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About this event
50 Plus Expo 2026
The 50 Plus Expo 2026 is a premier event dedicated to exploring the diverse needs and interests of the aging population. This expo provides a platform for businesses and organizations to engage with a demographic that is increasingly influencing market trends and consumer behavior.
Event Details
Date: September 15–17, 2026
Venue: Los Angeles Convention Center, Los Angeles, California, USA
Event Type: Senior Lifestyle, Health & Wellness, Retirement Planning, Travel, Technology for Aging, Financial Services
Estimated Attendance: 25,000+ attendees including senior citizens, caregivers, health professionals, retirement planners, and industry experts.
1️⃣ Who Attends: Buyers / Attendees
The 50 Plus Expo attracts a diverse group of attendees who are interested in products, services, and information tailored to enhancing the quality of life for those aged 50 and above. This includes:
- Seniors looking for lifestyle improvement products and services
- Caregivers seeking resources and support tools
- Healthcare providers and professionals
- Retirement and financial planning experts
- Travel and leisure companies focusing on senior-friendly experiences
- Technology companies offering innovative solutions for older adults
2️⃣ Location + Attendee Geographic Origin
Show Location: Los Angeles Convention Center, Los Angeles, California, USA
Attendee Origin: While the expo is held in Los Angeles, it draws a national audience, with a significant number of attendees from the western United States. The event also garners international attention from exhibitors and participants interested in the senior market.
3️⃣ Audience Reach
Reach Type: National with international exhibitor participation
This event primarily targets the U.S. market but also includes international exhibitors offering products and services tailored to seniors. It provides a comprehensive platform for engaging with the senior community and stakeholders involved in senior care and lifestyle enhancements.
4️⃣ Sample Buyer Company Names + Websites
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| 1 | AARP | aarp.org | Senior Products Manager / Community Engagement Director | Leading organization serving the 50+ community, with strong interest in senior lifestyle and advocacy. |
| 2 | Silver Sneakers | silversneakers.com | Program Director / Health and Wellness Coordinator | Renowned senior fitness program with a focus on health and wellness for older adults. |
| 3 | Philips Lifeline | lifeline.philips.com | Product Manager / Senior Safety Solutions Specialist | Provider of personal emergency response and senior safety solutions. |
| 4 | Brookdale Senior Living | brookdale.com | Senior Living Consultant / Community Relations Director | Largest senior living operator in the U.S., offering independent and assisted living solutions. |
| 5 | Humana | humana.com | Medicare Sales Manager / Health Services Coordinator | Major health insurance provider with products tailored for seniors, especially Medicare recipients. |
| 6 | Medline Industries | medline.com | Product Development Manager / Senior Care Specialist | Leading manufacturer and distributor of healthcare supplies, with products for home care. |
| 7 | Travel Leaders Network | travelleaders.com | Senior Travel Consultant / Leisure Travel Manager | Network of travel agencies specializing in senior-friendly travel experiences. |
| 8 | Tivity Health | tivityhealth.com | Health Programs Director / Senior Lifestyle Manager | Health and wellness company offering lifestyle solutions for older adults. |
| 9 | GreatCall | greatcall.com | Product Innovation Manager / Senior Technology Specialist | Specializes in technology solutions designed for senior safety and communication. |
| 10 | Mutual of Omaha | mutualofomaha.com | Senior Service Manager / Insurance Product Specialist | Insurance provider with a range of products including long-term care and Medicare supplement plans. |
| 11 | Allianz Travel Insurance | allianztravelinsurance.com | Travel Insurance Manager / Senior Product Specialist | Offers travel insurance products tailored for older travelers. |
| 12 | Grand Circle Travel | gct.com | Senior Travel Advisor / Tour Manager | Specializes in travel experiences for seniors, focusing on cultural and adventure tours. |
| 13 | Care.com | care.com | Senior Care Manager / Community Outreach Coordinator | Platform connecting families with caregivers, offering senior care options. |
| 14 | Wellness Living | wellnessliving.com | Health and Wellness Manager / Senior Program Director | Offers wellness solutions and programs tailored for aging adults. |
| 15 | Senior Lifestyle Corporation | seniorlifestyle.com | Community Relations Manager / Lifestyle Director | Provides senior living options and lifestyle services across the U.S. |
| 16 | Life Alert | lifealert.com | Product Development Manager / Safety Solutions Specialist | Known for personal emergency response systems, crucial for senior safety. |
| 17 | Johnson & Johnson | jnj.com | Health Products Manager / Senior Care Specialist | Global healthcare company providing products and solutions for senior health. |
| 18 | American Seniors Association | americanseniors.org | Membership Director / Community Engagement Manager | Organization focused on advocacy and services for the senior population. |
| 19 | Independent Living Systems | ilshealth.com | Program Development Manager / Senior Services Director | Provides health and support services to elderly and disabled populations. |
| 20 | Sunrise Senior Living | sunriseseniorliving.com | Community Relations Director / Senior Care Manager | Offers a range of senior living services and communities. |
5️⃣ Job Profiles, Industries & Event Type
Best Job Profiles to Target:
- Product Development Manager
- Senior Care Specialist
- Healthcare Program Director
- Community Engagement Manager
- Senior Travel Consultant
- Insurance Product Manager
- Lifestyle Director
- Health and Wellness Coordinator
- Senior Safety Solutions Specialist
- Medicare Sales Manager
Best Industries to Target:
- Health, Wellness & Fitness
- Hospital & Health Care
- Insurance
- Leisure, Travel & Tourism
- Financial Services
- Consumer Services
- Information Technology & Services
- Nonprofit Organization Management
- Telecommunications
- Media Production
6️⃣ Estimated Attendance / Expected Footfall
Estimated Total Attendance: 25,000+
Event Footprint: The expo spans multiple halls of the Los Angeles Convention Center, providing ample space for exhibitors, interactive sessions, and networking opportunities.
7️⃣ Key Focus Areas & Buyer Engagement
Key Focus Areas:
- Senior health and wellness
- Retirement planning and financial security
- Travel and leisure for seniors
- Technology and innovation for aging adults
- Home safety and living solutions
- Caregiving and support resources
Buyer Engagement Angle: The expo offers a unique opportunity to engage directly with decision-makers and influencers in the senior market. Highlighting the benefits of targeting senior-friendly solutions can enhance buyer interest and engagement.
8️⃣ Client-Product Fit Note
Before finalizing the buyer list, please review your client's website to align the product offerings with the most relevant buyer profiles. For instance:
- If the client offers health and wellness products, focus on companies like Silver Sneakers, Humana, and Tivity Health.
- If the client specializes in financial services, target organizations such as AARP and Mutual of Omaha.
- For clients providing technology solutions, engage with companies like GreatCall and Philips Lifeline.
9️⃣ Final Recommendation
The 50 Plus Expo 2026 is an excellent event for attendee-list selling, offering significant opportunities to connect with a diverse range of buyers interested in senior lifestyle products and services. It is essential to position the event as a comprehensive platform for engaging with the senior market and related industries.
Best Buyer Segments to Collect:
- Healthcare providers and wellness companies
- Senior living and retirement communities
- Financial service providers
- Travel and leisure companies
- Technology firms focusing on senior solutions
Quality Rating for B2B Attendee-List Sales: 9/10
The event boasts a national reach with a high footfall, offering numerous recognizable companies and a diverse attendee base. The primary consideration is to target business professionals and decision-makers rather than focusing solely on senior attendees.
50+ Expo / Asia Senior Expo 2026 - Event Profile & Buyer Sampling
Prepared for attendee list targeting, buyer discovery, and Apollo.io sampling
|
Field |
Details |
|
Event name |
50+ Expo / Asia Senior Expo 2026 |
|
Official positioning |
Formerly known as 50+ Expo / I/O Senior Expo Asia; 17th edition in 2026; theme: Reboot! A New Tech-Driven Era for Senior Wellness. |
|
Dates |
July 3-5, 2026 |
|
Opening hours |
July 3-4: 10:00 AM-6:00 PM; July 5: 10:00 AM-5:00 PM |
|
Venue |
Hall 3FG, Hong Kong Convention and Exhibition Centre (HKCEC) |
|
City |
Hong Kong |
|
State / region |
Hong Kong SAR |
|
Country |
Hong Kong, China |
|
Address |
Hong Kong Convention and Exhibition Centre, 1 Expo Drive / 1 Harbour Road, Wan Chai, Hong Kong |
|
Organizer |
Brilliant Vertical Exhibition (Hong Kong) Ltd. |
|
Event type |
Consumer + trade expo, B2B/B2C exhibition, senior wellness and ageing-sector marketplace |
|
Official / selected categories |
Wellness, Health & Fitness; Medical & Pharma; Travel & Tourism; Banking & Finance; Home & Office; IT & Technology; Business Services |
|
Audience reach |
Local + regional. Strong Hong Kong public/senior audience with trade visitors from elderly care, healthcare, NGOs, welfare, retail, insurance, tourism, and senior-living sectors. |
|
Estimated attendance |
Best estimate: 60,000+ visitors based on prior official exhibition review showing 64,300 visitors in 3 days. Treat as public + trade total, not pure B2B buyer count. |
1. Who Attends - Buyers / Attendees
|
Attendee / Buyer Segment |
What They Are Likely Looking For |
|
Senior-care operators |
Nursing homes, elderly centres, day-care centres, rehabilitation centres, home-care operators, community care providers. |
|
Healthcare buyers |
Clinics, medical service providers, physiotherapy/rehab centres, dental/hearing/vision service providers, health-screening operators. |
|
Retail & distribution buyers |
Pharmacy chains, healthcare product retailers, medical-device distributors, supplement distributors, e-commerce sellers. |
|
NGO / social welfare buyers |
NGOs, social welfare organizations, community centres, charities, ageing-support foundations, public-service partners. |
|
Financial & insurance buyers |
Retirement planning, medical insurance, wealth management, funeral/life-planning, elder-care advisory services. |
|
Travel & leisure buyers |
Senior travel, cruise/tour operators, wellness retreats, hobby/learning providers, lifestyle and recreation service providers. |
|
Public consumers |
Seniors, retirees, caregivers, families, JoyYou card holders, and ageing-population consumers researching products and services. |
2. Geographic Origin & Audience Reach
|
Area |
Details |
|
Primary geography |
Hong Kong SAR, especially Wan Chai / Hong Kong Island, Kowloon, New Territories, and nearby care/healthcare communities. |
|
Secondary geography |
Greater Bay Area / Mainland China suppliers and buyers, Macau, Taiwan, and Asia-based senior wellness/healthcare brands. |
|
Reach classification |
Local consumer-heavy event with regional trade value. It is best sold as a Hong Kong senior-care, wellness, healthcare, and active-ageing audience list, with selected regional B2B prospects. |
|
Sample Buyer Company |
Website |
Buyer Fit |
Best Target Titles |
Apollo Industry |
|
Pine Care Group |
https://www.pinecaregroup.com |
Elderly care / nursing home operator |
CEO / Managing Director / Procurement Manager / Operations Director |
Hospital & Health Care |
|
Hong Kong Society for the Aged (SAGE) |
https://www.sage.org.hk |
Elderly services NGO / community care |
Executive Director / Centre Manager / Service Manager |
Nonprofit Organization Management |
|
Haven of Hope Christian Service |
https://www.hohcs.org.hk |
Elderly care, rehabilitation and community health services |
Director of Elderly Services / Procurement / Operations Manager |
Hospital & Health Care |
|
Hong Kong Sheng Kung Hui Welfare Council |
https://www.skhwc.org.hk |
Social welfare, elderly care and community service |
Service Director / Centre-in-Charge / Procurement Manager |
Individual & Family Services |
|
Quality HealthCare Medical Services |
https://www.qhms.com |
Healthcare service network and clinics |
Head of Operations / Medical Services Manager / Procurement Lead |
Hospital & Health Care |
|
Watsons Hong Kong |
https://www.watsons.com.hk |
Pharmacy, health and wellness retail |
Category Manager - Health / Buying Manager / Merchandising Manager |
Retail |
|
Mannings Hong Kong |
https://www.mannings.com.hk |
Health, beauty and pharmacy retail |
Senior Buyer / Category Manager / Trade Marketing Manager |
Retail |
|
Bupa Hong Kong |
https://www.bupa.com.hk |
Health insurance and healthcare services |
Partnerships Manager / Corporate Wellness Lead / Product Manager |
Insurance |
|
Hong Kong Housing Society - Elderly Services |
https://www.hkhs.com |
Senior housing and elderly services |
Elderly Services Manager / Estate Services / Community Engagement Manager |
Real Estate |
|
Fresenius Kabi Hong Kong |
https://www.fresenius-kabi.com |
Clinical nutrition, medical devices and healthcare products |
Sales Director / Key Account Manager / Channel Manager |
Medical Devices |
|
Vinda International |
https://www.vinda.com |
Personal care and hygiene products |
Business Development Manager / Healthcare Channel Manager / Key Account Manager |
Consumer Goods |
|
Zuellig Pharma Hong Kong |
https://www.zuelligpharma.com |
Healthcare distribution and market access |
Commercial Manager / Business Development / Channel Partnerships |
Pharmaceuticals |
3. Job Profiles, Industries & Event Type
|
Point |
Recommendation |
|
Best job titles to target |
Founder, Owner, Managing Director, CEO, COO, Procurement Manager, Operations Director, Centre Manager, Nursing Home Administrator, Rehab Services Manager, Category Manager, Merchandising Manager, Business Development Manager, Partnerships Manager, Corporate Wellness Manager, Product Manager, Community Services Manager. |
|
Core industry profile |
Senior care, elderly centres, healthcare services, medical devices, rehabilitation, wellness, supplements, pharmacies, NGOs, social welfare, insurance, retirement planning, travel, home-care technology, accessibility products. |
|
Apollo industries to use |
Hospital & Health Care; Medical Devices; Health, Wellness & Fitness; Individual & Family Services; Nonprofit Organization Management; Retail; Insurance; Financial Services; Leisure, Travel & Tourism; Consumer Goods; Information Technology & Services; Pharmaceuticals; Real Estate. |
|
Event type classification |
Public expo + trade exhibition. Strong for B2C consumer reach, but buyer sampling should prioritize professional trade visitors and organizations serving seniors. |
4. Key Focus Areas & Buyer Engagement
|
Focus Area |
Buyer Engagement Notes |
|
Medical devices & rehab |
Walking aids, mobility products, rehabilitation equipment, hearing/vision/dental screening, health monitoring, fall prevention, blood pressure/glucose checks. |
|
Senior wellness & supplements |
Nutrition, supplements, anti-ageing products, wellness services, preventive health, active ageing, mental wellness, longevity education. |
|
Home care & smart ageing tech |
Remote monitoring, emergency alert devices, smart home safety, household safety equipment, caregiving platforms, assistive technologies. |
|
Elderly care services |
Nursing homes, day-care centres, home caring services, rehabilitation centres, social welfare support, NGO programs. |
|
Lifestyle, finance & travel |
Retirement planning, medical insurance, senior tours, cruises, funeral/life planning, hobby courses, leisure activities. |
|
Buyer engagement style |
Booth visits, health checks, product demonstrations, trade visitor meetings, public education lectures, NGO/community partnerships, distributor/retailer discussions. |
5. Best Buyer Filters for Attendee List Sales
|
Filter |
How to Use |
|
Highest-value B2B buyer filters |
Elderly care operators, nursing homes, clinics, rehabilitation centres, pharmacies, medical-device distributors, wellness retailers, NGOs, health insurers, senior housing groups. |
|
Exclude / lower priority |
General consumers, students, purely public visitors, unrelated lifestyle shoppers, very small hobby visitors unless client sells B2C wellness products. |
|
Best client-product matching note |
Please provide your client website/product. I can then review the product and map the best-fit attendees: for example medical device buyers, nursing home operators, pharmacy retail buyers, wellness/supplement buyers, insurance/retirement planners, or senior travel buyers. |
|
Recommended pitch angle |
Use this list when the client sells senior-care products, medical/rehab devices, supplements, pharmacy/wellness products, care technology, home safety equipment, insurance/retirement services, or senior travel/lifestyle solutions. |
6. Recommended Apollo Industry List
Hospital & Health Care; Medical Devices; Health, Wellness & Fitness; Individual & Family Services; Nonprofit Organization Management; Retail; Insurance; Financial Services; Leisure, Travel & Tourism; Consumer Goods; Information Technology & Services; Pharmaceuticals; Real Estate; Consumer Services; Hospitality.
Sources Used for Verification
|
Source |
URL |
Use |
|
Asia Senior Expo official homepage |
https://www.asiaseniorexpo.com.hk/en |
Confirms July 3-5, 2026, Hall 3FG HKCEC, 17th edition, theme, organizer, prior review metrics. |
|
Asia Senior Expo fair details page |
https://www.asiaseniorexpo.com.hk/en/fairdetails |
Confirms event name, dates, admission, venue address, opening hours and organizer contact. |
|
Asia Senior Expo venue page |
https://www.asiaseniorexpo.com.hk/en/venue |
Confirms HKCEC venue and Wan Chai address details. |
|
TradeIndia listing |
https://www.tradeindia.com/tradeshows/144885/50-expo-2026.html |
Supplemental listing confirming 50+ Expo 2026 dates, HKCEC venue, product categories and visitor profile. |
Data sheet
| Event Name | 50plus EXPO 2026 |
| Event Date | 18 June 2026 |
| Event Status | Upcoming |
| Venue | Campbell, California (venue name not publicly verified in the provided brief) |
| City | Campbell |
| State / Region | California |
| Country | United States |
| Organizer | Not publicly confirmed in the provided materials |
| Official Event Website | Not publicly verified in this research environment |
| Event Type | Consumer / business expo focused on aging, retirement, wellness, and senior lifestyle solutions |
| Primary Category | Wellness, Health & Fitness |
| Secondary Applicable Categories | Medical & Pharma; Banking & Finance; Travel & Tourism; IT & Technology; Hospitality |
| Audience Reach | Primarily regional with broader national interest potential |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | Low to Medium. User-provided description references prior estimates, but no current verified organizer source was available in this environment. |
| Main Purpose of Event | To connect senior consumers, caregivers, and age-focused solution providers across wellness, retirement planning, financial services, healthcare, travel, and aging-related innovation. |
50plus EXPO 2026 is positioned as a senior-focused marketplace and educational event centered on the evolving needs of adults aged 50 and above. Based on the available description, the event spans wellness, healthcare support, retirement planning, technology for aging, travel, and related consumer services. That makes it relevant to organizations serving older adults, caregivers, and decision-makers in age-oriented product and service categories.
From a B2B perspective, the event is useful for lead generation because it attracts organizations that sell directly to older consumers or influence their purchasing decisions. It can be valuable for exhibitors and sponsors in health services, financial planning, assisted living, senior mobility, insurance, lifestyle products, and age-tech. However, because the current organizer page and official attendance data were not verifiable here, all participation and size references should be treated cautiously and validated before outreach.
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Senior consumers / older adults | Retirees, independent seniors, active aging consumers | End-user and household purchasing decision-maker | Core demand audience for lifestyle, wellness, travel, mobility, and financial products |
| Caregivers and family decision-makers | Adult children, family caregivers, home support networks | Influencer, evaluator, and purchase coordinator | Important for senior care, mobility, home safety, and health support offerings |
| Healthcare providers | Clinics, health systems, senior care providers, wellness practices | Referral source, program evaluator, service purchaser | Relevant for screening, preventive care, patient education, and aging services |
| Retirement and financial planners | Wealth management firms, insurance agencies, advisory practices | Advisor, influencer, service partner | Useful for financial services, insurance, estate planning, and retirement solutions |
| Senior living operators | Assisted living, independent living, memory care, CCRCs | Procurement, partnership, and resident-services decision-maker | Strong fit for resident engagement, wellness, safety, and operations offerings |
| Technology and age-tech buyers | Digital health, remote monitoring, assistive tech, telecare firms | Product evaluation, partnership, and implementation lead | Relevant for software, devices, accessibility, and customer experience tools |
| Travel and leisure buyers | Travel agencies, tour operators, hospitality brands, cruise lines | Category buyer, partnership lead, package planner | Useful for accessible travel, senior-friendly tourism, and destination marketing |
| Media and community organizations | Local media, nonprofit groups, aging advocacy organizations | Influencer, information broker, referral partner | Helps expand reach for awareness, enrollment, and education campaigns |
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Campbell / Santa Clara County | Local seniors, caregivers, local service providers | High for consumer attendance; moderate for business attendees | Silicon Valley proximity supports technology and healthcare interest |
| Bay Area / Northern California | Regional buyers, senior-service firms, health and finance professionals | High | Strong regional market for wellness, age-tech, and advisory services |
| Los Angeles / Southern California | Statewide exhibitors, sponsors, and consumer attendees | High | User-provided reference materials mention Los Angeles Convention Center as a prior or alternate venue reference; not verified for this edition |
| California statewide | Broad consumer, healthcare, insurance, and retirement audience | High | Major senior population base and large concentration of retirement-related service providers |
| National reach | Brands with national senior consumer programs | Medium | Likely for sponsors, speakers, and multi-state service providers |
| International reach | Limited, unless travel and retirement brands market abroad | Low | Not primarily an international procurement event |
| Reach Level | Assessment | Explanation |
|---|---|---|
| Regional | Primary classification | The Campbell, California location suggests strongest draw from the Bay Area and California-based attendees and suppliers. |
| National secondary reach | Supported | Senior-focused categories such as wellness, retirement planning, and age-tech can attract national brands and multi-state service providers. |
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| AARP | Member organization / senior advocacy | Highly relevant audience and partnership target for senior consumer programs | aarp.org | Partnership Director, Program Manager, Sponsorship Manager | Strong Market Fit, Attendance Not Confirmed |
| Kaiser Permanente | Health system / payer-provider | Senior wellness, preventive care, and health education alignment | kp.org | Director of Community Health, Population Health Leader, Marketing Director | Strong Market Fit, Attendance Not Confirmed |
| UnitedHealthcare | Health insurance | Medicare and retirement-age consumer relevance | uhc.com | VP Marketing, Medicare Sales Director, Partnership Manager | Strong Market Fit, Attendance Not Confirmed |
| Humana | Health insurance / senior benefits | Strong senior consumer and retirement-market fit | humana.com | Senior Marketing Manager, Medicare Growth Director, Event Sponsorship Lead | Strong Market Fit, Attendance Not Confirmed |
| SilverSneakers | Senior fitness / wellness brand | Directly aligned with active aging and wellness programming | silversneakers.com | Partnerships Director, Brand Manager, Community Engagement Manager | Strong Market Fit, Attendance Not Confirmed |
| Travel + Leisure Co. | Travel / hospitality | Senior-friendly travel and leisure products | travelandleisureco.com | Director of Partnerships, Marketing VP, Product Marketing Manager | Strong Market Fit, Attendance Not Confirmed |
| Brookdale Senior Living | Senior living operator | High fit for resident services, wellness, and operational vendors | brookdale.com | VP Operations, Procurement Director, Resident Experience Director | Strong Market Fit, Attendance Not Confirmed |
| Encompass Health | Post-acute care / rehabilitation | Older adult care ecosystem relevance | encompasshealth.com | Director of Business Development, Procurement Manager, Operations Director | Strong Market Fit, Attendance Not Confirmed |
| California Department of Aging | Government / public sector | State-level aging services and policy relevance | aging.ca.gov | Program Manager, Contracting Officer, Deputy Director | Strong Market Fit, Attendance Not Confirmed |
| CVS Health / Aetna | Healthcare / insurance / retail health | Medicare, pharmacy, and health engagement relevance | cvshealth.com | Health Engagement Director, Partnership Director, Category Manager | Strong Market Fit, Attendance Not Confirmed |
| Fidelity Investments | Financial services / retirement planning | Retirement income, planning, and wealth management fit | fidelity.com | Regional VP, Retirement Solutions Director, Marketing Director | Strong Market Fit, Attendance Not Confirmed |
| Aflac | Supplemental insurance | Health, income, and retirement-market coverage products | aflac.com | Sales Director, Broker Partnerships Manager, Marketing VP | Strong Market Fit, Attendance Not Confirmed |
| Best Buy Health | Age-tech / remote care solutions | Older adult technology and connected care relevance | bestbuyhealth.com | Partnerships Director, Product Marketing Manager, Growth Lead | Strong Market Fit, Attendance Not Confirmed |
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | VP Partnerships / Business Development Director | Partnerships / Growth | VP / Director | Controls sponsorship, channel, and co-marketing decisions. |
| 2 | Director of Marketing / Brand Manager | Marketing | Director / Manager | Owns awareness campaigns, event activation, and consumer outreach. |
| 3 | Procurement Manager / Category Manager | Procurement / Sourcing | Manager | Evaluates vendors for services, products, and event-related procurement. |
| 4 | Operations Director / Facilities Director | Operations / Facilities | Director | Relevant for senior living, health, and service environment vendors. |
| 5 | Program Manager / Community Outreach Manager | Programs / Community Relations | Manager | Drives educational participation and community engagement. |
| 6 | Sales Director / Account Executive | Sales | Director / Individual Contributor | Likely attendee for sponsorship, service, or lead-generation goals. |
| 7 | Chief Information Officer / IT Director | IT / Technology | C-level / Director | Important for age-tech, telehealth, and digital experience vendors. |
| 8 | Financial Advisor / Retirement Planning Specialist | Finance / Wealth Management | Senior IC / Advisor | Relevant for retirement and insurance-related lead generation. |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Health, Wellness & Fitness | Core event theme around aging and lifestyle | Senior wellness programs, fitness products, preventive care |
| 2 | Hospital & Health Care | Healthcare providers and aging services are highly relevant | Patient engagement, aging services, care pathways |
| 3 | Insurance | Medicare, supplemental, and retirement coverage are key topics | Medicare marketing, beneficiary education, plan acquisition |
| 4 | Financial Services | Retirement planning and financial security are major attendee interests | Wealth management, retirement income, advisory services |
| 5 | Leisure, Travel & Tourism | Senior travel is a likely interest area | Accessible travel, cruises, tours, retirement travel packages |
| 6 | Information Technology & Services | Age-tech and digital health are likely exhibitor themes | Telehealth, assistive tech, digital engagement tools |
| 7 | Government Administration | Public aging programs, benefits, and community services | Public-sector partnerships, outreach, benefits enrollment |
| 8 | Medical Devices | Mobility, monitoring, and home health products can fit the audience | Assistive devices, home care equipment, monitoring solutions |
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Confirmed unavailable | No verified organizer attendance figure available in this environment | Do not use prior promotional estimates as confirmed 2026 attendance |
| Exhibitor count | Not publicly confirmed | Unavailable | Official exhibitor directory not verified | Requires organizer page validation |
| Buyer count | Not publicly confirmed | Unavailable | No official buyer list found | Not a procurement-tracked show based on available data |
| Speaker count | Not publicly confirmed | Unavailable | Agenda not verified | Check event agenda for experts, sponsors, and association speakers |
| Historical attendance reference | 25,000+ referenced in user-supplied description | Historical / prior-year evidence only | User-provided reference text | Not confirmed for 2026 edition |
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Wellness | Programs and products to support active aging | Demo health, fitness, and prevention solutions | Fitness services, wellness platforms, supplements |
| Retirement planning | Income, legacy, and long-term planning | Lead capture from financially engaged consumers and advisors | Financial advice, annuities, retirement software |
| Healthcare access | Care navigation, preventive care, insurance education | Educational booths, enrollment support, referral capture | Health plans, clinics, care coordination tools |
| Age-tech | Ease of use, monitoring, and independence | Product demos for seniors, caregivers, and partners | Assistive devices, telecare, digital health apps |
| Travel | Accessible, affordable, senior-friendly travel experiences | Package offers, loyalty programs, destination partnerships | Cruises, tours, travel insurance, hospitality |
| Housing / senior living | Safe, supportive living environments and services | Operator partnerships and resident acquisition | Senior living, home safety, mobility support |
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | High | The audience aligns with senior consumer needs, care, finance, travel, and age-tech categories. |
| Decision-maker availability | Medium | Consumer attendees may dominate, but partner and sponsor decision-makers are also likely. |
| Data collection potential | Medium | Strong if exhibitor or sponsor directories are published; weak if the event is mostly consumer-driven without public directories. |
| Apollo targeting potential | High | Excellent for wellness, healthcare, insurance, travel, and retirement-focused account targeting. |
| Geographic targeting potential | High | Strong California and Bay Area targeting opportunities, plus national brands with senior offerings. |
| Best outreach approach | High-touch, audience-aligned, value-led | Focus on senior consumer value, partnerships, education, and measurable lead capture. |
| Overall lead quality | High | Useful for niche lead generation, especially where senior consumer engagement is the target market. |
| Best use case | Audience list building, sponsorship sales, and partnership prospecting | Well suited to companies selling to older adults, caregivers, or organizations serving them. |
| Limitations / risks | Verification gap | Official 2026 website, agenda, exhibitor list, and attendance figures were not verifiable here, so claims must be validated before use. |
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Health, Wellness & Fitness; Hospital & Health Care; Insurance; Financial Services; Leisure, Travel & Tourism; Information Technology & Services; Government Administration; Medical Devices | Prioritize organizations most likely to buy senior-focused solutions or exhibit at the event. |
| Departments | Marketing; Business Development; Partnerships; Operations; Procurement; Product; Community Outreach; Sales; IT; Finance | Identify budget owners and decision-makers for sponsorship, partnerships, and vendor selection. |
| Seniority | Owner; Partner; CXO; VP; Director; Head; Manager | Prioritize budget holders and event partnership decision-makers. |
| Job titles | Partnerships Director, Sponsorship Manager, Marketing Director, Procurement Manager, Category Manager, Program Manager, Community Engagement Manager, Product Manager, Operations Director, VP Business Development | Targets likely to engage with event marketing, vendor selection, and attendee acquisition. |
| Geography | California; Bay Area; West Coast; United States | Focus on local and regional buyers with national brands present in California. |
| Employee size | 11-50, 51-200, 201-500, 501-1,000, 1,001+ | Capture both SMB service providers and enterprise brands with senior consumer programs. |
| Keywords | senior living, aging, older adults, retirement planning, Medicare, caregiving, wellness, active aging, assistive technology, home care, population health | Refine prospecting to the most relevant solution areas. |
| Company type | Private; Public; Nonprofit; Government | Broad event ecosystem includes commercial brands, associations, and public-sector stakeholders. |
Suggested Apollo Search Logic: (senior OR aging OR retirement OR caregiving OR "older adults" OR Medicare OR wellness) AND (partnerships OR marketing OR procurement OR operations OR "business development" OR "community engagement")
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| User-provided event brief | Provided input | Event title, date, city, state, country, and reference description | Moderate for input handling; not independently verified |
| Official organizer website | Not verified in this environment | Could not confirm current-year venue, organizer, attendance, or exhibitor directory | Low / unavailable |
| Venue website | Not verified in this environment | Could not confirm the 2026 venue assignment | Low / unavailable |
| Public event listings / directories | Not verified in this environment | No current-year attendee, exhibitor, sponsor, or speaker list could be validated | Low / unavailable |
| Prior-year promotional description | Historical evidence | Used only for market positioning and prior attendance reference | Medium, but not current-year confirmation |
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