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Everything Electric Australia
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About this event
Everything Electric Australia (Everything Electric Sydney)
Everything Electric Australia is an electrifying weekend of electric vehicles (EVs) and home energy experiences at Sydney Olympic Park, Australia, running from 18th–20th September 2026. The show combines hands-on product experiences, family-friendly attractions, and dedicated programme zones that highlight both transport electrification and energy solutions for homes.
Visitors can explore a large showcase featuring hundreds of EVs, alongside engaging on-site testing and entertainment experiences. The event includes practical, experience-led areas such as the EV Test Drive Experience, the Electric Motorbike Test Ride Experience, and a Micro-Mobility Test Track Experience, giving attendees the chance to interact with a wide range of electrified mobility options.
For commercial and business-focused audiences, the event features a Commercial Vehicle Zone designed to spotlight electric options for work and operations. In addition, the show includes an Energy Advice Zone and the Energy Matters Pavilion, creating a dedicated pathway for learning more about home energy systems and the decisions that support better energy outcomes.
Everything Electric Australia also builds in curated event programming, including a Live EV Tour and a B2B EV Day that supports business and industry engagement. With clear emphasis on electrified transportation, home energy education, and interactive trial experiences, the event is positioned as a central destination for anyone interested in the accelerating transition to electric mobility and energy solutions.
Data sheet
Everything Electric Australia – Event Attendee & Buyer Profile Analysis
Event date: 18–20 September 2026
Location: Sydney Olympic Park, Sydney, New South Wales, Australia
Event status: Upcoming
Research date: 1 July 2026
Event Overview
| Event Name | Everything Electric Australia |
| Event Date | 18–20 September 2026 |
| Event Status | Upcoming |
| Venue | Sydney Olympic Park |
| City | Sydney |
| State / Region | New South Wales |
| Country | Australia |
| Organizer | Everything Electric |
| Official Event Website | au.everythingelectric.show |
| Event Type | Consumer and B2B expo / test-drive / education event |
| Primary Category | Power & Energy |
| Secondary Applicable Categories | Auto & Automotive; Home & Office; Business Services |
| Audience Reach | National with strong regional draw from New South Wales and the east coast of Australia |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | Medium. Official date and venue are confirmed; public attendance totals were not found in the provided official text. |
| Main Purpose of Event | To showcase electric vehicles, home energy solutions, charging, and related technologies through exhibits, test drives, education, speakers, and a dedicated B2B EV day. |
About the Event
Everything Electric Australia is a large-format clean mobility and home energy event focused on electric vehicles, charging, electrified transport, and household energy solutions. The official Sydney edition highlights EV displays, test-drive experiences, a commercial vehicle zone, micro-mobility, an energy advice zone, and a dedicated B2B EV Day, which positions the event at the intersection of consumer education and commercial procurement.
For suppliers and lead-generation teams, the event matters because it attracts a mix of end users, fleet decision-makers, energy buyers, installers, technology providers, government stakeholders, and channel partners. It is especially relevant for organizations selling EV-related infrastructure, charging hardware, home energy products, fleet electrification services, software, and supporting professional services.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Fleet and mobility buyers | Logistics operators, delivery fleets, field-service fleets, corporate fleets | Vehicle acquisition, electrification planning, TCO evaluation | High-value audience for EVs, fleet charging, software, and energy management |
| Procurement and sourcing teams | Corporate procurement, category management, strategic sourcing | Vendor selection, RFPs, contract award | Important for charging, energy, EV service, and infrastructure suppliers |
| Government buyers | State agencies, local councils, transport authorities, public utilities | Policy implementation, fleet transition, infrastructure procurement | Relevant for public-sector EV, energy, and charging projects |
| Energy buyers and operators | Retail energy providers, network operators, solar and battery companies | Solution evaluation, partnerships, project development | Strong fit for home energy, storage, charging, and grid-edge solutions |
| Retail and channel buyers | Retailers, resellers, installers, distributors, wholesalers | Merchandising, distribution, channel expansion | Relevant for EV accessories, home charging, and consumer energy products |
| Builders and facility decision-makers | Developers, property managers, facilities teams, building services | Specification, retrofit planning, infrastructure adoption | Useful for EV-ready buildings, chargers, and energy systems |
| Technology and operations leaders | CIOs, CTOs, operations directors, program managers | Platform integration, rollout, risk management | Relevant for charging software, telematics, and data platforms |
| Consumers / enthusiast attendees | Individuals comparing EVs, chargers, and home energy products | Purchase intent, research, brand engagement | Important for retail and direct-to-consumer lead capture |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: Sydney | High | High | Largest immediate pool of EV, energy, fleet, and facilities buyers. |
| Host state / region: New South Wales | High | High | Strong concentration of corporate HQs, councils, utilities, and fleet operators. |
| Nearby business hubs | Very High | High | North Sydney, Parramatta, Olympic Park, and greater Sydney business corridors. |
| National reach: Australia | Medium to High | Medium to High | Event topic has national relevance for fleet transition, home energy, and charging networks. |
| International reach | Medium | Medium | Likely participation from global EV and energy brands, though public attendee origin data is not confirmed. |
| Trade corridors and sector clusters | High | High | Transport, logistics, utilities, property, and clean-tech supply chains across the east coast. |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| Primary: National | Confirmed by event positioning | The Sydney edition serves the broader Australian EV, home energy, and fleet market. |
| Secondary: Regional | Strong | Sydney and New South Wales buyers are likely the densest audience. |
| Secondary: Global | Moderate | International suppliers, brands, and technology vendors may participate, but public reach data is not fully confirmed. |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Transport for NSW | Government / transport buyer | Fleet transition, charging infrastructure, public transport electrification | transport.nsw.gov.au | Procurement Manager, Program Manager, Fleet Manager | Strong Market Fit, Attendance Not Confirmed |
| NSW Government | Government buyer | Large-scale clean transport, energy, and facilities procurement | nsw.gov.au | Senior Procurement Officer, Category Manager, Project Director | Strong Market Fit, Attendance Not Confirmed |
| City of Sydney | Local government buyer | EV readiness, council fleet, charging and sustainability programs | cityofsydney.nsw.gov.au | Procurement Lead, Sustainability Manager, Fleet Coordinator | Strong Market Fit, Attendance Not Confirmed |
| Ausgrid | Electricity network operator | Grid connection, EV charging infrastructure, load management | ausgrid.com.au | Head of Procurement, Network Planner, Partnerships Manager | Strong Market Fit, Attendance Not Confirmed |
| Endeavour Energy | Electricity network operator | Distribution network, electrification, charging programs | endeavourenergy.com.au | Procurement Manager, Strategy Manager, Asset Manager | Strong Market Fit, Attendance Not Confirmed |
| Origin Energy | Energy retailer / services buyer | Home energy, solar, storage, EV charging ecosystem | originenergy.com.au | Commercial Manager, Product Manager, Procurement Lead | Strong Market Fit, Attendance Not Confirmed |
| Aussie Broadband | Corporate buyer / technology buyer | Fleet electrification and workplace energy infrastructure for corporate sites | aussiebroadband.com.au | Operations Director, Facilities Manager, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Australia Post | Fleet / logistics operator | Delivery fleet electrification, depot charging, route optimization | auspost.com.au | Fleet Manager, Procurement Manager, Logistics Director | Strong Market Fit, Attendance Not Confirmed |
| Woolworths Group | Retail / fleet operator | Large vehicle fleets, store energy, sustainability procurement | woolworthsgroup.com.au | Category Manager, Fleet Manager, Sustainability Lead | Strong Market Fit, Attendance Not Confirmed |
| Coles Group | Retail / logistics buyer | Distribution fleet, store energy, charger rollout potential | colesgroup.com.au | Procurement Manager, Logistics Manager, Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Ampol | Fuel / energy transition buyer | EV charging, mobility services, energy retail transition | ampol.com.au | Business Development Director, Partnerships Director, Strategy Lead | Strong Market Fit, Attendance Not Confirmed |
| Transurban | Infrastructure operator | Road transport infrastructure, EV corridor and charging strategy | transurban.com | Infrastructure Manager, Procurement Director, Program Manager | Strong Market Fit, Attendance Not Confirmed |
| Lendlease | Property / development buyer | EV-ready developments, building energy systems, facilities planning | lendlease.com | Development Director, Facilities Director, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Procurement Officer / Procurement Director | Procurement | C-level / Director | Controls sourcing strategy and major supplier selection. |
| 2 | Fleet Manager / Head of Fleet | Operations / Fleet | Manager / Head | Evaluates electrification, vehicles, charging, and lifecycle cost. |
| 3 | Energy Manager / Sustainability Manager | Energy / Sustainability | Manager / Director | Owns energy strategy, emissions reduction, and home/workplace charging decisions. |
| 4 | Operations Director / Program Manager | Operations / PMO | Director / Manager | Coordinates rollout timelines, budgets, and vendor implementation. |
| 5 | Facilities Director / Facilities Manager | Facilities / Property | Director / Manager | Manages charging installation, building energy upgrades, and site readiness. |
| 6 | Business Development Director / Partnerships Director | Commercial / Partnerships | Director | Searches for channel, co-marketing, and ecosystem partnerships. |
| 7 | Category Manager / Buying Manager | Merchandising / Procurement | Manager | Useful for retail, distribution, and channel sales opportunities. |
| 8 | CIO / CTO / IT Director | Technology | C-level / Director | Relevant for charging software, telematics, data, and integrations. |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Oil & Energy | Covers energy retailers, utilities, electrification, and grid-side solutions | Charging, storage, home energy, and infrastructure sales |
| 2 | Automotive | Direct fit for EVs, dealerships, and mobility buyers | Vehicle sales, test drives, fleet programs |
| 3 | Logistics & Supply Chain | Fleet electrification and depot charging are core topics | Fleet, routing, and operational efficiency buyers |
| 4 | Government Administration | Public-sector agencies are likely buyers for EV and energy projects | Council, state, and transport procurement |
| 5 | Construction | Charging infrastructure and building electrification depend on construction buyers | Installations, retrofit projects, EV-ready developments |
| 6 | Facilities Services | Facilities teams often own site power and charger installations | Workplace charging, load management, maintenance |
| 7 | Retail | Retailers buy fleet, energy, and consumer mobility solutions | Fleet, store energy, consumer product distribution |
| 8 | Information Technology & Services | Charging networks and EV data platforms need IT decision-makers | Software, telematics, dashboards, integrations |
| 9 | Real Estate | Commercial property owners need EV-ready assets and energy upgrades | Buildings, charging, tenant energy services |
| 10 | Wholesale | Channel buyers and distributors can scale consumer and commercial products | Distribution partnerships and reseller programs |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Unconfirmed | Official website text provided | No attendance total stated in the provided official copy. |
| Exhibitor count | Not publicly confirmed | Unconfirmed | Official website text provided | Exhibit pages are present, but no public count was supplied in the provided source text. |
| Buyer count | Not publicly confirmed | Unconfirmed | Organizer did not publish a buyer total in the provided source text | Use with caution for forecasting. |
| Speaker count | Not publicly confirmed | Unconfirmed | Official website text provided | The site references hosts & speakers, but no count was included in the provided copy. |
| Historical attendance | Not publicly confirmed | Historical / unavailable | No verified prior-year attendance figure included in provided official text | Attendance figure not publicly confirmed by the organizer. |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| EVs and fleet electrification | Vehicle selection, TCO, adoption planning | Demo, consultation, fleet planning meetings | EVs, fleet advisory, telematics, leasing |
| Charging infrastructure | Workplace, depot, public, and home charging | Lead capture from site owners and fleet managers | Hardware, installation, network management |
| Home energy | Solar, batteries, energy optimization, EV charging at home | Consumer and installer lead generation | Solar, storage, energy software, EVSE |
| Commercial vehicles | Electric vans, trucks, and service vehicles | B2B discussions with fleet buyers | Commercial EVs, depot charging, financing |
| Micro-mobility | Urban transport, last-mile movement, shared mobility | Engage city buyers, campuses, and operators | E-bikes, scooters, fleets, charging docks |
| Public-sector transition | Policy-aligned procurement and demonstration projects | RFP and partnership conversations | Consulting, implementation, compliance support |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event directly maps to EV, charging, energy, fleet, and home electrification buyers. |
| Decision-maker availability | High | Strong likelihood of procurement, operations, fleet, and energy stakeholders. |
| Data collection potential | High | Good fit for badge scans, demo interest capture, and account-based lead generation. |
| Apollo targeting potential | Very High | Multiple usable filters: energy, automotive, logistics, government, property, and retail. |
| Geographic targeting potential | High | Sydney and New South Wales are strong, with national expansion opportunities. |
| Best outreach approach | Account-based outreach + onsite appointment setting | Target fleet, procurement, energy, and property decision-makers with clear ROI messaging. |
| Overall lead quality | Very High | Strong event for B2B attendee list building and buyer profiling. |
| Best use case | Lead generation, event lead capture, partner targeting, and sales prospecting | Useful for vendors selling EV, charging, home energy, services, and fleet solutions. |
| Limitations / risks | Attendance totals and current-year participant lists are not publicly confirmed in the provided source text | Use confirmed public lists if released later; otherwise rely on category-based prospecting. |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Oil & Energy, Automotive, Logistics & Supply Chain, Government Administration, Construction, Facilities Services, Retail, Information Technology & Services | Align with EV, charging, energy, and procurement buyers. |
| Departments | Procurement, Operations, Fleet, Sustainability, Facilities, Energy, Supply Chain, IT, Partnerships | Reach the functions most likely to own buying decisions. |
| Seniority | Manager, Director, VP, CXO, Head | Prioritize decision-makers and budget holders. |
| Job titles | Procurement Manager, Fleet Manager, Energy Manager, Facilities Manager, Operations Director, Sustainability Manager, Head of Procurement, Category Manager, Program Manager, Partnerships Director, CIO, CTO | Match common buyer titles for this event. |
| Geography | Australia, New South Wales, Sydney, Melbourne, Brisbane, Canberra | Focus on the strongest buyer markets and nearby travel corridors. |
| Employee size | 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001+ | Prioritize organizations with meaningful fleet, facilities, or procurement budgets. |
| Keywords | EV, electric vehicle, charging, battery, solar, storage, fleet, electrification, home energy, sustainability, procurement | Improve precision when building Apollo lists. |
| Company type | Government, enterprise, operator, retailer, distributor, utility, integrator, installer | Capture both public-sector and commercial buyers. |
Suggested Apollo Search Logic: (EV OR “electric vehicle” OR charging OR electrification OR battery OR solar OR storage) AND (procurement OR fleet OR operations OR facilities OR energy OR sustainability OR logistics) with seniority set to Manager, Director, VP, Head, and CXO for Australian accounts.
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| Everything Electric Australia official website | Official organizer website | Event name, Sydney Olympic Park location, and 18–20 September 2026 dates; event theme and feature areas such as EVs, home energy, B2B EV Day | Very High |
| Everything Electric Australia page title and meta description | Official website metadata | Event positioning as an EV and home energy expo, plus family entertainment and weekend format | Very High |
| Everything Electric Australia official navigation / event sections | Official website content | Presence of theatre programme, hosts & speakers, test-drive experiences, commercial vehicle zone, energy advice zone, and B2B EV Day | High |
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