BIOAGAR - Organic Farming Trade Fair
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About this event
BIOAGAR - Organic Farming Trade Fair
Event overview
BioAgrar is a specialized trade fair with a congress focused on organic (ecological) farming. The show is designed to connect people across the organic agriculture value chain—especially farmers and agriculture professionals— around sustainable innovations and practical, future-proof concepts for production.
The event is aimed at both conventional farms and farms that are already converting (or are considering conversion) to organic methods. As a result, the buyer and attendee profile tends to blend “operational agricultural decision-makers” with subject-matter experts, service providers, and knowledge/education stakeholders supporting organic transformation.
Real dates, venue, city, and country
- Date: 13 and 14 January 2027
- Venue: EDEKA Arena (as first-time location for the 2027 event)
- Venue organizer address: Messe Offenburg-Ortenau GmbH, Schutterwälder Straße 3, D-77656 Offenburg
- City: Offenburg
- Country: Germany
- Opening hours: daily from 10:00 a.m. to 6:00 p.m.
What the event covers (core topics)
BioAgrar’s congress and exhibition program is structured around conversion knowledge and organic production management. The official focus areas highlight both farm-level planning and practical tools that support organic farming operations.
Main topics
- Basics of conversion and organic farming
- Planning and control tools
- Marketing
- Training and further education
Experience exchange / practice examples
The program also encourages knowledge exchange grounded in practical experience. Key thematic tracks include both livestock and crop production, as well as the technical and operational elements of running an organic farm.
- Cows and calves
- Hens and chickens
- Animal husbandry and slaughter
- Plant health
- Cereals and soya
- Legumes & fertilisation
- Technology
Event type and attendee intent
This is a professional agricultural trade fair with a congress program. Attendee intent is strongly oriented toward: learning (conversion basics, organic management), planning (tools and control systems), improving production outcomes (plant health, livestock tracks, technology), and commercial readiness (marketing, training, and education).
How we would describe the buyer relevance (who attends)
While BioAgrar is not described on the provided site text as a “buyer-only” event, the participant base is clearly positioned for farmer and agriculture decision-making, along with supporting industry stakeholders. The strongest “buyer fit” typically comes from attendees who directly influence organic operations and adoption—particularly those seeking practical solutions for conversion and ongoing management.
Visitor and exhibitor positioning
The official event language frames BioAgrar as a platform where farmers, experts, and interested parties meet to exchange ideas and learn about “sustainable innovations” and “future-proof agricultural concepts.” This positioning implies a mix of:
- Operational agriculture decision-makers (especially farmers converting to organic farming)
- Specialists and experts supporting organic agriculture practices
- Solution providers addressing farm needs across production, technology, and compliance-related planning
- Education and training stakeholders that help upskill farmers and staff
- Marketing-focused participants supporting market access for organic products
Location context and accessibility
The event is hosted at EDEKA Arena in Offenburg, Germany, under the umbrella of Messe Offenburg-Ortenau GmbH, which lists the address as Schutterwälder Straße 3, D-77656 Offenburg. The show format runs across the day with opening hours from 10:00 a.m. to 6:00 p.m. daily.
Key program promise (why attendees come)
BioAgrar positions itself as a practical learning and networking event where attendees can: understand organic conversion fundamentals, learn about planning and control tools, gain guidance on marketing and training, and receive experience-based insights across livestock and crop production topics—supported by an exhibitor landscape and congress sessions.
Official “facts” snapshot
- Next date: 13 + 14 January 2027
- Opening hours: daily from 10:00 a.m. to 6:00 p.m.
- Venue organizer/address: Messe Offenburg-Ortenau GmbH, Schutterwälder Straße 3, D-77656 Offenburg
- Tickets: “soon available” (per the official content provided)
Illustrative exhibitor examples (from the official exhibitor list excerpt)
The official page excerpt lists some exhibitors, demonstrating the breadth of stakeholder types involved in the organic agriculture ecosystem. Examples visible in the provided content include:
- agrel GmbH
- AgriConcept BeratungsgesellschaftmbH
- Aquadea GmbH
- Bayerische Landesanstalt für Weinbau und Gartenbau
- Bio-Musterregion Freiburg
- Bio-Musterregion Mittelbaden+ (c/o Naturpark Schwarzwald Mitte/Nord e.V.)
Notes about missing details
The official text provided does not include (at least in the visible excerpt) an estimated total attendance number for 2027, nor does it provide an explicit breakdown of attendee geographic origin or buyer categories in quantified form. Where such metrics are not reliably stated in the provided content, we keep them unspecified here.
Next step (for deeper buyer research)
If we are using this event for a buyer-attendee research strategy, we can build a focused buyer list by matching BioAgrar’s conversion, livestock/crop production, planning/control tools, marketing, and technology themes to the specific product/service requirements of your client. Please share your client website so we can identify the best-aligned buyer profiles for BioAgrar.
Data sheet
| Event Name | BIOAGAR - Organic Farming Trade Fair |
| Event Date | 13–14 January 2027 |
| Event Status | Upcoming |
| Venue | EDEKA-Arena, Messe Offenburg-Ortenau GmbH |
| City | Offenburg |
| State / Region | Baden-Württemberg |
| Country | Germany |
| Organizer | Messe Offenburg-Ortenau GmbH |
| Official Event Website | bioagrar-offenburg.de/en |
| Event Type | Trade fair with congress |
| Primary Category | Agriculture & Forestry |
| Secondary Applicable Categories | Food & Beverages; Science & Research; Industrial Engineering |
| Audience Reach | Regional to National, with cross-border relevance in the Upper Rhine agricultural market |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | Low to Medium. Official date, venue, and theme are confirmed; public attendance total is not confirmed. |
| Main Purpose of Event | To connect organic and transitioning farms with experts, suppliers, and practical knowledge on conversion, production methods, planning tools, marketing, training, and sustainable farm innovation. |
BIOAGAR is a specialist trade fair with congress focused on organic agriculture and farm conversion. According to the organizer, the event is designed for conventional farms, farms in transition, and stakeholders interested in organic farming methods, with content covering conversion basics, planning and control tools, marketing, education, and practical experience exchange across livestock, crops, fertilization, and technology.
The event matters because it sits at the intersection of agricultural procurement, farm modernization, sustainable production, and knowledge transfer. It attracts farmers, advisers, institutions, and solution providers seeking practical improvements in crop and animal production, biological inputs, digital tools, and technology-enabled farm management. For B2B outreach, BIOAGAR is relevant to suppliers targeting organic and transitioning farms, regional agriculture networks, and organizations active in sustainable food production.
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Organic farm owners and managers | Organic farms, mixed farms, conversion farms | Primary purchaser of inputs, equipment, and services | Highest-value audience for machinery, biological crop protection, feed, fencing, irrigation, and digital farm tools |
| Farm conversion / transition decision-makers | Conventional farms planning organic conversion | Evaluates systems, compliance, and ROI | Strong fit for certification support, advisory services, inputs, and planning software |
| Agricultural consultants and advisers | Consultancies, farm advisory groups, extension services | Influences supplier selection and farm strategy | Useful for lead generation in SaaS, agronomy tools, compliance, and education programs |
| Cooperatives and producer organizations | Agricultural cooperatives, grower associations | Aggregates purchasing and influences standards | Relevant for distribution, bulk inputs, financing, and farm services |
| Bio / sustainability institutions | Bio-musterregions, research institutes, public agricultural bodies | Policy influence, project funding, guidance | Relevant for partnerships, pilot programs, research collaboration, and education |
| Animal husbandry operators | Dairy, poultry, cattle, mixed livestock farms | Purchases feed, housing, animal health, and handling solutions | High relevance for livestock equipment, nutrition, welfare, and sanitation suppliers |
| Crop production managers | Grain, legumes, horticulture, and mixed cropping operations | Influences agronomy, inputs, and machinery decisions | Relevant for biological crop protection, fertilization, irrigation, and precision farming vendors |
| Training / education stakeholders | Agricultural schools, training providers, associations | Specifies curricula, seminars, and upskilling needs | Useful for edtech, professional training, and certification-related outreach |
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: Offenburg | Local farms, advisers, regional agriculture organizations | Medium | Convenient access for local decision-makers and technical buyers |
| Host region: Baden-Württemberg | Regional organic and conventional farms, cooperatives, and advisors | High | Strong agricultural base and established food production ecosystem |
| Nearby business hubs | Freiburg, Karlsruhe, Strasbourg, Basel corridor stakeholders | Medium to High | Upper Rhine cross-border agricultural and sustainability network relevance |
| National reach: Germany | Agricultural businesses from across Germany | High | Topic relevance supports travel from other federal states |
| International reach | Neighboring countries in the Upper Rhine region, especially France and Switzerland | Medium | Likely cross-border interest due to the venue location and organic agriculture theme |
| Reach Level | Assessment | Explanation |
|---|---|---|
| Regional | Primary classification | The event is anchored in Offenburg and strongly oriented toward regional farming and agri-business audiences in Baden-Württemberg and the Upper Rhine area. |
| National | Secondary reach | The organic agriculture topic and congress format can attract visitors and suppliers from across Germany. |
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Bio-Musterregion Freiburg | Public / regional organic agriculture organization | Regional organic market development and stakeholder coordination | bio-musterregionen-bw.de | Program Manager, Project Manager, Partnerships Manager | Strong Market Fit, Attendance Not Confirmed |
| Bio-Musterregion Mittelbaden+ | Regional organic agriculture network | Directly aligned with organic farming adoption and regional supply chains | naturparkschwarzwald.de | Network Manager, Program Coordinator, Sustainability Manager | Strong Market Fit, Attendance Not Confirmed |
| Bayerische Landesanstalt für Weinbau und Gartenbau | Research / public agriculture institute | Technical know-how, agronomy, and training relevance | lwg.bayern.de | Research Lead, Extension Specialist, Program Director | Strong Market Fit, Attendance Not Confirmed |
| AgriConcept Beratungsgesellschaft mbH | Agricultural consulting | Advisory role for farm conversion, compliance, and process improvement | agriconcept.de | Managing Director, Senior Consultant, Project Manager | Prior-Year Participation Evidence |
| Allianz Hauptvertretung | Insurance / risk management | Relevant for farm insurance, liability, and business continuity needs | allianz.de | Agricultural Sales Manager, Account Executive, Branch Manager | Prior-Year Participation Evidence |
| Aquadea GmbH | Water / farm utility solutions | Potential fit for irrigation and water-management interests | aquadea.de | Sales Director, Business Development Manager, Technical Consultant | Prior-Year Participation Evidence |
| Messe Offenburg-Ortenau GmbH | Event organizer / venue operator | Organizer-side stakeholder and venue management contact | messe-offenburg.de | Event Director, Sponsorship Manager, Exhibitor Sales Manager | Confirmed Government / Procurement Organization |
| Organic farm cooperatives in Baden-Württemberg | Buyer-side producer organizations | Likely purchasers of inputs, advisory services, and compliance tools | baden-wuerttemberg.de | Procurement Manager, Operations Director, Managing Director | Strong Market Fit, Attendance Not Confirmed |
| Organic certification bodies | Compliance / certification | Important to farms converting to organic production | bio-zertifizierer.de | Certification Manager, Auditor, Compliance Lead | Strong Market Fit, Attendance Not Confirmed |
| Regional machinery dealers | Equipment distributors | Farm equipment procurement and service network | example.com | Sales Manager, Product Manager, Territory Manager | Strong Market Fit, Attendance Not Confirmed |
| Organic feed suppliers | Feed manufacturers / distributors | Relevant to livestock operations attending the show | example.com | Key Account Manager, Regional Sales Manager, Commercial Director | Strong Market Fit, Attendance Not Confirmed |
| Biological crop protection suppliers | Ag-input vendors | Core solution category for organic growers | example.com | Sales Director, Agronomy Manager, Business Development Manager | Strong Market Fit, Attendance Not Confirmed |
| Agricultural software providers | Digital tools / farm management software | Matches planning and control tools theme | example.com | CTO, Product Manager, Partnerships Director | Strong Market Fit, Attendance Not Confirmed |
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Owner / Managing Director | Executive | Owner / C-Level | Final decision-maker for farm conversion, investments, and supplier selection |
| 2 | Procurement Manager | Procurement / Purchasing | Manager | Evaluates suppliers, pricing, and supply continuity for farm inputs and equipment |
| 3 | Operations Director | Operations | Director | Owns operational efficiency, production standards, and implementation |
| 4 | Agronomy Manager / Crop Production Manager | Agronomy | Manager | Specifies crop protection, fertilization, and plant health solutions |
| 5 | Supply Chain Manager | Supply Chain | Manager / Director | Important for inventory, logistics, and ingredient / input availability |
| 6 | Livestock / Animal Husbandry Manager | Livestock Operations | Manager | Buyer for feed, health, housing, welfare, and handling systems |
| 7 | Sustainability Manager | Sustainability / ESG | Manager / Director | Influences organic transition, reporting, and environmental initiatives |
| 8 | Consultant / Agricultural Adviser | Advisory / Services | Senior Consultant | Influences recommendations to farms and often drives vendor shortlists |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Farming | Core end-market for organic and conversion-focused solutions | Farm owners, managers, and agronomists |
| 2 | Food & Beverages | Organic production supports food supply chains and value-added processing | Processors, buyers, and ingredient suppliers |
| 3 | Environmental Services | Sustainability, soil health, and ecological farming are central themes | ESG, environmental consulting, soil improvement |
| 4 | Agriculture | Relevant for agricultural suppliers and service providers | Broad agri-business targeting |
| 5 | Management Consulting | Farm strategy, conversion planning, and operational improvement | Advisory, transformation, and business case services |
| 6 | Information Technology & Services | Planning tools and digital farm management are explicit themes | Farm software, analytics, and workflow digitization |
| 7 | Machinery | Technology focus includes farm machinery and equipment | Harvesting, handling, irrigation, and field equipment suppliers |
| 8 | Biotechnology | Biological solutions and soil/crop innovations fit the organic context | Bio-based products and agritech innovation |
| 9 | Retail | Organic sourcing and supply-chain partnerships may be relevant for retail buyers | Retail sourcing and private-label organic supply |
| 10 | Wholesale | Channel partners for organic products and inputs | Distribution and procurement outreach |
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Unconfirmed | Official website does not publish a current total attendance figure | Use organizer confirmation if available in future updates |
| Exhibitor count | Not publicly confirmed for 2027 | Unconfirmed | Partial exhibitor references appear on the event website, but no official count provided | Prior-year exhibitor examples indicate a specialist exhibitor mix |
| Buyer count | Not publicly confirmed | Unconfirmed | No official buyer list or appointment program published in the source text provided | Attendance data is not sufficient to quantify buyer volume |
| Speaker count | Not publicly confirmed | Unconfirmed | Congress program is referenced, but no count listed in provided official text | Likely multi-speaker educational format |
| Historical attendance | Prior-year event existed in 2024 | Historical evidence only | Organizer press release references BioAgrar 2024 as a successful premiere | No numeric attendance data provided in the source text |
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Conversion to organic farming | Compliance, planning, and operational change support | Conversion workshops, advisory sessions, conversion roadmaps | Consulting, certification support, planning tools |
| Plant health | Disease control and crop protection under organic rules | Demonstrations and side-by-side product comparisons | Biological crop protection, biostimulants, diagnostics |
| Animal husbandry | Welfare, feed quality, housing, and handling | Livestock solution demos and technical advice | Feed, barn equipment, animal health, handling systems |
| Planning and control tools | Better farm planning, documentation, traceability | Software demos and workflow optimization discussions | Farm ERP, traceability software, compliance platforms |
| Marketing and direct sales | Better monetization of organic products | Retail and distribution networking, packaging discussions | Branding, packaging, sales channel support |
| Training and continuing education | Skill development for modern sustainable agriculture | Seminars, workshops, certification courses | Professional training, extension services, e-learning |
| Technology | More efficient and sustainable farm operations | Tech showcases and practical use-case demos | Sensors, irrigation, automation, digital field tools |
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event is explicitly aimed at farmers, especially those converting to organic or already operating organically. |
| Decision-maker availability | High | Farm owners, managers, advisers, and institutional stakeholders are likely to be present. |
| Data collection potential | Medium | Useful audience, but no public attendance or full exhibitor directory is confirmed in the source text provided. |
| Apollo targeting potential | High | Strong fit for agriculture, food, environmental, consulting, and software prospecting filters. |
| Geographic targeting potential | High | Good regional clustering in Baden-Württemberg, with reach into nearby German and cross-border agri markets. |
| Best outreach approach | High-value, solution-led outreach | Use crop, livestock, conversion, and sustainability pain points; offer practical ROI and compliance benefits. |
| Overall lead quality | High | Specialist event with clear buyer intent and strong relevance to organic agriculture purchasing. |
| Best use case | Lead generation, exhibitor prospecting, and farm-decision-maker outreach | Well suited for attendee list enrichment and account-based outreach in agri-tech, inputs, advisory, and sustainability. |
| Limitations / risks | Missing public quantitative attendance data | No verified current-year attendee list or footfall figure in the provided official content. |
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Farming; Food & Beverages; Environmental Services; Agriculture; Machinery; Biotechnology; Information Technology & Services; Management Consulting; Wholesale; Retail | Capture farms, agri-suppliers, sustainability teams, and technology buyers linked to organic farming |
| Departments | Operations; Procurement; Purchasing; Supply Chain; Agriculture; Sustainability; Business Development; Product; Partnerships | Focus on functional owners and buying influencers |
| Seniority | Owner; Partner; C-Level; Director; VP; Head; Manager; Senior Consultant | Prioritize decision-makers and senior influencers |
| Job titles | Owner, Managing Director, Farm Manager, Procurement Manager, Operations Director, Agronomy Manager, Sustainability Manager, Supply Chain Director, Consultant, Program Manager | Direct targeting of the most relevant buyer roles |
| Geography | Germany; Baden-Württemberg; Bavaria; Hesse; Rhineland-Palatinate; Alsace; Switzerland | Align outreach with likely attendee catchment and cross-border agri corridors |
| Employee size | 1–10; 11–50; 51–200; 201–500 | Best match for farms, cooperatives, local suppliers, and specialist consultancies |
| Keywords | organic, bio, farming, agriculture, conversion, sustainability, agronomy, livestock, crop protection, irrigation, farm management, traceability | Refine search to event-specific intent |
| Company type | Privately held; family-owned; cooperative; association; public-sector institution | Matches typical organic farming ecosystem participants |
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| BioAgrar official website | Official organizer / event source | Event theme, format, date, venue, audience, topics, and location details | Very High |
| Messe Offenburg-Ortenau official website | Organizer / venue website | Venue identity, address, and official event hosting context | Very High |
| BioAgrar press section | Official press / announcement page | Historical reference to BioAgrar 2024 and event continuity | High |
| BioAgrar exhibitors page | Official directory page | Partial prior exhibitor references and market composition clues | High |
| BioAgrar congress program | Official agenda page | Congress format and educational relevance | High |
🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to BIOAGAR - Organic Farming Trade Fair — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.