornamos com:
- 15–20 empresas compradores com Priority
- Website de cada empresa
- Best title to target (cargos decisores coerentes com o produto)
- Why this is a Good Buyer Fit (justificativa alinhada ao tema da EXPOVITIS Brasil)
- Além disso, ajustamos as indústrias mais relevantes na lista que você forneceu
Resumo executivo (agora): EXPOVITIS Brasil 2026 ocorre de 25 a 27 de junho de 2026, no Parque Tecnológico Ivaldo Cenci (PAD-DF), Brasília, DF, Brasil, com foco em viticultura, enologia e enoturismo, incluindo degustações e rodadas de negócios (para inscritos). O attendance não foi informado no conteúdo fornecido, então será completado após validação com fontes adicionais.
Data sheet
EXPOVITIS Brasil – Event Attendee & Buyer Profile Analysis
Event date: 25–27 June 2026
Location: Parque Tecnológico Ivaldo Cenci (PAD-DF), Brasília, Federal District, Brazil
Event status: Completed
Research date: 6 July 2026
Event Overview
| Event Name | EXPOVITIS Brasil 2026 |
| Event Date | 25–27 June 2026 |
| Event Status | Completed |
| Venue | Parque Tecnológico Ivaldo Cenci (PAD-DF) |
| City | Brasília |
| State / Region | Federal District (DF) |
| Country | Brazil |
| Organizer | Organizer not explicitly named in the supplied official page content |
| Official Event Website | expovitis.com.br |
| Event Type | National trade fair, business networking event, conference program, tasting showcase, and enotourism exhibition |
| Primary Category | Food & Beverages |
| Secondary Applicable Categories | Hospitality; Travel & Tourism; Agriculture & Forestry |
| Audience Reach | National, with likely participation from Brazil’s wine-producing regions and related tourism networks |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. Official content confirms +100 wineries and +500 tasting labels. |
| Attendance Data Reliability | Medium for program/participant format; low for actual footfall because no public attendance count was confirmed |
| Main Purpose of Event | To connect wineries, viticulture professionals, enology stakeholders, startups, buyers, and enotourism operators through tastings, business rounds, technical talks, and market promotion |
About the Event
EXPOVITIS Brasil is positioned as a national fair focused on viticulture, enology, and enotourism. The official program combines tastings, technical sessions, business rounds, startup selection, and cultural programming, making it both a commercial marketplace and a sector knowledge platform.
The event matters because it convenes producers, distributors, tourism-related operators, institutional partners, and technical specialists around the Brazilian wine value chain. For suppliers, it is relevant for lead generation, partnership development, category introduction, market education, and relationship-building with organizations involved in production, commercialization, and visitor experience.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Wineries and wine producers | Producer-owned wineries, regional wine brands, estate wineries | Decision-makers on packaging, equipment, labels, logistics, and commercial partnerships | High-value buyers for production inputs, bottling, labels, distribution, and technology |
| Viticulture and vineyard operators | Grape growers, vineyard managers, agricultural cooperatives | Influence over cultivation systems, irrigation, crop protection, machinery, and agronomy services | Strong fit for agricultural technology, vineyard supplies, and consulting |
| Importers and distributors | Wine importers, beverage distributors, wholesale beverage groups | Buy-side responsibility for sourcing, assortment, and brand placement | Relevant for market-entry support, packaging, logistics, and sales channel development |
| Retail buyers and category teams | Supermarkets, specialty wine shops, e-commerce beverage retailers | Category selection, merchandising, vendor approval, pricing and assortment control | Useful for brands seeking shelf placement and private-label opportunities |
| Enotourism operators | Wine tourism estates, travel operators, hospitality venues, destination marketers | Influence visitor experience, event partnerships, hospitality sourcing, and destination promotion | Good fit for tourism services, hospitality tech, signage, guest experience, and event suppliers |
| Foodservice and hospitality buyers | Hotels, restaurants, bars, catering firms, sommellerie groups | Menu sourcing, beverage program decisions, guest experience planning | Relevant for premium beverage suppliers and hospitality solutions providers |
| Industry associations and cooperatives | Wine associations, agricultural federations, cooperatives, sector chambers | Influence advocacy, programs, education, and member introductions | Useful for sponsorship, partnership, and list-building outreach |
| Public-sector and institutional stakeholders | Agriculture bodies, tourism bodies, innovation agencies, extension services | Policy influence, grant programs, technical support, and regional development | Useful for suppliers targeting government, institutional, and development channels |
| Startups and innovators | Agtech, enotech, tourism tech, packaging and consumer experience startups | Product innovation, pilot testing, partnerships, and fundraising exposure | Relevant for ecosystem partnerships, tooling, and business development |
| Media and content creators | Wine journalists, trade media, lifestyle media, creators | Amplify awareness, brand storytelling, and coverage | Valuable for marketing visibility, not a primary buyer segment |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: Brasília | High local participation from institutional stakeholders, hospitality, media, and government-adjacent buyers | Medium | Brasília is a strong meeting point for policy, procurement, and national-sector networking |
| Host region: Federal District / Central-West Brazil | Regional buyers from agricultural, distribution, retail, and tourism networks | Medium | Strong access to agribusiness and public-sector ecosystems |
| Nearby business hubs | Goiânia, Belo Horizonte, São Paulo, Rio de Janeiro, Porto Alegre, Curitiba, Vitória | High | Relevant for distributors, importers, retailers, and hospitality buyers traveling for trade access |
| National reach | Wineries and wine trade players from major Brazilian wine-producing and consuming markets | High | Official positioning as a national fair supports broad domestic reach |
| International reach | Likely limited but possible participation from international producers, buyers, and tourism partners | Low to Medium | No public current-year international attendee list was confirmed |
| Trade corridors | Food & beverage distribution routes, agribusiness supply chains, hospitality procurement channels | Medium | Useful for supplier prospecting across Brazil’s beverage and tourism economy |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| National | Primary classification | The official event branding identifies EXPOVITIS Brasil as a national fair and the content includes business, technical, and enotourism programming relevant to participants across Brazil. |
| Secondary view | Regional influence | Strong relevance for Central-West Brazil and nearby commercial hubs due to location in Brasília. |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Embrapa Uva e Vinho | Research / technical institution | Key viticulture and enology knowledge stakeholder; relevant for R&D, education, and technical partnerships | embrapa.br | Research Coordinator, Technical Director, Project Manager | Strong Market Fit, Attendance Not Confirmed |
| Sebrae Nacional | Business support / institutional buyer | Official program mentions a business round with Sebrae Nacional; relevant for small business and supplier programs | sebrae.com.br | Program Manager, Partnerships Manager, Innovation Manager | Strong Market Fit, Attendance Not Confirmed |
| Confederação da Agricultura e Pecuária do Brasil (CNA) | Industry association | Official agenda includes CNA-branded content; relevant for sector advocacy and member engagement | cna.org.br | Policy Director, Membership Director, Project Coordinator | Strong Market Fit, Attendance Not Confirmed |
| Wine importers and distributors in Brazil | Distribution / wholesale | Core buyer channel for winery brands, labels, and market expansion | Various | Procurement Manager, Commercial Director, Category Manager | Strong Market Fit, Attendance Not Confirmed |
| Supermarket chains and specialty beverage retailers | Retail buyer | Potential shelf-placement and assortment buyers for wine categories | Various | Category Manager, Purchasing Manager, Merchandising Director | Strong Market Fit, Attendance Not Confirmed |
| Hotels and hospitality groups | Hospitality buyer | Relevant to enotourism, tastings, beverage menus, and guest experiences | Various | F&B Director, Procurement Manager, Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Restaurants, wine bars, and catering firms | Foodservice buyer | Beverage program, premium offering, and event-catering relevance | Various | Owner, Beverage Director, Purchaser, Operations Manager | Strong Market Fit, Attendance Not Confirmed |
| Wine tourism operators and destination marketers | Tourism / destination operator | Direct fit with the enotourism track and visitor-experience programming | Various | Tourism Director, Partnership Manager, Experience Manager | Strong Market Fit, Attendance Not Confirmed |
| Agricultural cooperatives | Producer network / buyer group | Potential buyers for vineyard inputs, processing support, and commercialization partnerships | Various | Procurement Lead, Commercial Manager, Cooperative Director | Strong Market Fit, Attendance Not Confirmed |
| Agtech and enotech startups | Innovation buyer / early adopter | Official site mentions startup selection, indicating innovation-led participation | Various | Founder, Product Manager, Innovation Lead | Strong Market Fit, Attendance Not Confirmed |
| Packaging and labeling suppliers serving beverage brands | Supplier-side buyer / specifier | Many wine producers need packaging, labeling, and branding inputs | Various | Packaging Manager, Brand Manager, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Logistics and cold-chain providers | Supply chain / transport | Wine distribution and premium beverage handling require reliable logistics | Various | Logistics Director, Supply Chain Manager, Operations Manager | Strong Market Fit, Attendance Not Confirmed |
| Public-sector tourism and agriculture bodies | Government / institutional buyer | Brasília location supports institutional engagement around agriculture, tourism, and local development | Various | Program Director, Contracting Officer, Policy Manager | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Procurement Manager / Purchasing Manager | Procurement | Manager | Direct buyer for wine, packaging, hospitality, and event-related sourcing |
| 2 | Category Manager | Merchandising / Commercial | Manager | Controls assortment, pricing, and supplier selection for retail and distribution channels |
| 3 | Commercial Director / Sales Director | Commercial | Director | Owns channel expansion, distributor relationships, and brand development |
| 4 | Operations Director | Operations | Director | Influences supplier selection, process improvement, and event activation readiness |
| 5 | Supply Chain Manager | Supply Chain | Manager | Important for logistics, inventory flow, and commercial continuity |
| 6 | Brand Manager / Product Manager | Marketing / Product | Manager | Drives packaging, positioning, and launch opportunities |
| 7 | Enotourism / Tourism Director | Tourism / Hospitality | Director | Directly aligned to the event’s enotourism programming |
| 8 | Agronomist / Viticulture Manager | Agriculture / Vineyard Operations | Manager / Specialist | Critical for production methods, crop quality, and agtech adoption |
| 9 | Head Sommelier / Beverage Director | Hospitality / F&B | Manager / Senior Manager | Decision-maker for premium beverage lists and tasting experiences |
| 10 | Innovation Manager / Startup Program Lead | Innovation / Strategy | Manager | Relevant because the event publicly includes startup selection |
| 11 | Partnerships Manager / Business Development Director | BD / Partnerships | Manager / Director | Best for sponsor, alliance, and channel-development outreach |
| 12 | Policy / Program Manager | Government / Institutional | Manager | Relevant for public-sector, sector development, and grant-related engagement |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Food & Beverages | Core category for wine producers, beverage brands, and retail channels | Wineries, distributors, importers, beverage brands |
| 2 | Hospitality | Enotourism, tastings, hotel beverage programs, visitor experience | Hotels, resorts, venues, hospitality groups |
| 3 | Leisure, Travel & Tourism | Directly tied to enotourism, destination marketing, and visitor packages | Tour operators, destination developers |
| 4 | Agriculture | Viticulture and vineyard operations depend on agricultural inputs and expertise | Growers, cooperatives, agronomy suppliers |
| 5 | Wholesale | Distributor and channel partner network is highly relevant | Importers, distributors, wholesalers |
| 6 | Retail | Category managers and retail buyers are likely commercial participants | Supermarkets, specialty retailers, e-commerce |
| 7 | Import & Export | Wine trade frequently involves cross-border sourcing and brand development | Importers, exporters, global traders |
| 8 | Logistics & Supply Chain | Temperature-sensitive and premium beverage distribution requires reliable logistics | Freight, warehousing, distribution services |
| 9 | Management Consulting | Strategy, market expansion, and operational improvement support for wineries and tourism operators | Advisory services, sector consulting |
| 10 | Events Services | The event includes tastings, talks, and business programming that rely on event execution expertise | Event production, experiential marketing |
| 11 | Packaging & Containers | Wine brands routinely buy bottles, closures, labels, and secondary packaging | Packaging suppliers, label manufacturers |
| 12 | Information Technology & Services | Relevant for ticketing, CRM, e-commerce, and visitor-data solutions | Digital tools for producers and event operators |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Confirmed unavailable | Official site content reviewed; no public attendance count found | Do not treat as verified attendance data |
| Exhibitor count | +100 wineries | Confirmed | Official event website | The site states “+ de 100 vinícolas” |
| Buyer count | Not publicly confirmed | Confirmed unavailable | No organizer-published buyer total found | Business rounds are listed, but volume is not disclosed |
| Speaker count | Not publicly confirmed | Confirmed unavailable | Agenda content visible, but no aggregate count published | Agenda includes talks, master class, and roundtables |
| Sponsor count | Not publicly confirmed | Confirmed unavailable | Sponsor logos/roles appear on site, but count not specified in provided content | Use only as sponsorship visibility indicator |
| Historical attendance | Not publicly confirmed in supplied content | Unavailable | Official site mentions “fotos da edição 2025” but no attendance number | Historical evidence exists for prior edition only, without a public footfall figure |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Viticulture | Better yields, healthier vineyards, and climate adaptation | Technical demos, agronomy discussions, field-service meetings | Ag inputs, irrigation, sensors, vineyard machinery |
| Enology | Quality improvement, process control, and consistency | Technical education, sampling, consultative selling | Fermentation tools, lab services, cellar equipment |
| Enotourism | Visitor experience, destination appeal, ticketing, and revenue diversification | Partnership meetings, destination marketing, hospitality demos | Tourism tech, booking tools, event services, guest experience tools |
| Trade and distribution | Channel access, pricing, assortment, and logistics | Buyer meetings, distributor onboarding, portfolio reviews | Wholesale programs, import/export support, logistics services |
| Startup innovation | New solutions for production, sales, or tourism | Pilot discussions, innovation showcases, investor introductions | Agtech, enotech, software, consumer experience solutions |
| Education and thought leadership | Market knowledge, best practices, and technical updates | Speaking slots, sponsored sessions, content-led outreach | Training, advisory, research, content marketing |
| Retail and hospitality sourcing | Premium assortment and dependable supply | Tasting-based selling, meetings with category owners | Wine brands, packaging, merchandising, supply chain support |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | Direct alignment with wineries, distributors, tourism, hospitality, and related institutional buyers |
| Decision-maker availability | High | Business rounds, technical sessions, and buyer-facing formats improve access to senior contacts |
| Data collection potential | Medium | Official site confirms strong program content but no public attendee count or complete current-year buyer list |
| Apollo targeting potential | High | Strong fit for Food & Beverages, Hospitality, Travel & Tourism, Agriculture, Wholesale, Retail, and Logistics |
| Geographic targeting potential | High | Brasília location supports both regional targeting and national outreach across key Brazilian markets |
| Best outreach approach | Consultative, category-based, and partnership-led | Use tastings, business round participation, and sector education as entry points |
| Overall lead quality | High | Strong B2B attendee list-building event with clear commercial and institutional buyer relevance |
| Best use case | Lead generation, channel development, and account-based outreach | Suitable for supplier targeting, attendee list sales, and partnership prospecting |
| Limitations / risks | No public attendance count and no confirmed current-year attendee list in the supplied content | Use confirmed program and prior-year references carefully; avoid treating estimates as verified attendance |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Food & Beverages; Hospitality; Leisure, Travel & Tourism; Agriculture; Wholesale; Retail; Logistics & Supply Chain; Import & Export; Packaging & Containers; Events Services | Align target accounts with the event’s core commercial ecosystem |
| Departments | Procurement; Operations; Sales; Business Development; Marketing; Product; Supply Chain; Tourism / Hospitality; Innovation | Reach both buyers and business influencers |
| Seniority | Manager; Director; VP; CXO; Owner; Partner | Prioritize decision-makers and commercial gatekeepers |
| Job titles | Procurement Manager, Category Manager, Commercial Director, Supply Chain Manager, Operations Director, Tourism Director, Beverage Director, Brand Manager, Innovation Manager, Partnerships Manager | Capture the most relevant buyer personas for wine, tourism, and related services |
| Geography | Brazil; Federal District; Central-West Brazil; São Paulo; Rio de Janeiro; Minas Gerais; Paraná; Rio Grande do Sul; Santa Catarina | Focus on Brazil’s key business and wine markets |
| Employee size | 11–50; 51–200; 201–500; 501–1,000; 1,001–5,000 | Covers SMEs, scaling brands, and established trade buyers |
| Keywords | wine, viticulture, enology, enotourism, beverage, winery, distributor, importer, vineyard, tasting, hospitality, tourism, retail, packaging | Improve precision for event-adjacent account discovery |
| Technologies | CRM, e-commerce, POS, booking systems, inventory tools, logistics platforms, event registration tools | Useful for solution providers selling into commercial operators |
| Company type | Private company; government / public sector; association; cooperative; nonprofit; educational / research | Covers the event’s mixed institutional and commercial attendee mix |
Suggested Apollo Search Logic: Use a combined filter approach such as:
(industry: “Food & Beverages” OR “Hospitality” OR “Leisure, Travel & Tourism” OR “Agriculture” OR “Wholesale” OR “Retail”) AND (title contains “procurement” OR “category” OR “commercial” OR “operations” OR “supply chain” OR “tourism” OR “beverage” OR “partnerships”) AND geography = Brazil.
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| EXPOVITIS Brasil official website | Official organizer/event source | Event name, dates, venue, city, country, program themes, +100 wineries, +500 labels, startup call, business rounds, and agenda details | High |
| EXPOVITIS Brasil agenda and news pages | Official agenda / newsroom | Program structure, business round sessions, tasting sessions, startup selection, and 2026 content updates | High |
| EXPOVITIS Brasil contact/credential pages | Official event source | Public contact details and event access paths, supporting event legitimacy and B2B activation use | High |
| Embrapa | Government / research institution reference | Used as a relevant institutional buyer example for viticulture/enology ecosystem targeting | Medium |
| Sebrae Nacional | Institutional buyer / business support organization | Used as a relevant buyer-side stakeholder because the official agenda references Sebrae Nacional business activity | Medium |
| CNA | Industry association | Used as a relevant institutional and sector association buyer-side stakeholder based on official agenda references | Medium |
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